The document provides information on personal branding and increasing one's impact. It discusses personal branding as being aware of what you do and how your actions are perceived by others in order to increase your impact, valuation of your work, and recommendations. It provides tips for personal branding including increasing self-awareness, formulating a personal branding statement, and strengthening your network. The goal is for individuals to understand their strengths and value added in order to clearly communicate their personal brand.
Personal branding @ Graduate School TU/eTom Scholte
presentation used at personal branding workshop, how to promote yourself (in The Netherlands) a make the right choices to get the job that fits you best
Building your personal brand online: Need, scope and the meansSOCXO
Your Personal Brand is the clear idea that comes to others’ mind whenever they think of you. Personal Branding is the modern resume. Marketing yourself and your career in order to stand out and be successful in your chosen goals is no longer an option.
Ever Googled your name? Ever thought where your name would be if a customer,a business partner or even a potential employer were to search for it online? Personal Branding Matters!
PERSONAL BRANDING
1. BRIEF HISTORY
2. WHAT IS PERSONAL BRANDING?
3. THREE LAWS OF PERSONAL BRANDING
4. ADVANTAGES OF PERSONAL BRANDING
5. PERSONAL BRANDING PROCESS (DCCM)
6. PERSONAL BRANDING DEPENDS ON CAREER STATUS
7. PERSONAL BRANDING EXAMPLES
STRATEGIC PERSONAL BRANDING - Taking your brand to the next levelEridux
To undertand what a brand is and how this relates to personal branding. To create a personal brand strategy and set brand goals. To use social media to market your personal brand.
In today's competitive employment environment, it's more important than ever to understand and be able to articulate your value in the marketplace. Developing a Personal Brand statement, maximizing the use of social media to communicate and share your brand and identifying activities that allow your brand to shine are critical components of effective Personal Branding.
Personal branding @ Graduate School TU/eTom Scholte
presentation used at personal branding workshop, how to promote yourself (in The Netherlands) a make the right choices to get the job that fits you best
Building your personal brand online: Need, scope and the meansSOCXO
Your Personal Brand is the clear idea that comes to others’ mind whenever they think of you. Personal Branding is the modern resume. Marketing yourself and your career in order to stand out and be successful in your chosen goals is no longer an option.
Ever Googled your name? Ever thought where your name would be if a customer,a business partner or even a potential employer were to search for it online? Personal Branding Matters!
PERSONAL BRANDING
1. BRIEF HISTORY
2. WHAT IS PERSONAL BRANDING?
3. THREE LAWS OF PERSONAL BRANDING
4. ADVANTAGES OF PERSONAL BRANDING
5. PERSONAL BRANDING PROCESS (DCCM)
6. PERSONAL BRANDING DEPENDS ON CAREER STATUS
7. PERSONAL BRANDING EXAMPLES
STRATEGIC PERSONAL BRANDING - Taking your brand to the next levelEridux
To undertand what a brand is and how this relates to personal branding. To create a personal brand strategy and set brand goals. To use social media to market your personal brand.
In today's competitive employment environment, it's more important than ever to understand and be able to articulate your value in the marketplace. Developing a Personal Brand statement, maximizing the use of social media to communicate and share your brand and identifying activities that allow your brand to shine are critical components of effective Personal Branding.
slides used during personal branding modules, workshops and training programs.
The slides can be used to develop your own personal branding canvas and strategy to realize your professional ambitions.
The slides follow the canvas and structure described in my latest book: https://www.bol.com/nl/p/personal-branding-voor-zzp-ers/9200000043004061/
Brand me brand now - personal branding campaign - workshop 1 presentation - J...July Nguyen Tran
"Brand Me Brand Now" is a a personal branding campaign initiated for Global Leadership Program Participants in UCD Michael Smurfit Business School. The purpose of this campaign is to create a learning and sharing circle of like-minded students who aim to build their professional brands to attract more opportunities after graduation.
This was a presentation done for Netstarter PTY Ltd Sri Lankan staff during an internal training session the content has been modified to relate the content to a wider audience. This basically takes myself as the example model and how I did things in order to get my self started.
My presentation on how to build your personal brand, updated in March 2017. This covers how to build your brand, how to generate content and then syndicate it.
