SlideShare a Scribd company logo
Mobile, social media
and Email
 Complementing each other




 Cairo, December 21st

 Fady Ramzy
 Interact Egypt country Manager
Lets
Interact
This workshop is currently
                 TWEETED
           at this Very Moment


            #followinteract
                #SMMC
3   Mobile, social media & Email marketing
                                             21/12/2010
    integrated
Interact
Play Innovation
Interact SpA
-   Founded in 1995 in Italy
-   Subsidiary of Eurel Group with offices in
    Italy, Egypt & Luxemburg
-   International Presence with running
    operations in Italy, Greece, Egypt, Tunisia,
    Pakistan, Algeria and Kuwait
-   Joint Stock Company in December 2008
                                                Interact Egypt
                                                -   Launched in June 2009
                                                -   Headquarter for MENA
                                                    solutions & services
                                                -   R&D for Mobile Solutions
       Mobile, social media & Email marketing           21/12/2010
5
       integrated
Digital Television



                                                             Digital Signage




on Mobile                       on the Web      Iptv/digital signage
       Mobile, social media & Email marketing
6                                               21/12/2010
       integrated
Semantic CMS
                                             Content Existing
                                             Assets CMS/ECM




                                                                Online
                                                                 TV




7   Mobile, social media & Email marketing                21/12/2010
    integrated
Mobile Applications




8   Mobile, social media & Email marketing   21/12/2010
    integrated
Social Media




9   Mobile, social media & Email marketing   21/12/2010
    integrated
The Mobile
 Evolution
From Phones to SMART Phones




11   Mobile, social media & Email marketing   21/12/2010
     integrated
The Tablet Era




  12                                    21/12/2010
       Social Media for Entrepreneurs
The Tablet Era




  13   Mobile, social media & Email marketing   21/12/2010
       integrated
Your Brand….
Your Universe
Your brand’s “Online Ecosystem”


                                     Email                                    Website
      Online                        Marketing
      Video
                                                              Blog




      Social                                     Title Text
      Media
                                          Your                SEO/SEM
                                          Brand
                                                                             Web Data
                                                                             Analytics
                    Mobile




        Mobile, social media & Email marketing                  21/12/2010
 15
        integrated
The Journey of a customer



                                                                       Email
     Search




                                                Website




     Social
     Media                                                         Mobile




16     Mobile, social media & Email marketing             21/12/2010
       integrated
Simple Steps
Promote your social identity in your emails




18   Mobile, social media & Email marketing   21/12/2010
     integrated
Share your email campaigns




19   Mobile, social media & Email marketing   21/12/2010
     integrated
Tweet & Facebook post your email campaigns




20   Mobile, social media & Email marketing   21/12/2010
     integrated
Facebook “Like” button in your email




21   Mobile, social media & Email marketing   21/12/2010
     integrated
Facebook to email




22   Mobile, social media & Email marketing   21/12/2010
     integrated
SMS Alerts in your emails




23   Mobile, social media & Email marketing   21/12/2010
     integrated
Mobile Sharing




24   Mobile, social media & Email marketing   21/12/2010
     integrated
Interact Egypt
                            7B Omar Shaaban,
                            Nasr city, Cairo
     Grazie!                http://Egypt.interact.it

      ‫شكرا‬
                            Fady Ramzy
                            Fady@interact.mobi
                            Twitter: @Cyberzizo
                            Linkedin: Fady Ramzy




               21/12/2010
25

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Social Media, email and mobile marketing integrated

  • 1. Mobile, social media and Email Complementing each other Cairo, December 21st Fady Ramzy Interact Egypt country Manager
  • 3. This workshop is currently TWEETED at this Very Moment #followinteract #SMMC 3 Mobile, social media & Email marketing 21/12/2010 integrated
  • 5. Interact SpA - Founded in 1995 in Italy - Subsidiary of Eurel Group with offices in Italy, Egypt & Luxemburg - International Presence with running operations in Italy, Greece, Egypt, Tunisia, Pakistan, Algeria and Kuwait - Joint Stock Company in December 2008 Interact Egypt - Launched in June 2009 - Headquarter for MENA solutions & services - R&D for Mobile Solutions Mobile, social media & Email marketing 21/12/2010 5 integrated
  • 6. Digital Television Digital Signage on Mobile on the Web Iptv/digital signage Mobile, social media & Email marketing 6 21/12/2010 integrated
  • 7. Semantic CMS Content Existing Assets CMS/ECM Online TV 7 Mobile, social media & Email marketing 21/12/2010 integrated
  • 8. Mobile Applications 8 Mobile, social media & Email marketing 21/12/2010 integrated
  • 9. Social Media 9 Mobile, social media & Email marketing 21/12/2010 integrated
  • 11. From Phones to SMART Phones 11 Mobile, social media & Email marketing 21/12/2010 integrated
  • 12. The Tablet Era 12 21/12/2010 Social Media for Entrepreneurs
  • 13. The Tablet Era 13 Mobile, social media & Email marketing 21/12/2010 integrated
  • 15. Your brand’s “Online Ecosystem” Email Website Online Marketing Video Blog Social Title Text Media Your SEO/SEM Brand Web Data Analytics Mobile Mobile, social media & Email marketing 21/12/2010 15 integrated
  • 16. The Journey of a customer Email Search Website Social Media Mobile 16 Mobile, social media & Email marketing 21/12/2010 integrated
  • 18. Promote your social identity in your emails 18 Mobile, social media & Email marketing 21/12/2010 integrated
  • 19. Share your email campaigns 19 Mobile, social media & Email marketing 21/12/2010 integrated
  • 20. Tweet & Facebook post your email campaigns 20 Mobile, social media & Email marketing 21/12/2010 integrated
  • 21. Facebook “Like” button in your email 21 Mobile, social media & Email marketing 21/12/2010 integrated
  • 22. Facebook to email 22 Mobile, social media & Email marketing 21/12/2010 integrated
  • 23. SMS Alerts in your emails 23 Mobile, social media & Email marketing 21/12/2010 integrated
  • 24. Mobile Sharing 24 Mobile, social media & Email marketing 21/12/2010 integrated
  • 25. Interact Egypt 7B Omar Shaaban, Nasr city, Cairo Grazie! http://Egypt.interact.it ‫شكرا‬ Fady Ramzy Fady@interact.mobi Twitter: @Cyberzizo Linkedin: Fady Ramzy 21/12/2010 25