SlideShare a Scribd company logo
Michael Gray 
OnlineBizSmarts.com 
520-548-1970 
@MikeOnSocial
Website 
LinkedIn 
YouTube 
Google + 
Facebook 
Pinterest
Consistent Quality Graphics 
Consistent Descriptions w/Keywords 
Say what you do not who you are on your title. 
Automate Publishing 
Monitor, Measure & Respond 
Rinse and repeat
Consistent 
Targeted 
Relational 
Quality 
Measure and Adjust 
Consistent
Important Profile Info: 
Professional Headline 120 Characters – What you do not 
your title. 
Job Title and Descriptions - 1000 Characters 
Summary – 2000 Characters - Describe all the products 
you offer 
Interests – 1000 Characters 
3 Free Saves Searches 
Search Potential Clients 
Referring Partners
Who Viewed My Profile 
Advanced Search for Strategic Partners 
Start Advanced Search 
Set the search to your desired location parameters 
Refine you search 
Save the search with weekly email
Optimize Everything for Mobile! 
Tucson mobile use for web in 28%. 
Google Plus Local is the single most 
important page after your website.
1 Billion Monthly Users 
100 Hours of Footage Upload Every Minute 
2nd Largest Search Engine 
3rd Most Visited Website in The World 
6 Billion Hours of Video Watched Per Month
Camera 
Phone 
Mic 
Google Hangout on Air 
Mic 
Webcam 
Surroundings 
Record Audio for Podcast
Identify a key-phrase to make your video for. 
Add the phrase to the beginning of the title, to 
the description and tags. 
Make a video people want to watch. 
First 5 seconds grab them with: 
What are they getting from the video? 
Why is it important? 
Don’t be boring!
Start With upload to Youtube 
• Publish to social 
Post in your blog 
• Publish to social 
Send in Newsletter 
• Publish to social 
Upload to Facebook 
• Publish to social 
Upload to Vimeo 
• Publish to social 
Upload to Google + 
• Publish to social 
Upload to Vine 
• Publish to social 
Dailymotion.com 
• Publish to social 
Share on Viddler 
• Publish to social 
Flickr.com(90seconds or less) 
• Publish to social 
Share on Metacafe 
• Publish to social 
Share on Blip.tv 
• Publish to social 
Share on Viddler 
• Publish to social 
Share on Redit 
• Publish to social 
Post to Instagram 
• Publish to social 
Submit to Stumbleupon 
• Publish to social 
Upload to Pinterest 
• Publish to social 
Upload to Vevo 
• Publish to social 
Upload to Veoh 
• Publish to social 
Upload to Tumblr 
• Publish to social 
Link to Slideshare 
• Publish to social 
MAKE A NEW VIDEO
Google + 
Share for search 
Autoshare Youtube Videos 
Can be used as Primary website
Facebook 
Relational Content 
Boost Posts 
 Boost multiple days 
 $1 or more per day 
 Narrow the target audience
Pinterest 
Homes inside and out 
Great places people would love to live 
Link All images to your primary site
https://www.facebook.com/OnlineBizSmarts 
https://plus.google.com/+Onlinebizsmarts 
https://twitter.com/onlinebizsmarts 
http://www.linkedin.com/company/the-s-m-a-r-t-group-llc 
http://www.pinterest.com/onlinebizsmarts/ 
http://www.youtube.com/user/SMARTGroupAZ

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Unsecret Agent Mortgage & Realestate Social Media Strategy

  • 1. Michael Gray OnlineBizSmarts.com 520-548-1970 @MikeOnSocial
  • 2.
  • 3.
  • 4. Website LinkedIn YouTube Google + Facebook Pinterest
  • 5. Consistent Quality Graphics Consistent Descriptions w/Keywords Say what you do not who you are on your title. Automate Publishing Monitor, Measure & Respond Rinse and repeat
  • 6. Consistent Targeted Relational Quality Measure and Adjust Consistent
  • 7. Important Profile Info: Professional Headline 120 Characters – What you do not your title. Job Title and Descriptions - 1000 Characters Summary – 2000 Characters - Describe all the products you offer Interests – 1000 Characters 3 Free Saves Searches Search Potential Clients Referring Partners
  • 8. Who Viewed My Profile Advanced Search for Strategic Partners Start Advanced Search Set the search to your desired location parameters Refine you search Save the search with weekly email
  • 9. Optimize Everything for Mobile! Tucson mobile use for web in 28%. Google Plus Local is the single most important page after your website.
  • 10. 1 Billion Monthly Users 100 Hours of Footage Upload Every Minute 2nd Largest Search Engine 3rd Most Visited Website in The World 6 Billion Hours of Video Watched Per Month
  • 11. Camera Phone Mic Google Hangout on Air Mic Webcam Surroundings Record Audio for Podcast
  • 12.
  • 13. Identify a key-phrase to make your video for. Add the phrase to the beginning of the title, to the description and tags. Make a video people want to watch. First 5 seconds grab them with: What are they getting from the video? Why is it important? Don’t be boring!
  • 14. Start With upload to Youtube • Publish to social Post in your blog • Publish to social Send in Newsletter • Publish to social Upload to Facebook • Publish to social Upload to Vimeo • Publish to social Upload to Google + • Publish to social Upload to Vine • Publish to social Dailymotion.com • Publish to social Share on Viddler • Publish to social Flickr.com(90seconds or less) • Publish to social Share on Metacafe • Publish to social Share on Blip.tv • Publish to social Share on Viddler • Publish to social Share on Redit • Publish to social Post to Instagram • Publish to social Submit to Stumbleupon • Publish to social Upload to Pinterest • Publish to social Upload to Vevo • Publish to social Upload to Veoh • Publish to social Upload to Tumblr • Publish to social Link to Slideshare • Publish to social MAKE A NEW VIDEO
  • 15. Google + Share for search Autoshare Youtube Videos Can be used as Primary website
  • 16. Facebook Relational Content Boost Posts  Boost multiple days  $1 or more per day  Narrow the target audience
  • 17. Pinterest Homes inside and out Great places people would love to live Link All images to your primary site
  • 18.
  • 19. https://www.facebook.com/OnlineBizSmarts https://plus.google.com/+Onlinebizsmarts https://twitter.com/onlinebizsmarts http://www.linkedin.com/company/the-s-m-a-r-t-group-llc http://www.pinterest.com/onlinebizsmarts/ http://www.youtube.com/user/SMARTGroupAZ