Anirban Chowdhury is seeking managerial assignments with responsibilities in sales and operations. He has over 10 years of experience in channel and institutional sales, business development, client relationship management, and team management. He is proficient in managing customer-centric operations to achieve sales targets and quality standards.
• A proven visionary and strategic sales leader with 15 years of experience an alumnus of IIM LUCKNOW that translates business strategies into maximum profits commensurate with the best interest of organization, customers and team . Oversee all sales and business development functions including new product rollouts, customer relationship development,Key account Management, Client acquisition, distributor and vendor management; provide cross functional team training, coaching and mentoring. Tenacious in building new business, securing customer loyalty and forging strong relationship with external business partners. Expertise in customer related awareness programs, Event Management and Corporate Communications, Logistics management, Budgeting, Retail management, below the line activities, Conducting programs to increase market penetration. Possess analytical skills and problem solving abilities, generate alternatives and Fall-back plans wherever necessary, and implementation after proper evaluation. Train, motivate and develop teams of professionals through interactive communication process (360º) and periodic appraisals
• A proven visionary and strategic sales leader with 15 years of experience an alumnus of IIM LUCKNOW that translates business strategies into maximum profits commensurate with the best interest of organization, customers and team . Oversee all sales and business development functions including new product rollouts, customer relationship development,Key account Management, Client acquisition, distributor and vendor management; provide cross functional team training, coaching and mentoring. Tenacious in building new business, securing customer loyalty and forging strong relationship with external business partners. Expertise in customer related awareness programs, Event Management and Corporate Communications, Logistics management, Budgeting, Retail management, below the line activities, Conducting programs to increase market penetration. Possess analytical skills and problem solving abilities, generate alternatives and Fall-back plans wherever necessary, and implementation after proper evaluation. Train, motivate and develop teams of professionals through interactive communication process (360º) and periodic appraisals
Achievement oriented professional targeting assignments in Sales & Marketing with an organization of high repute in FMCG industry.
Offering over 30 years of commendable success in spearheading Sales & Marketing Operations and Channel Management; accomplishing breakthrough sales objectives while creating unique promotion strategies and managing business relationships.
Throughout my career, I have successfully managed complex business functions/initiatives and achieved exceptional results, some of which include:
• Successfully augmented overall business by 15% by establishing direct route operation in Maputo and Matola in an effective way
• I firmly believe in ‘’Listen, Learn & Adapt Approach’’ to remain relevant in today’s business dynamics
• Combined multi-disciplinary experience with the hands-on approach to nurture an organization with limited resources into an entity to reckon with at the global level today
• Merit of being associated with renowned companies like Hindustan UniLever Ltd., Frito Lay India, Pepsico & Coca Cola Franchisee Operations
• Leveraged entrepreneurial ability and skills in translating corporate vision, to overcome complex business challenges and deliver on high-impact decisions; renowned for driving an auction base to glide revenue
• Enterprising leader with a solid record of contributions that streamlined operations, invigorated businesses, heightened productivity & enhanced internal controls
• A forward thinking person with excellent communication, analytical & time management skills; exceptionally well organized with a track record that demonstrates self-motivation & creativity to achieve corporate & personal goals
An accomplished strategist and solution-oriented manager, I thrive in challenging, fast-paced environments where my performance directly impacts the top line. In addition, I have excellent organizational leadership and decision-making skills that can make an immediate contribution to your operations and business development.
The Mockingbird restaurant and Martini Lounge is a restaurant owned by renowned Chef Frank Cannizaro and is an upscale restaurant based in South Shore.
Achievement oriented professional targeting assignments in Sales & Marketing with an organization of high repute in FMCG industry.
Offering over 30 years of commendable success in spearheading Sales & Marketing Operations and Channel Management; accomplishing breakthrough sales objectives while creating unique promotion strategies and managing business relationships.
