SlideShare a Scribd company logo

The Social Media Revolution | Strategy: Inbound Marketing

•Download as PPTX, PDF•
•
KeelySaye.com
KeelySaye.com

Learn how an inbound marketing strategy can help you capitalize on the social media revolution.

BusinessNews & Politics
1 of 15
The Social Media Revolution Strategy: Inbound Marketing KeelySaye.com
Is Social Media a Fad? KeelySaye.com
Outbound Marketing Traditional Media Television Radio Print Telemarketing Trade Shows Direct Mail Email m KeelySaye.com
Inbound Marketing New Media Blogs Social Networks RSS Feeds Podcasts SEO Webcasts Viral video Opt-in E-newsletters m KeelySaye.com
Outbound vs Inbound Traditional Push Interruptive $$$ New Pull Permission Time KeelySaye.com
Inbound Marketing Get Found Convert Analyze KeelySaye.com
1. Get Found Build Online Presence Develop Content Publish SEO KeelySaye.com
1. Get Found Build Online Presence Start a Facebook fan page Use Twitter for PR Use Linkedin for business networking Engage in forums Start groups Build networks KeelySaye.com
1. Get Found Develop Content Blog Podcast Videos Presentations eBooks Webcasts News Releases KeelySaye.com
1. Get Found Publish Your website/blog iTunes.com YouTube.com Slideshare.com Flickr.com Facebook.com GoToMeeting.com KeelySaye.com
1. Get Found On-Page SEO = 25% Text URL Page Title Page Descriptions Metatags (keywords) Alt-text Off-Page SEO = 75% Links Recommendations KeelySaye.com
2. Convert Call to Action Download free eBook Participate in free webinar Receive text message reminders KeelySaye.com
2. Convert Landing Pages Micro-site within your domain Campaign focused Embed viral video Promote in blog, social media KeelySaye.com
3. Analyze Traffic Growth Channel Optimization KeelySaye.com
Case Study KeelySaye.com KeelySaye.com MC Squared

Recommended

Moore School of Business IMBA Presentation
Moore School of Business IMBA PresentationMoore School of Business IMBA Presentation
Moore School of Business IMBA PresentationKeelySaye.com
 
USTA presentation
USTA presentationUSTA presentation
USTA presentationKeelySaye.com
 
10 Things Yacht Executives Need to know about Internet Marketing
10 Things Yacht Executives Need to know about Internet Marketing10 Things Yacht Executives Need to know about Internet Marketing
10 Things Yacht Executives Need to know about Internet MarketingJay Berkowitz www.TenGoldenRules.com
 
Making social media make money boca executive
Making social media make money boca executiveMaking social media make money boca executive
Making social media make money boca executiveJay Berkowitz www.TenGoldenRules.com
 
Cleverly Timing your Content Marketing to Build Brand Authority- SMX Advanced...
Cleverly Timing your Content Marketing to Build Brand Authority- SMX Advanced...Cleverly Timing your Content Marketing to Build Brand Authority- SMX Advanced...
Cleverly Timing your Content Marketing to Build Brand Authority- SMX Advanced...Purna Virji
 
5 Key Myths of Corporate Blogging
5 Key Myths of Corporate Blogging5 Key Myths of Corporate Blogging
5 Key Myths of Corporate BloggingDebbie Weil
 
One Brand One Voice
One Brand One VoiceOne Brand One Voice
One Brand One VoiceHanoch Rabinovitz
 
Ten New Opportunities in Social Media & Search Marketing
Ten New Opportunities in Social Media & Search MarketingTen New Opportunities in Social Media & Search Marketing
Ten New Opportunities in Social Media & Search MarketingJay Berkowitz www.TenGoldenRules.com
 

Recommended

Moore School of Business IMBA Presentation
Moore School of Business IMBA PresentationMoore School of Business IMBA Presentation
Moore School of Business IMBA PresentationKeelySaye.com
 
USTA presentation
USTA presentationUSTA presentation
USTA presentationKeelySaye.com
 
10 Things Yacht Executives Need to know about Internet Marketing
10 Things Yacht Executives Need to know about Internet Marketing10 Things Yacht Executives Need to know about Internet Marketing
10 Things Yacht Executives Need to know about Internet MarketingJay Berkowitz www.TenGoldenRules.com
 
Making social media make money boca executive
Making social media make money boca executiveMaking social media make money boca executive
Making social media make money boca executiveJay Berkowitz www.TenGoldenRules.com
 
