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The Power of Networking
Building Strong Connec ons
in Entrepreneurship
The Silicon Leaders
Excellence in The Spotlight
Unlocking Crea vity
Strategies for Innova on
in Entrepreneurship
VOL-06 | ISSUE - 01 | 2024
Norm
Goldstein
Empowering Young Inventors by Promoting Innovative
Thinking in Education
Norm Goldstein,
Founder and CEO
EduNetwork Partners
The Most
Inspiring
Entrepreneurs
to Follow in 2024
The only way
to do great
work is to love
what you do
The Most Inspiring Entrepreneurs to Follow in 2024.pdf
Editor’s
Desk
n a world where innovation reigns
Isupreme, and disruption is the
norm, finding inspiration from
visionary minds is essential for aspiring
entrepreneurs. As we step into 2024, the
landscape of entrepreneurship is ripe
with individuals who are reshaping
industries, challenging conventions, and
driving change on a global scale. From
the tech titan quietly revolutionizing
how we interact with technology to the
eco-conscious entrepreneur pioneering
sustainable solutions, the entrepreneurial
sphere is teeming with stories that
captivate, motivate, and compel us to
dream bigger.
These trailblazers defy convention, push
boundaries, and embody the spirit of
innovation in its purest form. Whether
they're harnessing the power of artificial
intelligence to solve pressing societal
issues or championing diversity and
inclusion in the corporate world, each
entrepreneur brings a unique perspective
and unwavering determination to their
endeavors.
But inspiration isn't just about success;
it's about resilience in the face of
adversity, a passion that fuels relentless
pursuit, and a commitment to making a
positive impact on the world. As you
delve into the stories of these
remarkable individuals, you'll discover
the power of perseverance, the beauty
of embracing failure as a stepping stone
to success, and the transformative
potential of entrepreneurship to create a
better future for generations to come.
Through the latest edition, we bring
forth the visionaries, the disruptors, and
the changemakers who are shaping the
entrepreneurial landscape of 2024 and
beyond. Let their stories ignite your
imagination, fuel your ambition, and
inspire you to embark on your own
journey of innovation and impact. After
all, in a world full of possibilities, the
only limit is the scope of our dreams.
Entrepreneurial Leadership
JamieCason
Contents
Articles
16
20
The Power of Networking
Building Strong Connec ons in Entrepreneurship
Unlocking Crea vity
Strategies for Innova on in Entrepreneurship
Norm
Goldstein
Empowering Young Inventors by Promoting Innovative
Thinking in Education
08
COVER STORY
contact@thesiliconleaders.com
June, 2024
Copyright © 2024 The Silicon Leaders, All rights reserved. The content and
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CREDITS
The
Silicon
LeadersExcellence
in
The
Spotlight
Merry D'Souza
Editor-in-Chief
James Taylor
Deputy Editor
Jamie Carlson
Executive Editor
Anish Miller
Assistant Editor
David King
Visualizer
Reva Adams
Art & Design Director
Dave Stonis
Associate Designer
James Saw
Senior Sales Manager
John Matthew
Marketing Manager
Patrick Beretta
Technical Head
Sandy Madison
SME-SMO Executive
Dave Morgan
Business Development Manager
David, Joe
Sales Executives
Steve, Simon
Business Development Executives
Dominique T.
Digital Marketing Manager
Frank Adams
Research Analyst
Robert Brown
Circulation Manager
Stella Andrew
Database Management
Technology Consultant David Stokes
Marwan is a professional negotiator. On a daily basis, he
intervenes with businesses, governmental organizations, and
NGOs to resolve complex situations involving critical cases.
ADN Group
adngroup.com
As CEO of Digital Beachhead, Mike manages a team of
certified cybersecurity experts that provide virtual Chief
Information Security Officer (vCISO) support to organizations
around the globe.
Digital Beachhead
digitalbeachhead.com
EduNetwork Partners
edunetworkpartners.com
As the Founder and CEO of EduNetwork Partners, Norm
connects corporations with communities, families, educators,
and students through educational marketing programs and
materials.
Shane is Founder of Gateway Financial Advisors, Inc. Gateway
Insurance Group, Inc and Gateway Insurance Solutions, LLC.
Supporting over 180 associate offices nationally and growing.
Gateway Financial
Advisors
gfainvestments.com
Todd is the proud owner of Sam the Concrete Man - the
country’s only residential and commercial concrete contracting
franchise.
Sam The Concrete Man
samtheconcreteman.com
Marwan Mery
CEO
Mike Crandall
CEO
Shane Westhoelter
CEO
Todd Stewart
President
Norm Goldstein
Founder and CEO
Brief
Featured Person Company Name
Norm Goldstein,
Founder and CEO
EduNetwork Partners
Norm
Goldstein
Empowering Young Inventors by Promoting Innovative
Thinking in Education
n a world where the potential of
Iyouth innovation remains vastly
untouched, there emerges a guiding
light in the form of Norm Goldstein,
the Founder and CEO of
EduNetwork Partners. His dedication
to this cause has earned him recognition
as a Congressional Leadership Award
recipient, one of CNN's "Ten National
Innovators" changing lives in America,
and a Global Goodwill Ambassador and
Humanitarian.
Norm's journey began with a personal
experience involving his 11-year-old
daughter. She struggled with using
broken crayons due to a weakness in
writing. His daughter gave him an idea,
which made him realize that kids have
good concepts. They devised a solution
using water tubes from rose purchases
to create a device that she could easily
grip to insert broken crayons.