Throughout my career, I have successfully managed complex business functions/initiatives and achieved exceptional results, some of which include:
• Successfully augmented overall business by 15% by establishing direct route operation in Maputo and Matola in an effective way
• I firmly believe in ‘’Listen, Learn & Adapt Approach’’ to remain relevant in today’s business dynamics
• Combined multi-disciplinary experience with the hands-on approach to nurture an organization with limited resources into an entity to reckon with at the global level today
• Merit of being associated with renowned companies like Hindustan UniLever Ltd., Frito Lay India, Pepsico & Coca Cola Franchisee Operations
• Leveraged entrepreneurial ability and skills in translating corporate vision, to overcome complex business challenges and deliver on high-impact decisions; renowned for driving an auction base to glide revenue
• Enterprising leader with a solid record of contributions that streamlined operations, invigorated businesses, heightened productivity & enhanced internal controls
• A forward thinking person with excellent communication, analytical & time management skills; exceptionally well organized with a track record that demonstrates self-motivation & creativity to achieve corporate & personal goals
An accomplished strategist and solution-oriented manager, I thrive in challenging, fast-paced environments where my performance directly impacts the top line. In addition, I have excellent organizational leadership and decision-making skills that can make an immediate contribution to your operations and business development.
The Mockingbird restaurant and Martini Lounge is a restaurant owned by renowned Chef Frank Cannizaro and is an upscale restaurant based in South Shore.
qDistance is leading company in the field of content discovery and big data log mining. Through the use of NLP, modern information retrieval and machine learning techniques, we help our partners in adding values to their products / services which bring better user experience, higher customer retention & loyalty and hence higher conversions.
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Throughout my career, I have successfully managed complex business functions/initiatives and achieved exceptional results, some of which include:
• Successfully augmented overall business by 15% by establishing direct route operation in Maputo and Matola in an effective way
• I firmly believe in ‘’Listen, Learn & Adapt Approach’’ to remain relevant in today’s business dynamics
• Combined multi-disciplinary experience with the hands-on approach to nurture an organization with limited resources into an entity to reckon with at the global level today
• Merit of being associated with renowned companies like Hindustan UniLever Ltd., Frito Lay India, Pepsico & Coca Cola Franchisee Operations
• Leveraged entrepreneurial ability and skills in translating corporate vision, to overcome complex business challenges and deliver on high-impact decisions; renowned for driving an auction base to glide revenue
• Enterprising leader with a solid record of contributions that streamlined operations, invigorated businesses, heightened productivity & enhanced internal controls
• A forward thinking person with excellent communication, analytical & time management skills; exceptionally well organized with a track record that demonstrates self-motivation & creativity to achieve corporate & personal goals
An accomplished strategist and solution-oriented manager, I thrive in challenging, fast-paced environments where my performance directly impacts the top line. In addition, I have excellent organizational leadership and decision-making skills that can make an immediate contribution to your operations and business development.
Throughout my career, I have successfully managed complex business functions/initiatives and achieved exceptional results, some of which include:
• Successfully augmented overall business by 15% by establishing direct route operation in Maputo and Matola in an effective way
• I firmly believe in ‘’Listen, Learn & Adapt Approach’’ to remain relevant in today’s business dynamics
• Combined multi-disciplinary experience with the hands-on approach to nurture an organization with limited resources into an entity to reckon with at the global level today
• Merit of being associated with renowned companies like Hindustan UniLever Ltd., Frito Lay India, Pepsico & Coca Cola Franchisee Operations
• Leveraged entrepreneurial ability and skills in translating corporate vision, to overcome complex business challenges and deliver on high-impact decisions; renowned for driving an auction base to glide revenue
• Enterprising leader with a solid record of contributions that streamlined operations, invigorated businesses, heightened productivity & enhanced internal controls
• A forward thinking person with excellent communication, analytical & time management skills; exceptionally well organized with a track record that demonstrates self-motivation & creativity to achieve corporate & personal goals
An accomplished strategist and solution-oriented manager, I thrive in challenging, fast-paced environments where my performance directly impacts the top line. In addition, I have excellent organizational leadership and decision-making skills that can make an immediate contribution to your operations and business development.