Cleverly Timing your Content Marketing to Build Brand Authority- SMX Advanced...
Cleverly Timing your Content Marketing to Build Brand Authority- SMX Advanced...Cleverly Timing your Content Marketing to Build Brand Authority- SMX Advanced...
Cleverly Timing your Content Marketing to Build Brand Authority- SMX Advanced...Purna Virji
 
5 Key Myths of Corporate Blogging
5 Key Myths of Corporate Blogging5 Key Myths of Corporate Blogging
5 Key Myths of Corporate BloggingDebbie Weil
 
One Brand One Voice
One Brand One VoiceOne Brand One Voice
One Brand One VoiceHanoch Rabinovitz
 
Ten New Opportunities in Social Media & Search Marketing
Ten New Opportunities in Social Media & Search MarketingTen New Opportunities in Social Media & Search Marketing
Ten New Opportunities in Social Media & Search MarketingJay Berkowitz www.TenGoldenRules.com
 
Twitterpres
TwitterpresTwitterpres
Twitterpresdegerl
 
Proactive Link Building Tactics - PubCon Vegas 2012
Proactive Link Building Tactics - PubCon Vegas 2012Proactive Link Building Tactics - PubCon Vegas 2012
Proactive Link Building Tactics - PubCon Vegas 2012David Wallace
 
Publishing by Curation is Rewarding
Publishing by Curation is RewardingPublishing by Curation is Rewarding
Publishing by Curation is RewardingScoop.it
 
Ten Things Every CEO Needs To Know To Generate Business on the Internet 0509
Ten Things Every CEO Needs To Know To Generate Business on the Internet 0509Ten Things Every CEO Needs To Know To Generate Business on the Internet 0509
Ten Things Every CEO Needs To Know To Generate Business on the Internet 0509Jay Berkowitz www.TenGoldenRules.com
 
BlogPaws 2014 - Beginner SEO
BlogPaws 2014 - Beginner SEOBlogPaws 2014 - Beginner SEO
BlogPaws 2014 - Beginner SEOMatt Beswick
 
Nccaa presentation kelly giles social media
Nccaa presentation kelly giles social mediaNccaa presentation kelly giles social media
Nccaa presentation kelly giles social mediaSharon Goodson
 
Blogging Fall 2010
Blogging Fall 2010Blogging Fall 2010
Blogging Fall 2010Michigan State University
 
Twitter For Business Slideshare
Twitter For Business SlideshareTwitter For Business Slideshare
Twitter For Business SlideshareJohn Robb
 
How to become a content curator
How to become a content curatorHow to become a content curator
How to become a content curatorflashissue
 
Social Media for SEO in 2012
Social Media for SEO in 2012Social Media for SEO in 2012
Social Media for SEO in 2012Rand Fishkin
 
Google Reputation Management
Google Reputation ManagementGoogle Reputation Management
Google Reputation ManagementAndy Beal
 
Convergence of Social & Search - PubCon Vegas 2012
Convergence of Social & Search - PubCon Vegas 2012Convergence of Social & Search - PubCon Vegas 2012
Convergence of Social & Search - PubCon Vegas 2012David Wallace
 
Violeta Kovačević - Uspešno upravljanje kompanijom je nemoguće bez controllin...
Violeta Kovačević - Uspešno upravljanje kompanijom je nemoguće bez controllin...Violeta Kovačević - Uspešno upravljanje kompanijom je nemoguće bez controllin...
Violeta Kovačević - Uspešno upravljanje kompanijom je nemoguće bez controllin...Menadžment Centar Beograd
 
Festival del Citrus
Festival del CitrusFestival del Citrus
Festival del Citrushjpsiot
 
フレンチコースを食べた時の血糖推移
フレンチコースを食べた時の血糖推移フレンチコースを食べた時の血糖推移
フレンチコースを食べた時の血糖推移Satoshi Taniguchi
 
Hunt 212 Nyc
Hunt 212 NycHunt 212 Nyc
Hunt 212 NycBill Hunt
 
2013 09-13 How to Handle Cross-Appeals
2013 09-13 How to Handle Cross-Appeals2013 09-13 How to Handle Cross-Appeals
2013 09-13 How to Handle Cross-AppealsD. Todd Smith
 
Thank You World_studytour
Thank You World_studytourThank You World_studytour
Thank You World_studytourSatoshi Taniguchi
 
10 meeting hacks every startup should know about
10 meeting hacks every startup should know about10 meeting hacks every startup should know about
10 meeting hacks every startup should know aboutAndre Marquet
 
I spy
I spyI spy
I spyJeanette Murphy
 
20110115 カンファレンスカンファレンス
20110115 カンファレンスカンファレンス20110115 カンファレンスカンファレンス
20110115 カンファレンスカンファレンスDaichi OBINATA
 
