This document discusses the differences between broadsheet and tabloid newspapers in the UK. It notes that broadsheets traditionally focus on hard news topics that have widespread impact, while tabloids emphasize soft news topics like entertainment and celebrity gossip. It provides background on the Daily Mail and The Guardian newspapers, including their founding dates, owners, and corporate structures. The Daily Mail is owned by Daily Mail and General Trust and chaired by Jonathan Harmsworth, while The Guardian is owned by the Scott Trust to maintain its financial and editorial independence in perpetuity.

1. Broadsheets andTabloids’ political bias.
Daily Mail and The Guardian ownership

2.  Hard news: Information that has an objective relevance and
transcendence, as the issues represented have an impact on most or much
of the population of a country (or even the world as a whole), for good or
for bad.This impact can be social, political, economic, cultural, and/or
historical. Examples: politics, economics, global current affairs, culture:
literature, arts (Niche audience content)
 Soft news: Information which has no relevance or transcendence at all,
but just serves the purposes of diversion and entertainment. Examples:
Sensationalist reports on hard news, crime stories, astrology, celebrity
gossip and television, sports and general entertainment. (Mass
audience content)

3.  Broadsheet: the largest newspaper format, characterized by
long vertical pages (typically 57 cms). Traditionally associated
with higher-quality journalism (hard news).
 Tabloid: A newspaper with a compact page size smaller
than broadsheet.The term tabloid journalism refers to an
emphasis on such topics as sensational crime stories,
astrology, celebrity gossip and television, sports and general
entertainment (soft news).

4.  A system of ideas and ideals (values and beliefs), which forms the
basis of an economic or political theory and policy, and which are
therefore characteristic of a social group or individual.
 These are the main political parties in the UK:

5. Social democratic parties: Liberal democrat party: Conservative parties:

6. Centre
Left
wing
Liberal Broadsheet newspapers Tabloid newspapers
Conservative/Right
wing
Conservative/Right
wing

7. DMGT (Daily Mail and General Trust PLC) is a
British media company, owner of the Daily Mail.
The company operates in over forty countries
through its subsidiaries RMS, DMG Information,
DMG Events, Euromoney Institutional
Investor and DMG Media, and manages a
multinational portfolio of companies, with total
revenues of almost £2 billion.
Jonathan Harmsworth, 4th Viscount Rothermere,
is the chairman and controlling shareholder of the
company. The head office is located in Northcliffe
House in Kensington, London.
Founded: 1896
Founders: Alfred Harmsworth, 1st Viscount Northcliffe
(editor) and Harold Harmsworth, 1st Viscount Rothermere)
Owner: Jonathan Harmsworth, 4th Viscount Rothermere
(chairman and controlling shareholder)
Website: www.dmgt.com

8. Founded: 1907 (as the Manchester Guardian)
1993 (Guardian Media Group plc)
Founder: C. P. Scott
Owner: Scott Trust Limited
Website: https://www.theguardian.com
GMG (Guardian Media Group Public Limited
Company) is a British mass media company
owning various media operations including
The Guardian and The Observer.
The group is wholly owned by Scott Trust
Limited, with headquarters in London.
This company was established in 1936 by John
Scott Russell, son of the founder C.P. Scott .
Guardian Media Group exists to support the
core purpose of its owner, Scott Trust Limited:
to secure the financial and editorial
independence of The Guardian in perpetuity.