What is personal branding, why does it matter (specifically for young professionals), and how do you even begin to discover your own, let alone maintain one?! We take our stab at answering these questions and more.
Personal Branding: How to Build Your Personal BrandPam Moore
Marketing Nutz Keynote presentation delivered at numerous events by Pam Moore, CEO / Co-founder of Marketing Nutz, a training & consulting boutique agency specializing in helping brands of all sizes select, integrate and optimize digital and social technologies and best practices. Included in this presentation are strategies and tactics to help you build your personal brand. Highlighted are also key differences of a business brand vs personal brand and why every person, regardless of the industry working in or the size of business, needs to take the time to build a personal brand. You are your brand! The presentation highlights key social networks, content strategies, and best practices to help you inspire and connect with your audiences as well as grow your business and achieve your personal and professional goals.
The term branding has long been relegated to companies and products, but today almost every individual has to have a personal brand as personal brand serves the brand of an employer company and its products complimentarily and it has positive impact on the way an organization and its culture is managed. Not many of us have consciously cultivated these brands, but they exist nonetheless.
The question is no longer IF you have a personal brand, but if you choose to guide and cultivate the brand or to let it be defined on your behalf. This session explains what personal branding and personal brand means and gives ways to start building an awesome personal brand.
What do you wish for people to associate with you when they think of your name? Is there a certain subject matter in which you want to be perceived as an expert or are there general qualities you want linked to your brand? Once you understand how you wish your brand to be perceived, you can start to be much more strategic about your personal brand. This doesn't mean you can’t be human. A strong personal brand can yield tremendous ROI whether you are working with an organization or leading one.
This session focuses on explaining the parts of persona, promise and brand story of a person and explains how can you strategically carve and build the personal brand – which helps you create a personal equity – to be more effective in the organization, market and society.
Personal branding identity kit - inside trade.BerryAdrian Mazilu
The reason why your Personal Branding is so important as a leader inside trade.Berry, is that the image of yourself is a real, live and tangible proof of the fact that things have changed in this industry. Ethics, transparency and human interaction are the main values we have craved.
Take the lead and be the leader!
All you have to do is presented in this material. Even more, you can download the marketing kit specially designed for trade.Berry’s leaders, customise it with your personal information and the first step to your Personal Branding campaign starts now!
More materials on www.sales-am.com
Digital Small Business Summit | Building Your Brand With Social Media | Socia...Kelly Quattlebaum
How to build your brand and establish an online presence using social media tools like LinkedIn, Facebook, Twitter and blogs, by social media trainer Kelly Quattlebaum, Global Marcoms.
KEN Personal Branding via Social Media - Global Marcoms 100411Kelly Quattlebaum
Thank you to all who participated in the Kettering Executive Network Executive Boot Camp today. I appreciate your input and interaction during the presentation. Hopefully you will find the information I provided regarding personal branding to be useful as you develop your brand and advance your career. It is a pleasure to network with you.
slides used during personal branding modules, workshops and training programs.
The slides can be used to develop your own personal branding canvas and strategy to realize your professional ambitions.
The slides follow the canvas and structure described in my latest book: https://www.bol.com/nl/p/personal-branding-voor-zzp-ers/9200000043004061/
Brand me brand now - personal branding campaign - workshop 1 presentation - J...July Nguyen Tran
"Brand Me Brand Now" is a a personal branding campaign initiated for Global Leadership Program Participants in UCD Michael Smurfit Business School. The purpose of this campaign is to create a learning and sharing circle of like-minded students who aim to build their professional brands to attract more opportunities after graduation.
This was a presentation done for Netstarter PTY Ltd Sri Lankan staff during an internal training session the content has been modified to relate the content to a wider audience. This basically takes myself as the example model and how I did things in order to get my self started.
My presentation on how to build your personal brand, updated in March 2017. This covers how to build your brand, how to generate content and then syndicate it.
What is personal branding, why does it matter (specifically for young professionals), and how do you even begin to discover your own, let alone maintain one?! We take our stab at answering these questions and more.
