Arda Kertmelioglu gave a presentation at the Digital Marketing Conference on June 5-6 in Ljubljana about mobilizing marketing. Mobilera is a fast growing Turkish tech company and full-service digital marketing partner with international acclaim. It has clients in 6 countries, offices in 9 countries, and was the first to launch mobile community and integrated campaigns in Turkey. Mobilera also has a seat on the board of the Mobile Marketing Association EMEA and has received global and national awards for its work in mobile advertising and DOOH applications. Kertmelioglu discussed trends in mobile channels like search, apps, and social media and how marketers can use these to stand out.
Think Mobile As A Marketing Tool, Think Lumata Kumar Gaurav
With digital convergence there is more number of people accessing content via mobile than other medium (Newspaper, Radio, TV, Web Based Internet etc.)
Now the question is not whether “Mobile can be used as a marketing tool or not?”
People are already texting, sharing & communicating on Mobile.
The question is “Are you ready to leap on the growing Mobile Bandwagon?”
Location-based Marketing (LBM) - Global Media Trends Havas Media
Creating Meaningful Connections through Location Based Marketing. How can we reach consumers at the right time and place with the right message and experiences? We know today’s average consumer is constantly changing location, device, and changing the media type with which they interact. To be relevant to these consumers, we need to keep up with them, adapting and changing marketing content to their realities and environments. The presentation provides an overview of the technology, media and strategy fueling the opportunities of location-based marketing for global and regional brands.
Location-based marketing video: http://youtu.be/-Nv1d9Lylzg
Havas Global Media trends series also includes other reports on slideshare such as: Progressive Screens (multi-screens), Social Shopping and Life Tracking.
Mkhoj Mobile Advertising PPT on Afaqs Mobile Conversations Seminar.Bangalore
This is the presentation mkhoj made at the afaqs conference “Mobile conversations”, this presentation talks about the future of the mobile advertising, and how the mobile market is shaping up in the Asia pacific geography, and also talks about user profile of the mobile internet or the WAP market.
Authored by David Apple, and team at AT in 2010 specifically for the 2011 iStrat Conference. The deck as been referenced over 2000 times since then. Feel free to use, but please source.
OOH media is known to be ubiquitous, accountable and bold, however the medium continues to evolve further as we see convergence across all media. This means we need to redefine what we mean by OOH and use new language to reflect the capabilities and effect of OOH.
With "Why OOH?" Martin Porter, VP Director, Marketing and Integrated Planning explains how OOH fits into the larger convergent ecosystem and why it is important that the medium be included in the media mix to help reach the constantly connected audience.
Commission by Shopper Marketing Institute with Arc World Wide and Augme Technologies (Prior to Augme Technologies discontinuing managed services in favor of IP Litigation, company is no longer operational) in 2011, this white paper takes a deep dive into mobile engagement in store and strategy to understand planning and limitations.
Havas Media Global Trends: Location-based marketing Havas Media
In the past few years, there has been significant worldwide growth in the number of people using location-based services and corresponding marketer investment in geo targeted advertising and media. We expect this trend to increase exponentially as the ability to deliver on the promise of highly relevant, real-time personal connections between brands, people and communities becomes further realized. In this POV, we explore the technology, media and strategy fueling the opportunities of location-based marketing.
Location-based marketing video: http://youtu.be/-Nv1d9Lylzg
Rising Stars - Presentation by Gianluca D´Agostino, Founder & CEO of Neomobile at the NOAH 2012 Conference in London, Old Billingsgate on the 7th of November 2012.
Think Mobile As A Marketing Tool, Think Lumata Kumar Gaurav
With digital convergence there is more number of people accessing content via mobile than other medium (Newspaper, Radio, TV, Web Based Internet etc.)
Now the question is not whether “Mobile can be used as a marketing tool or not?”
People are already texting, sharing & communicating on Mobile.
The question is “Are you ready to leap on the growing Mobile Bandwagon?”
