Claire Olney is developing ideas for a music magazine including potential masthead names like Flo, E, and BNM Fire Magazine. Colour scheme options are listed along with potential social media accounts and website. Three potential straplines are provided with reasoning for each: "The must have of music magazines" to convince readers it's the best, "When words fail, music speaks" relating music to emotions, and "The UK's number 1 magazine to connect with music" being simple and catchy. The magazine will cost around £3.50-£4 and include interviews, advertisements, and music news/events with the double page spread featuring an interview and photos of the front cover artist.