Personal Branding: How to Build Your Personal BrandPam Moore
Marketing Nutz Keynote presentation delivered at numerous events by Pam Moore, CEO / Co-founder of Marketing Nutz, a training & consulting boutique agency specializing in helping brands of all sizes select, integrate and optimize digital and social technologies and best practices. Included in this presentation are strategies and tactics to help you build your personal brand. Highlighted are also key differences of a business brand vs personal brand and why every person, regardless of the industry working in or the size of business, needs to take the time to build a personal brand. You are your brand! The presentation highlights key social networks, content strategies, and best practices to help you inspire and connect with your audiences as well as grow your business and achieve your personal and professional goals.
The term branding has long been relegated to companies and products, but today almost every individual has to have a personal brand as personal brand serves the brand of an employer company and its products complimentarily and it has positive impact on the way an organization and its culture is managed. Not many of us have consciously cultivated these brands, but they exist nonetheless.
The question is no longer IF you have a personal brand, but if you choose to guide and cultivate the brand or to let it be defined on your behalf. This session explains what personal branding and personal brand means and gives ways to start building an awesome personal brand.
What do you wish for people to associate with you when they think of your name? Is there a certain subject matter in which you want to be perceived as an expert or are there general qualities you want linked to your brand? Once you understand how you wish your brand to be perceived, you can start to be much more strategic about your personal brand. This doesn't mean you can’t be human. A strong personal brand can yield tremendous ROI whether you are working with an organization or leading one.
This session focuses on explaining the parts of persona, promise and brand story of a person and explains how can you strategically carve and build the personal brand – which helps you create a personal equity – to be more effective in the organization, market and society.
Personal branding identity kit - inside trade.BerryAdrian Mazilu
The reason why your Personal Branding is so important as a leader inside trade.Berry, is that the image of yourself is a real, live and tangible proof of the fact that things have changed in this industry. Ethics, transparency and human interaction are the main values we have craved.
Take the lead and be the leader!
All you have to do is presented in this material. Even more, you can download the marketing kit specially designed for trade.Berry’s leaders, customise it with your personal information and the first step to your Personal Branding campaign starts now!
More materials on www.sales-am.com
Digital Small Business Summit | Building Your Brand With Social Media | Socia...Kelly Quattlebaum
How to build your brand and establish an online presence using social media tools like LinkedIn, Facebook, Twitter and blogs, by social media trainer Kelly Quattlebaum, Global Marcoms.
KEN Personal Branding via Social Media - Global Marcoms 100411Kelly Quattlebaum
Thank you to all who participated in the Kettering Executive Network Executive Boot Camp today. I appreciate your input and interaction during the presentation. Hopefully you will find the information I provided regarding personal branding to be useful as you develop your brand and advance your career. It is a pleasure to network with you.
Personal Branding Through Social MediaEmma M. Byrd
“Personal Branding is what people say about you when you are not in the room.”
Everywhere you go, you leave behind a digital footprint, whether it’s intentional or not. These footprints add up and create an image of who you are, your online reputation. With 78% of recruiters searching our names and 63% checking our social media sites, it’s time to take a look at our own online reputation and that of our students as well.
As stated above, personal branding is how people perceive you. Now, traditionally this was only done by word of mouth and face-to-face interaction but in recent years we have quickly learned that social media can be a valuable tool in branding ourselves. This big goal here is to establish an impression of who you are and what you have to offer on the minds of others. The following PowerPoint discusses how to accomplish such a goal.
Are you looking to develop your personal brand? The key is that the things that make you unique are your core differentiators. Taking methods and processes from the professional marketing world, you can build a personal brand that is unique and stands out. See this presentation originally created for the Tutor Doctor franchise network to learn more
Anvil Media pdxMindShare Personal Branding Online for Clark CollegeAnvil Media, Inc.
This presentation outlines how college students (or anyone for that matter) can create a compelling personal brand online via social media on 15 minutes or less a day.
Digital Atlanta | Executive Branding with Social Media | Social Media Trainer...Kelly Quattlebaum
Using social media to build your personal brand. | Executives today cannot afford to ignore social media. Learn the secrets to establishing your online presence using social media tools like LinkedIn, Facebook, Twitter and WordPress from social media trainer Kelly Quattlebaum, president of Global Marcoms. This session will explore the important elements of executive branding, including consistent messaging, graphics and keywords across multiple social media platforms. Time-saving tools that will allow you to tackle social media efficiently will also be explored. Optimize social media tools to establish your personal brand.
