Production logo design
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The document discusses the design process for a logo for a production company creating horror media. Several design concepts were explored that incorporated common horror conventions like blood, skulls, and the color red. The final logo features a darkened skull drawing to represent the horror genre in a frightening yet recognizable way and make the company name easily readable.
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What kind of media institution might distribute your media product and why
The document discusses choosing a media institution to distribute a film. It describes selecting DreamWorks due to their distribution of inspirational horror films like The Ring. DreamWorks is a well-known company founded by Steven Spielberg. The document also proposes a new fictional distribution company called Paranormal Pictures that would specialize in horror films, with a logo featuring white noise on a fuzzy television screen. The goal is to distribute the film worldwide to build a larger audience for the British horror film.
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Warner Brothers and Lionsgate use dark colors like black, red, and blue in their horror film idents to convey the genre, with images of clouds and skies. Research showed that some companies customize their idents for horror, using blended dark colors, while others maintain a consistent sophisticated ident with a color theme. Based on this, the document plans to create one horror-themed ident and one original ident for teaser trailers, with each ident being 1-2 seconds long.
Production logo
A production logo is used by movie studios to brand and represent what they produce. Common elements of production logos include imagery that conveys a sense of grandeur, like the sky or space, and bold capitalized text to catch the eye. They aim to represent something grand about the studio through symbolic imagery and fonts. The document then provides examples of logos from 20th Century Fox, Columbia Pictures, and Universal, analyzing visual elements like lighting, sky imagery, and symbols like Lady Liberty that aim to represent the scale of the studios. It also discusses the creator's process in designing logos for a hypothetical horror film studio, experimenting with imagery, manipulation tools in Photoshop, and horror-themed fonts.
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The document discusses the development of a logo for a horror film production company. It describes two attempts to create a logo using the LiveType program. The first attempt used a gothic font in purple but the color needed changing to red. The second attempt incorporated lessons learned and matched the font style to the film titles for continuity. The document also analyzes the effective logo of Hammer Films, known for horror films, which uses uppercase letters filled with monster characters that wipe to a blood-red color, creating association and symbolism.
Creativity
The document discusses the influences and creative process for an AS coursework project. It considers how the work avoided stereotypes but maintained familiarity. Original aspects included considering actor diversity. The film Black Swan influenced the titles and shots used, and the choice of a weak female protagonist. Taken also provided influence through its narrative of a family member searching for a missing loved one. Technology like cameras, audio equipment, and editing software helped realize the envisioned product.
Production logo’s
Production logos are used by movie studios to identify and brand themselves. There are hundreds of different movie studios, each with their own unique logo. When creating a logo for a horror movie production company, designers should use dark colors like red and black and include images related to the genre, such as weapons. The text should stand out from the background using a bold font. This document discusses examples of existing studio logos and shows logos designed by students for a fictional horror production company called "Bludgeoned Movies" that incorporates common horror logo elements.
Making My Ident
1) The document discusses the creation of an ident, or logo, for a film studio called Fenris Studios.
2) Key aspects of other film company idents like Universal and Dreamworks were analyzed for conventions.
3) The ident created features a silhouette of a wolf howling on a rock with the words "fenris STUDIOS" below in different case letters, inspired by Momentum Pictures.
4) The ident was designed in Photoshop and uses a free clipart wolf image to reflect the dark nature of films the studio will produce.
Production of logo
The document discusses the production of a logo for a film company called Scarred Films. The author designed the logo in Photoshop to have a horror effect by distorting the word "scarred" and adding red colors to represent blood, as blood is usually shed to make scars. The final logo with the blood drips was chosen as it clearly indicates the company produces horror films and would attract horror fans, giving the company a better chance of making money.
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Production logos are used by movie studios to identify and brand themselves. There are hundreds of different movie studios, each with their own unique logo. When creating a logo for a horror movie production company, designers should use dark colors like red and black and include images related to the genre, such as weapons. The text should stand out from the background using a bold font. This document discusses examples of existing studio logos and shows logos designed by students for a fictional horror production company called "Bludgeoned Movies" that incorporates common horror logo elements.
