Here is my final presentation for social media marketing 2012.

1. SOCIAL MEDIA MARKETING
Professor : Dr. Guignard
Student : Anne-Laure Poiré

2. SUMMARY
I. My Blog
II. My Facebook
III. My Twitter
IV. My LinkedIn
V. Closing thoughts

3.  Final posts: 10 posts
 Total comments: 15 comments
 I have more views on Wednesday because it’s the “due date”
for comments.
 My post that have the most views is about my “Vlog”
because I think that people where most interested to see it
than “written” posts.

4. MY BLOG (CONTINUATION)
My video :
 Not easy to do
 It takes me almost 1 hour
 It has been viewed 18 times.
 Changes to improve it : not reading, speaking more slowly,
say more things about me.
 Keep a blog? Not now because I don’t have time at school for
that.
 In the future? I will create a blog in the future to talk about
my company or product and sell it with pictures and Vlog.

5.  I’ve learnt, during this class, that companies can use
Facebook to do advertising.
 One of the most effective tool : bigger number of people and
it’s simple to use it.
 In the future : use of facebook to do advertising and create a
phenomenon of “word of mouth” with my product/company.
 Friends : 639
 Brands/groups followed : 147

6.  I didn’t used twitter before this class and I’ve learnt how to
do tweets and retweets.
 I don’t like twitter and I don’t see the interest for the
moment to use it.
 I follow Vogue, YSL and Jean-Paul Gaultier because I love
fashion and I would like to work in this area.
 Advantages : famous people, companies on it.
 Drawbacks : only 140 words, difficult to follow a conversation
(ex: chat).

7.  I didn’t used LinkedIn before this class.
 I’ve learnt how to use it and its importance to get a job and be
known by more companies.
 I can use it and create a group or page to build my personal
brand.
 I belong to the group of UCR and the groups of my school in
France “EMLV”. I choose them because it’s important to belong
to this group in my profile because it can interest companies
and emphasizes the fact that I did my studies there.

8. CLOSING THOUGHTS
 Other tools :
- Wiki’s : allows to share knowledge with other people. It’s very
instructive.
- Pinterest : sharing pictures is so easy with your friends, family.
 Biggest take-aways from this class : social media marketing is very
important in a company nowadays to be more effective but it’s NOT
free.
 It will be usefull in the future to sell my product/company on
Facebook, Twitter to get a brand regognition and make people talking
well about me (Words of mouth).
 I’ll use : Facebook, LinkedIn, blogger.
 I’ll don’t use : Twitter.

9. THANK YOU FOR YOUR
ATTENTION AND FOR THIS
CLASS!
Links :
-frenchgirlatucr.blogspot.com