Location-based Marketing (LBM) - Global Media Trends Havas Media
Creating Meaningful Connections through Location Based Marketing. How can we reach consumers at the right time and place with the right message and experiences? We know today’s average consumer is constantly changing location, device, and changing the media type with which they interact. To be relevant to these consumers, we need to keep up with them, adapting and changing marketing content to their realities and environments. The presentation provides an overview of the technology, media and strategy fueling the opportunities of location-based marketing for global and regional brands.
Location-based marketing video: http://youtu.be/-Nv1d9Lylzg
Havas Global Media trends series also includes other reports on slideshare such as: Progressive Screens (multi-screens), Social Shopping and Life Tracking.
Mkhoj Mobile Advertising PPT on Afaqs Mobile Conversations Seminar.Bangalore
This is the presentation mkhoj made at the afaqs conference “Mobile conversations”, this presentation talks about the future of the mobile advertising, and how the mobile market is shaping up in the Asia pacific geography, and also talks about user profile of the mobile internet or the WAP market.
Authored by David Apple, and team at AT in 2010 specifically for the 2011 iStrat Conference. The deck as been referenced over 2000 times since then. Feel free to use, but please source.
OOH media is known to be ubiquitous, accountable and bold, however the medium continues to evolve further as we see convergence across all media. This means we need to redefine what we mean by OOH and use new language to reflect the capabilities and effect of OOH.
With "Why OOH?" Martin Porter, VP Director, Marketing and Integrated Planning explains how OOH fits into the larger convergent ecosystem and why it is important that the medium be included in the media mix to help reach the constantly connected audience.
Commission by Shopper Marketing Institute with Arc World Wide and Augme Technologies (Prior to Augme Technologies discontinuing managed services in favor of IP Litigation, company is no longer operational) in 2011, this white paper takes a deep dive into mobile engagement in store and strategy to understand planning and limitations.
Havas Media Global Trends: Location-based marketing Havas Media
In the past few years, there has been significant worldwide growth in the number of people using location-based services and corresponding marketer investment in geo targeted advertising and media. We expect this trend to increase exponentially as the ability to deliver on the promise of highly relevant, real-time personal connections between brands, people and communities becomes further realized. In this POV, we explore the technology, media and strategy fueling the opportunities of location-based marketing.
Location-based marketing video: http://youtu.be/-Nv1d9Lylzg
Rising Stars - Presentation by Gianluca D´Agostino, Founder & CEO of Neomobile at the NOAH 2012 Conference in London, Old Billingsgate on the 7th of November 2012.
Mobile Marketing has become an integral part of overall marketing strategy of 68% of the companies by 2015 itself. Surprisingly, users spend 90% of their time in apps as compared to mobile web.
App Store Optimization (ASO)includes App Store Marketing and Mobile App SEO. The main mobile phones that apps are created for iPhone/iPad, Android and Windows Phone.
App Store Optimization (ASO)includes App Store Marketing and Mobile App SEO. The main mobile phones that apps are created for iPhone/iPad, Android and Windows Phone.
With the advent of smartphones, the average attention span of individuals has lowered down to 8 seconds. Surprisingly, a billion dollar business can be built by capturing less than a minute of an average user’s daily attention.
Fireworks Digital Company 2020 - Profile & PortfolioYanzer Lee
A full introduction to Fireworks Solutions Sdn Bhd. We are a powerhouse of digital marketing technologies and services.
Find us at http://fireworks.digital
More :
Established in year 2003, Fireworks is an award winning Digital Innovation and Digital Marketing firm that specializes in mobility and internet based business solutions.
Our technology empower countries such as Malaysia, Singapore, Thailand, Myanmar, Cambodia, Vietnam & Indonesia - we strive to empower Asia with our digital technologies and tech ventures.
TECHNOLOGIES
•CRYPTO CURRENCY & BLOCKCHAIN •RETAIL TECHNOLOGIES
•LOYALTY SOLUTIONS & CRM •DIGITAL NEWS SOLUTIONS
•DIGITAL PUBLISHING •E-COMMERCE & M-COMMERCE •PROXIMITY MARKETING •AUGMENTED REALITY / VR •PROPERTY TECH
SERVICES
•SOFTWARE DEVELOPMENT •DIGITAL MARKETING AGENCY •BRANDING & COMMUNICATIONS
How to take you website mobile. Sitecore and guest presenters discussing mobile website. Perfect for anyone interested in making there website mobile friendly.
