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1. Initial Plans
James cooper-abel

2. Initial Reaction
• My initial thoughts to this project is that im
quite confident as I have had an idea in my
head for quite a while as I plan on making an
advertising campaign for an upcoming game
like t-shirts, posters, and a behind the scenes
of the making of the game posted a channel of
the company making it.

3. Mind Map
Final major project
idea mind map
Video game review for a
YouTube channel with the
company being a
merchandising company
for said channel.
Advertising campaign for an
upcoming game with the
company being a game
development company.Music video and branding
merchandise for a band
or artist with the
company being a music
producer company.

4. Mind Map
Game company
advertisement mind
map
Merchandise
ideas
T-shirts posters
Mug designMug mats
Hoodie
designs
Video
advertisement
Game play
demo
Game
trailer
Behind the
scenes video
Games theme
Sci-fi
Medieval
fantasy
Steam
punk
horror
puzzle
Written
advertisement
Online article
magazine
Reuse idea used in
magazine project

5. Mood Board

6. Mood Board Analysis
Is there any repetition in the images you have collected? Repeated
colours/images styles/fonts/tone/mood
• One repetition I have found within the images I have collected was the use
of muted colours for the back ground then using brighter colours for the
character or the foreground.
• Another repetition I have found within the images I have collected is the
image styles as each image has a realistic look to it.
• A final repetition I have found in the images I have collected was the mood
as each images tone was related to war or combat.
How will your mood board influence your final product?
• One way my mood board will influence my work is the theme of my game
which will be medieval fantasy.
• Another way my mood board will influence my work with what
merchandise design I do such as doing t-shirt designs and posters.
• Another way my mood board will influence my work will be the way I
promote it through written work which will be like a blog.