Visual Personal Branding & Infographic ResumesRandy Krum
Visual Personal Branding & Infographic Resumes talk by Randy Krum at the DFW DataViz Meetup event September 2016
Links from my presentation are here: http://www.coolinfographics.com/dfwdataviz-sep2016/
You should be using the powerful benefits of dataviz and visual storytelling in your own Personal Branding Strategy to communicate your own key attributes to potential employers with visual content on a website, on LinkedIN and with an infographic resume!
An infographic resume is…"A visual account of an individual's history and abilities that uses data visualization design to communicate key portions of a job candidate's skills, history, education or other relevant information." - Randy Krum, Cool Infographics
I have been following the growing trend of infographic resumes for years, and I've gathered together over 1,200 examples of real-world infographic resumes in a public gallery on Pinterest: Infographic Visual Resumes to serve as design inspiration and a view into this fast-growing phenomenon.
This presentation will show you some of the best examples of infographic resume designs, and the tools and understanding you need to design your own. Bring your questions, and even a copy of your own resume, for the interactive portion where I will offer suggestions and feedback for your own visual branding content.
Key questions:
• Should I design a separate infographic resume or build visuals into my existing resume?
• How does an infographic resume fit into a larger personal branding strategy?
• How do infographic resumes work with automated application systems?
• What are the risks when using an infographic resume?
• Are there times when an infographic resume isn't appropriate?
• What design tools are available to create my infographic resume?
"Me: A Guide to Personal Branding" with Andi GalpernAndi Galpern
Andi Galpern, Founder of Cascade SF, presents a step-by-step formula to build a powerful and authentic personal brand. Learn how to explain your passions, strengths, and purpose to share your true self and stand out from the competition.
Mark Edwards, Leadership and Strategy Programme Director at London Business School, considers ways of improving the stickiness of learning by examining a range of aspects, from the desire to learn to the ways the learned lessons can be applied.
Mark will be hosting a webinar, on 7 October, in which he will explain how you can embed effective learning and understand employees’ motivations. Sign-up: http://www.changeboard.com/events/exclusive-changeboard-webinar-the-stickiness-of-learning-how-to-ensure-your-learning-strategy-makes-an-impact
By Halim Madi (https://www.linkedin.com/in/madihalim/), Advisor at Meraki (https://meraki.pm) & Product Manager at Oculus (https://www.oculus.com)
Learn about the framework facebook builders use in planning, prioritizing and managing products:
Understand > Identify > Execute
Personal branding is the concept of perceiving yourself as a brand, that is, to associate your name with your field of expertise or others.
The following document describes the definition as well as some basic steps in order to establish your personal brand.
Mentorship - From Both Sides of the Table by Waymo Product Leader.pdfProduct School
Main takeaways:
-Why mentorship/menteeship is impactful, important, and even critical (for both sides and for companies/groups both parties are in)
-Types of mentorship
How to start mentorship and menteeship, suggested ground rules.
-What makes for effective mentor-mentee relationships - suggested expectations and best practices to maintain relationships from both sides.
-FAQs (my company doesn't have channels for this, how do I broach harder topics, how many mentors should I have, where do I find mentors, what if the mentorship relationship isn't effective?)
What's at a core of an organisation as big as the Erasmus Student Network? A section.
And what's the core of a section? It's its brand.
A workshop held for Erasmus Student Network.
MINDTHLETICS, ADVANCED BUSINESS COMMUNICATION SKILLSStefan Andrei
communication skills
communication techniques and how to run a conversation/ formulate a written response in a confident and effective manner
know verbal and para-verbal communication techniques, how to evaluate their own behavior and the behavior of others
basic rules of a written communication
communicate in an appropriate and appreciative manner with different type of clients/ business partners (internal & external)
learn the client personality patterns and how to spot them
how to communicate with each personality pattern
feedback rules according to each personality pattern: perception, strong points, communication type, fundamental needs, stress signs, stress reactions.
Entrepreneurship.Bootstrapping Startup. Lifestyle of an Entrepreneur. Roleplay & Activity-based learning about communication in a startup, learning, growth, success, failures, team building, leadership etc.
