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Brent Csutoras
330+ MILLION 14 BILLION
“Slate’s Facebook traffic has dropped by 87 percent since 2017”
79% of Twitter accounts are
based outside the United
States.
5% of Twitter accounts are
based in the UK.
Subreddit Rules
Admins vs Moderators
Reddit’s Front Page
• r/All is All Subreddits including The_Donald & NSFW
• r/Popular is /r/All but with The_Donald & NSFW removed
• reddit.com are your Subreddit subscriptions
* Any Subreddit can select to be excluded from /r/All in settings
Reddit Profiles
(Think Facebook Pages)
Original Content
Trending
Trending
Be
Anonymous
Find Your
Passion
Comment
Before
Submitting
Comments > Submissions
Comment
On
Upcoming
Stories
Build
Submission
Karma
Silent
Bans
What is Spam?
• Submitting your own content, be careful (10%)
• 9:1 Rule
• If you don’t reply and comment
• Submitting off-topic links to a community
• Submitting too much to a community
• If your submissions keep getting downvoted, but you
keep submitting
Note: These do not really apply to Profiles
The Right Subreddit
• Domain search
for what is
already working
Research
A really great tool for this is http://redstatz.com
Subreddit Rules
SubReddit Selection
Community
Support
Topic?
• Redditmetrics.com
Large
vs Active
• Review
Moderators for
their interests
• Submit what they
submit
Redditinvestigator.com
https://atomiks.github.io/reddit-user-analyser/#Kylde
Impress the Mods
• Review TOP and
Controversial
Research
• Domain Search
• 3 Months
Research
http://redstatz.com
The Right Title
• Useful, provide context, and be
descriptive
• Title and description combined
• Avoid Title Case
• Avoid aggressive calls to action
• Spread the word!
• Unbelievable
• Avoid being discredited
The Right Title
Best Submission Time
 https://dashboard.laterforreddit.com/analysis/?subreddit=popular&thres
hold=3000
• 10am EST or
when right mods
are active ;)
Submit at the
Right Time
Logarithmic Voting Algorithm
Logarithmic Voting Algorithm
Cannot Downvote?
Stay Engaged
• Vote on comments
• Respond where appropriate
• Don’t be defensive
• Don’t overdo it
Selling to Reddit
Sales Subreddits
 https://www.reddit.com/r/ThriftStoreHauls/
 https://www.reddit.com/r/Frugal
 https://www.reddit.com/r/ecycle
 https://www.reddit.com/r/Barter
 https://www.reddit.com/r/BookHaul
 https://www.reddit.com/r/DVDCollection
 https://www.reddit.com/r/Flipping
 https://www.reddit.com/r/TheArtifice
 https://www.reddit.com/r/VintageTees
 https://www.reddit.com/r/muglife
 https://www.reddit.com/r/frugalmalefashion/
 https://www.reddit.com/r/FrugalFemaleFashion/
 https://www.reddit.com/r/DiscountedProducts/
 https://www.reddit.com/r/MakeupAddiction/
 https://www.reddit.com/r/deals/
 https://www.reddit.com/r/DealsReddit/
Responding to Needs
Responding to Needs
Responding to Needs
Things to Remember
 Don’t focus on Spamming or Gaming Reddit
 Comment first and regularly
 Pick the right Subreddits
 Identify the best content to submit
 Proper titles are essential
 Stay engage and present
 Focus on the long term!
Thank You!
Brent Csutoras
Digital Marketing Consultant
&
Partner at Search Engine Journal
@brentcsutoras
/brentcsutoras

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Leveraging Reddit: The Social Media Superpower Everyone is Scared Of

Editor's Notes

  1. Please design like the other section pages.
  2. Adjust main slide with the image on it now.
  3. Please create section slide for this.
  4. (notes for brent) I will actually use Reddit when I am looking for Titles around content!
  5. (notes for brent) I will actually use Reddit when I am looking for Titles around content!