Engaging customers on mobile devices for maximum reach.

1. Engaging Customers on Mobile
NextBee Media

2. The Rise of Mobile Devices
Over 225 million US residents use smart phones actively
for networking and socializing
*( UN study)
**(Adobe 2013 Mobile Consumer Survey)
Mobile phone usage is estimated to overtake desktop
internet usage by the end of 2014
6 billion out of world’s 7 billion people have access to mobile
devices

3. Engage Customers
through Mobile Devices
Steps involved
How to

4. Develop a Mobile Store
Allow users to
browse
through your
products and
services
through your
own mobile
applications
Provide a
layout of
location of your
physical stores
that customers
can visit
Accept cash
online
through
mobile to
facilitate easy
payment for
customers

5. Make it Simple & Quick
because
Develop a clean User Interface to get most things
done in 4-5 clicks
Display only the most important information
Mobile users have less time at disposal than
other customers
A lot of information in limited space makes it
illegible and hard to access

6. In-Mobile Loyalty Program
Reward user check-ins with special deals and offers
Allow customers to record their purchase instantly-
scanning QR codes or receipts- and earn loyalty points
Give choice of reward based on customer profile and
preferences

7. Location-based Targeting
Use Geofencing,
Location Based
services and GPS to
deliver the right
message at the right
time
Lure in customers
with deals and offers,
when they are in
proximity to your
store
Provide a
personalized
shopping experience
using in-store
location monitoring
and tailored deals

8. More users access
social media through
mobile devices than
through any other
medium
Make it easy for customers
to share experiences, refer
friends, rate products
while they shop
Instantly give useful
rewards to shoppers
when they make
references and reviews
Word of Mouth Referral

9. Personalized Experience
Use analytics with the information collected through the customer's
device to give the perfect shopping experience
Push the perfect deal at the right time and the right
place to the right person
Create & send tailor-made deals to the customer
based on their past purchases and spending habits

10. We will sum it up for you -
Engaging
Customers on
Mobile
Develop a Mobile Store
Make it Simple & Quick
In-mobile Loyalty Program
Location-based Targeting
Word of Mouth Referral
Personalized Experience

11. www.nextbee.com
THANK YOU!
NextBee Media