SlideShare a Scribd company logo
1 of 22
Sport 2.0 Sports in a 2.0 world
About me  Gijsbregt Brouwer www.brightguys.nl www.linkedin.com/in/gijsbregt www.marketingfacts.nl/pages/bloggers/#Gijsbregt%20Brouwer
About today ,[object Object],[object Object],[object Object],[object Object],[object Object]
Sport = experience ,[object Object],[object Object],[object Object],[object Object],[object Object]
Experience Economy ,[object Object],[object Object],[object Object],[object Object]
Experience Economy ,[object Object],[object Object],[object Object],[object Object],[object Object]
Experience revolution ,[object Object],[object Object],[object Object],[object Object],[object Object]
Improving the experience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Improving the experience ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Bring in the brands ,[object Object],[object Object],[object Object],[object Object],[object Object]
Experience brands ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Sport as 1.0 brand Sponsor  and/or media Sponsee Association Means Agreement
Sport as a 2.0 brand Sponsor and/or media Sponsee  consumer fan platform ,[object Object],[object Object],[object Object]
Bring in the brands ,[object Object],[object Object],[object Object],[object Object],[object Object]
The future is now: iPhone ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The future is now: Nikeplus
The future is now: Castrol Index
The future is now: running 2.0
Bring in the brands ,[object Object],[object Object],[object Object],[object Object],[object Object]
Discussion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
About me  Gijsbregt Brouwer www.brightguys.nl www.linkedin.com/in/gijsbregt www.marketingfacts.nl/pages/bloggers/#Gijsbregt%20Brouwer
Discussion

More Related Content

Similar to Sports & mobile

OML Corporate Profile
OML Corporate ProfileOML Corporate Profile
OML Corporate ProfileKapil Gupta
 
Sports Marketing 2.0: Euroleague Final Four, Barcelona, May 2011
Sports Marketing 2.0: Euroleague Final Four, Barcelona, May 2011Sports Marketing 2.0: Euroleague Final Four, Barcelona, May 2011
Sports Marketing 2.0: Euroleague Final Four, Barcelona, May 2011Hamill Associates Ltd
 
Content driven strategy
Content driven strategyContent driven strategy
Content driven strategyMads Holmen
 
Social Media For Corporates
Social Media For CorporatesSocial Media For Corporates
Social Media For CorporatesAbhishek Sinha
 
Daa cyberspace workshop what's new in new media final
Daa cyberspace workshop what's new in new media finalDaa cyberspace workshop what's new in new media final
Daa cyberspace workshop what's new in new media finalTerilichtenstein
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media MarketingKalahub
 
Stellar Blitz Mixer Pres
Stellar Blitz Mixer PresStellar Blitz Mixer Pres
Stellar Blitz Mixer PresAmanda Betts
 
eCMO 2010 The e behind branding
eCMO 2010 The e behind brandingeCMO 2010 The e behind branding
eCMO 2010 The e behind brandingHKAIM
 
Presentation at IIM - lessons from my time @c2w
Presentation at IIM - lessons from my time @c2wPresentation at IIM - lessons from my time @c2w
Presentation at IIM - lessons from my time @c2wRaj Menon
 
Sport 2.0 the mid 2008 version
Sport 2.0 the mid 2008 versionSport 2.0 the mid 2008 version
Sport 2.0 the mid 2008 versionGijsbregt Brouwer
 
SOCIAL TV STRATEGIES & The 3 SCREEN EXPERIENCE
SOCIAL TV STRATEGIES & The 3 SCREEN EXPERIENCESOCIAL TV STRATEGIES & The 3 SCREEN EXPERIENCE
SOCIAL TV STRATEGIES & The 3 SCREEN EXPERIENCEBSI
 
Marketing Communications Webinar
Marketing Communications Webinar Marketing Communications Webinar
Marketing Communications Webinar Mzinga
 
Social Media - Understanding what the Hype is all about
Social Media - Understanding what the Hype is all aboutSocial Media - Understanding what the Hype is all about
Social Media - Understanding what the Hype is all aboutWSICorne
 
iMedia Brand Summit - My Coke Rewards Overview
iMedia Brand Summit - My Coke Rewards OverviewiMedia Brand Summit - My Coke Rewards Overview
iMedia Brand Summit - My Coke Rewards OverviewMichael La Kier
 
