SlideShare a Scribd company logo
Proposal
1
Working Title:
What is it called? This can change if you think of something better later
Makeup magazine product, brand
Product’s Purpose:
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
My products purpose is for my audience to allow to express themselves and feel
confident wearing makeup, I will achieve thisbuy producing makeup which applies to
everyone, different types of products this also educates my audience.
Genre:
What sort of product is it?
Print based publishing and advertising.
Content
What is your product about? Discuss what you would put in it (be specific). Does it have a
story? If so, discuss it here
My product is a makeup brand which includes a magazine cover, poster and makeup
portfolio this will feature close up images of the makeup on the model and different eye
looks this will mainly be on my portfolio I will also include discounts in my magazine
cover and the poster will be advertising a specific type of makeup product which will
also have discounts.
Audience:
Who is your audience? Be very detailed; age, gender, social status, psychographic etc.
Why would your project appeal to this person?
My audience is aimed at female, under 18s the social status in balanced and
psychographic is achievers this would appeal to these audiences because this is
benefiting mankind which with makeup you are able to express yourself. Achievers also
focuses on money and power which appealstowards femalesand my age range who
are building towards success.
Legal & Ethical Considerations:
Think about any offensive material you will include?
Will you restrict younger people using/accessing it?
Will it offend any social groups/religions/ethnicities?
How will you ensure you do not offend anyone?
Are you using characters/names/logos of existing products/IPs?
Will your product be sufficiently different from existing products to not get sued for copyright
infringement?
I will not include terms like, ‘anti-wrinkle cream’ which could take personal offence to
any of my audience, I will make sure my product isn’t targeted to younger children as
they don’t wear makeup or chose to till a certain age.
I need to be aware of privacy towards celebrities and make sure I include the correct
pricing for makeup which I can find information towards similar makeup products and
my product will be sufficiently different from existing products because this is my own
created makeup brand and I am using my own logos, characters and names therefore it
will be unique.
Proposal
2

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4. proposal project 3

  • 1. Proposal 1 Working Title: What is it called? This can change if you think of something better later Makeup magazine product, brand Product’s Purpose: What is the product’s purpose (entertain/educate etc.) and how will you achieve this? My products purpose is for my audience to allow to express themselves and feel confident wearing makeup, I will achieve thisbuy producing makeup which applies to everyone, different types of products this also educates my audience. Genre: What sort of product is it? Print based publishing and advertising. Content What is your product about? Discuss what you would put in it (be specific). Does it have a story? If so, discuss it here My product is a makeup brand which includes a magazine cover, poster and makeup portfolio this will feature close up images of the makeup on the model and different eye looks this will mainly be on my portfolio I will also include discounts in my magazine cover and the poster will be advertising a specific type of makeup product which will also have discounts. Audience: Who is your audience? Be very detailed; age, gender, social status, psychographic etc. Why would your project appeal to this person? My audience is aimed at female, under 18s the social status in balanced and psychographic is achievers this would appeal to these audiences because this is benefiting mankind which with makeup you are able to express yourself. Achievers also focuses on money and power which appealstowards femalesand my age range who are building towards success. Legal & Ethical Considerations: Think about any offensive material you will include? Will you restrict younger people using/accessing it? Will it offend any social groups/religions/ethnicities? How will you ensure you do not offend anyone? Are you using characters/names/logos of existing products/IPs? Will your product be sufficiently different from existing products to not get sued for copyright infringement? I will not include terms like, ‘anti-wrinkle cream’ which could take personal offence to any of my audience, I will make sure my product isn’t targeted to younger children as they don’t wear makeup or chose to till a certain age. I need to be aware of privacy towards celebrities and make sure I include the correct pricing for makeup which I can find information towards similar makeup products and my product will be sufficiently different from existing products because this is my own created makeup brand and I am using my own logos, characters and names therefore it will be unique.