The document describes an advertisement for white toy watches. The target primary audience is 12-20 year olds who want to impress friends and be accepted ("groupies"). The secondary audience may be older people aged 21-30 who want to feel young. The advertisement will aim to fulfill the esteem need and use repetition of slogans and images, sentimental images, and attractive models to persuade viewers that the watches are expensive, high quality, and will make them look cool. The dominant colors will be white, silver, and peach to match the product.