1. Key Skills Profile Summary
Strategic sales specialist with 19 years of extensive experience in Sales and
Service Operations
A keen analyst, highly skilled in market forecasting, quick to identify &
formulate strategies to exploit business opportunities
Excellence in managing business development, identifying & developing
new markets, lead generation, client retention and achieving targets
Excels in regional Sales & Marketing along with capability in implementation
of business strategies, and excellent client relationship management and
process development to meet customer objectives
Played a key role in managing, developing, implementing and executing
marketing initiatives and activities for assigned brands including campaigns
(print, web, social media, broadcast, etc.), events, corporate responsibility
programs and sponsorships; directed the launch of new products including
major re-pricing / repositioning exercises, positioning, key account
management, and portfolio selling
Expertise in creating and deploying quarterly and annual plans, programs
and policies for company Sales Managers; backed all cross-company sales
objectives such as budgets preparation, forecasting of sales targets & so on
Exposure to both urban, premium and rural marketing trends and in
diverse geographies covering almost Entire India
Highly skilled in managing the entire gamut of customer service related
issues with focus on revenue growth and customer delight. Expertise in
capturing customer voices, tracking results of visits at customer's end and
identifying scope of service performance & technical areas of improvement.
An effective communicator with excellent presentation, negotiation and
leadership skills
Career Timeline
Sales & Marketing
Strategic Business Planning
Market Intelligence
Business Operations
Turnaround Management
Service Operations
Client Relationship Management
Team Management
Key Account Management
MANISH AGARWAL
Top Level SALES & MARKETING Professional
Top-performing Professional who builds high-performance sales teams and develops
successful new markets and new products that enables higher-margin sales
Business Operations | Strategic Planning | Sales & Marketing
Oct’14–Present
Eicher Polaris Private
Ltd., Nashik as Zonal
Head
Apr’13- Apr’14
Nissan as Regional
Business Head-
Western Region
Dec’97 – Nov’03
Mahindra &
Mahindra Ltd., UP
as Territory
Manager
May’14- Sep’14
Escorts Limited, MP as
Regional Manager
Nov’03-Mar’13
Tata Motors Ltd.,
Mumbai as
Regional Sales
Manager
+91-9769170540,9893784954 manishagarwaltata@gmail.com

2. Education
MBA-Exec. (Marketing) from NMIMs in 2001
B.Tech. (Mechanical) from REC, Kurukshetra (NIT) in 1997
Soft Skills
Work Experience
Eicher Polaris Private Ltd., Nashik Oct’14–Present
Zonal Head of Western Region for Sales & Service operations
Role:
Spearheading the entire Western Zone covering states of Rajasthan, Gujarat, Madhya Pradesh, Maharashtra sales &
service function & leading a team of 15 member including domain expertise in sales , service , IT, commercial functions
Creating and growing the network to 35 dealers and dealer development
Enhancing the partner business readiness process through the formation and leadership of a virtual team that
develops business requirements, coordinates system testing, design and deliver partner training
Leading innovation & optimization across channels to continuously improving company offerings & customer experiences
Formulating, developing and implementing yearly business strategies to ensure attainment of revenue goals &
profitable sell-through
Guiding efforts towards ensuring:
o Integrity, compliance of all Government rules and regulations and company policies at all set-ups
o Customer satisfaction , feedback on the product and ensuring high NPS score
o New finance tie–ups for the brand for easy availability of retail finance
Pitching the product to corporate customers, Govt. agencies and NGOs
Highlights:
Credited for making the Western Region the best performer in terms of channel creation and volume generated & the
seeding done in the market
Augmented sales and service processes from scratch to INR 20 crores through strategies such as network expansion,
initial seeding, channel development, new market penetration
Monitored channel sales, marketing & operational activities; implemented strategies to maximise channel sales &
collections achieved increase in channel business
Created from scratch 26 dealer network in the state of Rajasthan, Gujarat, Maharashtra and Madhya Pradesh
Have seeded 750 vehicles in the market despite high entry barriers in the segment created by incumbent players
Created from scratch 15 member team by cherry picking people from across the automobile gamut of car, CV, people
carrier, UV industry to create a multi skilled team
Escorts Limited, M.P. May’14- Sep’14
Regional Manager
Role:
Improved sales policies and practices; defined the sales cycle, created accurate job descriptions and developed
standards for customer relationship management
Steered business operations for the profit centre with a view to realize pre-planned sales and revenue targets;
formulated profit centre budget for operational / business development activities
Led a team of 7 Area Business Managers and 4 service managers to manage the entire business function in the state
of MP which contributes 20% business of the company
Previous Experience
Nissan Apr’13- Apr’14
Regional Business Head- Western Region
Highlights:
Change
Agent
Collaborator
Communicator
Motivator
Planner