Mortgagenotes
MortgagenotesMortgagenotes
MortgagenotesJoseph Weisenthal
 

More Related Content

What's hot

Twitterpres
TwitterpresTwitterpres
Twitterpresdegerl
 
Proactive Link Building Tactics - PubCon Vegas 2012
Proactive Link Building Tactics - PubCon Vegas 2012Proactive Link Building Tactics - PubCon Vegas 2012
Proactive Link Building Tactics - PubCon Vegas 2012David Wallace
 
Publishing by Curation is Rewarding
Publishing by Curation is RewardingPublishing by Curation is Rewarding
Publishing by Curation is RewardingScoop.it
 
Ten Things Every CEO Needs To Know To Generate Business on the Internet 0509
Ten Things Every CEO Needs To Know To Generate Business on the Internet 0509Ten Things Every CEO Needs To Know To Generate Business on the Internet 0509
Ten Things Every CEO Needs To Know To Generate Business on the Internet 0509Jay Berkowitz www.TenGoldenRules.com
 
BlogPaws 2014 - Beginner SEO
BlogPaws 2014 - Beginner SEOBlogPaws 2014 - Beginner SEO
BlogPaws 2014 - Beginner SEOMatt Beswick
 
Nccaa presentation kelly giles social media
Nccaa presentation kelly giles social mediaNccaa presentation kelly giles social media
Nccaa presentation kelly giles social mediaSharon Goodson
 
Twitter For Business Slideshare
Twitter For Business SlideshareTwitter For Business Slideshare
Twitter For Business SlideshareJohn Robb
 
How to become a content curator
How to become a content curatorHow to become a content curator
How to become a content curatorflashissue
 
Social Media for SEO in 2012
Social Media for SEO in 2012Social Media for SEO in 2012
Social Media for SEO in 2012Rand Fishkin
 
Google Reputation Management
Google Reputation ManagementGoogle Reputation Management
Google Reputation ManagementAndy Beal
 
Convergence of Social & Search - PubCon Vegas 2012
Convergence of Social & Search - PubCon Vegas 2012Convergence of Social & Search - PubCon Vegas 2012
Convergence of Social & Search - PubCon Vegas 2012David Wallace
 

What's hot (12)

Twitterpres
TwitterpresTwitterpres
Twitterpres
 
Proactive Link Building Tactics - PubCon Vegas 2012
Proactive Link Building Tactics - PubCon Vegas 2012Proactive Link Building Tactics - PubCon Vegas 2012
Proactive Link Building Tactics - PubCon Vegas 2012
 
Publishing by Curation is Rewarding
Publishing by Curation is RewardingPublishing by Curation is Rewarding
Publishing by Curation is Rewarding
 
Ten Things Every CEO Needs To Know To Generate Business on the Internet 0509
Ten Things Every CEO Needs To Know To Generate Business on the Internet 0509Ten Things Every CEO Needs To Know To Generate Business on the Internet 0509
Ten Things Every CEO Needs To Know To Generate Business on the Internet 0509
 
BlogPaws 2014 - Beginner SEO
BlogPaws 2014 - Beginner SEOBlogPaws 2014 - Beginner SEO
BlogPaws 2014 - Beginner SEO
 
Nccaa presentation kelly giles social media
Nccaa presentation kelly giles social mediaNccaa presentation kelly giles social media
Nccaa presentation kelly giles social media
 
Blogging Fall 2010
Blogging Fall 2010Blogging Fall 2010
Blogging Fall 2010
 
Twitter For Business Slideshare
Twitter For Business SlideshareTwitter For Business Slideshare
Twitter For Business Slideshare
 
How to become a content curator
How to become a content curatorHow to become a content curator
How to become a content curator
 
Social Media for SEO in 2012
Social Media for SEO in 2012Social Media for SEO in 2012
Social Media for SEO in 2012
 
Google Reputation Management
Google Reputation ManagementGoogle Reputation Management
Google Reputation Management
 
Convergence of Social & Search - PubCon Vegas 2012
Convergence of Social & Search - PubCon Vegas 2012Convergence of Social & Search - PubCon Vegas 2012
Convergence of Social & Search - PubCon Vegas 2012
 

Viewers also liked

Violeta Kovačević - Uspešno upravljanje kompanijom je nemoguće bez controllin...
Violeta Kovačević - Uspešno upravljanje kompanijom je nemoguće bez controllin...Violeta Kovačević - Uspešno upravljanje kompanijom je nemoguće bez controllin...
Violeta Kovačević - Uspešno upravljanje kompanijom je nemoguće bez controllin...Menadžment Centar Beograd
 
Festival del Citrus
Festival del CitrusFestival del Citrus
Festival del Citrushjpsiot
 
フレンチコースを食べた時の血糖推移
フレンチコースを食べた時の血糖推移フレンチコースを食べた時の血糖推移
フレンチコースを食べた時の血糖推移Satoshi Taniguchi
 
Hunt 212 Nyc
Hunt 212 NycHunt 212 Nyc
Hunt 212 NycBill Hunt
 
2013 09-13 How to Handle Cross-Appeals
2013 09-13 How to Handle Cross-Appeals2013 09-13 How to Handle Cross-Appeals
2013 09-13 How to Handle Cross-AppealsD. Todd Smith
 
10 meeting hacks every startup should know about
10 meeting hacks every startup should know about10 meeting hacks every startup should know about
10 meeting hacks every startup should know aboutAndre Marquet
 
20110115 カンファレンスカンファレンス
20110115 カンファレンスカンファレンス20110115 カンファレンスカンファレンス
20110115 カンファレンスカンファレンスDaichi OBINATA
 
18 dicas e mais uma - para empreendedores
18 dicas e mais uma - para empreendedores18 dicas e mais uma - para empreendedores
18 dicas e mais uma - para empreendedoresAndre Marquet
 
The Choice is Yours: Collections in a Patron-Driven Climate
The Choice is Yours: Collections in a Patron-Driven ClimateThe Choice is Yours: Collections in a Patron-Driven Climate
The Choice is Yours: Collections in a Patron-Driven ClimateEli Sullivan
 
1. ICV Kongres controllera Srbije 2013, Slavko Kastelić, senior sales manager...
1. ICV Kongres controllera Srbije 2013, Slavko Kastelić, senior sales manager...1. ICV Kongres controllera Srbije 2013, Slavko Kastelić, senior sales manager...
1. ICV Kongres controllera Srbije 2013, Slavko Kastelić, senior sales manager...Menadžment Centar Beograd
 
Improve Your Website Sales
Improve Your Website SalesImprove Your Website Sales
Improve Your Website SalesAndy Carroll
 
04. ICV sastanak (sales controlling) Đordje Koprivica CARLSBERG
04. ICV sastanak (sales controlling) Đordje Koprivica CARLSBERG04. ICV sastanak (sales controlling) Đordje Koprivica CARLSBERG
04. ICV sastanak (sales controlling) Đordje Koprivica CARLSBERGMenadžment Centar Beograd
 
続・ビジュアル系高専生
続・ビジュアル系高専生続・ビジュアル系高専生
続・ビジュアル系高専生Daichi OBINATA
 

Viewers also liked (20)

Violeta Kovačević - Uspešno upravljanje kompanijom je nemoguće bez controllin...
Violeta Kovačević - Uspešno upravljanje kompanijom je nemoguće bez controllin...Violeta Kovačević - Uspešno upravljanje kompanijom je nemoguće bez controllin...
Violeta Kovačević - Uspešno upravljanje kompanijom je nemoguće bez controllin...
 
Festival del Citrus
Festival del CitrusFestival del Citrus
Festival del Citrus
 
フレンチコースを食べた時の血糖推移
フレンチコースを食べた時の血糖推移フレンチコースを食べた時の血糖推移
フレンチコースを食べた時の血糖推移
 
Hunt 212 Nyc
Hunt 212 NycHunt 212 Nyc
Hunt 212 Nyc
 
2013 09-13 How to Handle Cross-Appeals
2013 09-13 How to Handle Cross-Appeals2013 09-13 How to Handle Cross-Appeals
2013 09-13 How to Handle Cross-Appeals
 
Thank You World_studytour
Thank You World_studytourThank You World_studytour
Thank You World_studytour
 
10 meeting hacks every startup should know about
10 meeting hacks every startup should know about10 meeting hacks every startup should know about
10 meeting hacks every startup should know about
 
I spy
I spyI spy
I spy
 
20110115 カンファレンスカンファレンス
20110115 カンファレンスカンファレンス20110115 カンファレンスカンファレンス
20110115 カンファレンスカンファレンス
 
Mortgagenotes
MortgagenotesMortgagenotes
Mortgagenotes
 
18 dicas e mais uma - para empreendedores
18 dicas e mais uma - para empreendedores18 dicas e mais uma - para empreendedores
18 dicas e mais uma - para empreendedores
 
The Choice is Yours: Collections in a Patron-Driven Climate
The Choice is Yours: Collections in a Patron-Driven ClimateThe Choice is Yours: Collections in a Patron-Driven Climate
The Choice is Yours: Collections in a Patron-Driven Climate
 
1. ICV Kongres controllera Srbije 2013, Slavko Kastelić, senior sales manager...
1. ICV Kongres controllera Srbije 2013, Slavko Kastelić, senior sales manager...1. ICV Kongres controllera Srbije 2013, Slavko Kastelić, senior sales manager...
1. ICV Kongres controllera Srbije 2013, Slavko Kastelić, senior sales manager...
 
Ramadan 2008
Ramadan 2008Ramadan 2008
Ramadan 2008
 
SPU #2
SPU #2SPU #2
SPU #2
 
Improve Your Website Sales
Improve Your Website SalesImprove Your Website Sales
Improve Your Website Sales
 
04. ICV sastanak (sales controlling) Đordje Koprivica CARLSBERG
04. ICV sastanak (sales controlling) Đordje Koprivica CARLSBERG04. ICV sastanak (sales controlling) Đordje Koprivica CARLSBERG
04. ICV sastanak (sales controlling) Đordje Koprivica CARLSBERG
 
続・ビジュアル系高専生
続・ビジュアル系高専生続・ビジュアル系高専生
続・ビジュアル系高専生
 
08. icv sastanak (microsoft) miroslav nps3
08. icv sastanak (microsoft) miroslav nps308. icv sastanak (microsoft) miroslav nps3
08. icv sastanak (microsoft) miroslav nps3
 
1040 1913
1040 19131040 1913
1040 1913
 

Similar to The Social Media Revolution | Strategy: Inbound Marketing

Grow Your Business with Social Media
Grow Your Business with Social MediaGrow Your Business with Social Media
Grow Your Business with Social MediaKeelySaye.com
 
Social Media, For Crafters
Social Media, For CraftersSocial Media, For Crafters
Social Media, For CraftersCove Consulting
 
Social Media For Business - A Beginners Guide
Social Media For Business - A Beginners GuideSocial Media For Business - A Beginners Guide
Social Media For Business - A Beginners GuideSpiderworking
 
Biztech Day Online Branding 101
Biztech Day Online Branding 101Biztech Day Online Branding 101
Biztech Day Online Branding 101Nicole Nicolay
 
Targeted New Media Strategies for Continuing Professional Education Professio...
Targeted New Media Strategies for Continuing Professional Education Professio...Targeted New Media Strategies for Continuing Professional Education Professio...
Targeted New Media Strategies for Continuing Professional Education Professio...KeelySaye.com
 
Social Media Marketing for Professional Services
Social Media Marketing for Professional ServicesSocial Media Marketing for Professional Services
Social Media Marketing for Professional ServicesJeff Bullas
 
Inbound Marketing - SMEI Social Media Roadshow Feb 2009
Inbound Marketing - SMEI Social Media Roadshow Feb 2009Inbound Marketing - SMEI Social Media Roadshow Feb 2009
Inbound Marketing - SMEI Social Media Roadshow Feb 2009HubSpot
 
Social media course 9 21-11
Social media course 9 21-11Social media course 9 21-11
Social media course 9 21-11Bobbie Carlton
 
AIM Truth About Social Media for Business
AIM Truth About Social Media for BusinessAIM Truth About Social Media for Business
AIM Truth About Social Media for BusinessBluewire Media
 
Secrets to Social Media Success
Secrets to Social Media SuccessSecrets to Social Media Success
Secrets to Social Media SuccessKate Austin-Avon
 
EIO- Social Media Presentation
EIO- Social Media PresentationEIO- Social Media Presentation
EIO- Social Media Presentationmpelto
 
Crack The Social Web Code: Tips For Social Media Optimization
Crack The Social Web Code: Tips For Social Media OptimizationCrack The Social Web Code: Tips For Social Media Optimization
Crack The Social Web Code: Tips For Social Media OptimizationSocial Caffeine
 
Mint Social Seminar March 25, 2009
Mint Social Seminar March 25, 2009Mint Social Seminar March 25, 2009
Mint Social Seminar March 25, 2009Matthew O'Brien
 
Inbound Marketing AMA Albany
Inbound Marketing AMA AlbanyInbound Marketing AMA Albany
Inbound Marketing AMA AlbanyHubSpot
 
Secrets to Social Media Success — 2017
Secrets to Social Media Success — 2017Secrets to Social Media Success — 2017
Secrets to Social Media Success — 2017Kate Austin-Avon
 

Similar to The Social Media Revolution | Strategy: Inbound Marketing (20)

Grow Your Business with Social Media
Grow Your Business with Social MediaGrow Your Business with Social Media
Grow Your Business with Social Media
 
Social Media, For Crafters
Social Media, For CraftersSocial Media, For Crafters
Social Media, For Crafters
 
Social Media For Business - A Beginners Guide
Social Media For Business - A Beginners GuideSocial Media For Business - A Beginners Guide
Social Media For Business - A Beginners Guide
 
Biztech Day Online Branding 101
Biztech Day Online Branding 101Biztech Day Online Branding 101
Biztech Day Online Branding 101
 
Targeted New Media Strategies for Continuing Professional Education Professio...
Targeted New Media Strategies for Continuing Professional Education Professio...Targeted New Media Strategies for Continuing Professional Education Professio...
Targeted New Media Strategies for Continuing Professional Education Professio...
 
Social Media Marketing for Professional Services
Social Media Marketing for Professional ServicesSocial Media Marketing for Professional Services
Social Media Marketing for Professional Services
 
Inbound Marketing - SMEI Social Media Roadshow Feb 2009
Inbound Marketing - SMEI Social Media Roadshow Feb 2009Inbound Marketing - SMEI Social Media Roadshow Feb 2009
Inbound Marketing - SMEI Social Media Roadshow Feb 2009
 
Social media course 9 21-11
Social media course 9 21-11Social media course 9 21-11
Social media course 9 21-11
 
Tourism Social Media Presentation
Tourism Social Media PresentationTourism Social Media Presentation
Tourism Social Media Presentation
 
AIM Truth About Social Media for Business
AIM Truth About Social Media for BusinessAIM Truth About Social Media for Business
AIM Truth About Social Media for Business
 
Secrets to Social Media Success
Secrets to Social Media SuccessSecrets to Social Media Success
Secrets to Social Media Success
 
EIO- Social Media Presentation
EIO- Social Media PresentationEIO- Social Media Presentation
EIO- Social Media Presentation
 
Eio Social Media Presentation
Eio Social Media PresentationEio Social Media Presentation
Eio Social Media Presentation
 
Crack The Social Web Code: Tips For Social Media Optimization
Crack The Social Web Code: Tips For Social Media OptimizationCrack The Social Web Code: Tips For Social Media Optimization
Crack The Social Web Code: Tips For Social Media Optimization
 
Social Realtors
Social RealtorsSocial Realtors
Social Realtors
 
CHBA's National Marketing Committee: Social Media
CHBA's National Marketing Committee: Social MediaCHBA's National Marketing Committee: Social Media
CHBA's National Marketing Committee: Social Media
 
Mint Social Seminar March 25, 2009
Mint Social Seminar March 25, 2009Mint Social Seminar March 25, 2009
Mint Social Seminar March 25, 2009
 
Inbound Marketing AMA Albany
Inbound Marketing AMA AlbanyInbound Marketing AMA Albany
Inbound Marketing AMA Albany
 
Secrets to Social Media Success — 2017
Secrets to Social Media Success — 2017Secrets to Social Media Success — 2017
Secrets to Social Media Success — 2017
 
Social Media 101
Social Media 101Social Media 101
Social Media 101
 

More from KeelySaye.com

It's Pay to Play Time in Social Media
It's Pay to Play Time in Social MediaIt's Pay to Play Time in Social Media
It's Pay to Play Time in Social MediaKeelySaye.com
 
Legal Marketers Association Presentation
Legal Marketers Association Presentation Legal Marketers Association Presentation
Legal Marketers Association Presentation KeelySaye.com
 
Hilton Head Chamber Presentation
Hilton Head Chamber PresentationHilton Head Chamber Presentation
Hilton Head Chamber PresentationKeelySaye.com
 
How to Build a Killer Social Media Program
How to Build a Killer Social Media ProgramHow to Build a Killer Social Media Program
How to Build a Killer Social Media ProgramKeelySaye.com
 
How Buyer Personas and Keyword Research Inform Digital Content Strategy
How Buyer Personas and Keyword Research Inform Digital Content StrategyHow Buyer Personas and Keyword Research Inform Digital Content Strategy
How Buyer Personas and Keyword Research Inform Digital Content StrategyKeelySaye.com
 
Социальные медиа Маркетинг для бизнеса
Социальные медиа Маркетинг для бизнесаСоциальные медиа Маркетинг для бизнеса
Социальные медиа Маркетинг для бизнесаKeelySaye.com
 
Social Media Marketing in Russia
Social Media Marketing in RussiaSocial Media Marketing in Russia
Social Media Marketing in RussiaKeelySaye.com
 
Social Media Monitoring and Publishing in Russia
Social Media Monitoring and Publishing in RussiaSocial Media Monitoring and Publishing in Russia
Social Media Monitoring and Publishing in RussiaKeelySaye.com
 
The Business Approach to Social Media (Translated in Russian)
The Business Approach to Social Media (Translated in Russian)The Business Approach to Social Media (Translated in Russian)
The Business Approach to Social Media (Translated in Russian)KeelySaye.com
 
The Business Approach for Social Media in Russia
The Business Approach for Social Media in Russia The Business Approach for Social Media in Russia
The Business Approach for Social Media in Russia KeelySaye.com
 
Digital Content Strategy
Digital Content StrategyDigital Content Strategy
Digital Content StrategyKeelySaye.com
 
New Media in the New Economy
New Media in the New EconomyNew Media in the New Economy
New Media in the New EconomyKeelySaye.com
 
Womens Presidents' Organization
Womens Presidents' OrganizationWomens Presidents' Organization
Womens Presidents' OrganizationKeelySaye.com
 
Beyond the Buzz | Social Media Marketing
Beyond the Buzz | Social Media MarketingBeyond the Buzz | Social Media Marketing
Beyond the Buzz | Social Media MarketingKeelySaye.com
 
New Media in the New Economy | Strategy: Inbound Marketing
New Media in the New Economy | Strategy: Inbound MarketingNew Media in the New Economy | Strategy: Inbound Marketing
New Media in the New Economy | Strategy: Inbound MarketingKeelySaye.com
 
2011 SCAVA Conference
2011 SCAVA Conference2011 SCAVA Conference
2011 SCAVA ConferenceKeelySaye.com
 

More from KeelySaye.com (18)

It's Pay to Play Time in Social Media
It's Pay to Play Time in Social MediaIt's Pay to Play Time in Social Media
It's Pay to Play Time in Social Media
 
Legal Marketers Association Presentation
Legal Marketers Association Presentation Legal Marketers Association Presentation
Legal Marketers Association Presentation
 
Hilton Head Chamber Presentation
Hilton Head Chamber PresentationHilton Head Chamber Presentation
Hilton Head Chamber Presentation
 
How to Build a Killer Social Media Program
How to Build a Killer Social Media ProgramHow to Build a Killer Social Media Program
How to Build a Killer Social Media Program
 
How Buyer Personas and Keyword Research Inform Digital Content Strategy
How Buyer Personas and Keyword Research Inform Digital Content StrategyHow Buyer Personas and Keyword Research Inform Digital Content Strategy
How Buyer Personas and Keyword Research Inform Digital Content Strategy
 
Социальные медиа Маркетинг для бизнеса
Социальные медиа Маркетинг для бизнесаСоциальные медиа Маркетинг для бизнеса
Социальные медиа Маркетинг для бизнеса
 
Social Media Marketing in Russia
Social Media Marketing in RussiaSocial Media Marketing in Russia
Social Media Marketing in Russia
 
Social Media Monitoring and Publishing in Russia
Social Media Monitoring and Publishing in RussiaSocial Media Monitoring and Publishing in Russia
Social Media Monitoring and Publishing in Russia
 
The Business Approach to Social Media (Translated in Russian)
The Business Approach to Social Media (Translated in Russian)The Business Approach to Social Media (Translated in Russian)
The Business Approach to Social Media (Translated in Russian)
 
The Business Approach for Social Media in Russia
The Business Approach for Social Media in Russia The Business Approach for Social Media in Russia
The Business Approach for Social Media in Russia
 
Digital Content Strategy
Digital Content StrategyDigital Content Strategy
Digital Content Strategy
 
Social Content
Social ContentSocial Content
Social Content
 
New Media in the New Economy
New Media in the New EconomyNew Media in the New Economy
New Media in the New Economy
 
Womens Presidents' Organization
Womens Presidents' OrganizationWomens Presidents' Organization
Womens Presidents' Organization
 
Beyond the Buzz | Social Media Marketing
Beyond the Buzz | Social Media MarketingBeyond the Buzz | Social Media Marketing
Beyond the Buzz | Social Media Marketing
 
New Media in the New Economy | Strategy: Inbound Marketing
New Media in the New Economy | Strategy: Inbound MarketingNew Media in the New Economy | Strategy: Inbound Marketing
New Media in the New Economy | Strategy: Inbound Marketing
 
2011 SCAVA Conference
2011 SCAVA Conference2011 SCAVA Conference
2011 SCAVA Conference
 
Linkedin 101
Linkedin 101Linkedin 101
Linkedin 101
 

Recently uploaded

Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...
Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...
Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...lizamodels9
 
Marketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent ChirchirMarketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent Chirchirictsugar
 
The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024christinemoorman
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckHajeJanKamps
 
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In.../:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...lizamodels9
 
Islamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in IslamabadIslamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in IslamabadAyesha Khan
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCRashishs7044
 
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfIntro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfpollardmorgan
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Servicecallgirls2057
 
Call Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any TimeCall Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any Timedelhimodelshub1
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...ssuserf63bd7
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607dollysharma2066
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607dollysharma2066
 
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,noida100girls
 
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...lizamodels9
 
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxMarkAnthonyAurellano
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailAriel592675
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfKhaled Al Awadi
 

Recently uploaded (20)

Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...
Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...
Call Girls In Radisson Blu Hotel New Delhi Paschim Vihar ❤️8860477959 Escorts...
 
Marketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent ChirchirMarketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent Chirchir
 
The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024
 
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deckPitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
Pitch Deck Teardown: Geodesic.Life's $500k Pre-seed deck
 
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In.../:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
/:Call Girls In Indirapuram Ghaziabad ➥9990211544 Independent Best Escorts In...
 
Islamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in IslamabadIslamabad Escorts | Call 03070433345 | Escort Service in Islamabad
Islamabad Escorts | Call 03070433345 | Escort Service in Islamabad
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
 
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdfIntro to BCG's Carbon Emissions Benchmark_vF.pdf
Intro to BCG's Carbon Emissions Benchmark_vF.pdf
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
 
Call Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any TimeCall Girls Miyapur 7001305949 all area service COD available Any Time
Call Girls Miyapur 7001305949 all area service COD available Any Time
 
Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)
 
International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...International Business Environments and Operations 16th Global Edition test b...
International Business Environments and Operations 16th Global Edition test b...
 
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
(Best) ENJOY Call Girls in Faridabad Ex | 8377087607
 
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607FULL ENJOY Call girls in Paharganj Delhi | 8377087607
FULL ENJOY Call girls in Paharganj Delhi | 8377087607
 
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
BEST Call Girls In Greater Noida ✨ 9773824855 ✨ Escorts Service In Delhi Ncr,
 
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
Call Girls In Sikandarpur Gurgaon ❤️8860477959_Russian 100% Genuine Escorts I...
 
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptxContemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
Contemporary Economic Issues Facing the Filipino Entrepreneur (1).pptx
 
Case study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detailCase study on tata clothing brand zudio in detail
Case study on tata clothing brand zudio in detail
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdfNewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
NewBase 19 April 2024 Energy News issue - 1717 by Khaled Al Awadi.pdf
 

The Social Media Revolution | Strategy: Inbound Marketing

  • 1. The Social Media Revolution Strategy: Inbound Marketing KeelySaye.com
  • 2. Is Social Media a Fad? KeelySaye.com
  • 3. Outbound Marketing Traditional Media Television Radio Print Telemarketing Trade Shows Direct Mail Email m KeelySaye.com
  • 4. Inbound Marketing New Media Blogs Social Networks RSS Feeds Podcasts SEO Webcasts Viral video Opt-in E-newsletters m KeelySaye.com
  • 5. Outbound vs Inbound Traditional Push Interruptive $$$ New Pull Permission Time KeelySaye.com
  • 6. Inbound Marketing Get Found Convert Analyze KeelySaye.com
  • 7. 1. Get Found Build Online Presence Develop Content Publish SEO KeelySaye.com
  • 8. 1. Get Found Build Online Presence Start a Facebook fan page Use Twitter for PR Use Linkedin for business networking Engage in forums Start groups Build networks KeelySaye.com
  • 9. 1. Get Found Develop Content Blog Podcast Videos Presentations eBooks Webcasts News Releases KeelySaye.com
  • 10. 1. Get Found Publish Your website/blog iTunes.com YouTube.com Slideshare.com Flickr.com Facebook.com GoToMeeting.com KeelySaye.com
  • 11. 1. Get Found On-Page SEO = 25% Text URL Page Title Page Descriptions Metatags (keywords) Alt-text Off-Page SEO = 75% Links Recommendations KeelySaye.com
  • 12. 2. Convert Call to Action Download free eBook Participate in free webinar Receive text message reminders KeelySaye.com
  • 13. 2. Convert Landing Pages Micro-site within your domain Campaign focused Embed viral video Promote in blog, social media KeelySaye.com
  • 14. 3. Analyze Traffic Growth Channel Optimization KeelySaye.com
  • 15. Case Study KeelySaye.com KeelySaye.com MC Squared