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Local SEO Blueprint
For Multi-Location Brands
Bill Connard / VP of Local Search, Rio SEO
© Copyright 2014 Rio SEO, INC| www.RioSEO.com | Booth #206
@rio_seo
#localseo
We will be discussing the Top 3 Local Search
Ranking factors that can dramatically increase
search visibility for multi-location brands.
TOP
Local
Ranking Factors
On-Page Validation &
Best Practice SEO
Local Landing Page
User Experience
NAP Syndication &
Local Data Validation
© Copyright 2014 Rio SEO, INC| www.RioSEO.com | Booth #206 @rio_seo / #localseo
Best Practice
On-Page Local SEO
© Copyright 2014 Rio SEO, INC| www.RioSEO.com | Booth #206 @rio_seo / #localseo
Localized
Title Tags
Optimized
Meta Descriptions
Schema
Markup
Local
URL Structure
Local
Content
Landing Page
User Experience
© Copyright 2014 Rio SEO, INC| www.RioSEO.com | Booth #206 @rio_seo / #localseo
Desktop & Mobile
Optimized
Driving Directions &
Maps On-Page
Local Coupons &
Promotions
List Products &
Services
Store Hours &
Holiday Hours
Links to
Review Sites
Videos, Social
Sharing & Links
Local NAP
Syndication
© Copyright 2014 Rio SEO, INC| www.RioSEO.com | Booth #206 @rio_seo / #localseo
Distribute Listings to
Data Aggregators
Claim & Manage
Map Listings
Don’t Forget Your
Social Networks
Find Information, News, and Press around Rio SEO
online at www.RioSEO.com
Visit us at booth #206
Thanks For Joining Us!
© Copyright 2014 Rio SEO, INC| www.RioSEO.com | Booth #206 @rio_seo / #localseo
Local SEO Blueprint For Multi-Location Brands

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Local SEO Blueprint for Multi-Location Brands - SMX West Presentation

  • 1. Local SEO Blueprint For Multi-Location Brands Bill Connard / VP of Local Search, Rio SEO © Copyright 2014 Rio SEO, INC| www.RioSEO.com | Booth #206 @rio_seo #localseo We will be discussing the Top 3 Local Search Ranking factors that can dramatically increase search visibility for multi-location brands.
  • 2. TOP Local Ranking Factors On-Page Validation & Best Practice SEO Local Landing Page User Experience NAP Syndication & Local Data Validation © Copyright 2014 Rio SEO, INC| www.RioSEO.com | Booth #206 @rio_seo / #localseo
  • 3. Best Practice On-Page Local SEO © Copyright 2014 Rio SEO, INC| www.RioSEO.com | Booth #206 @rio_seo / #localseo Localized Title Tags Optimized Meta Descriptions Schema Markup Local URL Structure Local Content
  • 4. Landing Page User Experience © Copyright 2014 Rio SEO, INC| www.RioSEO.com | Booth #206 @rio_seo / #localseo Desktop & Mobile Optimized Driving Directions & Maps On-Page Local Coupons & Promotions List Products & Services Store Hours & Holiday Hours Links to Review Sites Videos, Social Sharing & Links
  • 5. Local NAP Syndication © Copyright 2014 Rio SEO, INC| www.RioSEO.com | Booth #206 @rio_seo / #localseo Distribute Listings to Data Aggregators Claim & Manage Map Listings Don’t Forget Your Social Networks
  • 6. Find Information, News, and Press around Rio SEO online at www.RioSEO.com Visit us at booth #206 Thanks For Joining Us! © Copyright 2014 Rio SEO, INC| www.RioSEO.com | Booth #206 @rio_seo / #localseo Local SEO Blueprint For Multi-Location Brands