If your organization isn’t constantly striving to build and grow sponsorship opportunities, you’re missing out on an important revenue stream. Understanding why sponsors buy, what techniques generate the most revenue, and how to price based on value rather than cost, are all key to selling sponsorships successfully. In this free webinar, Dustin Gilbert, Business Development Representative at WebLink will share his wealth of experience with selling sponsorships in the association industry, identify the pitfalls most commonly seen and show you how to avoid those mistakes. In this webinar, you will learn: - Common misconceptions of selling sponsorships, and how a few quick fixes can mean big revenue. - The keys for taking inventory and determining the various levels of participation you have to offer. - How to research and qualify your ideal sponsors, and what messaging and value propositions will get them to buy. - How to structure your pricing and packages in order to generate the maximum revenue for your organization.