CCPR Web 2 Social Media Distribute
CCPR Web 2 Social Media DistributeCCPR Web 2 Social Media Distribute
CCPR Web 2 Social Media DistributeJohn Duffy
 
Marketing Innovation Nike Plus
Marketing Innovation Nike PlusMarketing Innovation Nike Plus
Marketing Innovation Nike PlusJohn Greene
 
Social Media Presentation - Scottish Food and Drink (Dubai - all 3 parts)
Social Media Presentation - Scottish Food and Drink (Dubai - all 3 parts)Social Media Presentation - Scottish Food and Drink (Dubai - all 3 parts)
Social Media Presentation - Scottish Food and Drink (Dubai - all 3 parts)Hamill Associates Ltd
 

Similar to Sports & mobile (20)

OML Corporate Profile
OML Corporate ProfileOML Corporate Profile
OML Corporate Profile
 
Sports Marketing 2.0: Euroleague Final Four, Barcelona, May 2011
Sports Marketing 2.0: Euroleague Final Four, Barcelona, May 2011Sports Marketing 2.0: Euroleague Final Four, Barcelona, May 2011
Sports Marketing 2.0: Euroleague Final Four, Barcelona, May 2011
 
Content driven strategy
Content driven strategyContent driven strategy
Content driven strategy
 
Social Media For Corporates
Social Media For CorporatesSocial Media For Corporates
Social Media For Corporates
 
Social Media Taster Course
Social Media Taster CourseSocial Media Taster Course
Social Media Taster Course
 
Daa cyberspace workshop what's new in new media final
Daa cyberspace workshop what's new in new media finalDaa cyberspace workshop what's new in new media final
Daa cyberspace workshop what's new in new media final
 
What's new in new media?
What's new in new media?What's new in new media?
What's new in new media?
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media Marketing
 
Stellar Blitz Mixer Pres
Stellar Blitz Mixer PresStellar Blitz Mixer Pres
Stellar Blitz Mixer Pres
 
eCMO 2010 The e behind branding
eCMO 2010 The e behind brandingeCMO 2010 The e behind branding
eCMO 2010 The e behind branding
 
Presentation at IIM - lessons from my time @c2w
Presentation at IIM - lessons from my time @c2wPresentation at IIM - lessons from my time @c2w
Presentation at IIM - lessons from my time @c2w
 
Sport 2.0 the mid 2008 version
Sport 2.0 the mid 2008 versionSport 2.0 the mid 2008 version
Sport 2.0 the mid 2008 version
 
SOCIAL TV STRATEGIES & The 3 SCREEN EXPERIENCE
SOCIAL TV STRATEGIES & The 3 SCREEN EXPERIENCESOCIAL TV STRATEGIES & The 3 SCREEN EXPERIENCE
SOCIAL TV STRATEGIES & The 3 SCREEN EXPERIENCE
 
Marketing Communications Webinar
Marketing Communications Webinar Marketing Communications Webinar
Marketing Communications Webinar
 
Social Media - Understanding what the Hype is all about
Social Media - Understanding what the Hype is all aboutSocial Media - Understanding what the Hype is all about
Social Media - Understanding what the Hype is all about
 
iMedia Brand Summit - My Coke Rewards Overview
iMedia Brand Summit - My Coke Rewards OverviewiMedia Brand Summit - My Coke Rewards Overview
iMedia Brand Summit - My Coke Rewards Overview
 
Social Media Marketing
Social Media MarketingSocial Media Marketing
Social Media Marketing
 
CCPR Web 2 Social Media Distribute
CCPR Web 2 Social Media DistributeCCPR Web 2 Social Media Distribute
CCPR Web 2 Social Media Distribute
 
Marketing Innovation Nike Plus
Marketing Innovation Nike PlusMarketing Innovation Nike Plus
Marketing Innovation Nike Plus
 
Social Media Presentation - Scottish Food and Drink (Dubai - all 3 parts)
Social Media Presentation - Scottish Food and Drink (Dubai - all 3 parts)Social Media Presentation - Scottish Food and Drink (Dubai - all 3 parts)
Social Media Presentation - Scottish Food and Drink (Dubai - all 3 parts)
 