Making My Ident
1) The document discusses the creation of an ident, or logo, for a film studio called Fenris Studios.
2) Key aspects of other film company idents like Universal and Dreamworks were analyzed for conventions.
3) The ident created features a silhouette of a wolf howling on a rock with the words "fenris STUDIOS" below in different case letters, inspired by Momentum Pictures.
4) The ident was designed in Photoshop and uses a free clipart wolf image to reflect the dark nature of films the studio will produce.
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The document provides details about the design choices for a film magazine, poster, and trailer that a group created for their final project. For the magazine, they chose a color scheme of white, black, and red to match the film and used fonts for consistency. Their poster included an edited lead actress photo, slogans, and cast/crew information. Their trailer utilized costume, lighting, camera angles and editing techniques to build tension and showcase the thriller genre. The group overcame challenges to design professional-looking elements and achieve continuity across their three pieces.
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The document describes the process of creating a logo for a production company from start to finish using Adobe Photoshop and Premiere. Key steps included:
- Creating a black background in Photoshop and adding barbed wire and text layers. Effects like shadows and overlays were used to style the elements.
- The logo was animated in Premiere using 3D rotations and keyframes to zoom and spin the logo. Lighting and lens flare effects were added.
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The group has chosen a color scheme of red, black and white for their horror film poster. Black will be used for the background as it connotes fear, death and mystery. Red stands out against black and white, and is often used in horror to represent danger and blood. White text will make the title stand out over the black background and contrast the purity it represents with the dark storyline. To maintain consistency, the same color scheme will be used for the magazine, though some gold may be added to distinguish it from the poster.
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2) Key elements like the title were changed from white to red to make them stand out more against the dark background.
3) Various fonts were used including 'Freaky Typewriter' for the title, tagline, release date, and web address to create a cohesive design.
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The opening of the horror trailer establishes the slasher/psychological genre through ominous sounds and visuals that suggest a stalker is following victims. Two teenage characters are introduced as potential victims through their stereotypical costumes and behaviors. The villain is introduced through shots that only show parts of his body in dark clothing, creating mystery about his identity. Shots of the isolated female victim walking alone further the sense of danger and tension. The trailer aims to provoke feelings of fear, suspense and anxiety in the audience through these techniques that set up an unfolding stalking and murder plot typical of the slasher genre.
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The document describes the process of creating and animating a logo for a film production company called Asylum Productions. Key points:
1) The logo background features barbed wire to represent the idea of people in asylums being trapped, with the wire having no end.
2) Fonts were added above the wire and effects like bevel and emboss were used to make the fonts stand out.
3) Colors and effects like outer glows were added to make the name "Asylum" bolder and pop more against the mist-like background.
4) In the animation process, keyframes were used to move and change the lighting on the logo using effects like lens fl
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The document summarizes the steps taken to create a promotional poster for a music album. Key points:
- An image of a teddy bear was selected in Photoshop and isolated using selection tools to apply a "Sin City" black and white effect to the background.
- Additional elements were added like the album name, a white flower to represent the artist's relationship, and text with the release date and pre-order details.
- Effects like strokes and colors were adjusted to refine the atmosphere and direct attention. The artist's name and actual album cover were incorporated.
- Quotes, the iTunes logo, and stars were added from online images to make it look genuine and entice the audience
Evaluation question 1
Our film poster, magazine cover, and film trailer effectively use conventions of real media products in these three ways:
1) The poster uses conventions like prominent central imagery, taglines, and credits that are typical of movie posters.
2) The magazine cover mimics real magazines with elements like film artwork, taglines, free offers, and barcodes.
3) The film trailer employs standard techniques of establishing shots, close-ups, text effects, and cuts that build suspense seen in thriller trailers.
