Physical design requires a collaborative, flexible team approach. Engineers must understand all aspects of the design flow from floorplanning to timing closure. Strong communication between front-end and physical designers is important. The What-Why-How approach helps engineers efficiently identify and solve problems by understanding the issue, root cause, and proposed solution. Careful analysis at each design stage from placement to routing can find problems earlier. Manual guidance of CTS is needed. Smaller technology nodes increase complexity, runtimes, and required licenses.