With Norm's extensive experience as an
inventor holding seven patents, he
recognized his daughter's potential and
helped her obtain her own patent. This
experience inspired Norm and his
daughter to establish By Kids for Kids
in 2003, with a mission to empower
children to innovate and develop critical
problem-solving and creative thinking
Norm views
success as a daily
journey,
encompassing
personal efforts in
various aspects of
life. He strives to
balance his
spiritual life,
personal
relationships with
family and friends,
and professional
endeavors.
“
“
COVER STORY
skills. Through their company, they
provided children with free patents and
assistance in commercializing their
inventions, resulting in 26 patented
ideas.
Drawing on resources from the US
Patent Office, Norm and his team
rewrote an inventive thinking curriculum
to distribute to thousands of teachers
nationwide. Sponsored by Xerox, their
educational kit included a poster, teacher
guide, and student workbooks, all aimed
at promoting innovative thinking among
students. Through partnerships with
corporate sponsors, they organized
competitions and live events to further
engage young minds.
In response to the challenges posed by
the pandemic, Norm and his team
adapted their approach and transformed
into EduNetwork Partners. Leveraging
their proven methods, they now assist
businesses in meeting their Corporate
Social Responsibility (CSR) goals by
promoting youth innovation and
empowerment. Norm's dedication to
this cause continues to make a lasting
impact on the lives of children and
communities across the nation.
Engaging Youth through Experience
Norm believes that experiential and
hands-on engagement are key
components of their success at
EduNetwork Partners. They utilize their
platform to actively involve youth and
families in ideation and problem-solving
activities. Competitions and contests, in
particular, capture the imagination of
participants.
Beyond the allure of prizes, the process
of preparing a submission provides a
real-world opportunity for young people
to apply their skills, knowledge, and
experiences to address a challenge. The
desire to build a strong academic resume
for college or post-high school
education further motivates young
individuals to participate.
Being able to showcase their ideas and
achievements not only boosts their
confidence but also sets them apart in
the competitive admissions process.
Norm finds it rewarding to celebrate the
innovative ideas and accomplishments
of young people, recognizing the
importance of acknowledging and
nurturing their talents.
A Success Story in Educational
Marketing
Norm shares that at EduNetwork
Partners, the team measure the impact
and success of their educational
marketing programs and materials. They
track metrics such as the number of
participants who engage with their
emails and outreach efforts, as well as
the number of submissions they receive
and process. Additionally, they utilize
pre- and post-surveys and conduct focus
groups to gather feedback and refine
their offerings.
One notable success story is the Warren
Buffet Secret Millionaires Club initiative,
which featured a cartoon series voiced
by Warren Buffet himself, along with
guidance and an aligned curriculum
developed by Houghton Mifflin
Harcourt. This program garnered over 2
billion media impressions, including
coverage by prominent outlets such as
CNN, CNBC, New York Times, Forbes,
and Wall Street Journal.
They also provided 120 sponsor-
branded free educational financial
literacy activities for teachers, accessible
through a website that received over
1,500,000 downloads of educational
materials. Furthermore, the "Grow Your
Own Business Plan Challenge" attracted
over 16,000 participants, with online
voting resulting in over 130,000 votes
cast for top ideas. The culminating event
in Omaha saw Warren Buffet awarding
the 15 winners with 10 shares of
Berkshire Hathaway B stock,
highlighting the program's impact and
success.
A Legacy of Giving
In his book, "The Book of
Normanisms" (2020), Norm shares
insightful advice that connects deeply
with him and others. A quote from page
57 expresses his philosophy: "We were
given the gift of life. We need to give
something back as a way of passing on
our blessings.”
Following the pandemic, there has been
a notable shift among companies
towards demonstrating their efforts to
contribute positively to the world.
Norm's companies are founded on the
belief that early experiences can
profoundly impact youth.
One shining example is of the youngest
inventor in America, who has since
grown into a successful mother,
entrepreneur, and role model, illustrating
the transformative power of early
support and encouragement. Norm's
dedication to giving back and making a
difference continues to inspire others to
do the same.
Reflecting and Refining
Norm shares that during the pandemic,
everyone faced challenges in their
journeys. Fortunately, he used this time
to reflect, write his book, and clarify his
values. As a result, he became better at
helping others achieve their goals
through coaching and mediation.
He also intensified his efforts to apply
his entrepreneurial and inventive
experience to his business. Norm listens
to business leaders and assists them in
refining their Corporate Social
Responsibility (CSR) goals. By working
The Most Inspiring Entrepreneurs to Follow in 2024
Norm believes in living life with the
belief that anything is possible. He
emphasizes that many great ideas
are often right in front of us, waiting
to be discovered.
“ “
together, they can develop programs and
campaigns to ensure their success.
Aligning with Educational Standards
Norm explains that because of his early
work with By Kids for Kids, he
understands the importance of fostering
creativity and critical thinking skills
among children. This involves providing
guidance, support, and curriculum tools
aimed at nurturing creative and inventive
thinking. They offer essential concepts,
information, and materials designed to
stimulate creative thought processes.
Moreover, guidance for educators and
parents from each of the CSR
campaigns incorporates an alignment
with appropriately chosen national
standards in each discipline to ensure it
reflects the educational goals and
standards. This approach also engages
teachers and parents in participating as
they are achieving their required goals
while also engaging their young people
in meaningful and fun real-world
activities.
COVER STORY
In addition to providing resources,
Norm's approach involves presenting
challenges and targets for problem-
solving, which inspire young people to
actively engage in the learning process.