Slide share
Robbie Holmes discusses their favorite technologies which include Wordle, SumoPaint, and Colorhunter. Wordle is a word cloud generator that displays more frequent words larger and allows customizing fonts, layouts, and colors. Users can print, save, and share their Wordle creations. SumoPaint is an online photo editor. Colorhunter allows creating and finding color palettes extracted from images.
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The document summarizes the process of creating an alternative music magazine targeted at young adults ages 15-23. Key points discussed include:
- Analysing conventions of successful magazines like Billboard and Rolling Stone to incorporate proven techniques
- Choosing conventions like mastheads, cover lines, barcodes, and developing a unique house style and slogan
- Learning skills like using an SLR camera to take professional photos and Photoshop to edit images
- Conducting a survey to understand the target audience and design the magazine accordingly
- Including appealing colors, relatable models, and a free gift to attract readers
- Distributing both physically and digitally like through the magazine's website for wider reach
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Sound is an important element in trailers, coming before visuals. There are two types of sound: diegetic, which comes from within the scene, and non-diegetic, from outside sources like soundtracks. Voiceovers are commonly used in trailers to provide context and highlight stars while building excitement for the film's release.
Characters
This document provides examples of how different characters in a film could be portrayed, including:
The antagonist Rosie Black is portrayed through Kristen Stewart with black messy hair, pale skin, and dark makeup.
The protagonist Rosie Black is shown through images of actresses smiling with light makeup, casual clothes, and neat hair representing a calm atmosphere.
The dad character is portrayed through images of men like Ricardo Antonio Chavira and Paul Johansson who are scruffy with facial hair and casual dress, representing a normal dad.
The mum character is shown through women like Marcia Cross dressed neatly like a "perfect mom" and Sarah Jessica Parker in simple clothes representing a laid back personality.
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Evaluation
The document discusses the skills and knowledge the author gained from completing a preliminary task analyzing magazines. They learned about magazine conventions, improved their Photoshop and photography skills, and understand how to represent their target audience. Key things included analyzing current magazines, using an SLR camera to take professional photos, and learning to effectively use Photoshop to design the magazine. The author conducted a survey to understand their target audience of 15-23 year olds and represented them through images, colors, price, and topics discussed in the magazine.
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The document provides information about the states of matter - solids, liquids, and gases. It explains that all substances are made up of particles and the key difference between the three states is how strongly the particles are attracted to each other and how much they move around. Solids have particles that are strongly attracted and fixed in place. Liquids have particles that are more loosely held but still in contact with neighboring particles. Gases have particles that move freely and are rarely in contact with each other. The document also discusses diffusion, which is the movement of particles that allows them to spread out and mix, and gives some examples of diffusion occurring.
solids, liquids and gases
The document provides information about the states of matter - solids, liquids, and gases. It explains that all substances are made up of particles and the key difference between the three states is how strongly the particles are attracted to each other and how much they move. Solids have particles that are strongly attracted and do not move around much. Liquids have particles that are less strongly attracted and can move past each other. Gases have particles that move freely and are rarely touching. The document also discusses diffusion, which is the spreading out of particles, and provides examples of how smells diffuse through the air or liquids.
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Similar to Production logo design
Logo creation
The document describes the process of creating a logo for a film studio group. They gathered sample logos from Google Images to help decide on a style. They used Photoshop to design 2 logos - a skeleton and a ghost - and selected the skeleton logo as it better fit their noir horror genre. The logo features a detective coat symbolizing noir and a skull representing horror to capture the company's style.
Company logo production
Blue Panther Productions created a logo to represent their horror movie company targeting young male adults. They chose the name Blue Panther Productions because the color blue and panther imagery would appeal to their audience. Two logo designs were created in Photoshop using a panther image over a black background with the company name in blue text. The preferred final design featured a blue panther silhouette with a white glow outline around the text and panther to make it stand out against the black background.
