13. Why use Social Media?
• Networking
• Brand awareness
• Driving people to your website
• Building relationships
• Spying on competitors
• Learning about your industry
• Educating potential clients
• Customer service
• Recruiting staff
28. Have a Killer Profile
• Picture of you or your brand
• Tell tweeters what you do
• Show a side of your personality
• Add something a little personal but not
something no one should know
• Never include politics or religion
• Have fun
• Do not copy other bios
29. Have a Killer Profile
• You or brand as profile picture?
• Banner Picture
• Complete your information section
• Products
• Awards
• SEO
41. Ideas for Using Facebook Daily
• Read Your Newsfeed updates
• Post 1-3 Updates
• Reply to comments/likes from fans
• Share 1 post from another business page
• Like/Comment as your Business Page on atleast 2
updates
42. Ideas for Using Twitter Daily
• RT 5 useful tweets
• Send 3 business updates (these can be
scheduled)
• Send 2 personal updates
• Shout out to 1 person you admire
• Reply to all your @ Mentions
• Have one back and forth conversation
• Help one person with a business query
51. Ideas for Using LinkedIn
• Daily Update your status from within LinkedIn
• Comment on a group discussion or start a
group discussion
• Accept invitations
• Aim for 2-5 connections a week
• Write a recommendation
• Request a recommendation