- The document contains the results of a survey given to people about their preferences for a hip hop magazine. - Key findings include that the target audience is male, aged 16-24, and interested in artists like Drake, Kanye West, and Tyler the Creator. - Respondents preferred an orange, black, and white color scheme and said the most important cover feature is the main image. - The majority would pay between £3-4 for the magazine and preferred it to be advertised on social media and posters.