Company logo production
Blue Panther Productions created a logo to represent their horror movie company targeting young male adults. They chose the name and panther imagery to appeal to this audience by invoking danger and tension. The company experimented with designs on Photoshop using panther images, blue coloring, and a "Feral" font. Their final logo featured a blue panther silhouette with a white glow outline and the company name in matching font for visibility and brand recognition.
Opening titles (1)
The document describes the process of creating a production logo for a thriller movie. They used Photoshop to combine elements from various sources, including titling selected from the 'da font' website. Layers for the titling and a splattered paint image were made separately in Photoshop and then combined. Initially the splattered paint was blue but was changed to red to better suit the thriller genre.
Opening titles
The document describes the process of creating a production logo for a thriller movie. They used Photoshop to combine elements from various sources, including titling selected from the 'da font' website. Layers for different elements like splattered paint and titling were made separately in Photoshop and then combined. The splattered paint background was initially blue but was changed to red to better suit the thriller genre.
Playing around with effects
The document discusses experimenting with different visual effects in Adobe After Effects and Premiere to create text elements for a horror movie trailer. It explores effects like "Shatter" and "Block dissolve" to symbolize the main character's insanity. User testing showed the "Block dissolve" effect did not effectively convey the intended horror genre. Alternate fonts and effects in After Effects like a shattered text were found to better reinforce the narrative and horror elements.
Production logos
This document discusses production logos used by movie studios and production companies. It provides examples of famous logos like 20th Century Fox, Paramount Pictures, and MGM. Production logos are usually seen at the beginning or end of trailers and take advantage of motion and sound. They help introduce the film and can indicate the type of film. Larger companies use 3D or moving logos while others are simpler. The document also discusses logo drafts created by a student for a horror film trailer, exploring different designs and layouts that relate to the production company name.
Company logos
The document discusses and analyzes the logos of three film companies:
- Hammer Films' logo effectively conveys that it produces horror films through its use of the color red and inclusion of an H shape.
- Twisted Pictures' logo stands out by including rope and a nail between the words, signaling danger and horror.
- Lionsgate's logo uses fading colors of black to red that represent death, and its animated version builds up to a closing gate with spiraling cogs that resemble pain.
Anaylsis final!
The document provides details about the design choices for a film magazine, poster, and trailer that a group created for their final project. For the magazine, they chose a color scheme of red, black, and white to match the film, and fonts that promoted consistency. Images and layout were selected to effectively portray information. The poster included an edited lead actress photo, custom logo, and slogan to intrigue audiences. Sound and editing techniques built tension in the trailer. Overall, the group felt their work successfully followed film marketing conventions through continuity in style across formats.
Anaylsis final!
The document provides details about the design choices for a film magazine, poster, and trailer that a group created for their final project. For the magazine, they chose a color scheme of red, black, and white to match the film, and fonts that were consistent with materials from the film. The poster included an edited lead actress photo, slogans, and cast/crew information. Their trailer used costume, lighting, camera angles and editing to build tension, as well as soundtrack choices to set the tone. The group felt they overcame challenges to create professional-looking materials that followed film industry conventions.
Evaluation 5
The document discusses the creative process behind designing marketing materials for a thriller film called "The Followers". It describes how the designers chose a thriller genre and the colors red, black and white to set a dark and tense atmosphere. They selected a simple font with the title "The Followers" in red to emphasize that element. Only the main characters are featured prominently to clearly portray them. Extreme close-ups on the film cover and landscape shots on the poster were used to create tension, interest audiences and meet thriller genre expectations.
Evaluation 5
The document discusses the creative process behind designing marketing materials for a thriller film called "The Followers". It describes how the designers chose a thriller genre and the colors red, black and white to set a dark and tense atmosphere. They selected a simple font with the title "The Followers" in red to emphasize that element. Only the main characters are featured prominently to clearly portray them. Extreme close-ups on the film cover and landscape shots on the poster were used to interest audiences through tension and ambiguous images.