From the inception of their first
company, Norm and his team have
always believed in the importance and
value of harnessing the contributions of
young minds. This belief serves as a
foundational cornerstone for their work,
driving their ongoing efforts to
empower and inspire the next generation
of innovators.
Advice for Entrepreneurs
Norm believes in living life with the
belief that anything is possible. He
emphasizes that many great ideas are
often right in front of us, waiting to be
discovered. Drawing from his own
thinking process, Norm uses his insights
to inform tools and resources for
problem-solving and innovative
solutions.
For aspiring entrepreneurs looking to
make a positive impact in the education
industry, Norm offers valuable advice:
"If you are doing your best, you will not
have time to worry about failure. Look
for good in all that happens to you, as
good always comes out of the bad." He
encourages them not to be disheartened
by setbacks and rejections. Instead, he
suggests embracing failure as a learning
opportunity that guides you towards
necessary changes on your journey.
Norm urges them to persevere in
pursuing what they value and believe to
be critically important, emphasizing the
importance of resilience and
determination.
Commitment to Action and Results
Norm follows the advice of Napoleon
Hill in "Think and Grow Rich" every
morning, drawing inspiration from the
13 great "Principles" outlined in the
Norm finds it rewarding to
celebrate the innovative ideas and
accomplishments of young people,
recognizing the importance of
acknowledging and nurturing
their talents.
“ “
COVER STORY
book. Additionally, he starts each day by
making a list of tasks he needs to
accomplish and diligently sticks to it. At
the end of the day, before going to bed,
Norm reviews his list to see what he has
achieved and carries over any unfinished
tasks to the next day. He believes it's
important to pay attention to both
actions and results.
Norm finds inspiration in the belief that
the world is full of opportunities waiting
to be discovered. He shares another
Normanism: "Throughout each day,
there can be hundreds of seemingly
insignificant encounters, choices, and
decisions. These positive or negative
choices add up and get deposited into an
emotional account. It’s these little things
that add up in building a solid
character." Norm emphasizes the
importance of these small daily
interactions in shaping one's character.
Norm highlights the value of successful
collaborations with others. He believes
that these experiences are invaluable and
serve as a foundation for continuing to
work together towards common goals
aimed at making the world a better
place.
On a Mission to Offer Help, Advice,
and Inspiration
Norm views success as a daily journey,
encompassing personal efforts in various
aspects of life. He strives to balance his
spiritual life, personal relationships with
family and friends, and professional
endeavors.
Throughout his career, Norm has held
notable positions such as President of
Geoffery Beene and has assisted
individuals like Peter Max and
companies like Sharper Image in
achieving their goals. One of his most
rewarding experiences has been assisting
Warren Buffett in empowering the next
generation with sound financial advice.
Norm takes pride in conducting honest
work and helping others through his
roles as a mediator, coach, mentor, and
friend. He believes in using his integrity
and character as a moral compass in all
his relationships and actions. Norm
cherishes his 47-year marriage and the
success of his three children and seven
grandchildren, considering them as his
greatest achievements.
He emphasizes the importance of
earning esteem through worthy acts,
highlighting the value of personal
integrity and ethical behavior. Norm's
ultimate goal is to improve the quality
of life for individuals by offering help,
advice, inspiration, and encouragement.
If you love
what you are
doing, you
will be
successful.
If you love
what you are
doing, you
will be
successful.
n the dynamic landscape of
Ientrepreneurship, success often
hinges not only on the strength of
one's ideas or the quality of products
and services but also on the ability to
forge meaningful connections.
Networking, a term often thrown
around in business circles, is not merely
about exchanging business cards or
attending events; it's about cultivating
genuine relationships that can propel
your venture forward. Further, we delve
into the significance of networking in
entrepreneurship and explore strategies
to build strong connections that can
foster growth and opportunities.
Building Strong
Connections
in Entrepreneurship
Building Strong
Connections
in Entrepreneurship
www.thesiliconleaders.com
16
The Power of Networking
| June 2024 |
17
Understanding the Importance of
Networking
At its core, networking is about building
mutually beneficial relationships. For
entrepreneurs, these relationships can
open doors to new opportunities,
partnerships, mentorships, and even
funding. In a competitive market, having
a robust network can provide a crucial
edge, enabling access to resources and
insights that might otherwise remain out
of reach.
Moreover, networking goes beyond
transactional exchanges; it's about
establishing trust and credibility within
your industry or niche. When you
actively engage with peers, mentors,
industry leaders, and potential
collaborators, you position yourself as a
valuable member of the community,
someone others are willing to support
and advocate for.
Strategies for Effective Networking
1. Identify Your Goals: Before diving
into networking activities, clarify your
objectives. Are you seeking mentorship,
seeking investors, or looking to expand
your customer base? Understanding
your goals will help you tailor your
networking efforts accordingly.
2. Choose the Right Platforms:
Networking can take place both online
and offline. Attend industry conferences,
seminars, and workshops to meet
professionals face-to-face. Additionally,
leverage online platforms such as
LinkedIn, industry forums, and social
media groups to connect with a broader
audience.
3. Be Genuine and Authentic:
Authenticity is key to building
meaningful connections. Approach
networking with a genuine interest in
getting to know others and offering
value rather than solely focusing on
what you can gain. People are more
likely to engage with you when they
sense sincerity and authenticity.
4. Listen and Learn: Networking is not
just about pitching yourself or your
business; it's also about listening and
learning from others. Ask questions,
show interest in their experiences and
insights, and be open to different
perspectives. Active listening can help
you uncover opportunities and forge
deeper connections.
