Music videos research into similar products
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Choose three music videos of the same genre to analyze in detail. Focus on aspects like the type of music video, artist representation, narrative structure, and use of audio-visual elements. Analyze each video with bullet points and an overall summary. This analysis will help plan ideas for your own music video. Research should introduce the purpose of music videos for both institutions and audiences. Examine examples of different genres and their conventions. Discuss related promotional devices and the impact and technological advances of music videos.
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Establishing Theme
Select a movie from
AFI’s 10 Top 10
lists and explain how three cinematic techniques and/or design elements have helped establish a major theme in that film. Note: While you are allowed to choose a film that does not come from the AFI lists, you are strongly encouraged to email your professor to receive approval before doing so.
In 800 to 1200 words
Describe a major theme of the movie you have selected using evidence from the movie itself as well as course resources and other scholarly sources to support your position.
Identify at least three techniques (cinematography, lighting, acting style, or direction) and/or design elements (set design, costuming, or hair and makeup), and explain how these techniques and/or design elements contribute to the establishment of the theme. Reference particular scenes or sequences in your explanations.
State your opinion regarding the mise en scène, including
How the elements work together.
How congruent the design elements are with the theme of the movie.
Whether or not other techniques would be as effective (Explain your reasoning).
Note: Remember that a theme is an overarching idea that recurs throughout the plot of a film. It is the distilled essence of what the film is about, the main design which the specific scenes and actions lead a viewer to understand.
Your paper should be organized around a thesis statement that focuses on how the elements of your chosen feature-length film both establish and maintain one of its major themes.
The paper must be 800 to 1200 words in length and formatted according to APA style
You must use at least two scholarly sources other than the textbook to support your claiM
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consider different types of sound at work in film and assess how they contribute to the overall sense of meaning in a film.
There are many types of sound in a film. Some are
diegetic
(sounds that are represented as coming from within the world of the film); others are
non-diegetic
(sounds that come from outside the world of the film). Using specific examples from your chosen film, construct a blog post in which you
Describe each of the three basic categories of sound (dialogue, sound effects, and music).
Explain how the different categories of sound are being used in your chosen film.
Assess the impact of sound in establishing the theme.
How does the use of sound inform the mood of the scene, or the film overall?
Can you identify specific sounds in your film that allow you to infer a particular genre?
Since each category of sound may produce a range of effects, how might you characterize the effects in your film? For example, realistic and expected sound effects may have a different effect on a viewer .
Analysing Music Videos
This document provides guidance for analyzing music videos. It discusses different types of music videos such as animation, live action, and narrative. Students are instructed to watch extracts from two music videos and consider the camera work, mise-en-scene, editing, representation, and how the lyrics link to the video. Working individually, students should analyze three provided music videos based on these elements and provide feedback in groups. The document concludes with questions to check student understanding of key music video terminology and concepts.
Construct a discussion post of at least 200 words, and using specifi.docx
Construct a discussion post of at least 200 words, and using specific examples from your chosen film, (TITANIC)
Describe each of the three basic categories of sound (dialogue, sound effects, and music).
Explain how the different categories of sound are used in your chosen film.
Assess the impact of sound in establishing the theme.
How does the use of sound inform the mood of the scene, or the film, overall?
Can you identify specific sounds in your film that allow you to infer a particular genre?
Since each category of sound may produce a range of effects, how might you characterize the effects in your film? For example, realistic and expected sound effects may have a different effect on a viewer than exaggerated or unexpected ones.
Assess how the scene or sequence would play differently if you changed or removed a key category of sound.
You must use at least two outside sources, in any combination of embedded video clips, still photos, or scholarly sources. All sources should be documented in APA style as outlined by the
University of Arizona Global Campus Writing Center (Links to an external site.)
. Please view the video
Posting in a Discussion in Canvas
(Links to an external site.)
for guidance on how to integrate multimedia with your response.
.