Throughout my career, I have successfully managed complex business functions/initiatives and achieved exceptional results, some of which include:
• Successfully augmented overall business by 15% by establishing direct route operation in Maputo and Matola in an effective way
• I firmly believe in ‘’Listen, Learn & Adapt Approach’’ to remain relevant in today’s business dynamics
• Combined multi-disciplinary experience with the hands-on approach to nurture an organization with limited resources into an entity to reckon with at the global level today
• Merit of being associated with renowned companies like Hindustan UniLever Ltd., Frito Lay India, Pepsico & Coca Cola Franchisee Operations
• Leveraged entrepreneurial ability and skills in translating corporate vision, to overcome complex business challenges and deliver on high-impact decisions; renowned for driving an auction base to glide revenue
• Enterprising leader with a solid record of contributions that streamlined operations, invigorated businesses, heightened productivity & enhanced internal controls
• A forward thinking person with excellent communication, analytical & time management skills; exceptionally well organized with a track record that demonstrates self-motivation & creativity to achieve corporate & personal goals
An accomplished strategist and solution-oriented manager, I thrive in challenging, fast-paced environments where my performance directly impacts the top line. In addition, I have excellent organizational leadership and decision-making skills that can make an immediate contribution to your operations and business development.
1. ANIRBAN CHOWDHURY
Contact: 09007928923, 033-26867501 ~ E-Mail: virgo_nit@yahoo.co.in, anir8531@gmail.com
JOB OBJECTIVE
Seeking managerial assignments with high responsibilities in Channel & Institutional Sales Operations with any
organization
PROFILE SUMMARY
• A competent professional with more than 10 years of experience in:
Channel & Institution Sales Business Development Channel Management
Client Relationship Management Revenue Generation Branding
Quality Assurance Training & Development Team Management
• Gained significant exposure in achieving / exceeding targets and setting up business operations in untapped markets
• Proficient in managing customer centric operations by achieving quality norms and simultaneously interacting with
customers to gather their feedback regarding products’ utilities
• Hands-on experience in implementing sales promotional activities for brand awareness & market development
• Skilled in handling business operations in line with top & bottom line performances through sales & marketing strategies,
channel & distribution management
• Expertise in handling clients like Tata Steel, Tata Motors, Jindal Steel & Power Limited, L&T, Nokia Siemens Network, Voltas,
etc. as well as the Govt. Clients and Nodal Agencies like IG Police, Deputy Commissioners, Superintendent of Police, CPWD,
NBCC, PWD, etc.
• An effective communicator with good analytical, interpersonal, negotiation and planning skills
CORE COMPETENCIES
Sales Operations:
• Conceptualising & implementing innovative plans for accomplishment of pre-designated targets from the assigned territories
• Administering sales operations for achieving increased growth & profitability
Business Development
• Conducting competitor analysis by keeping abreast of market trends and competitor moves to achieve market share
• Analyzing business potential, implementing plans to drive sales, supplementing turnover & achieving desired targets
Dealer Management
• Recognizing and establishing financially strong and reliable channel partners for deeper market penetration; providing
training & direction to channel partners for ensuring quality performance
• Developing dealers / distributors, analyzing different dealerships and implementing strategies to improve profitability
Client Relationship Management
• Interfacing with clients for suggesting most viable product range and cultivating relations with them
• Networking with prospective clients and generating business from existing and new accounts for achieving
profitability & sales growth
ORGANISATIONAL EXPERIENCE
Since March’16 PIAGGIO VEHICLES PVT. LTD. – Deputy Manager, Institution Business
(3W & 4W Commercial Vehicle Business)
Role:-
• Managing and Responsible for institutional Business in West Bengal, Odisha, Bihar, Jharkhand.
• Handling Annual Target of 28 Crs. by implementing the Planning and Strategy designed for Institution Business
• Planning and Execution of Billing and Outstanding collection (Monthly, Quarterly and Annually)
• Identifying and Mapping Business Potential both Areawise and Segmentwise.
• Planning and coordinating with ZM and RMs for achieving Desired Target.
2. • Focus on both Tapped and Untapped market of 3W and 4W Commercial Vehicle (Cargo & Passenger)
• Alignment with the Retail Sales Team for significant Value Addition in Divisional Business Growth as well as Growth in
Organization’s Profit
• Alignment between Institutions (Pvt & Govt) and Channel Partners for smooth and better operation
• Annual Rate Contract with Corporates and their distributors for Cargo Vehicles (Coca Cola, HPCL,
BPCL,IOCL,ULTRATECH,ACC, etc)
• To create 5 new Key Accounts in every quarter.
• Monitoring of Govt Schemes in each state.( e.g. SC –ST Deptt., Minority Development Corporation, Backward Class
Development Corporation etc)
• Relationship building with Policy Makers, Key Decision Makers and Influencers of both Govt. & Pvt. Organizations.
