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How to Use Social Media to Identify Better Search Keywords

While social media doesn't directly have a major influence over SEO, there still is a lot of value in mining what people are saying about your brand on Facebook, Twitter, and other networks. Gathering this information allows you to better optimize content pages, write great blog posts, and craft engaging email campaigns. In this presentation, Kelsey Jones of MoxieDot and StoryShout will show you 3 searches on social media that can help you craft better SEO and online content.

Learn more from Kelsey and her team at and

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How to Use Social Media to Identify Better Search Keywords

  1. 1. How to use Social Media to Identify Better Search Keywords @wonderwall7
  2. 2. Hello! I am Kelsey Jones 10 years experience in writing, editing, and search. You can find me at @wonderwall7,
  3. 3. We are going to cover: ◎Instagram keyword research ◎Hashtag searches ◎Social media trends ◎Competitor monitoring
  4. 4. Instagram Autocomplete 1
  5. 5. Instagram has their own autosuggestion search engine ◎Shows how many posts for each hashtag ◎Show trends in your audience’s language
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  7. 7. Instagram search engine:
  8. 8. Hashtag Search Tools 2
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  11. 11. Facebook and Twitter Trends 3
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  13. 13. Facebook Search
  14. 14. Twitter Search
  15. 15. Competitor Monitoring 4
  16. 16. Twitter Lists
  17. 17. Twitter Lists: Word of Caution
  18. 18. Thank you! You can find me at @wonderwall7,