The MIND! The JOURNEY! The DESTINY! We apply our MIND to the JOURNEY that takes us to our DESTINY The Mind: plugged & active mind, sharing mind, futuristic mind, and inquiring mind. The Journey: aggressive promotion & selling of our ideas, give as we learn & earn, retain & invest our learning/earnings, and search for new opportunities The Destiny: productivity & profitability, social responsibility & staff caring, growth & sustainability, and renewal & survival