The Marketer's Guide to Taking Your Website MobileMarqui CMS
Join Sagar Jani, Digital Strategist at Station X, in a live webinar featuring real-life examples and a roadmap to taking your websites mobile.
Attending this webinar will help you:
• Develop a mobile strategy that fits your customers' needs
• Understand whether an app or mobile website is right for you
• Identify the functionality your mobile site needs
• Manage your mobile content as part of your content strategy
Mobile Marketing Masterclass - March 2012kapoorkriti
This deck covers the fundamentals of mobile marketing campaigns, including, SMS, apps and integration of mobile strategy with traditional and social media marketing.
Dive into numerous case studies, analyzing the best mobile campaigns and evaluating why those campaigns found success. Using these case studies, this session will walk attendees through the steps necessary to build, launch and maintain highly optimized mobile strategies for their organization.
Learning objectives:
Understand how mobile marketing results in positive ROI
Integrate mobile into their overall marketing strategies
Craft a successful mobile marketing campaign
Increase mobile efforts through optimizing mobile fundamentals
Measure mobile success
Travel and Hospitality Flyer - MobiloitteMobiloitte
The travel & Hospitality industry is driven by the ability to offer a premium customer experience at the right price. In 2016, mobile is playing a pivotal role in the growth of digital booking with 43.8% rise in mobile bookings.
DESIGNING TRAVEL ADVENTURE INTEGRATED WITH LATEST TECHNOLOGIES
The landscape of travel and hospitality business has changed a lot with mobility and technology changes, people looks for alternative places to visit, plan their journey, check-out the local markets and do lot more on their mobile devices while traveling.
We help businesses and agents integrate their custom travel services into web and mobile application for end-users to consume and help businesses soar revenue. We build apps that help traveler get desired travel info on-the-go, and help businesses monetize. Can you afford to stay behind?
Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
RMD24 | Retail media: hoe zet je dit in als je geen AH of Unilever bent? Heid...BBPMedia1
Grote partijen zijn al een tijdje onderweg met retail media. Ondertussen worden in dit domein ook de kansen zichtbaar voor andere spelers in de markt. Maar met die kansen ontstaan ook vragen: Zelf retail media worden of erop adverteren? In welke fase van de funnel past het en hoe integreer je het in een mediaplan? Wat is nu precies het verschil met marketplaces en Programmatic ads? In dit half uur beslechten we de dilemma's en krijg je antwoorden op wanneer het voor jou tijd is om de volgende stap te zetten.
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
Experience unparalleled EXTENDED STAY and comfort at Skye Residences located just minutes from Toronto Airport. Discover sophisticated accommodations tailored for discerning travelers.
Website Link :
https://skyeresidences.com/
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Memorandum Of Association Constitution of Company.pptseri bangash
www.seribangash.com
A Memorandum of Association (MOA) is a legal document that outlines the fundamental principles and objectives upon which a company operates. It serves as the company's charter or constitution and defines the scope of its activities. Here's a detailed note on the MOA:
Contents of Memorandum of Association:
Name Clause: This clause states the name of the company, which should end with words like "Limited" or "Ltd." for a public limited company and "Private Limited" or "Pvt. Ltd." for a private limited company.
https://seribangash.com/article-of-association-is-legal-doc-of-company/
Registered Office Clause: It specifies the location where the company's registered office is situated. This office is where all official communications and notices are sent.
Objective Clause: This clause delineates the main objectives for which the company is formed. It's important to define these objectives clearly, as the company cannot undertake activities beyond those mentioned in this clause.
www.seribangash.com
Liability Clause: It outlines the extent of liability of the company's members. In the case of companies limited by shares, the liability of members is limited to the amount unpaid on their shares. For companies limited by guarantee, members' liability is limited to the amount they undertake to contribute if the company is wound up.
https://seribangash.com/promotors-is-person-conceived-formation-company/
Capital Clause: This clause specifies the authorized capital of the company, i.e., the maximum amount of share capital the company is authorized to issue. It also mentions the division of this capital into shares and their respective nominal value.
