Creativity is defined as the ability to form something new and valuable, which can be either tangible or intangible. Innovation is the implementation of new or improved products, services, or processes that provide value. Additionally, creativity can be learned and developed through specific behaviors such as associating, questioning, observing, networking, and experimenting.

1. Creativity
Presented By:
Pratisha

2. Meaning of Creativity
Creativity is a phenomenon whereby something
new and somehow valuable is formed. The
created item may be intangible (such as an idea,
a scientific theory, a musical composition, or a
joke) or a physical object (such as an invention,
a literary work, or a painting).

3. Contents
• Creativity and Innovation
• What is Innovation?
• Can Creativity be learned?
• 5 behaviours to optimize brain discovery
• Conclusion

4. Defining Creativity and
Innovation
• Creativity is the act of
turning new and
imaginative ideas into
reality.
• Creativity characterised
by the ability to perceive
the world in new ways,
• to find hidden patterns,
• to make connections
between seemingly
unrelated phenomena,
• to generate solutions.

5. • Creativity involves
two processes:
1. thinking,
2. then producing
• “If you have ideas
but don’t act on
them, you are
Imaginative but not
Creative.”
• Creativity requires
passion and
commitment.

6. What is Innovation?
Innovation is the implementation of a new or
significantly improved product, service or
process that creates value for business,
government or society.

7. Can creativity be
learned?
• The short answer is yes.
• A study by George Land
reveals that we are naturally
creative and as we grow up
we learn to be uncreative.
Creativity is a skill that can
be developed and a process
that can be managed.

8. 5 behaviours to optimize
brain discovery:
1. Associating
2. Questioning
3. Observing
4. Networking
5. Experimenting

9. Conclusion
Excellence is determined
by:
1. Opportunities
2. Encouragement
3. Training
4. Motivation
5. Practice

10. Provide balance
Between Mind & Heart