This document provides tips and ideas for using text message marketing for a photography studio. Some key points include:
1) Text message marketing allows businesses to send permission-based text messages to opt-in customers and has high open and response rates.
2) Various ideas are presented such as using appointment reminders to reduce no-shows, sending discounts and offers, and implementing a loyalty program.
3) QR codes and different types of text campaigns like deals to save or spend more are discussed.
Presented by Abu Noaman, CEO of Elliance and Ennect, to Business Technology Council. Includes a visual guide to email marketing best practices with examples, case studies and tips.
SMS Marketing or Mobile Text Advertising is the freshest, hottest way to market discounts and special offers to your existing and future customers! For many years, owners of all kinds of businesses have been using e-mail marketing products like “aweber” and “Getresponse” to obtain clients details and promote deals every week.
E-mail is still a very effective tool to reach new and existing customers, but only when done correctly.
Local web specialist Chris Kenworthy will share what he's learned from sending over 2 million emails each month:
Reputation management
Infrastructure
Subject lines
Open rates
E-mail analytics
Bounce management
List building
Presented by Abu Noaman, CEO of Elliance and Ennect, to Business Technology Council. Includes a visual guide to email marketing best practices with examples, case studies and tips.
SMS Marketing or Mobile Text Advertising is the freshest, hottest way to market discounts and special offers to your existing and future customers! For many years, owners of all kinds of businesses have been using e-mail marketing products like “aweber” and “Getresponse” to obtain clients details and promote deals every week.
E-mail is still a very effective tool to reach new and existing customers, but only when done correctly.
Local web specialist Chris Kenworthy will share what he's learned from sending over 2 million emails each month:
Reputation management
Infrastructure
Subject lines
Open rates
E-mail analytics
Bounce management
List building
Reach More Customers, Faster with Text Message Marketing
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UiPath Test Automation using UiPath Test Suite series, part 4DianaGray10
Welcome to UiPath Test Automation using UiPath Test Suite series part 4. In this session, we will cover Test Manager overview along with SAP heatmap.
The UiPath Test Manager overview with SAP heatmap webinar offers a concise yet comprehensive exploration of the role of a Test Manager within SAP environments, coupled with the utilization of heatmaps for effective testing strategies.
Participants will gain insights into the responsibilities, challenges, and best practices associated with test management in SAP projects. Additionally, the webinar delves into the significance of heatmaps as a visual aid for identifying testing priorities, areas of risk, and resource allocation within SAP landscapes. Through this session, attendees can expect to enhance their understanding of test management principles while learning practical approaches to optimize testing processes in SAP environments using heatmap visualization techniques
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1. Insights into SAP testing best practices
2. Heatmap utilization for testing
3. Optimization of testing processes
4. Demo
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Execution from the test manager
Orchestrator execution result
Defect reporting
SAP heatmap example with demo
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Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
Epistemic Interaction - tuning interfaces to provide information for AI supportAlan Dix
Paper presented at SYNERGY workshop at AVI 2024, Genoa, Italy. 3rd June 2024
https://alandix.com/academic/papers/synergy2024-epistemic/
As machine learning integrates deeper into human-computer interactions, the concept of epistemic interaction emerges, aiming to refine these interactions to enhance system adaptability. This approach encourages minor, intentional adjustments in user behaviour to enrich the data available for system learning. This paper introduces epistemic interaction within the context of human-system communication, illustrating how deliberate interaction design can improve system understanding and adaptation. Through concrete examples, we demonstrate the potential of epistemic interaction to significantly advance human-computer interaction by leveraging intuitive human communication strategies to inform system design and functionality, offering a novel pathway for enriching user-system engagements.
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available on those devices, but many of the features provide convenience and capability but sacrifice security. This best practices guide outlines steps the users can take to better protect personal devices and information.
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The modern software delivery process (or the CI/CD process) includes many tools, distributed teams, open-source code, and cloud platforms. Constant focus on speed to release software to market, along with the traditional slow and manual security checks has caused gaps in continuous security as an important piece in the software supply chain. Today organizations feel more susceptible to external and internal cyber threats due to the vast attack surface in their applications supply chain and the lack of end-to-end governance and risk management.
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2. SMS (Short Message
Service) Text Message
Marketing is the ability to
send “permission-based”
text messages to a group of
people who have opted-in to
your mobile list.
The small, yet powerful, 160
character space is one of the
best marketing tools
available today.
What Is Text Message Marketing?
4. Why Text Message Marketing?
WHY?