More from Gijsbregt Brouwer

Everything is food - Digital Food Conference 19
Everything is food - Digital Food Conference 19Everything is food - Digital Food Conference 19
Everything is food - Digital Food Conference 19Gijsbregt Brouwer
 
Kenniscentrum Events op Recreatiecongres - story telling - 6 dec18
Kenniscentrum Events op Recreatiecongres - story telling - 6 dec18Kenniscentrum Events op Recreatiecongres - story telling - 6 dec18
Kenniscentrum Events op Recreatiecongres - story telling - 6 dec18Gijsbregt Brouwer
 
Sneakergala 2018 - story telling - 23 November 2018
Sneakergala 2018 - story telling - 23 November 2018Sneakergala 2018 - story telling - 23 November 2018
Sneakergala 2018 - story telling - 23 November 2018Gijsbregt Brouwer
 
10 tips for great story telling in sports
10 tips for great story telling in sports10 tips for great story telling in sports
10 tips for great story telling in sportsGijsbregt Brouwer
 
Take back control of your hospitality
Take back control of your hospitalityTake back control of your hospitality
Take back control of your hospitalityGijsbregt Brouwer
 
Týrsday >> KNZB Congres 2016
Týrsday >> KNZB Congres 2016Týrsday >> KNZB Congres 2016
Týrsday >> KNZB Congres 2016Gijsbregt Brouwer
 
NSRF conference - on story telling in rowing
NSRF conference - on story telling in rowingNSRF conference - on story telling in rowing
NSRF conference - on story telling in rowingGijsbregt Brouwer
 
Sport, data and story telling at Online Tuesday
Sport, data and story telling at Online Tuesday Sport, data and story telling at Online Tuesday
Sport, data and story telling at Online Tuesday Gijsbregt Brouwer
 
NYENRODE SPORTS - COLLEGE PERSONAL BRANDING
NYENRODE SPORTS - COLLEGE PERSONAL BRANDINGNYENRODE SPORTS - COLLEGE PERSONAL BRANDING
NYENRODE SPORTS - COLLEGE PERSONAL BRANDINGGijsbregt Brouwer
 
Týrsday on clubs and story telling
Týrsday on clubs and story tellingTýrsday on clubs and story telling
Týrsday on clubs and story tellingGijsbregt Brouwer
 
Sport in amsterdam what is next 2015
Sport in amsterdam   what is next 2015Sport in amsterdam   what is next 2015
Sport in amsterdam what is next 2015Gijsbregt Brouwer
 
The Transparent Athlete: on Sports and Story Telling
The Transparent Athlete: on Sports and Story TellingThe Transparent Athlete: on Sports and Story Telling
The Transparent Athlete: on Sports and Story TellingGijsbregt Brouwer
 
Can art learn from sports? 2 business cases to explain!
Can art learn from sports? 2 business cases to explain!Can art learn from sports? 2 business cases to explain!
Can art learn from sports? 2 business cases to explain!Gijsbregt Brouwer
 
Future of the fitness industry
Future of the fitness industryFuture of the fitness industry
Future of the fitness industryGijsbregt Brouwer
 
On Sports, Media and the future of the sports consumer
On Sports, Media and the future of the sports consumerOn Sports, Media and the future of the sports consumer
On Sports, Media and the future of the sports consumerGijsbregt Brouwer
 
The sports consumer of the future - 3 customer journeys of 2020
The sports consumer of the future - 3 customer journeys of 2020The sports consumer of the future - 3 customer journeys of 2020
The sports consumer of the future - 3 customer journeys of 2020Gijsbregt Brouwer
 
Tour de Marketing - on the business of the Tour de France
Tour de Marketing - on the business of the Tour de FranceTour de Marketing - on the business of the Tour de France
Tour de Marketing - on the business of the Tour de FranceGijsbregt Brouwer
 
A short introduction to New York City
A short introduction to New York CityA short introduction to New York City
A short introduction to New York CityGijsbregt Brouwer
 
Future of swimming: gadgets and wearable technology
Future of swimming: gadgets and wearable technologyFuture of swimming: gadgets and wearable technology
Future of swimming: gadgets and wearable technologyGijsbregt Brouwer
 

More from Gijsbregt Brouwer (20)

Everything is food - Digital Food Conference 19
Everything is food - Digital Food Conference 19Everything is food - Digital Food Conference 19
Everything is food - Digital Food Conference 19
 
