The document discusses challenges faced by higher education institutions, particularly regarding staffing and resource allocation for blended and online learning. Key focuses include defining essential staff positions, programmatic priorities, and faculty support to ensure innovation and quality despite limited resources. Recommendations for top positions and priorities are drawn from survey responses to guide future strategies in academic technology leadership.

1. Meeting the Challengeof a Changing InstitutionalEnvironmentGail Matthews-DeNatale, Ph.D.Interim Director, Academic Technology2009 Sloan-C International Conference on Online Learning

2. Challenges Affecting All of Higher EducationStressors:Shrinking Endowments (particularly problematic if used for operating costs)

3. Debt (e.g., pre-September 2008 financing for construction)

4. Increasing Student Cost-ConsciousnessResponse:Call to Be More Data-Driven inResource Allocation Decision-MakingWhat’s EssentialTo Ongoing Success?Positions?

5. Programming?

6. Faculty Support?

7. Strategic Support for Effectiveness/Quality?

8. Purchasing Priorities (e.g. software)?What’s Your Take?

9. About The SurveyMany Questions Deliberately Open-Ended

10. Folksonomy:(Externalize internal knowledge structures)

11. Some Questions Overlapped – Intentionally

12. More than one perspective = stereo view

13. Recurring Mandate to Select the Top Three

14. Force respondents to make choicesQ1 Results: Staffing for Institution-Wide SupportYou have been told that, moving forward, there will be only three staff positions at your institution in support of blended and online learning. You have been asked to define these positions, including job titles. What three job titles best describe the staffing essential to successful institution-wide support of blended and online learning?

15. Job TitlesCoordinator of Academic TechnologyDirector of Academic ComputingInstructional DesignerOnline-Blended Integration SpecialistInstructional TechnologistWeb Media SpecialistDirector of Online EducationLMS AdministratorDirector of Distance LearningMedia SpecialistCourse DesignerMultimedia DesignerLearning Technology SupportLearning Technology ConsultantBlended Learning FacilitatorBlended Learning CoordinatorDirector of Curriculum InnovationEducational Technology SpecialistTechnical Disruptive Innovation SpecialistLearning Technology Center DirectoreLearning Multimedia ManagerDirector of E-learningCourseware Web Designer

16. Job Titles:One at a Time, PleaseSome people cheated! Senior Instructional Designer or Director, Learning Technology Support

17. Manager of learning technologies/academic support”

18. Blended/OL Faculty Support Generalist with Web and Information design SpecialtyLeadership: What Is Our Primary Focus?Director of [the]Learning Technology Center

19. Academic Computing

20. Academic Technology

21. E-learning

22. Academic Technology

23. Online Teaching and Learning

24. Learning Center

25. Curriculum Innovation

26. Distance Learning

27. Blended and Online Learning

28. Learning Technology Support

29. Online EducationQuestion of Emphasis: Technology vs. Pedagogy, Service vs. Support … Does Scope Include Improvement and Innovation?