• Working as a consultancy in Govt. Deptts. Like Municipal Corporations, DC office, PHED Deptt, etc.
• New Product Promotion Activity both at Dealer end and Customer End.
• Participation in Key Account’s Regional Meet, Dealer Meet etc for Product/Organizational Promotion as well as
strengthening the relationship by giving Presentation and Product Demo
• Participation in Zonal Dealer meet and motivating the dealers by explaining Business Opportunities in Institutional
Segments.
• Imparting Training to Dealer’s Sales Team about Institution Business Selling Skills, Educating on systems, Sharing
knowledge about New Product, Process of Institutional Business both in Private and Govt. Segment.
• Business Review of Key Dealers of every state which includes Business Analysis of last month, Planning for achieving
current month’s Target, Enquiry analysis, Stock management, Outstanding management,
• Formulating plan & strategy for driving projects
• Handling activities related to branding, tracking competitors moves, Departmental development about new projects in the
state etc.
Highlights
• Playing a major role to design Institution Deptt in the organization which contributes 3% of the total business of the
organization in last 3 years
• Orchestrating strategies in designing a planning to capture the higher market share in Institutional Segment of 3W &
4W by targeting both tapped and untapped segments like Mineral Water/Soft Drinks/Bakery Companies/Cement
Manufacturers etc. in all 4 states (WB/BIHAR/JHARKHAND/ODISHA) which resulted to gain a significant growth in
current Market Share
• Successfully participated and presented Company and product portfolio in ODISHA HPCL DEALER MEET alongwith
Product Demo, where in a single day 45 enquiries has been registered and out of which 29 deliveries done till date.
• Actively involved in creating New Institutional Dealer in each state for covering the untapped area and segments of
respective states for better Market Coverage and Brand Awareness.
• Successful launch of most innovative product APE JALDOOT of PIAGGIO in Municipal Corporations.23 enquiries has
been generated (from both Municipal Corporations and PHED Deptt).
Oct’12-March’16 Tractors & Farm Equipment Limited, Kolkata as Assistant Area Manager
– Sales & Marketing Division
Role:
• Managing institutional Business in West Bengal, North East, Bihar, Jharkhand.
• Imparting training to dealer’s salesperson on Selling Skills, Educating on systems, Sharing knowledge about New
Product, Process of Insutitutional Business both in Private and Govt. Segment
• Formulating plan & strategy for driving projects
• Handling activities related to branding, tracking competitors moves, Departmental development about new projects,
creating special agents for handling Institution Business in the state etc.
3. • Identifying & analyzing new & prospective enquiries and turning them into orders for increasing profitability
• Liaisoning with Policy makers like Principal Secretary, Director, Chief Engineer of Agriculture Department, Deputy Director of
Agriculture, Builders & Nodal Agencies (CPWD,NBCC,PWD etc) and Airport Authority of India, Ministry of Tribal Deptt. for
executing orders,
• Apart from Govt. clients looking after Private Segments like TEA GARDENs, Construction Cos., etc
• Responsible for providing technical support to customers & dealers
• Developing & maintaining relationship with existing & prospective customers for smooth operations & productivity
• Actively participating in Agro Mela, Van campaign,Agriculture-Horticulture Exhibitions etc.
• Spearheading entire operations in Agricultural Department
• Alignment between Dealers and Deptt.’s Policy Makers, Decision Makers and Influencers.
• Apart from Leveraging the Govt. Subsidy Business also looking after other Govt. Institution Business.
Highlights
• Played major role to design a Institution Deptt in the organization which contributes 8% of the total business of the
organization in last 2.5 years
• Orchestrated strategies in designing a plan for capturing the higher market share on a/c of the Subsidy Scheme
Assam Agriculture Department (Govt. of Assam) which resulted to gain a growth of 31% Market Share which was the
time highest market share of M/s of TAFE in the Assam Agriculture Department Scheme.
• Successfully increased Market Share of 27% in Jharkhand Soil Conservation Subsidy scheme from 3%.
• Actively involved in creating New Institutional Dealer for TAFE (First in the country) in Guwahati for covering the
untapped area of Assam for better Market Coverage and Brand Awareness
• Undertook new initiatives like enrolment in Just Dial & Tender Tiger for getting more business opportunity
• Bronze Category Award by TAFE for – Estimating the Institutional Business Potential in 2013-14
• Organized and participated successfully in the events of CII, STATE AGRI MELA etc.