Kenniscentrum Events op Recreatiecongres - story telling - 6 dec18
Kenniscentrum Events op Recreatiecongres - story telling - 6 dec18Kenniscentrum Events op Recreatiecongres - story telling - 6 dec18
Kenniscentrum Events op Recreatiecongres - story telling - 6 dec18
 
Sneakergala 2018 - story telling - 23 November 2018
Sneakergala 2018 - story telling - 23 November 2018Sneakergala 2018 - story telling - 23 November 2018
Sneakergala 2018 - story telling - 23 November 2018
 
10 tips for great story telling in sports
10 tips for great story telling in sports10 tips for great story telling in sports
10 tips for great story telling in sports
 
Take back control of your hospitality
Take back control of your hospitalityTake back control of your hospitality
Take back control of your hospitality
 
Týrsday >> KNZB Congres 2016
Týrsday >> KNZB Congres 2016Týrsday >> KNZB Congres 2016
Týrsday >> KNZB Congres 2016
 
NSRF conference - on story telling in rowing
NSRF conference - on story telling in rowingNSRF conference - on story telling in rowing
NSRF conference - on story telling in rowing
 
Sport, data and story telling at Online Tuesday
Sport, data and story telling at Online Tuesday Sport, data and story telling at Online Tuesday
Sport, data and story telling at Online Tuesday
 
NYENRODE SPORTS - COLLEGE PERSONAL BRANDING
NYENRODE SPORTS - COLLEGE PERSONAL BRANDINGNYENRODE SPORTS - COLLEGE PERSONAL BRANDING
NYENRODE SPORTS - COLLEGE PERSONAL BRANDING
 
Týrsday on clubs and story telling
Týrsday on clubs and story tellingTýrsday on clubs and story telling
Týrsday on clubs and story telling
 
Living the video life
Living the video lifeLiving the video life
Living the video life
 
Sport in amsterdam what is next 2015
Sport in amsterdam   what is next 2015Sport in amsterdam   what is next 2015
Sport in amsterdam what is next 2015
 
The Transparent Athlete: on Sports and Story Telling
The Transparent Athlete: on Sports and Story TellingThe Transparent Athlete: on Sports and Story Telling
The Transparent Athlete: on Sports and Story Telling
 
Can art learn from sports? 2 business cases to explain!
Can art learn from sports? 2 business cases to explain!Can art learn from sports? 2 business cases to explain!
Can art learn from sports? 2 business cases to explain!
 
Future of the fitness industry
Future of the fitness industryFuture of the fitness industry
Future of the fitness industry
 
On Sports, Media and the future of the sports consumer
On Sports, Media and the future of the sports consumerOn Sports, Media and the future of the sports consumer
On Sports, Media and the future of the sports consumer
 
The sports consumer of the future - 3 customer journeys of 2020
The sports consumer of the future - 3 customer journeys of 2020The sports consumer of the future - 3 customer journeys of 2020
The sports consumer of the future - 3 customer journeys of 2020
 
Tour de Marketing - on the business of the Tour de France
Tour de Marketing - on the business of the Tour de FranceTour de Marketing - on the business of the Tour de France
Tour de Marketing - on the business of the Tour de France
 
A short introduction to New York City
A short introduction to New York CityA short introduction to New York City
A short introduction to New York City
 
Future of swimming: gadgets and wearable technology
Future of swimming: gadgets and wearable technologyFuture of swimming: gadgets and wearable technology
Future of swimming: gadgets and wearable technology
 

Recently uploaded

How Do Venture Capitalists Make Decisions?
How Do Venture Capitalists Make Decisions?How Do Venture Capitalists Make Decisions?
How Do Venture Capitalists Make Decisions?Alejandro Cremades
 
ch 2 asset classes and financial instrument.ppt
ch 2 asset classes and financial instrument.pptch 2 asset classes and financial instrument.ppt
ch 2 asset classes and financial instrument.pptZawadAmin2
 
A Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob BadgettA Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob BadgettJacobBadgett
 
LinkedIn Masterclass Techweek 2024 v4.1.pptx
LinkedIn Masterclass Techweek 2024 v4.1.pptxLinkedIn Masterclass Techweek 2024 v4.1.pptx
LinkedIn Masterclass Techweek 2024 v4.1.pptxSymbio Agency Ltd
 
