This document discusses different aspects of film distribution and exhibition. It defines media institutions and independent films. It provides examples of independent cinemas and film festivals such as the Edinburgh International Film Festival and Cannes Film Festival. It also discusses film distribution through television channels and websites, as well as young filmmakers competitions.

1. Evaluation Question 3
By Shauna Penfold

2. Media institutions
 An institution is any persistent structure or mechanism of social order
governing the behaviour of a set of individuals within a given community.
 Institutions are identified with a social purpose, transcending individuals and
intentions by mediating the rules that govern living behaviour.

3. Local Odeon research
 I looked on my local odeon website and looked at the highest rated films this
month. I found that the most common genre was action thriller and not many
of them were psycho-thrillers.
 Even though I found the action genre was the most common there was still a
variety of different genres showing that the audience like a wide range of
different films and different age certificates.

4. What is an independent film?
 An independent film is a film production resulting in a feature film that is
produced mostly or completely outside of the major film studio system.
 There aims are:
 Promote diversity in exhibition content, audience and location.
 Develop a culturally-led approach to an economically sustainable independent
exhibition sector.
 Provide access to industry leading exhibitor training.

5. Examples of an independent cinema

6. What is a film festival?
 A film festival is an event at which multiple films are screened for
participants.
 Film festivals are accompanied by panels which may feature directors, cast
members, and other film personnel, and awards may be offered at the close
of the festival to films of particularly high quality.
 Many different regions hold film festivals each year, going to a variety of
regions from small to big.

7. Examples of film festivals
 Edinburgh International Film Festival: Alongside London Film Festival, EIFF
is the most prestigious UK film festival. It is also the longest continually-
running film festival in the world. The festival generally require premieres, so
often filmmakers start their festival circuit submissions with Edinburgh.
 Cannes International Film Festival: One of the world's oldest, most
influential and glamorous festivals. The most prestigious award given out at
Cannes is the Palme d'Or ("Golden Palm") for the best film.

8. TV
 Films that appear on T.V are often channel 4 and BBC films. One example of a
film that has appeared in the same genre as us is on ITV the film silent
witness.
 Another film one ITV which is similar to our genre is ‘the walking’ dead.
 T.V is a great way to distribute different films and can target different
members of the audience as there is a broad variety of ages that watch the
films that are aired on different T.V channels.

9. Young filmmakers competitions
 Young filmmakers competitions look to inspire young people to create a short
film about a specific area they want to target, for example they may make a
film to increase public awareness for a certain issue in todays society.
 The top films get screened throughout the festival and in certain art galleries
and the contestant winnings get a special screening of their film.

10. Internet websites
 There are many websites that show a variety of films for many different age
groups.
 There are some small independent websites for example indieflix which lets
you watch short independent films if you subscribes so you can watch smaller
films that people may not have been talking about.
 Another website is Netflix which is a monthly payment website which lets you
watch all the latest films and T.V series. This is a bigger website that many
people know about and maybe has which let you watch a variety of feature
length films from the box office and films that’s are well known.