Jun’06-Oct’12 Godrej & Boyce Manufacturing Co. Limited, Ranchi as Assistant
Manager – Sales (INTERIO Division)
Role:
• Accountable for:
o Achieving annual target by managing stock & indenting material
o Developing & maintaining relationship with channel partners, technicians & contractors
o Monitoring dealer's enquiry, outstanding & forms collection, stock, etc.
• Coordinated with key individuals in district like Deputy Commissioner, Superintendent of Police, IG of Police, Civil Surgeon,
etc. for smooth operations
• Functioned on ERP based functions
• Relationship Building with Nodal Agencies like CPWD, NBCC, Building Construction Division, PWD, etc to generate revenue
for the organization.
• Spearheaded a network of 29 dealers across the state of Jharkhand
• Looked after removal slow moving stock
• Handled BTL activities like Van Campaign, New Product Promotion in Corporates, Participation in Furniture Mela, etc.
Highlights:
• Secured SE (Surpassed Expectation) rating for exceptional performance with high rate quality which resulted in increased
profits to the company in 2011-12
• Accredited with the following awards:
o Best Assistant Area Manager – Sales by Godrej Interio Division in 2011-12
• Efficiently managed billed sales of 1170.00 lakhs against annual desired sales of 1028.00 lakhs (more than 13% on
annual target) in 2011-12
4. • Essayed a stellar role in:
o Managing execution of furnishing Open Plan Office, Office Furniture Setup, Laboratory & Healthcare Furniture,
Corporate Offices, Educational Institute, Healthcare Sectors, etc.
o Delivering cubicle offices & standard furniture to major companies including major Government Departments, TATA
Group, ECIL & Reliance and Various Educational Sectors & Banks
o Generating sales revenue of 50 Cr.(Cumulative approx.) in a record time in,2006-07, 2007-08, 2008-09, 2009-10,
2010-11 & 2011-12
• Holds the distinction of completing major projects of:
o Reputed corporate like Tata Steel, Tata Motors, Tata Cummins, Tata BlueScope Steel Limited, Jindal Steel & Power
Limited, L&T, Nokia Siemens Network, Voltas, etc.
o Educational institutes like NIT-Jamshedpur, IIM-Ranchi, XLRI, Jamshedpur, BIT, MESRA, NIFFT-Ranchi, Ranchi
University, Vinoba Bhave University, Central University, Ranchi, Kolhan University, Chaibasa, etc.
o Successfully executed the:
o Project of Tata Steel (Multi-location Orders) for 23 states in 2011 (order value:- 5 Crores)
o Income Tax New Building Project (Order Value :- 1.5 Crores)
TRAININGS
• Attended trainings on:
o Negotiation and Mass Presentation Skills in 2007 in Godrej & Boyce Mfg. Co. Ltd.
o ISO in 2008 in Godrej & Boyce Mfg. Co. Ltd.
o Product Training from Tractor & Farm Equipment Limited in 2013
o Selling & Analytical Skills at Godrej & Boyce Mfg. Co. Ltd.in 2006 & Tractor & Farm Equipment Limited in 2013
o Time Management Skills in 2009 in Godrej & Boyce Mfg. Co. Ltd.
o Undergone Individual Training Programme (by THOMAS INTERNATIONAL) in TAFE LTD as nominated by the
organization(TAFE LTD.).
IT SKILLS
• Well versed with:
o Operating Systems (P-CAD & BAAN)
o Language (C)
o MS Office and Internet Applications
EDUCATION
• B.E. (Mechanical Engineering) from National Institute of Technology, Durgapur, in 2006
PERSONAL DETAILS
Date of Birth: 7
th
June 1984
5. Address: C/o Rapan Chowdhury, Kodalia (Near No. 2 Kodalia Panchayet Office), Bandel, Hooghly – 712123,
West Bengal
Languages Known: English, Hindi and Bengali
Location Preference: Kolkata
6. Address: C/o Rapan Chowdhury, Kodalia (Near No. 2 Kodalia Panchayet Office), Bandel, Hooghly – 712123,
West Bengal
Languages Known: English, Hindi and Bengali
Location Preference: Kolkata