5. Follow Up and Stay Connected:
Building relationships takes time and
effort. After initial interactions, follow
up with your contacts to express
appreciation and continue the
conversation. Whether it's through
email, social media, or coffee meetings,
staying connected demonstrates your
commitment to nurturing the
relationship.
6. Offer Value: Networking is a two-way
street. Look for ways to offer value to
your connections, whether it's sharing
relevant resources, providing expertise,
or making introductions to other
professionals. By giving back to your
network, you solidify your position as a
trusted and valuable resource.
7. Diversify Your Network: Don't limit
your networking efforts to individuals
within your industry or niche. Seek
connections from diverse backgrounds,
industries, and perspectives. A diverse
network can bring fresh ideas, insights,
and opportunities that you might not
encounter within your immediate circle.
8. Attend Networking Events Regularly:
Consistency is key to building a strong
network. Make it a habit to attend
networking events regularly, both online
and offline. Set aside time in your
schedule specifically for networking
activities, whether it's attending industry
meetups, webinars, or virtual networking
sessions.
Conclusion
In the world of entrepreneurship,
networking is more than just a
buzzword; it's a strategic imperative. By
actively engaging with peers, mentors,
and industry leaders, entrepreneurs can
unlock a wealth of opportunities,
insights, and support that can fuel their
success. Whether online or offline,
networking requires genuine effort,
authenticity, and a willingness to give as
much as you receive. So, invest in
building strong connections, and watch
as your entrepreneurial journey
flourishes with the power of networking
by your side.
www.thesiliconleaders.com | June 2024 |
18
18
The Most Inspiring Entrepreneurs to Follow in 2024.pdf
Strategies for
Innovation
in Entrepreneurship
nnovation is the lifeblood of
Ientrepreneurship. It's the spark that
ignites progress, the engine that
drives growth, and the key that unlocks
new opportunities. But fostering
innovation isn't always easy. It requires
more than just a good idea; it demands a
culture that values creativity, a mindset
that embraces risk-taking, and strategies
that encourage experimentation. In this
article, we'll explore some effective
strategies for unlocking creativity in
entrepreneurship and driving innovation
forward.
Embrace Diversity
One of the most powerful catalysts for
creativity is diversity. When you bring
together people with different
backgrounds, perspectives, and
experiences, you create a fertile breeding
ground for innovation. Encouraging
diversity in your team not only brings in
a variety of ideas but also challenges
conventional thinking and sparks fresh
insights. Embrace diversity in all its
forms - gender, ethnicity, age, and
background - and create an inclusive
environment where everyone feels
valued and heard.
www.thesiliconleaders.com
20
Unlocking Creativity
| June 2024 |
21
Foster a Culture of Curiosity
Curiosity is the fuel that powers
creativity. Encourage your team to ask
questions, explore new ideas, and
challenge the status quo. Create
opportunities for learning and
experimentation, whether it's through
workshops, training programs, or simply
allocating time for personal projects.
Encourage a mindset of continuous
learning and growth, where failure is
seen not as a setback but as a valuable
learning opportunity.
Create Space for Creativity
Creativity flourishes in environments
that are conducive to innovation. Design
your workspace to inspire creativity, with
open areas for collaboration, quiet
spaces for deep thinking, and plenty of
natural light and greenery. Encourage
flexible working arrangements that allow
employees to work when and where they
feel most productive. And don't forget
to provide the tools and resources they
need to bring their ideas to life, whether
it's access to cutting-edge technology or
funding for research and development.
Encourage Risk-Taking
Innovation inherently involves risk.
Encourage your team to take calculated
risks and embrace failure as a natural
part of the creative process. Create a
safe space where employees feel
empowered to experiment and try new
things without fear of judgment or
reprisal. Celebrate both successes and
failures, recognizing that every misstep
brings you one step closer to your next
breakthrough.
Foster Collaboration
Great ideas rarely come from solitary
genius; they emerge from the collective
efforts of diverse teams working
together towards a common goal. Foster
a culture of collaboration where
employees are encouraged to share ideas,
brainstorm solutions, and work together
to overcome challenges. Encourage
cross-functional teams that bring
together people with different skills and
expertise and provide opportunities for
interdisciplinary collaboration.
Empower Employee Autonomy
Give your employees the freedom and
autonomy to pursue their passions and
explore their ideas. Provide them with
clear goals and objectives, but allow
them the flexibility to decide how best
to achieve them. Empower them to take
ownership of their projects and make
decisions autonomously, trusting in their
abilities to innovate and create value.
Listen to Your Customers
Your customers are a valuable source of
insights and inspiration. Listen to their
feedback, understand their needs and
pain points, and involve them in the
innovation process. Conduct regular
surveys, interviews, and focus groups to
gather feedback and ideas, and use this
information to inform your product
development and innovation strategy.
Remember, the best ideas often come
from those who are closest to the
problem.
Stay Agile
Innovation is a dynamic and iterative
process. Stay agile and adaptable, ready
to pivot and change course as needed.
Embrace a mindset of continuous
improvement, constantly seeking out
new opportunities and refining your
ideas based on feedback and
experimentation. Stay abreast of
emerging trends and technologies, and
be willing to disrupt your own business
model before someone else does.
Lead by Example
As an entrepreneur, you set the tone for
your organization. Lead by example and
demonstrate your own commitment to
creativity and innovation. Be open to
new ideas, willing to take risks, and
unafraid to challenge the status quo.
