M&S entered the Indian market through a joint venture with Reliance Retail Ltd. M&S owns 51% stake and RRL owns 49% stake in the joint venture called Marks & Spencer's Reliance India Pvt. Ltd. The first store was planned to open in Mumbai in 2009. The stores would source about 70% of products from India and focus on apparel, gifts, homeware and furniture. The joint venture allows M&S to expand into new markets like India and diversify its food business, while providing benefits to RRL like positioning itself as a higher-end retailer and gaining expertise in technology, logistics and property management from M&S.