Copyright: What Creators and Users of Art Need to Know
Copyright: What Creators and Users of Art Need to KnowCopyright: What Creators and Users of Art Need to Know
Copyright: What Creators and Users of Art Need to KnowMiriam Robeson
 
Event Report - IBM Think 2024 - It is all about AI and hybrid
Event Report - IBM Think 2024 - It is all about AI and hybridEvent Report - IBM Think 2024 - It is all about AI and hybrid
Event Report - IBM Think 2024 - It is all about AI and hybridHolger Mueller
 
8 Questions B2B Commercial Teams Can Ask To Help Product Discovery
8 Questions B2B Commercial Teams Can Ask To Help Product Discovery8 Questions B2B Commercial Teams Can Ask To Help Product Discovery
8 Questions B2B Commercial Teams Can Ask To Help Product DiscoveryDesmond Leo
 
MichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfMichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfmstarkes24
 
PitchBook’s Guide to VC Funding for Startups
PitchBook’s Guide to VC Funding for StartupsPitchBook’s Guide to VC Funding for Startups
PitchBook’s Guide to VC Funding for StartupsAlejandro Cremades
 
stock price prediction using machine learning
stock price prediction using machine learningstock price prediction using machine learning
stock price prediction using machine learninggauravwankar27
 
Making Sense of Tactile Indicators: A User-Friendly Guide
Making Sense of Tactile Indicators: A User-Friendly GuideMaking Sense of Tactile Indicators: A User-Friendly Guide
Making Sense of Tactile Indicators: A User-Friendly GuideEminent Tactiles
 
FEXLE- Salesforce Field Service Lightning
FEXLE- Salesforce Field Service LightningFEXLE- Salesforce Field Service Lightning
FEXLE- Salesforce Field Service LightningFEXLE
 
Aspire Time & Life Leadership Workshop 2024
Aspire Time & Life Leadership Workshop 2024Aspire Time & Life Leadership Workshop 2024
Aspire Time & Life Leadership Workshop 2024Dr Sam Collins
 
tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)Norah Medlin
 
Aptar Closures segment - Corporate Overview-India.pdf
Aptar Closures segment - Corporate Overview-India.pdfAptar Closures segment - Corporate Overview-India.pdf
Aptar Closures segment - Corporate Overview-India.pdfprchbhandari
 
Engagement Rings vs Promise Rings | Detailed Guide
Engagement Rings vs Promise Rings | Detailed GuideEngagement Rings vs Promise Rings | Detailed Guide
Engagement Rings vs Promise Rings | Detailed GuideCharleston Alexander
 
What is social media.pdf Social media refers to digital platforms and applica...
What is social media.pdf Social media refers to digital platforms and applica...What is social media.pdf Social media refers to digital platforms and applica...
What is social media.pdf Social media refers to digital platforms and applica...AnaBeatriz125525
 
The Truth About Dinesh Bafna's Situation.pdf
The Truth About Dinesh Bafna's Situation.pdfThe Truth About Dinesh Bafna's Situation.pdf
The Truth About Dinesh Bafna's Situation.pdfMont Surfaces
 
Chapter 2ppt Entrepreneurship freshman course.pptx
Chapter 2ppt Entrepreneurship freshman course.pptxChapter 2ppt Entrepreneurship freshman course.pptx
Chapter 2ppt Entrepreneurship freshman course.pptxtekalignpawulose09
 
Toyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & TransformationsToyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & TransformationsStefan Wolpers
 

Recently uploaded (20)

How Do Venture Capitalists Make Decisions?
How Do Venture Capitalists Make Decisions?How Do Venture Capitalists Make Decisions?
How Do Venture Capitalists Make Decisions?
 
ch 2 asset classes and financial instrument.ppt
ch 2 asset classes and financial instrument.pptch 2 asset classes and financial instrument.ppt
ch 2 asset classes and financial instrument.ppt
 
A Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob BadgettA Brief Introduction About Jacob Badgett
A Brief Introduction About Jacob Badgett
 
LinkedIn Masterclass Techweek 2024 v4.1.pptx
LinkedIn Masterclass Techweek 2024 v4.1.pptxLinkedIn Masterclass Techweek 2024 v4.1.pptx
LinkedIn Masterclass Techweek 2024 v4.1.pptx
 