Create a culture where innovation is not
just encouraged but expected and where
everyone feels empowered to contribute
their own unique insights and talents.
In conclusion, fostering innovation in
entrepreneurship requires more than just
good ideas; it demands a holistic
approach that encompasses culture,
mindset, and strategy. By embracing
diversity, fostering curiosity, creating
space for creativity, encouraging risk-
taking, fostering collaboration,
empowering employee autonomy,
listening to your customers, staying agile,
and leading by example, you can unlock
the full potential of your team and drive
innovation forward. So go ahead,
unleash your creativity, and change the
world, one idea at a time.
www.thesiliconleaders.com | June 2024 |
22
22
The way to get started is to
quit talking and begin doing.
The Most Inspiring Entrepreneurs to Follow in 2024.pdf
The only limit to our
realization of tomorrow
will be our doubts of
today.
SL
T
The Silicon Leaders
Excellence in The Spotlight

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  • 1. The Power of Networking Building Strong Connec ons in Entrepreneurship The Silicon Leaders Excellence in The Spotlight Unlocking Crea vity Strategies for Innova on in Entrepreneurship VOL-06 | ISSUE - 01 | 2024 Norm Goldstein Empowering Young Inventors by Promoting Innovative Thinking in Education Norm Goldstein, Founder and CEO EduNetwork Partners The Most Inspiring Entrepreneurs to Follow in 2024
  • 2. The only way to do great work is to love what you do
  • 5. n a world where innovation reigns Isupreme, and disruption is the norm, finding inspiration from visionary minds is essential for aspiring entrepreneurs. As we step into 2024, the landscape of entrepreneurship is ripe with individuals who are reshaping industries, challenging conventions, and driving change on a global scale. From the tech titan quietly revolutionizing how we interact with technology to the eco-conscious entrepreneur pioneering sustainable solutions, the entrepreneurial sphere is teeming with stories that captivate, motivate, and compel us to dream bigger. These trailblazers defy convention, push boundaries, and embody the spirit of innovation in its purest form. Whether they're harnessing the power of artificial intelligence to solve pressing societal issues or championing diversity and inclusion in the corporate world, each entrepreneur brings a unique perspective and unwavering determination to their endeavors. But inspiration isn't just about success; it's about resilience in the face of adversity, a passion that fuels relentless pursuit, and a commitment to making a positive impact on the world. As you delve into the stories of these remarkable individuals, you'll discover the power of perseverance, the beauty of embracing failure as a stepping stone to success, and the transformative potential of entrepreneurship to create a better future for generations to come. Through the latest edition, we bring forth the visionaries, the disruptors, and the changemakers who are shaping the entrepreneurial landscape of 2024 and beyond. Let their stories ignite your imagination, fuel your ambition, and inspire you to embark on your own journey of innovation and impact. After all, in a world full of possibilities, the only limit is the scope of our dreams. Entrepreneurial Leadership JamieCason
  • 6. Contents Articles 16 20 The Power of Networking Building Strong Connec ons in Entrepreneurship Unlocking Crea vity Strategies for Innova on in Entrepreneurship Norm Goldstein Empowering Young Inventors by Promoting Innovative Thinking in Education
  • 8. contact@thesiliconleaders.com June, 2024 Copyright © 2024 The Silicon Leaders, All rights reserved. The content and images used in this magazine should not be reproduced or transmitted in any form or by any means, electronic, mechanical, photocopying, recording or otherwise, without prior permission from The Silicon Leaders. Reprint rights remain solely with The Silicon Leaders. Follow us on https://www.facebook.com/TheSiliconLeaders/ We are also available on : CREDITS The Silicon LeadersExcellence in The Spotlight Merry D'Souza Editor-in-Chief James Taylor Deputy Editor Jamie Carlson Executive Editor Anish Miller Assistant Editor David King Visualizer Reva Adams Art & Design Director Dave Stonis Associate Designer James Saw Senior Sales Manager John Matthew Marketing Manager Patrick Beretta Technical Head Sandy Madison SME-SMO Executive Dave Morgan Business Development Manager David, Joe Sales Executives Steve, Simon Business Development Executives Dominique T. Digital Marketing Manager Frank Adams Research Analyst Robert Brown Circulation Manager Stella Andrew Database Management Technology Consultant David Stokes
  • 9. Marwan is a professional negotiator. On a daily basis, he intervenes with businesses, governmental organizations, and NGOs to resolve complex situations involving critical cases. ADN Group adngroup.com As CEO of Digital Beachhead, Mike manages a team of certified cybersecurity experts that provide virtual Chief Information Security Officer (vCISO) support to organizations around the globe. Digital Beachhead digitalbeachhead.com EduNetwork Partners edunetworkpartners.com As the Founder and CEO of EduNetwork Partners, Norm connects corporations with communities, families, educators, and students through educational marketing programs and materials. Shane is Founder of Gateway Financial Advisors, Inc. Gateway Insurance Group, Inc and Gateway Insurance Solutions, LLC. Supporting over 180 associate offices nationally and growing. Gateway Financial Advisors gfainvestments.com Todd is the proud owner of Sam the Concrete Man - the country’s only residential and commercial concrete contracting franchise. Sam The Concrete Man samtheconcreteman.com Marwan Mery CEO Mike Crandall CEO Shane Westhoelter CEO Todd Stewart President Norm Goldstein Founder and CEO Brief Featured Person Company Name
  • 10. Norm Goldstein, Founder and CEO EduNetwork Partners
  • 11. Norm Goldstein Empowering Young Inventors by Promoting Innovative Thinking in Education n a world where the potential of Iyouth innovation remains vastly untouched, there emerges a guiding light in the form of Norm Goldstein, the Founder and CEO of EduNetwork Partners. His dedication to this cause has earned him recognition as a Congressional Leadership Award recipient, one of CNN's "Ten National Innovators" changing lives in America, and a Global Goodwill Ambassador and Humanitarian. Norm's journey began with a personal experience involving his 11-year-old daughter. She struggled with using broken crayons due to a weakness in writing. His daughter gave him an idea, which made him realize that kids have good concepts. They devised a solution using water tubes from rose purchases to create a device that she could easily grip to insert broken crayons. With Norm's extensive experience as an inventor holding seven patents, he recognized his daughter's potential and helped her obtain her own patent. This experience inspired Norm and his daughter to establish By Kids for Kids in 2003, with a mission to empower children to innovate and develop critical problem-solving and creative thinking Norm views success as a daily journey, encompassing personal efforts in various aspects of life. He strives to balance his spiritual life, personal relationships with family and friends, and professional endeavors. “ “ COVER STORY