A level evaluation Guidance
This document provides guidance for candidates evaluating their digital media project. Candidates will evaluate their work individually or in groups, and must demonstrate their own level of contribution and understanding. The evaluation will be assessed based on skills using digital technology, understanding of audience and conventions, ability to discuss choices made, and demonstration of learning. Candidates are provided seven questions to structure their evaluation around topics like conventions used, social representation, intended distribution platform, target audience, and skills learned. The evaluation is due on Wednesday, January 18th and can be presented in written, presentation, or video format.
A2 media studies blog checklist
This document provides a checklist of tasks to be completed for an advanced music video portfolio. It includes requirements such as maintaining a production blog with regular posts documenting the creative process, research on music video conventions and inspiration from other videos, audience research through surveys and feedback, storyboarding, scheduling shoots, and creating related promotional materials like a digipak and magazine advert. It emphasizes ongoing documentation and evidence of creative and technical skills.
A2 whole blog checklist
This document outlines blog post assignments for a music video production course. It includes 18 assignments focused on researching music videos, developing planning documents, and reflecting on the process. The assignments include analyzing existing music videos, researching target audiences, developing initial ideas, and summarizing music video theories. Students are asked to embed relevant videos and images in their blog posts. The goals are to help students learn about all aspects of music video production through hands-on research, planning and evaluation.
Annotated - Assignment brief unit 29__music video production
The document provides instructions for a music video production assignment. Students must research and produce a music video for an up-and-coming artist. They are required to:
1) Understand the purposes of music videos such as promotion, extending income streams, and producers' strategies.
2) Understand styles, conventions, and techniques of music videos like different genres, editing to the beat, camera angles.
3) Originate and plan a music video by choosing a track, researching the target audience, and storyboarding.
4) Work on completing production through directing, editing, shooting footage and more.
The assignment tasks involve explaining music video purposes to different record labels, demonstrating styles and techniques
Summer holiday homework – analysing music videos
Students must choose five music videos to analyze over the summer break according to specific criteria. For each video, they must include a link, discuss camera shots, editing, mise-en-scene, sound, representations, Goodwin's theory, style, record label, director, opinion, conventions, influence on their own work, and use different technologies for each analysis. The analyses will be posted individually online and labeled as research.
Blog Assignment 3 parts of your blog assignment 1) Do .docx
Blog Assignment
3 parts of your blog assignment
1) Do a Google word search to determine key word that would be most useful to use in
the blog so you can maximize the SEO campaign. Please provide detail information on
which tool you use and how you determined these words are correct,
2) Write a blog for Alliance Home Health Care
a. Background
i. Alliancehomehealthcare.net
ii. Target market: women 65+ mainly living in Indiana income 40K+
b. Make sure blog topic is creative and will encourage sharing
c. Make sure it has correct format
d. Make sure no spelling or grammar errors
e. Make sure there are no copyright limitations to your graphic
3) Explain your research on your blog
a. Why you determine a topic and how it would help SEO of company
b. Provide all sources
c. May want to research other senior home health blog for ideas
Goal of assignment is
• To understanding the value of blogging in the SEO campaign part of the total
Advertising Plan.
• To understand the fundamental format of the blogging process.
• To learn how to create an advertising campaign about a topic of Home Health Care
that is mostly unknown to you.
NOTE-TAKING/DISCUSSION WORKSHEET: The Social Network
Part I: As you watch and reflect on The Social Network, pay attention to the characters/topics and their rhetorical significance in the film. How are they portrayed? How are we, as viewers, supposed to perceive each character or idea? What choices do the filmmakers make to invite that response?
COLLEGE ADMINISTRATION
MEDIA
CALIFORNIA
LEGAL SYSTEM
CONTEMPORARY COLLEGE STUDENTS
GENDER
SOCIAL CLASS
RELIGION
Part II: As you watch and reflect on the film, pay attention to the deliberate choices of the filmmakers and the impact of those choices on viewers. It may be helpful to organize your thinking around four key elements of film, listed below.