Copyright: What Creators and Users of Art Need to Know
Copyright: What Creators and Users of Art Need to KnowCopyright: What Creators and Users of Art Need to Know
Copyright: What Creators and Users of Art Need to Know
 
Event Report - IBM Think 2024 - It is all about AI and hybrid
Event Report - IBM Think 2024 - It is all about AI and hybridEvent Report - IBM Think 2024 - It is all about AI and hybrid
Event Report - IBM Think 2024 - It is all about AI and hybrid
 
8 Questions B2B Commercial Teams Can Ask To Help Product Discovery
8 Questions B2B Commercial Teams Can Ask To Help Product Discovery8 Questions B2B Commercial Teams Can Ask To Help Product Discovery
8 Questions B2B Commercial Teams Can Ask To Help Product Discovery
 
MichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdfMichaelStarkes_UncutGemsProjectSummary.pdf
MichaelStarkes_UncutGemsProjectSummary.pdf
 
PitchBook’s Guide to VC Funding for Startups
PitchBook’s Guide to VC Funding for StartupsPitchBook’s Guide to VC Funding for Startups
PitchBook’s Guide to VC Funding for Startups
 
stock price prediction using machine learning
stock price prediction using machine learningstock price prediction using machine learning
stock price prediction using machine learning
 
Making Sense of Tactile Indicators: A User-Friendly Guide
Making Sense of Tactile Indicators: A User-Friendly GuideMaking Sense of Tactile Indicators: A User-Friendly Guide
Making Sense of Tactile Indicators: A User-Friendly Guide
 
FEXLE- Salesforce Field Service Lightning
FEXLE- Salesforce Field Service LightningFEXLE- Salesforce Field Service Lightning
FEXLE- Salesforce Field Service Lightning
 
Aspire Time & Life Leadership Workshop 2024
Aspire Time & Life Leadership Workshop 2024Aspire Time & Life Leadership Workshop 2024
Aspire Time & Life Leadership Workshop 2024
 
tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)tekAura | Desktop Procedure Template (2016)
tekAura | Desktop Procedure Template (2016)
 
Aptar Closures segment - Corporate Overview-India.pdf
Aptar Closures segment - Corporate Overview-India.pdfAptar Closures segment - Corporate Overview-India.pdf
Aptar Closures segment - Corporate Overview-India.pdf
 
Engagement Rings vs Promise Rings | Detailed Guide
Engagement Rings vs Promise Rings | Detailed GuideEngagement Rings vs Promise Rings | Detailed Guide
Engagement Rings vs Promise Rings | Detailed Guide
 
What is social media.pdf Social media refers to digital platforms and applica...
What is social media.pdf Social media refers to digital platforms and applica...What is social media.pdf Social media refers to digital platforms and applica...
What is social media.pdf Social media refers to digital platforms and applica...
 
The Truth About Dinesh Bafna's Situation.pdf
The Truth About Dinesh Bafna's Situation.pdfThe Truth About Dinesh Bafna's Situation.pdf
The Truth About Dinesh Bafna's Situation.pdf
 
Chapter 2ppt Entrepreneurship freshman course.pptx
Chapter 2ppt Entrepreneurship freshman course.pptxChapter 2ppt Entrepreneurship freshman course.pptx
Chapter 2ppt Entrepreneurship freshman course.pptx
 
Toyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & TransformationsToyota Kata Coaching for Agile Teams & Transformations
Toyota Kata Coaching for Agile Teams & Transformations
 

Sports & mobile

  • 1. Sport 2.0 Sports in a 2.0 world
  • 2. About me Gijsbregt Brouwer www.brightguys.nl www.linkedin.com/in/gijsbregt www.marketingfacts.nl/pages/bloggers/#Gijsbregt%20Brouwer
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12. Sport as 1.0 brand Sponsor and/or media Sponsee Association Means Agreement
  • 13.
  • 14.
  • 15.
  • 16. The future is now: Nikeplus
  • 17. The future is now: Castrol Index
  • 18. The future is now: running 2.0
  • 19.
  • 20.
  • 21. About me Gijsbregt Brouwer www.brightguys.nl www.linkedin.com/in/gijsbregt www.marketingfacts.nl/pages/bloggers/#Gijsbregt%20Brouwer