  • 12. skills. Through their company, they provided children with free patents and assistance in commercializing their inventions, resulting in 26 patented ideas. Drawing on resources from the US Patent Office, Norm and his team rewrote an inventive thinking curriculum to distribute to thousands of teachers nationwide. Sponsored by Xerox, their educational kit included a poster, teacher guide, and student workbooks, all aimed at promoting innovative thinking among students. Through partnerships with corporate sponsors, they organized competitions and live events to further engage young minds. In response to the challenges posed by the pandemic, Norm and his team adapted their approach and transformed into EduNetwork Partners. Leveraging their proven methods, they now assist businesses in meeting their Corporate Social Responsibility (CSR) goals by promoting youth innovation and empowerment. Norm's dedication to this cause continues to make a lasting impact on the lives of children and communities across the nation. Engaging Youth through Experience Norm believes that experiential and hands-on engagement are key components of their success at EduNetwork Partners. They utilize their platform to actively involve youth and families in ideation and problem-solving activities. Competitions and contests, in particular, capture the imagination of participants. Beyond the allure of prizes, the process of preparing a submission provides a real-world opportunity for young people to apply their skills, knowledge, and experiences to address a challenge. The desire to build a strong academic resume for college or post-high school education further motivates young individuals to participate. Being able to showcase their ideas and achievements not only boosts their confidence but also sets them apart in the competitive admissions process. Norm finds it rewarding to celebrate the innovative ideas and accomplishments of young people, recognizing the importance of acknowledging and nurturing their talents. A Success Story in Educational Marketing Norm shares that at EduNetwork Partners, the team measure the impact and success of their educational marketing programs and materials. They track metrics such as the number of participants who engage with their emails and outreach efforts, as well as the number of submissions they receive and process. Additionally, they utilize pre- and post-surveys and conduct focus groups to gather feedback and refine their offerings. One notable success story is the Warren Buffet Secret Millionaires Club initiative, which featured a cartoon series voiced by Warren Buffet himself, along with guidance and an aligned curriculum developed by Houghton Mifflin Harcourt. This program garnered over 2 billion media impressions, including coverage by prominent outlets such as CNN, CNBC, New York Times, Forbes, and Wall Street Journal. They also provided 120 sponsor- branded free educational financial literacy activities for teachers, accessible through a website that received over 1,500,000 downloads of educational materials. Furthermore, the "Grow Your Own Business Plan Challenge" attracted over 16,000 participants, with online voting resulting in over 130,000 votes cast for top ideas. The culminating event in Omaha saw Warren Buffet awarding the 15 winners with 10 shares of Berkshire Hathaway B stock, highlighting the program's impact and success. A Legacy of Giving In his book, "The Book of Normanisms" (2020), Norm shares insightful advice that connects deeply with him and others. A quote from page 57 expresses his philosophy: "We were given the gift of life. We need to give something back as a way of passing on our blessings.” Following the pandemic, there has been a notable shift among companies towards demonstrating their efforts to contribute positively to the world. Norm's companies are founded on the belief that early experiences can profoundly impact youth. One shining example is of the youngest inventor in America, who has since grown into a successful mother, entrepreneur, and role model, illustrating the transformative power of early support and encouragement. Norm's dedication to giving back and making a difference continues to inspire others to do the same. Reflecting and Refining Norm shares that during the pandemic, everyone faced challenges in their journeys. Fortunately, he used this time to reflect, write his book, and clarify his values. As a result, he became better at helping others achieve their goals through coaching and mediation. He also intensified his efforts to apply his entrepreneurial and inventive experience to his business. Norm listens to business leaders and assists them in refining their Corporate Social Responsibility (CSR) goals. By working The Most Inspiring Entrepreneurs to Follow in 2024
  • 13. Norm believes in living life with the belief that anything is possible. He emphasizes that many great ideas are often right in front of us, waiting to be discovered. “ “ together, they can develop programs and campaigns to ensure their success. Aligning with Educational Standards Norm explains that because of his early work with By Kids for Kids, he understands the importance of fostering creativity and critical thinking skills among children. This involves providing guidance, support, and curriculum tools aimed at nurturing creative and inventive thinking. They offer essential concepts, information, and materials designed to stimulate creative thought processes. Moreover, guidance for educators and parents from each of the CSR campaigns incorporates an alignment with appropriately chosen national standards in each discipline to ensure it reflects the educational goals and standards. This approach also engages teachers and parents in participating as they are achieving their required goals while also engaging their young people in meaningful and fun real-world activities. COVER STORY