Media Evaluation
The document summarizes a student media project creating a title sequence for a horror film called "Hypnosis". The students researched existing title sequences to understand effective techniques. Their sequence introduces a mysterious man walking in the woods holding a knife. Footage shows photos of friends being destroyed, representing how each character dies. The students aimed to convey mystery and intrigue rather than directly showing the narrative. They used short clips, blood/fire imagery, and unsettling typography and editing to set an ominous tone for the genre.
Powerpoint Influences
There are several ways our media products use and develop conventions from real media. We borrowed camera angles, lighting, and sound from influences like The Ring and Hide and Seek. However, we also challenged some conventions - our trailer lacked voiceovers and dialog, and our poster's title was at the top rather than bottom. Overall we aimed to conform to general elements of each format to appear authentic while also adding original elements to challenge conventions.
Logo designs naomi dann
The document describes the process of designing logos for a production company and distribution company. The production company is called Status Films and the distribution company is called London Productions. Several draft logo designs are presented and evaluated. The final logo designed for the production company features a reflected image to give an "eerie feel" fitting the thriller genre. The final distribution company logo uses a camera film roll as the DNA strand to incorporate the idea of media/film in a subtle yet noticeable design.
Our production company
The production company is called Red-Hood Productions, named after Little Red Riding Hood to suggest themes of stalking and danger. They chose black backgrounds and Design 4 as their logo to convey horror through a red mist and arrows motif reflective of the main character's mental illness.
Production logo
The production logo "JOKS" incorporates the initials of the creators' first names to represent their collaboration. The color red was chosen to symbolize the thriller genre and connote danger and death. The year is displayed in Roman numerals to add an element of mystery, matching the thriller storyline. The word "Productions" is upside-down to signify something unnatural, and the circular shape resembles an eye, foreshadowing that the thriller involves stalking. Bold, exciting logos are more effective than simple ones at enticing audiences.
leanne greens evaluation
1) The document discusses how the filmmakers created their brand image for a supernatural horror film by taking inspiration from similar films like Paranormal Activity 2 and The Last Exorcism in terms of color grading, lighting, and use of the color red.
2) They chose a font that related well to the horror genre and used it consistently on the poster, magazine, and other products to make their audience recognize the film.
3) Elements like the logo, font, color, and costumes in the trailer were used to emphasize the supernatural brand image and target the intended audience.
Presentation1
The document analyzes various film company idents that appear at the beginning of movies and trailers. The idents from Lionsgate, Universal, and Warner Bros. use dark colors that suit horror and thriller genres. The document discusses designing an ident for a student thriller/horror film project that also uses dark colors and text to suggest an ominous tone. Screenshots are provided of work-in-progress edits to the teaser trailer, including adding color filters and text overlays. Development of the poster and magazine cover are shown through initial photos and layered composite images intended to portray a horror style and theme.
Initial branding for ‘the calm’
The document discusses the initial branding process for "The Calm" media project. The creator used Photoshop to design the graphics and logos. The first logo was too simple so a second logo was made using the fonts "Broken Detroit" and "True Lies". To conceptualize how the logo would look on screen, letterboxing was added. Feedback from the group led to adding a shovel icon to foreshadow events in the story and give the branding more symbolism.
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More from Vaishali Patel
audience feedback
This document provides feedback from test audiences on a movie trailer and ideas to improve promotional materials. Viewers provided positive feedback on the trailer's attention-grabbing opening, well-constructed order of scenes, and unique theme of a split personality in horror. Suggestions included adding more spoken lines, lengthening the trailer, and showing more of the main character's personality. Based on this, the creator plans to change the poster font to relate better to the narrative and add another cover line to the magazine.
Drag me to hell
The poster depicts a woman screaming as demonic hands drag her towards flames. This creates intrigue by showing a typical woman in danger from supernatural forces. The colors red, orange and black convey danger and evil, drawing the eye. Text provides context that the protagonist's life will take a dark turn. Overall the poster effectively summarizes the horror plot and genre through visuals and text to attract the target young adult audience.