Association Clause: It simply states that the subscribers wish to form a company and agree to become members of it, in accordance with the terms of the MOA.
Importance of Memorandum of Association:
Legal Requirement: The MOA is a legal requirement for the formation of a company. It must be filed with the Registrar of Companies during the incorporation process.
Constitutional Document: It serves as the company's constitutional document, defining its scope, powers, and limitations.
Protection of Members: It protects the interests of the company's members by clearly defining the objectives and limiting their liability.
External Communication: It provides clarity to external parties, such as investors, creditors, and regulatory authorities, regarding the company's objectives and powers.
https://seribangash.com/difference-public-and-private-company-law/
Binding Authority: The company and its members are bound by the provisions of the MOA. Any action taken beyond its scope may be considered ultra vires (beyond the powers) of the company and therefore void.
Amendment of MOA:
While the MOA lays down the company's fundamental principles, it is not entirely immutable. It can be amended, but only under specific circumstances and in compliance with legal procedures. Amendments typically require shareholder
What are the main advantages of using HR recruiter services.pdfHumanResourceDimensi1
HR recruiter services offer top talents to companies according to their specific needs. They handle all recruitment tasks from job posting to onboarding and help companies concentrate on their business growth. With their expertise and years of experience, they streamline the hiring process and save time and resources for the company.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
3. Meet Mobilera
First DOOH applications
Global & National Awards
Clients in 6 countries Offices in 9 countries
International acclaim
Mobile Advertising
spin-off
MMA EMEA board seat
Fastest growing Full-service Digital
Turkish tech company Marketing Partner
Mobile+Web+Social+
First mobile community
Digital-out-of-home
& integrated campaigns
EU Funded R&D
Full mobile marketing
projects:
International presence
Smart POS integration
First Turkish mobile Wearable devices
campaigns, R&D center Smart home
3
7. Global Recognition
MMA Mobile Marketing Association
EMEA (Europe, Middle East and Africa)
Board of Directors 2010 – 2011
Arda Kertmelioglu, Founder & CMO, Mobilera BV
Babs Rangaiah, VP / Global Communications Planning, Unilever
Gökhan Salmanoğlu, Digital Marketing Manager, Procter &
Gamble
Attila Weisz, Digital Marketing Manager, The Coca-Cola Company
Edward Laws, Director, Mobile EMEA, Yahoo!
Tanya Field, Director Mobile Data Group, O2
Simon Holland, Director Advertising Solutions, Alcatel-Lucent
MelisTurkmen Ertem, Product & Service; Division Head, Turkcell
Philippe Huysmans, EMEA Bus. Dev. Manager, Microsoft
Jonathan Kelly, Group CRM, Vodafone Group
Nick Wiggin, Head of Advertising & Partnerships, Ericsson AB
Hervé Le Jouan, Advisor comScore Board
Christopher Billich, Head of Mobile Search & Advertising, T-Mobile
Ludovic Levy, Mobile Advertising Dir., Online Advertising, Orange
9. The Mobile Marketing Association
The MMA is the premier global non-profit trade
association representing all players in the mobile
marketing value chain. With more than 700 member
companies, the MMA is an action orientated
organisation with global focus, regional actions and
local relevance.
Join the MMA?
Paul Berney
Chief Marketing Officer &
Managing Director, EMEA
paul.berney@mmaglobal.com
@PaulBMMA
http://www.mmaglobal.com/
10. The role of the MMA
To make mobile an
indispensable part of the
marketing mix
11. Global reach – local relevance
Asia Pacific Europe, Middle Latin America North America
(APAC) East (LATAM) (NA)
China and Africa (EMEA) Argentina
Hong Kong Austria Brazil
India East Africa Mexico
Japan France
Philippines Germany
Hungary
Italy
Middle East
Nordics
Portugal
Spain
South Africa
Türkiye
UK
25. Most downloaded branded mobile apps
Zippo Lighter
(Free + In-app purchase)
The most popular branded app of
all times Downloaded more than
17.2 million times
Zippo Lighter
(Free + In-app purchase)
Starbucks loyalty card-app + gift
card (payment via PayPal or credit
card)