  • 14. In addition to providing resources, Norm's approach involves presenting challenges and targets for problem- solving, which inspire young people to actively engage in the learning process. From the inception of their first company, Norm and his team have always believed in the importance and value of harnessing the contributions of young minds. This belief serves as a foundational cornerstone for their work, driving their ongoing efforts to empower and inspire the next generation of innovators. Advice for Entrepreneurs Norm believes in living life with the belief that anything is possible. He emphasizes that many great ideas are often right in front of us, waiting to be discovered. Drawing from his own thinking process, Norm uses his insights to inform tools and resources for problem-solving and innovative solutions. For aspiring entrepreneurs looking to make a positive impact in the education industry, Norm offers valuable advice: "If you are doing your best, you will not have time to worry about failure. Look for good in all that happens to you, as good always comes out of the bad." He encourages them not to be disheartened by setbacks and rejections. Instead, he suggests embracing failure as a learning opportunity that guides you towards necessary changes on your journey. Norm urges them to persevere in pursuing what they value and believe to be critically important, emphasizing the importance of resilience and determination. Commitment to Action and Results Norm follows the advice of Napoleon Hill in "Think and Grow Rich" every morning, drawing inspiration from the 13 great "Principles" outlined in the Norm finds it rewarding to celebrate the innovative ideas and accomplishments of young people, recognizing the importance of acknowledging and nurturing their talents. “ “
  • 16. book. Additionally, he starts each day by making a list of tasks he needs to accomplish and diligently sticks to it. At the end of the day, before going to bed, Norm reviews his list to see what he has achieved and carries over any unfinished tasks to the next day. He believes it's important to pay attention to both actions and results. Norm finds inspiration in the belief that the world is full of opportunities waiting to be discovered. He shares another Normanism: "Throughout each day, there can be hundreds of seemingly insignificant encounters, choices, and decisions. These positive or negative choices add up and get deposited into an emotional account. It’s these little things that add up in building a solid character." Norm emphasizes the importance of these small daily interactions in shaping one's character. Norm highlights the value of successful collaborations with others. He believes that these experiences are invaluable and serve as a foundation for continuing to work together towards common goals aimed at making the world a better place. On a Mission to Offer Help, Advice, and Inspiration Norm views success as a daily journey, encompassing personal efforts in various aspects of life. He strives to balance his spiritual life, personal relationships with family and friends, and professional endeavors. Throughout his career, Norm has held notable positions such as President of Geoffery Beene and has assisted individuals like Peter Max and companies like Sharper Image in achieving their goals. One of his most rewarding experiences has been assisting Warren Buffett in empowering the next generation with sound financial advice. Norm takes pride in conducting honest work and helping others through his roles as a mediator, coach, mentor, and friend. He believes in using his integrity and character as a moral compass in all his relationships and actions. Norm cherishes his 47-year marriage and the success of his three children and seven grandchildren, considering them as his greatest achievements. He emphasizes the importance of earning esteem through worthy acts, highlighting the value of personal integrity and ethical behavior. Norm's ultimate goal is to improve the quality of life for individuals by offering help, advice, inspiration, and encouragement.
  • 17. If you love what you are doing, you will be successful. If you love what you are doing, you will be successful.
  • 18. n the dynamic landscape of Ientrepreneurship, success often hinges not only on the strength of one's ideas or the quality of products and services but also on the ability to forge meaningful connections. Networking, a term often thrown around in business circles, is not merely about exchanging business cards or attending events; it's about cultivating genuine relationships that can propel your venture forward. Further, we delve into the significance of networking in entrepreneurship and explore strategies to build strong connections that can foster growth and opportunities. Building Strong Connections in Entrepreneurship Building Strong Connections in Entrepreneurship www.thesiliconleaders.com 16
  • 19. The Power of Networking | June 2024 | 17
  • 20. Understanding the Importance of Networking At its core, networking is about building mutually beneficial relationships. For entrepreneurs, these relationships can open doors to new opportunities, partnerships, mentorships, and even funding. In a competitive market, having a robust network can provide a crucial edge, enabling access to resources and insights that might otherwise remain out of reach. Moreover, networking goes beyond transactional exchanges; it's about establishing trust and credibility within your industry or niche. When you actively engage with peers, mentors, industry leaders, and potential collaborators, you position yourself as a valuable member of the community, someone others are willing to support and advocate for. Strategies for Effective Networking 1. Identify Your Goals: Before diving into networking activities, clarify your objectives. Are you seeking mentorship, seeking investors, or looking to expand your customer base? Understanding your goals will help you tailor your networking efforts accordingly. 2. Choose the Right Platforms: Networking can take place both online and offline. Attend industry conferences, seminars, and workshops to meet professionals face-to-face. Additionally, leverage online platforms such as LinkedIn, industry forums, and social media groups to connect with a broader audience. 3. Be Genuine and Authentic: Authenticity is key to building meaningful connections. Approach networking with a genuine interest in getting to know others and offering value rather than solely focusing on what you can gain. People are more likely to engage with you when they sense sincerity and authenticity. 4. Listen and Learn: Networking is not just about pitching yourself or your business; it's also about listening and learning from others. Ask questions, show interest in their experiences and insights, and be open to different perspectives. Active listening can help you uncover opportunities and forge deeper connections. 5. Follow Up and Stay Connected: Building relationships takes time and effort. After initial interactions, follow up with your contacts to express appreciation and continue the conversation. Whether it's through email, social media, or coffee meetings, staying connected demonstrates your commitment to nurturing the relationship. 