Magazine comparision
Both magazines position their central images using rule-of-thirds composition and ensure the models engage the viewer, but Total Film also features additional film images to showcase variety.
Empire magazine
The magazine cover uses green, white, and black colors that suggest power and establish it as a horror genre publication. It follows typical conventions like capitalized masthead and cover lines, and positions the main Joker image and Will Smith interview prominently. The Joker's unusual white and red facial features are intended to attract audiences to the magazine focused on his new film role.
Audience research
The document discusses research conducted with a target magazine audience to inform the design of a new horror magazine. [1] Graphs show that the main features attracting readers are the cover image and lines. [2] Colors preferred for horror like black and red will be used. [3] Readers prefer a single main cover image over multiple images and a simple over busy design.
Typefaces
The document evaluates several fonts for suitability in a horror movie poster. It discusses Harabara, Pulse Sans Virgin, Symbol, Times New Roman, Chiller, Resagokr, and Tahoma fonts. Resagokr is chosen for the title as it is simple, easy to read, and appeals to both male and female audiences. Tahoma is selected for small text elements like credits and websites due to its plain readability at small sizes.
Production logo design
This document discusses the design process for a logo for a production company creating horror media. Several design concepts were explored that incorporated conventions of the horror genre, including images of blood, split hearts, and a severed hand with hair. A rose motif was considered to reference the tagline "Every rose has its thorn". The final logo selected was a darkened skull drawing intended to convey a frightening and mysterious atmosphere for horror films.
Audience research
The document discusses research conducted using Facebook to understand audience preferences for horror film posters. Key findings include that the main image is the most important element in attracting audiences. For horror posters specifically, audiences prefer a single main image with one person, using the colors black and red, with less text and a larger main image. They also tend to prefer more typical rather than unusual horror poster features to instantly recognize the genre.
Functions and features of trailers
Distribution companies release different types of trailers to market films leading up to their release. Teaser trailers are short and aim to generate buzz, while theatrical trailers that play in theaters are typically longer and released closer to the film. Trailers are also used in television advertisements and online on websites and social media where audiences can discuss and help promote films. Trailers aim to convey the storyline, actors, and genre of the film to attract their target audience.
The purpose of a trailer
Making a film is expensive, so films must earn a significant amount at the box office to recoup costs. Marketing budgets typically equal half to three times production budgets to promote films through trailers, interviews, posters and more. Trailers shown in theaters, online and on TV are especially important for generating buzz and enticing audiences to watch a film. Effective trailers use techniques like cliffhangers, comedy, action and music to create an exciting atmosphere and hint at the genre.
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Production logo design
- 1. Production Logo Design
- 2. • We designed a lot of production logo’s before we decided on the final one • We wanted a logo which presents the horror genre as the media products which we are creating are horror based • The colours which we wanted to use were dark colours as they conveys the genre of horror (create enigmatic atmosphere)
- 3. This is the first logo which was created. It follows the conventions when it comes to horror as there is the use of blood, the colours red and black, also the heart is shown to be split into half with blood in the middle.
- 4. Here is another attempt in creating a logo, it shows a persons hand with a piece of hair in their hand. There is also blood dripping from the persons hand which is a convention of a horror trailer. The reason person has a piece of hair in their hand is because in the narrative structure Rosie is meant to cut her hair into piece so we thought we would incorporate that into our logo
- 5. Our tagline for the trailer is “Every rose has its thorn”, this is the reason the logo’s have a image of a rose as it signifies the importance of the tagline. We wanted the audience to be able to relate our trailer with the logo.
- 6. Here is the first mock up of the final logo. It is a hand drawn drawing of a skull which is associated with ghost and spirits which are typically seen in horror films. As a group we Here is the final version of the logo. We made is didn't think that the skull was darker by adding more black which created enigma. frightening enough so we The institution name is in capital letters so it is easily decided to use Photoshop to recogniseable enhance its appearance.