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BEACON TECHNOLOGY
IMPLEMENTATION FOR EVENTS
Easy check-in
process for pre-
booked users.
Need not require
to wait in queues
for physical
ticket
verification.
AUTO CHECK-IN
REAL TIME INFORMATION TRANSFER
Real-time
information on
events,
schedules and
details of
speakers and
sessions.
RELEVANT AND TIMELY UPDATES
Updates on
upcoming
sessions,
breaks and
availability of
other facilities
at the event.
RELEVANT AND TIMELY UPDATES
Food coupons
and cards can
be directly sent
to the visitor’s
phone.
Sell
Merchandise
based on the
proximity of the
visitor with the
products and
stalls at the
event venue.
PROXIMITY BASED MARKETING
Sponsors and
Brands can
promote their
products to a
very targeted set
of audience at the
right place and
time.
PROXIMITY BASED MARKETING
Visitors can get
information on
stalls and
sponsors while
passing by.
PROXIMITY BASED MARKETING
Digital signage
and dynamic bill
boards change
ads based on the
demographics of
the visitor who is
in proximity of it.
PROXIMITY BASED MARKETING
Visitors can get
route map of the
venue and
navigate from
point A to point B
with ease using
the navigation
feature.
INDOOR NAVIGATION FACILITY
Differently abled
visitors can be
provided with
special audio
assisted
navigation inside
the venue.
AUDIO BASED NAVIGATION FOR BLIND VISITORS
.
FOOTFALLS AND HEAT MAPS
Monitor heat maps
and movements of
visitors to engage
them better and
provide better
experience.
Brands can place
bill boards based
on heat maps.
VALET PARKING ASSISTANCE
Valet parking
details can be
sent to the
visitor’s phone.
Similarly, the
concerned valet
can be intimated
about the visitor’s
exit.
FEEDBACK
Visitors can give
direct feedback on
the facilities
provided and
other relevant
factors to the
event real time.
SOCIAL MEDIA SHARING
Visitors can tweet
and post photos
on social media
from the app
giving better
reach and
promotion for the
organizers.
Digital Ecosystem Help
Growth of Event management Industry
Major league baseball (MLB) uses
beacons to sell merchandise and
seat upgrades.
iBeacon implementation at
Bonnaroo music festival to give
organizers with live data on visitors.
CES 2016 launched beacon
based scavenger hunt
installing 1000 beacons across
the venue
www.bfonics.com
@bfonics bfonics
Proximity Marketing, Simplified

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