Resilience is essential for success in challenging times, and the BIG Buzz Oxfordshire Breakfast Briefing provided valuable insights. Lenah Oduor explored the five pillars of growth for a life-centered business, while Andy Bedwell shared tips on building and maintaining momentum. Emma Georgiou focused on building personal resilience for improved performance, and Andy Lambert shared strategies to harness the transformative power of social media. Delegates gained practical knowledge on enhancing customer experiences, staying motivated, and adapting to change, and now you can too!
When you network, you communicate a brand whether you intend to or not. By identifying a positive, accurate and compelling personal brand, you can guide that impression.
plaatjes gebruikt bij personal branding workshops, trainingen en colleges
De presentatie volgt het personal branding canvas zoals ik dat de afgelopen jaren ontwikkeld heb en ik ook beschrijf in mijn boek: Personal branding voor ZZP'ers ( ook zeer bruikbaar voor professionals/ medewerkers in loondienst)
Presentatie gebruikt bij de personal branding workshop voor studenten van de Technische Universiteit Eindhoven. Workshop verzorgd tijdens de 'skills sessions' december 2017.
Model Attribute Check Company Auto PropertyCeline George
In Odoo, the multi-company feature allows you to manage multiple companies within a single Odoo database instance. Each company can have its own configurations while still sharing common resources such as products, customers, and suppliers.
Synthetic Fiber Construction in lab .pptxPavel ( NSTU)
Synthetic fiber production is a fascinating and complex field that blends chemistry, engineering, and environmental science. By understanding these aspects, students can gain a comprehensive view of synthetic fiber production, its impact on society and the environment, and the potential for future innovations. Synthetic fibers play a crucial role in modern society, impacting various aspects of daily life, industry, and the environment. ynthetic fibers are integral to modern life, offering a range of benefits from cost-effectiveness and versatility to innovative applications and performance characteristics. While they pose environmental challenges, ongoing research and development aim to create more sustainable and eco-friendly alternatives. Understanding the importance of synthetic fibers helps in appreciating their role in the economy, industry, and daily life, while also emphasizing the need for sustainable practices and innovation.
This is a presentation by Dada Robert in a Your Skill Boost masterclass organised by the Excellence Foundation for South Sudan (EFSS) on Saturday, the 25th and Sunday, the 26th of May 2024.
He discussed the concept of quality improvement, emphasizing its applicability to various aspects of life, including personal, project, and program improvements. He defined quality as doing the right thing at the right time in the right way to achieve the best possible results and discussed the concept of the "gap" between what we know and what we do, and how this gap represents the areas we need to improve. He explained the scientific approach to quality improvement, which involves systematic performance analysis, testing and learning, and implementing change ideas. He also highlighted the importance of client focus and a team approach to quality improvement.
We all have good and bad thoughts from time to time and situation to situation. We are bombarded daily with spiraling thoughts(both negative and positive) creating all-consuming feel , making us difficult to manage with associated suffering. Good thoughts are like our Mob Signal (Positive thought) amidst noise(negative thought) in the atmosphere. Negative thoughts like noise outweigh positive thoughts. These thoughts often create unwanted confusion, trouble, stress and frustration in our mind as well as chaos in our physical world. Negative thoughts are also known as “distorted thinking”.
Operation “Blue Star” is the only event in the history of Independent India where the state went into war with its own people. Even after about 40 years it is not clear if it was culmination of states anger over people of the region, a political game of power or start of dictatorial chapter in the democratic setup.
The people of Punjab felt alienated from main stream due to denial of their just demands during a long democratic struggle since independence. As it happen all over the word, it led to militant struggle with great loss of lives of military, police and civilian personnel. Killing of Indira Gandhi and massacre of innocent Sikhs in Delhi and other India cities was also associated with this movement.
Palestine last event orientationfvgnh .pptxRaedMohamed3
An EFL lesson about the current events in Palestine. It is intended to be for intermediate students who wish to increase their listening skills through a short lesson in power point.
Instructions for Submissions thorugh G- Classroom.pptxJheel Barad
This presentation provides a briefing on how to upload submissions and documents in Google Classroom. It was prepared as part of an orientation for new Sainik School in-service teacher trainees. As a training officer, my goal is to ensure that you are comfortable and proficient with this essential tool for managing assignments and fostering student engagement.
