Product Design.
What is Product Design?
…
Product
Design
Process of
creating
Designing and
making
innovative/
new products
Detailed study
of the
manufacture of
products
Creation of an
object that
originates from
design ideas
An ambiguous
term
Process of design that
extends into the object’s
production, logistics and
marketing.
Product Designer
Enhancing a product’s emotional appeal through
exploring and pushing new aesthetic
boundaries.
Product Designer
Making things easier to use by improving a
particular aspect of a product’s function.
Product Designer
Making products more efficiently by exploiting
the latest manufacturing and technological
developments.
Product Designer
Making products cheaper to produce by utilizing
new and innovative materials.
Product Designer
4 Keys
in
Product Design.
Design
The design team is
responsible for the overall
physical form of the
product that will best meet
the customers’ needs.
manufacturi
ng
Research
Marketing
This department is the
point of contact between
the company developing
the product and its
customers.
This team is responsible
for the production system
that produces the product
and undertakes tasks
associated with the
purchase of raw materials
Researchers are asked to
bring their expertise and
knowledge of observing
how consumers interact
with the designed world
The main stages in
Product Design.
PLEASE LET THIS
PRESENTATION
ENDS FAST.
Research
Concept design
Detail Design
Design
Development
The Brief
MOTHER OF
GOD…
Production
Background Stage
Research
Environment FunctionalityCulture
The Brief
Identifying customer needs
Production Design Specification (PDS)
Concept design
Generation of Ideas
Sketches, drawing & renderings
Evaluation of concepts
Design
DevelopmentTechnical drawing
Prototype
Detail Design
Exploring materials
Exploring manufacturing techniques
Testing & refinements
Production
Marketing
Supply
Drawing techniques
for product design
Drawing techniques for
product design
Freehand
drawing
Drawing techniques for
product design
Freehand
drawing
Concept
sketching
Drawing techniques for
product design
Freehand
drawing
Concept
sketching
Thematic
sketches
Drawing techniques for
product design
Freehand
drawing
Concept
sketching
Thematic
sketches
Schematic
sketches
Drawing techniques for
product design
Freehand
drawing
Concept
sketching
Thematic
sketches
Schematic
sketches
Rendering
Drawing techniques for
product design
Freehand
drawing
Concept
sketching
Thematic
sketches
Schematic
sketches
Rendering
Visual
presentation
Drawing techniques for
product design
Freehand
drawing
Rendering
Schematic
sketches
Thematic
sketches
Concept
sketching
Visual
presentation
Drawing on
computer
WHAAAAAT?
Brainstorming
Analogical
thinking
Breakingthe
rules
Attribute
listing
Ideachecklist
Lateral
thinkingMind
mapping
Finally.
The last few slides
Typeof Products
Typeof Products
Industrial plant Consumer product
ConsumablesOne-off artist work
Typeof Products
Bulk/ Continuous engineering product Industrial equipment products
Special purpose product
The
End.
Thank
you!

PROJECT 1 (ITD)- PRODUCT DESIGN