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The document provides planning details for a magazine cover and website. It lists typical codes and conventions used in magazines, such as having subcategories of content, search bars, advertisements, and multiple media platforms. Covers usually feature a celebrity using direct eye contact to sell a product. Text uses bold fonts and natural lighting. Colors are usually neutral to highlight the main image. The document then discusses plans to challenge stereotypes by featuring non-perfect celebrity stories rather than images, and expanding content and the audience beyond just women's issues.
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Magazine planning
The document discusses planning for a magazine genre convention and website. For the magazine, it will use typical conventions like a consistent masthead, direct address on the cover, and bright colors. The coverlines will focus on topics like fashion and beauty. The website will include subcategories of content, a popup to subscribe, and a Q&A video segment sourced from social media to demonstrate cross-platform interaction. Both the magazine and website will maintain consistent branding elements like the masthead font and slogan.
Evaluation question 1
The document discusses various conventions used in real media magazines and how the media product challenges or develops some of those conventions. It notes conventions like large mastheads, sell lines on covers, close-up celebrity shots, column layouts, contents pages with social media links, page numbers with magazine names, and titles on double page spreads. It then explains ways the media product challenges conventions, such as unconventional color schemes, unusual text layouts on double page spreads, and positioning images differently than typical full-page placement. The goal is to develop a unique style while still incorporating some standard elements to engage the target audience.
Evaluation question 4&5
The target audience for the magazine is 16-30 year old females interested in pop and R&B music. To attract this audience, the creator used focus groups for feedback and incorporated pink and pastel colors along with greys to appeal to females in a mature yet delicate style. Social media links and a clear layout were also used to engage the target age group. Quotes from artists and bold text were used to pull readers into articles and create personal connections between readers and inspirational artists.
Elle codes and conventions
This document analyzes the codes and conventions used in the design of the ELLE magazine cover. It examines several elements of the cover including the target audience, masthead, main image, cover lines, and small print. The target audience is identified as women aged 18-35 based on the sophisticated look. The large masthead is eye-catching and promotes the magazine brand. The main image features Jennifer Aniston, a style icon, to engage readers. Cover lines use short phrases to entice readers about the magazine's content. Small print subtly includes the website, date, and price to further promote ELLE.
Evaluation question 2
The document summarizes how the media product represents particular social groups. It represents white British young adults and teenagers as this aligns with the target audience. Females are prominently featured to attract a female audience, breaking from conventions. Models and subjects depicted are in the target age range to enable audience identification. Direct eye contact in photos establishes a personal connection without objectifying subjects. Layout and design choices also aim to appeal to and be easily understood by the target female young adult audience. The goal is to create a sense of inspiration and relation between similar-aged artistic subjects and the audience.
Vogue Analysis - Amy Davey
This document analyzes a magazine cover from Vogue magazine. It discusses the shot type used, which is a mid-shot to show both the subject's face and clothing. It also discusses the color scheme of muted colors like beiges and browns to allow the red logo to stand out. The target audience is identified as young, fashionable women ages 20-34 from higher socioeconomic classes based on the elegant representation of the subject and focus on spring fashion tips.
Question 5 josh robinson media evaluation
Josh Robinson used a bright color scheme of red, black, and white to make the magazine attractive and familiar to their target young adult audience. The magazine focuses on the latest music phenomenon and uses photos of popular indie and pop artists to appeal to both the primary and wider audience. The magazine follows a consistent house style throughout to seem professional and inform the audience they are reading a formal publication. Phrases like "TOP 50" and highlighted words on the cover are intended to attract any audience while contrasting text colors make those words stand out. The formal but not boring text aims to inform readers while emotionally connecting them to stories.
Evaluation question 5
The document discusses various ways the author addressed and attracted their target audience through their media product, which is a magazine. Some key techniques mentioned include: using bright colors and fonts on the cover to stand out; including a competition and gossip to attract readers; featuring various artists to appeal to different music genres; and choosing affordable pricing and an easy to read layout tailored to their target demographic of 16-25 year olds. Images are also used to connect with the audience and represent different music genres.
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Magazine planning
The document discusses planning for a magazine genre convention and website. For the magazine, it will use typical conventions like a consistent masthead, direct address on the cover, and bright colors. The coverlines will focus on topics like fashion and beauty. The website will include subcategories of content, a popup to subscribe, and a Q&A video segment sourced from social media to demonstrate cross-platform interaction. Both the magazine and website will maintain consistent branding elements like the masthead font and slogan.
Evaluation question 1
The document discusses various conventions used in real media magazines and how the media product challenges or develops some of those conventions. It notes conventions like large mastheads, sell lines on covers, close-up celebrity shots, column layouts, contents pages with social media links, page numbers with magazine names, and titles on double page spreads. It then explains ways the media product challenges conventions, such as unconventional color schemes, unusual text layouts on double page spreads, and positioning images differently than typical full-page placement. The goal is to develop a unique style while still incorporating some standard elements to engage the target audience.
Evaluation question 4&5
The target audience for the magazine is 16-30 year old females interested in pop and R&B music. To attract this audience, the creator used focus groups for feedback and incorporated pink and pastel colors along with greys to appeal to females in a mature yet delicate style. Social media links and a clear layout were also used to engage the target age group. Quotes from artists and bold text were used to pull readers into articles and create personal connections between readers and inspirational artists.
Elle codes and conventions
This document analyzes the codes and conventions used in the design of the ELLE magazine cover. It examines several elements of the cover including the target audience, masthead, main image, cover lines, and small print. The target audience is identified as women aged 18-35 based on the sophisticated look. The large masthead is eye-catching and promotes the magazine brand. The main image features Jennifer Aniston, a style icon, to engage readers. Cover lines use short phrases to entice readers about the magazine's content. