This document provides tips and ideas for using text message marketing for a day spa. Some key points include:
1) Text messaging is an effective marketing tool as most people have their phones with them and send/receive texts daily.
2) Building a mobile list through sign-ups on the website, social media, and manually is important for text marketing.
3) Ideas for text campaigns include appointment reminders, discounts, new product alerts, and satisfaction surveys.
4) QR codes and different types of text messages like confirmations and reminders can also be utilized.
No matter what type of organization you run, email marketing can help you connect with and grow your audience and convert prospects into loyal customers – at a fraction of the cost of most other marketing channels.
In fact, for every $1 you invest in email marketing you get $44 in return!
Reach More Customers, Faster with Text Message Marketing
Founded in 2010, TL Connects helps thousands of merchants drive in new customers, drive back lost customers, & build a stronger relationship with their customer using their proprietary text messaging platform.
Here's how "SMS marketing increased our sales turnover by 30%"Commify
Flight Quotes offer you the chance to fly first or business class to many destinations around the world, and by using SMS marketing and Text Marketer they have grown and developed their business.
DASHSMS: The Importance of SMS Marketing in EcommercePat Murphy
SMS Marketing in 2019 for Ecommerce is really untapped. There is no other marketing channel as effective as SMS. It has the highest penetration in global markets, rich or poor. It is simply the fastest way to communicate period...
Because of the rise of big social networks and advertising platforms. SMS has been left behind and only big companies are really taking advantage of this technology.
DASHSMS is a native Shopify SMS Marketing application. We help online sellers big and small, recover cart abandonment, lower RTS and verify customer orders, automatically.
SMS marketing when done right can be one of your most profitable sales channels. DASHSMS is proven application that will without a doubt, recover more customers, putting more profits in the hands of ecommerce store owners around the world.
Customers are happy because they get better deals, faster service and better communication.
Inbound Marketing 201: How to Create an Effective B2B Inbound Marketing CampaignMLT Creative
Beginning by producing a stellar B2B marketing offer, through promoting it on your channels, to measuring its impact, you will learn how to piece together the main components of a holistic marketing campaign.
Follow our mantra of sending the right message, to the right person, at the right time, with the right frequency as a framework for your email marketing strategy.
No matter what type of organization you run, email marketing can help you connect with and grow your audience and convert prospects into loyal customers – at a fraction of the cost of most other marketing channels.
In fact, for every $1 you invest in email marketing you get $44 in return!
Reach More Customers, Faster with Text Message Marketing
Founded in 2010, TL Connects helps thousands of merchants drive in new customers, drive back lost customers, & build a stronger relationship with their customer using their proprietary text messaging platform.
Here's how "SMS marketing increased our sales turnover by 30%"Commify
Flight Quotes offer you the chance to fly first or business class to many destinations around the world, and by using SMS marketing and Text Marketer they have grown and developed their business.
DASHSMS: The Importance of SMS Marketing in EcommercePat Murphy
SMS Marketing in 2019 for Ecommerce is really untapped. There is no other marketing channel as effective as SMS. It has the highest penetration in global markets, rich or poor. It is simply the fastest way to communicate period...
Because of the rise of big social networks and advertising platforms. SMS has been left behind and only big companies are really taking advantage of this technology.
DASHSMS is a native Shopify SMS Marketing application. We help online sellers big and small, recover cart abandonment, lower RTS and verify customer orders, automatically.
SMS marketing when done right can be one of your most profitable sales channels. DASHSMS is proven application that will without a doubt, recover more customers, putting more profits in the hands of ecommerce store owners around the world.
Customers are happy because they get better deals, faster service and better communication.
Inbound Marketing 201: How to Create an Effective B2B Inbound Marketing CampaignMLT Creative
Beginning by producing a stellar B2B marketing offer, through promoting it on your channels, to measuring its impact, you will learn how to piece together the main components of a holistic marketing campaign.
Follow our mantra of sending the right message, to the right person, at the right time, with the right frequency as a framework for your email marketing strategy.
Mobile SMS Text Message Marketing is a great tool to increase business to your pizza shop. Whether looking to send sms coupons, create a text to win campaign, or keep your customers engaged with your restaurant Orbiting Solutions has the right mobile marketing solution for your business.
UK ONLY - Our All In One Marketing System is simple but very powerful. 2 steps - Build A List And Market To The List
Call 07800 501715 for a chat to see if it can help you
UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
What will you get from this session?
1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
Topics covered:
Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
A tale of scale & speed: How the US Navy is enabling software delivery from l...sonjaschweigert1
Rapid and secure feature delivery is a goal across every application team and every branch of the DoD. The Navy’s DevSecOps platform, Party Barge, has achieved:
- Reduction in onboarding time from 5 weeks to 1 day
- Improved developer experience and productivity through actionable findings and reduction of false positives
- Maintenance of superior security standards and inherent policy enforcement with Authorization to Operate (ATO)
Development teams can ship efficiently and ensure applications are cyber ready for Navy Authorizing Officials (AOs). In this webinar, Sigma Defense and Anchore will give attendees a look behind the scenes and demo secure pipeline automation and security artifacts that speed up application ATO and time to production.
We will cover:
- How to remove silos in DevSecOps
- How to build efficient development pipeline roles and component templates
- How to deliver security artifacts that matter for ATO’s (SBOMs, vulnerability reports, and policy evidence)
- How to streamline operations with automated policy checks on container images
Generative AI Deep Dive: Advancing from Proof of Concept to ProductionAggregage
Join Maher Hanafi, VP of Engineering at Betterworks, in this new session where he'll share a practical framework to transform Gen AI prototypes into impactful products! He'll delve into the complexities of data collection and management, model selection and optimization, and ensuring security, scalability, and responsible use.
Climate Impact of Software Testing at Nordic Testing DaysKari Kakkonen
My slides at Nordic Testing Days 6.6.2024
Climate impact / sustainability of software testing discussed on the talk. ICT and testing must carry their part of global responsibility to help with the climat warming. We can minimize the carbon footprint but we can also have a carbon handprint, a positive impact on the climate. Quality characteristics can be added with sustainability, and then measured continuously. Test environments can be used less, and in smaller scale and on demand. Test techniques can be used in optimizing or minimizing number of tests. Test automation can be used to speed up testing.
GDG Cloud Southlake #33: Boule & Rebala: Effective AppSec in SDLC using Deplo...James Anderson
Effective Application Security in Software Delivery lifecycle using Deployment Firewall and DBOM
The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
The software team must secure its software delivery process to avoid vulnerability and security breaches. This needs to be achieved with existing tool chains and without extensive rework of the delivery processes. This talk will present strategies and techniques for providing visibility into the true risk of the existing vulnerabilities, preventing the introduction of security issues in the software, resolving vulnerabilities in production environments quickly, and capturing the deployment bill of materials (DBOM).
Speakers:
Bob Boule
Robert Boule is a technology enthusiast with PASSION for technology and making things work along with a knack for helping others understand how things work. He comes with around 20 years of solution engineering experience in application security, software continuous delivery, and SaaS platforms. He is known for his dynamic presentations in CI/CD and application security integrated in software delivery lifecycle.
Gopinath Rebala
Gopinath Rebala is the CTO of OpsMx, where he has overall responsibility for the machine learning and data processing architectures for Secure Software Delivery. Gopi also has a strong connection with our customers, leading design and architecture for strategic implementations. Gopi is a frequent speaker and well-known leader in continuous delivery and integrating security into software delivery.
The Art of the Pitch: WordPress Relationships and SalesLaura Byrne
Clients don’t know what they don’t know. What web solutions are right for them? How does WordPress come into the picture? How do you make sure you understand scope and timeline? What do you do if sometime changes?
All these questions and more will be explored as we talk about matching clients’ needs with what your agency offers without pulling teeth or pulling your hair out. Practical tips, and strategies for successful relationship building that leads to closing the deal.
State of ICS and IoT Cyber Threat Landscape Report 2024 previewPrayukth K V
The IoT and OT threat landscape report has been prepared by the Threat Research Team at Sectrio using data from Sectrio, cyber threat intelligence farming facilities spread across over 85 cities around the world. In addition, Sectrio also runs AI-based advanced threat and payload engagement facilities that serve as sinks to attract and engage sophisticated threat actors, and newer malware including new variants and latent threats that are at an earlier stage of development.
The latest edition of the OT/ICS and IoT security Threat Landscape Report 2024 also covers:
State of global ICS asset and network exposure
Sectoral targets and attacks as well as the cost of ransom
Global APT activity, AI usage, actor and tactic profiles, and implications
Rise in volumes of AI-powered cyberattacks
Major cyber events in 2024
Malware and malicious payload trends
Cyberattack types and targets
Vulnerability exploit attempts on CVEs
Attacks on counties – USA
Expansion of bot farms – how, where, and why
In-depth analysis of the cyber threat landscape across North America, South America, Europe, APAC, and the Middle East
Why are attacks on smart factories rising?
Cyber risk predictions
Axis of attacks – Europe
Systemic attacks in the Middle East
Download the full report from here:
https://sectrio.com/resources/ot-threat-landscape-reports/sectrio-releases-ot-ics-and-iot-security-threat-landscape-report-2024/
Threats to mobile devices are more prevalent and increasing in scope and complexity. Users of mobile devices desire to take full advantage of the features
available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
DevOps and Testing slides at DASA ConnectKari Kakkonen
My and Rik Marselis slides at 30.5.2024 DASA Connect conference. We discuss about what is testing, then what is agile testing and finally what is Testing in DevOps. Finally we had lovely workshop with the participants trying to find out different ways to think about quality and testing in different parts of the DevOps infinity loop.
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
Sudheer Mechineni, Head of Application Frameworks, Standard Chartered Bank
Discover how Standard Chartered Bank harnessed the power of Neo4j to transform complex data access challenges into a dynamic, scalable graph database solution. This keynote will cover their journey from initial adoption to deploying a fully automated, enterprise-grade causal cluster, highlighting key strategies for modelling organisational changes and ensuring robust disaster recovery. Learn how these innovations have not only enhanced Standard Chartered Bank’s data infrastructure but also positioned them as pioneers in the banking sector’s adoption of graph technology.
Observability Concepts EVERY Developer Should Know -- DeveloperWeek Europe.pdfPaige Cruz
Monitoring and observability aren’t traditionally found in software curriculums and many of us cobble this knowledge together from whatever vendor or ecosystem we were first introduced to and whatever is a part of your current company’s observability stack.
While the dev and ops silo continues to crumble….many organizations still relegate monitoring & observability as the purview of ops, infra and SRE teams. This is a mistake - achieving a highly observable system requires collaboration up and down the stack.
I, a former op, would like to extend an invitation to all application developers to join the observability party will share these foundational concepts to build on:
Encryption in Microsoft 365 - ExpertsLive Netherlands 2024Albert Hoitingh
In this session I delve into the encryption technology used in Microsoft 365 and Microsoft Purview. Including the concepts of Customer Key and Double Key Encryption.
LF Energy Webinar: Electrical Grid Modelling and Simulation Through PowSyBl -...DanBrown980551
Do you want to learn how to model and simulate an electrical network from scratch in under an hour?
Then welcome to this PowSyBl workshop, hosted by Rte, the French Transmission System Operator (TSO)!
During the webinar, you will discover the PowSyBl ecosystem as well as handle and study an electrical network through an interactive Python notebook.
PowSyBl is an open source project hosted by LF Energy, which offers a comprehensive set of features for electrical grid modelling and simulation. Among other advanced features, PowSyBl provides:
- A fully editable and extendable library for grid component modelling;
- Visualization tools to display your network;
- Grid simulation tools, such as power flows, security analyses (with or without remedial actions) and sensitivity analyses;
The framework is mostly written in Java, with a Python binding so that Python developers can access PowSyBl functionalities as well.
What you will learn during the webinar:
- For beginners: discover PowSyBl's functionalities through a quick general presentation and the notebook, without needing any expert coding skills;
- For advanced developers: master the skills to efficiently apply PowSyBl functionalities to your real-world scenarios.
2. SMS (Short Message
Service) Text Message
Marketing is the ability to
send “permission-based”
text messages to a group of
people who have opted-in to
your mobile list.
The small, yet powerful, 160
character space is one of the
best marketing tools
available today.
What Is Text Message Marketing?
4. Why Text Message Marketing?
WHY?
Text Messaging
is the Most-Used
Mobile Service
More Than 6
BILLION Mobile
Subscribers
World-wide
Most Mobile
Users Send and
Receive Text
Messages Daily
More Than ½ of
U.S. Mobile
Spending is
LOCAL
Consumers
ALWAYS Have
Their Mobile
Devices with
Them
4.1 Billion Texts
Are Sent Daily in
the U.S Alone
6. High Open Rates
High Response Rates
Reduced Advertising Costs
Benefits of Text Message Marketing
7. Cut Down on “No-Shows”
Builds Client Loyalty
Can Go Viral
Benefits of Text Message Marketing
8. Ways to Build Your Mobile List
Text to
Join
Email
List
Website
Sign-Up
People Opt-in
Using Your
Keyword and
Short Code
Add a Mobile
Sign-Up
Form to Your
Website
Email Your
Clients List
and Ask Them
to Join Your
Mobile List
9. Social
Media
Sign-Up
Ask Your
Social Media
Followers to
Join Your
Mobile List
Manual
Sign-Up
Newsletter
Sign-Up
Create a
Newsletter on
Spa and
Relaxation
Topics
Manually
Add New
Clients Who
Agree to
Join
Ways to Build Your Mobile List
10. Day Spa
Flyers
Business Cards
Radio Ads
TV Commercials
Billboards
T-shirts
Posters
Anywhere Else Your
Target Market Will
See Them!
Where to Advertise Your
Short Code and Keyword?
Text 55555 to DAYSPAand Get $10 Off YourNext Visit
11. Text Message Marketing Ideas
For Your Day Spa
Idea #1Idea #1 Idea #2Idea #2 Idea #3Idea #3
Use
Appointment
Reminders to
Cut Down on “No-
Shows”
Offer Mobile
Coupons and
Discounts
Send Text
Message Offers
on
Slow Days to
Increase Traffic
12. Text Message Marketing Ideas
For Your Day Spa
Idea #4Idea #4 Idea #5Idea #5 Idea #6Idea #6
Send Clients
Helpful Beauty
Tips from Time
to Time
Alert Clients
About New
Products and
Services
Send Clients
Special
Instructions
Before an
Appointment
13. Text Message Marketing Ideas
For Your Day Spa
Idea #7Idea #7 Idea #8Idea #8 Idea #9Idea #9
Implement the
Use of QR
Codes to
Direct People
to Your
Website, etc.
Start a
“Frequent
Customer”
Loyalty
Program to
Get Repeat
Business
Run a Birthday
Rewards
Program
14. Text Message Marketing Ideas
For Your Day Spa
Idea #10Idea #10 Idea #11Idea #11 Idea #12Idea #12
Send
“Thank You”
Messages to
Your Clients
Communicate
Efficiently
With Staff Members
Conduct Client
Satisfaction
Surveys and
Polls
15. Different Types of Text
Message Uses
ConfirmationConfirmation
ReminderReminder CancellationCancellation
Types of Text
Message
Uses
16. Different Types of Text
Marketing Campaigns
SaveSave
MoreMore
SpendSpend
MoreMore
PurchasePurchase
MoreMore
Get aGet a
FreebieFreebie
Types of Text
Marketing
Campaigns
18. EXAMPLE
Mrs. Smith, you
have an
appointment
with Day Spa
Spot on January
6th
at 3pm.
Please call 555-
555-5555 if you
can not make it.
ConfirmationConfirmation
19. EXAMPLE
Ms. Jones, it’s
time for your
Monthly Spa
Session. Please
contact Day Spa
Spot at 555-
555-5555 to
schedule.
ReminderReminder
20. EXAMPLE
Ms. Brown, I am
sorry, but we had
to cancel your
appointment with
Day Spa Spot on
Jan 9th
. Please call
us to reschedule
at 555-555-5555
CancellationCancellation
22. EXAMPLE
Spend $100 or
more at Day
Spa Spot and
receive 20%
OFF when you
show this text.
EXP 5/15
SpendSpend
MoreMore
23. EXAMPLE
Purchase any
service at Day
Spa Spot and
receive 50% OFF
an additional
service when you
show this text.
EXP 5/15
PurchasePurchase
MoreMore
24. EXAMPLE
Purchase one
service from Day
Spa Spot and
receive a FREE
service (up to
$50) when you
show this text.
EXP 5/15
Get aGet a
FreebieFreebie
25. Reduce “No-Shows”
Ability to Fill More Canceled
Appointments
Lowers Lost Revenue
Saves Staff Some Time
Easy - No Software or Technical
Knowledge Required
Benefits of Appointment
Reminders
26. How to Use QR Codes
Send Users to a Mobile
Preview of Your Day Spa
Send Users to Your Photos
and Social Media Sites
Send Viewers to Your
Coupons and Discount
Offers
27. How to Use QR Codes
Put Your QR Codes on ALL
Marketing Materials
Put QR Codes on Your
Invoices and Receipts
28. Tell List Subscribers What to
Expect as Soon as They Join
Always Include Your Day Spa’s
Name in Your Messages
Make it Easy for Your Clients to
Opt-Out of Your List
Notify Clients of Potential Text
Message Costs
Text Message Marketing
Points to Remember
29. Sending Out Sporadic,
Inconsistent Messages
Sending Out Spam
ONLY Sending Out Promotions
Text Message Marketing
Mistakes to Avoid
30. THANK YOUTHANK YOU
For Viewing Our Text MessageFor Viewing Our Text Message
Marketing Presentation!Marketing Presentation!
If You Would Like More Information About
Text Message Marketing, Contact Us Today.
SMS Dominator
HttpL//smsdominator.com
Editor's Notes
There Are More Than 6 BILLION Mobile Subscribers (87% of the World Population) Text Messaging is the Most-used Mobile Service It is the King of Mobile Marketing Consumers ALWAYS have their mobile devices with them Most Mobile Users Send and Receive Text Messages Daily