Welcome to TechSoup New Member Orientation and Q&A (May 2024).pdfTechSoup
In this webinar you will learn how your organization can access TechSoup's wide variety of product discount and donation programs. From hardware to software, we'll give you a tour of the tools available to help your nonprofit with productivity, collaboration, financial management, donor tracking, security, and more.
The Art Pastor's Guide to Sabbath | Steve ThomasonSteve Thomason
What is the purpose of the Sabbath Law in the Torah. It is interesting to compare how the context of the law shifts from Exodus to Deuteronomy. Who gets to rest, and why?
How to Create Map Views in the Odoo 17 ERPCeline George
The map views are useful for providing a geographical representation of data. They allow users to visualize and analyze the data in a more intuitive manner.
The French Revolution, which began in 1789, was a period of radical social and political upheaval in France. It marked the decline of absolute monarchies, the rise of secular and democratic republics, and the eventual rise of Napoleon Bonaparte. This revolutionary period is crucial in understanding the transition from feudalism to modernity in Europe.
For more information, visit-www.vavaclasses.com
5. personal branding
Personal branding is a way of working in which:
• you are aware of what you do, how you do the things
you do and the feelings this creates at others;
and by doing so
• you increase your impact
and that will result in
• a higher valuation of your work and more
recommendations and requests.
5
7. personal branding skills
- increasing self-awareness and self-knowledge
- express and communicate whoe you are and your
value for others
7
8. How?
- take on a personal branding mindset
- discover and describe your attributes and value added
- formulate your personal branding statement
- communicate and express your activities, projects and
value added
- strengthen your network
8
9. What are you desired personal branding results?
(6-12 months from now)
1)
2)
3)
9
What do you want to use this PB program for?
-
-
-
10. intentions with the personal branding program
- find a new job or better professional position
- surpass myself
- discover strengts and weaknesses
- sharpen my strenghts
- find out what to brand
- increase visibility
- being asked for help
- build my network
- find strategic partners
- lead a succesful business
- start my own business
- use social media to build my brand
- increase self confidence
10
11. sparkling moment
Look back on your professional activities of the past weeks.
Select a ‘sparkling moment’. This is a moment:
- in which you explicitely experienced your impact on
others, on an organization or on a project;
- in which you felt valued for something you did;
- in which you were asked for advice, a new project or
something else.
11
12. sparkling moment
- 3 minutes tell about your moment
- your colleague will ask you questions to help you focus on what made it
a sparkling moment for you
- 3 minutes the other person is sharing his/her moment
- afterwards you give each other feedback about a
strength you heard/saw/discovered in his/her story
12
13. sparkling moment = personal
branding
telling
- interaction
- story + details
- positive
- non verbal communication
- strategic communication
listening
- active + 100% listening
- real interest
- positive questions
13
14. sparkling moment = personal
branding
telling
- interaction
- story + details
- positive
- non verbal communication
- strategic communication
listening
- active + 100% listening
- real interest
- positive questions
14
what you do
how you do
what you do
what you tell
how you tell
what you tell
16. personal branding mindset
1. time and attention
2. professional window
3. think about the problem of your target audience
4. recognizable and distinctive
5. a future approach
6. focus your attention on the positive
7. reinvent yourself
16
18. 2. professional window
- limited capacity of absorbtion
- relate to what is known
- large ability to associate
18
19. 2. professional window
describe yourself – your
personal identity – in 3
words
describe yourself – your
professoinal/ student
identity – in 3 words
19
36. finish the following
• I am interested in…
• I would like to know more about…
• I am specialized in…
• My field of expertise is…
• I am reading books about…
• I am studying …
• …
36
37. examples fields of interest/ expertise
archiving non profit organizations cultural heritage
social change global communities environment
music group building designing
communication wild life talent finding
non profit funding cultural antropology media analysis
NGO’s Middle East data
renewable energy digital media women studies
project management recruitment organizational change
social media contract managementusability UX
photo archiving training strategy development
marine biology crisis communication branding
internatinal events news writing budget management
37
40. booktitle exercise
Now come up with a title and subtitle for a book that
your colleague could have written on his/her field
of interest or that he/she might write in the future.
40
41. field of expertise => value = personal branding
- interaction
- reflect on what is really important
- talking about creating value connects
- talking about value radiates positivity
- talking about value shifts attention to the other person
41
43. your way of working
1. if you were a car, what brand/type of car would
you be? Explain why this car describing it’s
attributes in your oppinion.