Text Messaging
is the Most-Used
Mobile Service
More Than 6
BILLION Mobile
Subscribers
World-wide
Most Mobile
Users Send and
Receive Text
Messages Daily
More Than ½ of
U.S. Mobile
Spending is
LOCAL
Consumers
ALWAYS Have
Their Mobile
Devices with
Them
4.1 Billion Texts
Are Sent Daily in
the U.S Alone
6. High Open Rates
High Response Rates
Reduced Advertising Costs
Benefits of Text Message Marketing
7. Cut Down on “No-Shows”
Builds Client Loyalty
Can Go Viral
Benefits of Text Message Marketing
8. Ways to Build Your Mobile List
Text to
Join
Email
List
Website
Sign-Up
People Opt-in
Using Your
Keyword and
Short Code
Add a Mobile
Sign-Up
Form to Your
Website
Email Your
Client List
and Ask Them
to Join Your
Mobile List
9. Social
Media
Sign-Up
Ask Your
Social Media
Followers to
Join Your
Mobile List
Manual
Sign-Up
Newsletter
Sign-Up
Create a
Newsletter on
Photography
Topics
Manually
Add New
Clients Who
Agree to
Join
Ways to Build Your Mobile List
10. Photography Studio
Flyers
Business Cards
Radio Ads
TV Commercials
Billboards
T-shirts
Posters
Anywhere Else Your
Target Market Will
See Them!
Where to Advertise Your
Short Code and Keyword?
Text 55555 to PHOTOSand Get $20 Off YourNext Visit
11. Text Message Marketing Ideas
For Your Photography Business
Idea #1Idea #1 Idea #2Idea #2 Idea #3Idea #3
Offer Mobile
Coupons and
Discounts
Use
Appointment
Reminders to
Cut Down on “No-
Shows”
Send Text
Message Offers
on
Slow Days to
Increase Traffic
12. Text Message Marketing Ideas
For Your Photography Business
Idea #4Idea #4 Idea #5Idea #5 Idea #6Idea #6
Send Your
Clients Special
instructions
Before a Specific
Photo Shoot
Send Clients
Helpful Photo
Shoot Tips
from Time to
Time
Alert Clients
About New
Products and
Services
13. Text Message Marketing Ideas
For Your Photography Business
Idea #7Idea #7 Idea #8Idea #8 Idea #9Idea #9
Implement the
Use of QR
Codes to Direct
People to Your
Website, etc.
Start a
“Frequent
Customer”
Loyalty
Program to
Get Repeat
Business
Run a Birthday
or Holiday
Rewards
Program
14. Text Message Marketing Ideas
For Your Photography Business
Idea #10Idea #10 Idea #11Idea #11 Idea #12Idea #12
Send
“Thank You”
Messages to
Your Clients
Interact
Efficiently
With Staff
Members
Conduct Client
Satisfaction
Surveys and
Polls
15. Different Types of Text
Marketing Uses
ConfirmationConfirmation
ReminderReminder CancellationCancellation
Types of Text
Marketing
Uses
16. Different Types of Text
Marketing Campaigns
SaveSave
MoreMore
SpendSpend
MoreMore
PurchasePurchase
MoreMore
Get aGet a
FreebieFreebie
Types of Text
Marketing
Campaigns
18. EXAMPLE
Ms. Smith, you
have an
appointment
with Photo Spot
on January 6th
at
3pm. Please call
555-555-5555 if
you can not
make it.
ConfirmationConfirmation
19. EXAMPLE
Mr. Jones, it’s
time for your
Annual Family
Photo Shoot.
Please contact
Photo Spot at
555-555-5555
to schedule.
ReminderReminder
20. EXAMPLE
Mr. Brown, I am
sorry, but we had
to cancel your
Photo Shoot with
Photo Spot on
Jan 9th
. Please call
us to reschedule
at 555-555-5555
CancellationCancellation
25. Reduce “No-Shows”
Ability to Fill More Canceled
Appointments
Lowers Lost Revenue
Saves Staff Some Time
Easy - No Software or Technical
Knowledge Required
Benefits of Appointment
Reminders
26. How to Use QR Codes
Send Users to a Mobile
Preview of Your
Photography Studio
Send Users to Your Photos
and Social Media Sites
Send Viewers to Your
Coupons and Discount
Offers
27. How to Use QR Codes
Put Your QR Codes on ALL
Marketing Materials
Put QR Codes on Your
Receipts
28. Tell List Subscribers What to
Expect as Soon as They Join
Always Include Your
Photography Studio’s Name in
Your Messages
Make it Easy for Your Customers
to Opt-Out of Your List
Notify Customers of Potential
Text Message Costs
Text Message Marketing
Points to Remember
29. Sending Out Sporadic,
Inconsistent Messages
Sending Out Spam
ONLY Sending Out Promotions
Text Message
Marketing
Mistakes To Avoid
30. THANK YOUTHANK YOU
For Viewing Our Text MessageFor Viewing Our Text Message
Marketing Presentation!Marketing Presentation!
If You Would Like More Information About
Text Message Marketing, Contact Us Today.
SMS Dominator
http://smsdominator.com
Editor's Notes
There Are More Than 6 BILLION Mobile Subscribers (87% of the World Population) Text Messaging is the Most-used Mobile Service It is the King of Mobile Marketing Consumers ALWAYS have their mobile devices with them Most Mobile Users Send and Receive Text Messages Daily