Question Bank - Business Research Methods

1. BUSINESS RESEARCH METHODS
QUESTION BANK
1. Explain what a sampling frame is.
2. Distinguish between Type 1 and Type 2 error.
3. What is the difference between stratified random sampling and cluster sampling?
4. How is Quota sampling different from stratified random sampling?
5. How will you choose between probability and non-probability sampling?
6. Discuss the importance of scaling in research.
7. What are the characteristics of a good sample?
8. Distinguish between sampling and non-sampling error.
9. Explain the difference between response and non-response bias. How can a
researcher minimize non-response bias?
10.How is external validity different from internal validity? Give examples.
11. How do you determine sample size?
12. What is sampling design process?
13. What is the difference between probability sampling and non-probability
sampling?
14.A researcher wishes to analyze reasons for the popularity of Patanjali products in
the Indian market. Explain: a. Management Decision Problem b. Management
Research Problem c. Research Objectives d. Research Design e. Sampling Design f.
Hypotheses g. Statistical method that you will use.
15.You area researchexecutive with a University offering MBA programs. You believe
that the MBA program has a slow and steady effect of communication skills of
students. What is the recommended research design? Justify your selection. Identify
the variables, hypotheses and population. What will be the sampling frame that you
will chose?
16. Explain what is Test-retest reliability
17.What is Split-Half reliability?
18.What are focus group discussions? Under what circumstances should they be used?
19.What is content analysis? What is the process to be followed for conducting a content
analysis study? Why is this called a primary data collection method even though it works
on secondary data?
20.What is the need of sampling?
21.Discuss the various probability sampling techniques along with their merits and
demerits?

2. 22.What are syndicated data sources? Elaborate on the various types of sources available,
giving a suitable example for each type.
23.Distinguish between internal and external sources of data collection. In what
situations would you recommend the usage of one over another?
24. What is the meaning of measurement in the research? What difference does it make
whether we measure in terms of nominal, ordinal interval or ratio scale? Explain with
example.
25. What are different sources of data? Discuss with the suitable example.
26.Discuss the basic components of research report.
27. "Processing of data implies editing, coding, classification and tabulation". Describe
in brief these four operations pointing out the significance of each in content of research
study.
28. Write short notes on:
a) Level of significance
b) Type I error and type II error
c) Null and alternate hypothesis
d) Measures of central tendency.
29. Explain the various aspects of theory development in research.
30. Why is theory considered to be a building block for research?
31. What are the various statistical methods to be used for each of the 4 scales?
32. Under what situations should a researcher chose an exploratory design?