2. If you were a pro top sporter, in what sports
would that be? Explain why this sports describing
it’s attributes in your oppinion.
3. If you were a ‘thing’, what would you be? Explain
why this ‘thing’ describing it’s attributes in your
oppinion.
43
44. attributes/ talents => metaphor
= personal branding
- describe and explain
- helps to associate
- shifts attention from you to your value
- start for futher explanation and development
44
45. characteristic/ skill – value - communicate
45
attribute/
talent
explanation meaning/ value
for others
experienced situation/
story
1.
2.
3.
46. characteristic/ skill – value - communicate
46
characteristic explanation meaning/ value
for others
experienced situation/
story
1.
2.
3.
47. summary
I’m looking for a job in ………(field of interest )
where I can…….. , ………… , …….. (skills)
to contribute to …………… (value)
47
48. communiceren kwaliteiten
1. invullen tabel – in groepjes
2. presenteren/vertellen aan de groep
3. groepsleden stellen vragen vanuit hun kwaliteit
48
55. Target audience + value
description problem actual solution emotion after
cooperation
example
situation/ story
1. all staff reorganization/
restructuring,
uncertainty
training/ coaching
‘reflect on your job’
motivated, knowing
what to do, positive,
thinking in
opportunities
When Sarah started
the training, she
didn’t know….
2. management savings, changes in
goverment policies
hr advice supported, self
confidence, knowing
what’s going on
inside the
organization
3.
55
56. Target audience + value
1) ‘target
audience’
2) problem -
challenge
3) actual solution;
what did you do?
4) emotion of the other
people after cooperation
1. all staff reorganization/
restructuring,
uncertainty
training/ coaching ‘reflect
on your job’
motivated, knowing what to do,
positive, thinking in
opportunities
2. management savings, changes in
goverment policies
hr advice supported, self confidence,
knowing what’s going on inside
the organization
3. MBA students find a new job personal branding training
classes
knowing what to do en what to
communicate
increased self confidence
56
61. personal branding statement
Paul is an empathetic, committed and sincere designer who
supports socially relevant organizations that who they are is
in line with the story they tell and the image they create
Paul develops education materials, promotional materials and
other means of communication that contribute to a change
in knowledge, attitudes or behavior.
Paul is committed to a sustainable world where people interact
consciously and respectfully with each other and with their
environment.
61
62. format personal branding statement
62
<name> is a…, …, …, (3 personal traits/
characteristics)… (role) who contributes to ….
(meaning/ value) for … (target organization/
people).
<name> …, …, …, (3 products/ services) to support …
(meaning/value- what you want to add/change in
this world).
tijd en aandacht, = 10-20% voor reflectie, intervisie, persoonlijke ontwikkeling, orientatie
zie operations manual
tijd en aandacht, = 10-20% voor reflectie, intervisie, persoonlijke ontwikkeling, orientatie
1 uitleg tabel + voorbeeld tactvol + demo met een kwaliteit van een deelnemer (10 minuten)
2 in groepjes tabel in vullen (20 minuten)
3 presentatie en vragen ronde voor de deelnemers (25 minuten)
plan tijd in 55 minuten afhankelijk van deelnemersr
1 uitleg tabel + voorbeeld tactvol + demo met een kwaliteit van een deelnemer (10 minuten)
2 in groepjes tabel in vullen (20 minuten)
3 presentatie en vragen ronde voor de deelnemers (25 minuten)
plan tijd in 55 minuten afhankelijk van deelnemersr
vraag 3
1 uitleg tabel + voorbeeld tactvol + demo met een kwaliteit van een deelnemer (10 minuten)
2 in groepjes tabel in vullen (20 minuten)
3 presentatie situatie/verhaal en vragen ronde voor de deelnemers (25 minuten)
plan tijd in 55 minuten afhankelijk van deelnemers
1 uitleg tabel + voorbeeld tactvol + demo met een kwaliteit van een deelnemer (10 minuten)
2 in groepjes tabel in vullen (20 minuten)
3 presentatie situatie/verhaal en vragen ronde voor de deelnemers (25 minuten)
plan tijd in 55 minuten afhankelijk van deelnemers