6. Offer Value: Networking is a two-way street. Look for ways to offer value to your connections, whether it's sharing relevant resources, providing expertise, or making introductions to other professionals. By giving back to your network, you solidify your position as a trusted and valuable resource. 7. Diversify Your Network: Don't limit your networking efforts to individuals within your industry or niche. Seek connections from diverse backgrounds, industries, and perspectives. A diverse network can bring fresh ideas, insights, and opportunities that you might not encounter within your immediate circle. 8. Attend Networking Events Regularly: Consistency is key to building a strong network. Make it a habit to attend networking events regularly, both online and offline. Set aside time in your schedule specifically for networking activities, whether it's attending industry meetups, webinars, or virtual networking sessions. Conclusion In the world of entrepreneurship, networking is more than just a buzzword; it's a strategic imperative. By actively engaging with peers, mentors, and industry leaders, entrepreneurs can unlock a wealth of opportunities, insights, and support that can fuel their success. Whether online or offline, networking requires genuine effort, authenticity, and a willingness to give as much as you receive. So, invest in building strong connections, and watch as your entrepreneurial journey flourishes with the power of networking by your side. www.thesiliconleaders.com | June 2024 | 18 18
  • 22. Strategies for Innovation in Entrepreneurship nnovation is the lifeblood of Ientrepreneurship. It's the spark that ignites progress, the engine that drives growth, and the key that unlocks new opportunities. But fostering innovation isn't always easy. It requires more than just a good idea; it demands a culture that values creativity, a mindset that embraces risk-taking, and strategies that encourage experimentation. In this article, we'll explore some effective strategies for unlocking creativity in entrepreneurship and driving innovation forward. Embrace Diversity One of the most powerful catalysts for creativity is diversity. When you bring together people with different backgrounds, perspectives, and experiences, you create a fertile breeding ground for innovation. Encouraging diversity in your team not only brings in a variety of ideas but also challenges conventional thinking and sparks fresh insights. Embrace diversity in all its forms - gender, ethnicity, age, and background - and create an inclusive environment where everyone feels valued and heard. www.thesiliconleaders.com 20
  • 24. Foster a Culture of Curiosity Curiosity is the fuel that powers creativity. Encourage your team to ask questions, explore new ideas, and challenge the status quo. Create opportunities for learning and experimentation, whether it's through workshops, training programs, or simply allocating time for personal projects. Encourage a mindset of continuous learning and growth, where failure is seen not as a setback but as a valuable learning opportunity. Create Space for Creativity Creativity flourishes in environments that are conducive to innovation. Design your workspace to inspire creativity, with open areas for collaboration, quiet spaces for deep thinking, and plenty of natural light and greenery. Encourage flexible working arrangements that allow employees to work when and where they feel most productive. And don't forget to provide the tools and resources they need to bring their ideas to life, whether it's access to cutting-edge technology or funding for research and development. Encourage Risk-Taking Innovation inherently involves risk. Encourage your team to take calculated risks and embrace failure as a natural part of the creative process. Create a safe space where employees feel empowered to experiment and try new things without fear of judgment or reprisal. Celebrate both successes and failures, recognizing that every misstep brings you one step closer to your next breakthrough. Foster Collaboration Great ideas rarely come from solitary genius; they emerge from the collective efforts of diverse teams working together towards a common goal. Foster a culture of collaboration where employees are encouraged to share ideas, brainstorm solutions, and work together to overcome challenges. Encourage cross-functional teams that bring together people with different skills and expertise and provide opportunities for interdisciplinary collaboration. Empower Employee Autonomy Give your employees the freedom and autonomy to pursue their passions and explore their ideas. Provide them with clear goals and objectives, but allow them the flexibility to decide how best to achieve them. Empower them to take ownership of their projects and make decisions autonomously, trusting in their abilities to innovate and create value. Listen to Your Customers Your customers are a valuable source of insights and inspiration. Listen to their feedback, understand their needs and pain points, and involve them in the innovation process. Conduct regular surveys, interviews, and focus groups to gather feedback and ideas, and use this information to inform your product development and innovation strategy. Remember, the best ideas often come from those who are closest to the problem. Stay Agile Innovation is a dynamic and iterative process. Stay agile and adaptable, ready to pivot and change course as needed. Embrace a mindset of continuous improvement, constantly seeking out new opportunities and refining your ideas based on feedback and experimentation. Stay abreast of emerging trends and technologies, and be willing to disrupt your own business model before someone else does. Lead by Example As an entrepreneur, you set the tone for your organization. Lead by example and demonstrate your own commitment to creativity and innovation. Be open to new ideas, willing to take risks, and unafraid to challenge the status quo. Create a culture where innovation is not just encouraged but expected and where everyone feels empowered to contribute their own unique insights and talents. In conclusion, fostering innovation in entrepreneurship requires more than just good ideas; it demands a holistic approach that encompasses culture, mindset, and strategy. By embracing diversity, fostering curiosity, creating space for creativity, encouraging risk- taking, fostering collaboration, empowering employee autonomy, listening to your customers, staying agile, and leading by example, you can unlock the full potential of your team and drive innovation forward. So go ahead, unleash your creativity, and change the world, one idea at a time. www.thesiliconleaders.com | June 2024 | 22 22
  • 25. The way to get started is to quit talking and begin doing.
  • 27. The only limit to our realization of tomorrow will be our doubts of today.