CINEMATOGRAPHY (Camera Angle, Camera Distance, Camera Movement, etc)
EDITING (linking/cutting together of different shots, added effects, arrangement)
SOUND (emerging from within the scene AND sound that was added later, like musical score)
MISE-EN-SCENE (means literally “put into the scene” and can include: props, costuming, makeup, staged body language, lighting—any element that makes the scene)
Part III. Analyze the rhetorical situation and intended purpose of the film. You can now reflect on a specific aspect of the film’s context and purpose. to write your essay.
EXIGENCE (Is there a problem that can be solved through discourse (language/conversation)? To what extent can this film be read as a fitting response to that problem? :
AUDIENCE (who is the intended audience of the film? How can you tell? What moves does the film make that signal awareness of that audience, their values, their anxieties, their desires, etc?):
CONSTRAINTS (what constraints shape the message? Remember that these can be cons ...
Key concepts & theories for a2
This document provides key concepts and theories for analyzing music videos, including media language, genre, narrative, representation, audience, and institution. It defines a music video as a short promotional work made to accompany and sell music. Music videos are said to illustrate, amplify, or contradict the lyrics and music. Genre conventions and the construction of star images are important to analyze. Critical perspectives discussed include examining genre style, camerawork, soundtracks, editing, mise-en-scène, and how the video contributes to the star's branding.
Final idea
The presentation outlines the key elements to include when pitching a music video idea to a band and their record label, including describing the narrative structure, target audience and how the video will appeal to them, the intended tone, how conventions will be used or challenged, how Goodwin's theory applies, how audience feedback will be collected, influences from research, and the visual style through elements like camera work, lighting, mise-en-scene, and editing techniques. The presentation needs to be uploaded to the student's blog.
Induction lesson
This document outlines the key aspects of studying Media Studies A-Level at Chew Valley School. Students will learn skills in analyzing how media products are constructed, producing their own media across different platforms, and conducting research. Coursework involves creating media texts and evaluating them through blogging. Exams cover key media concepts, industries, and theories. Students are instructed to customize their blog over the summer and post specific media for analysis. An introductory lesson contrasts teaser and full film trailers to demonstrate how they are used to market films.
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Establishing Theme Select a movie from AFI’s 10 Top 10 lists a.docx
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Construct a discussion post of at least 200 words, and using specifi.docx
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Annotated - Assignment brief unit 29__music video production
Annotated - Assignment brief unit 29__music video production
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Music videos research into similar products
- 2. Choose three videos of the same genre as the one you need to produce (try to find a performance music video, a narrative music video and a conceptual music video. Be selective with the videos you pick, they should intentionally help give you ideas in terms of characters, how to represent certain themes, cinematography, mise-en-scene, etc. Analyse each music video.This can be done in bullet points with an overall summary at the end. Be specific with what your focus is in each video (see next slide)
- 3. Analysing in detail these three music videos will help you in terms of planning your ideas. Look at the following aspects: Type of music video (Performance/Narrative/Conceptual/Hybrid) Artist’s representation (Star theory) Narrative structure or semiotics (use of signs and symbols) Use of audio-visual media language (Camera work/Sound/Editing/Mise-en-scene)
- 4. Research: Purpose of a music video (First post) Structure of your post: Intro: Purpose of the music video for the institution/company behind the production and distribution of the video (marketing) and for the audience (uses and gratifications theory) Cases of study: Minimum one for each category (narrative, conceptual, performance) to a maximum of three examples for each category. Generic conventions: looking at your cases of study, what are the conventions of these videos, according to their categories and musical genres? Synergy: Examples of other promotional devices (marketing) used for the same cases of study that you have chosen( such as posters, magazine ads, social media, etc.) Audience impact Technology advancements Conclusion Include examples (links to the videos and images)to support and illustrate your points.
- 5. What ideas can you take from analysing videos? Prepare notes to share with group Start your research and planning blog