3. Developed suitable processes for cohabitation of two brands Nissan and Datsun
Prepared a Policy Document DPSW ( Datsun Purchase and Service Way) for Indian Operations of Datsun
Managed new brands of Nissan like Micra, Sunny, and Terrano in Gujarat, Maharashtra, Mumbai, Goa , MP and
Chhattisgarh market
Fostered a team of 3 Regional Sales Manager and 4 Area Managers
Tata Motors Ltd., Mumbai Nov’03-Mar’13
Regional Sales Manager- Passenger Car Business Unit
Growth path:
Dealer Account Manager Nov’03 - Mar’07
Product Manager (Eastern Region) Apr’07 –Mar’10
Regional Sales Manager (Southern Region) Mar’10 – May’12
Regional Sales Manager(Western Region) May’12-Apr’13
Highlights:
Achieved record breaking sales in Gujarat for Tata Passenger Cars of 2200 in October 2004
Established Indica Xeta Brand and catapulted the penetration of Tata Cars in petrol segment by 100 times in FY07
Recognised Fiat Brands in Eastern Region from negligible volumes of 3-4 vehicles per month to 200 car per month in 2 years
Attained a market share of 15 % in C+ segment against heavyweights like Honda City, Ford Fiesta and Hyundai
Verna in Eastern Region
Maintained the Fiat Cult in Bangalore despite increased competition due to entry of global majors like VW, Ford,
Nissan in the segment
Awarded with the best Regional Sales Manager based on multiple parameters for year 2011-12 and the highest
performance rating Exceptional Contribution
As Regional Sales Manager (Western Region)
Managed Tata Sumo, Safari, Aria and Venture brands for entire Western Region
Supervised sales function as well as development of 46 important dealerships of Western India for Tata SUV/UV
Brands which contributed per month 1200 No’s sale, 24% of country volumes with direct reporting of 17 Territory
Sales Managers dedicated to the SUV/UV brands
Reported to the Country Head on SUV/UV Sales, provided feedback on product, process, manpower quality, sales
promotion efficacy, promotional budget management and so on
As Regional Sales Manager (Southern Region)
Managed “Fiat Punto, Fiat Linea and Fiat Palio Stile brands” for entire Southern Region at Bangalore
Administered the entire sales function as well as development of 41 important dealerships of South India for Fiat
passenger car brands which contributed per month 800 no’s , 40% of country volumes with the help of 7 Territory
Sales Managers
Maintained a close coordination with various media agencies for print advertising, BTL activities like mall display
corporate promotion, tactical mailer campaigns, Exchange Melas, outdoor media for the entire southern region
Played a key role in taking Fiat brand to the next level by delivering superior premium sales and service experience
to the customer by working on process at the micro level along with consulting team from Accenture in the metro
cities of Bangalore and Hyderabad
As Product Manager (Eastern Region)
Managed “Fiat Punto, Fiat Linea and Fiat Palio Stile Brands” at Kolkata & established Fiat network from existing Tata
PCBU network by turning them into Tata—Fiat network
Launched new Fiat products like Fiat Linea in the premium car segment and Fiat Grande Punto in the premium
hatchback segment
Liaised with various media agencies for print advertising, BTL activities like mall display corporate promotion, tactical
mailer campaigns, Exchange Melas , outdoor media for the entire eastern region
Increased penetration of Fiat Brand in corporate sector/ market by doing innovative events, roadshows, participation
in their social activities, organized mileage rally to showcase multijet fuel efficient technology of Fiat engines
As Dealer Account Manager
Managed 8 dealers of Gujarat based at Ahmedabad & the entire sales function as well as development of 8 important
dealerships of Gujarat for Tata passenger car brands which contributed per month 800 no’s , 60% of state volumes
Deployed systems like Siebel/CRM in all dealership and firmly established the system , migrated the entire network
from offline archaic management of prospects and accounted to online contemporary system like Siebel
Successfully launches new products like Indigo Marina, Safari Dicor, Sumo Victa, Indica Xeta at State Level
Provided institutional sales to Govt. departments like education, health and so on

4. Mahindra & Mahindra Ltd., Uttar Pradesh Dec’97 – Nov’03
Territory Manager
Highlights:
 Awarded a trip to Bangkok in 2003 for making M&M No.1 in Uttar Pradesh for the first time in 35 years
 Achieved market share growth in each of the markets worked; appointed 18 new dealer which contributed nearly
3000 tractors annually
 Merit of being one of the initial pioneers of setting up Mahindra Sales System
 Exposure in Strong fund and working capital management which resulted in heavy reduction in company exposure
 Maintained a close coordination with the NBFC’s for hire purchase schemes to increase sales
Personal Details
Date of Birth: 12th October 1974
Languages Known: English Hindi, Gujarati
Address: Flat No. 704, Lime Apartment , Dream Citi Complex, Near Vijay Mamta, Nashik-422006,
Maharashtra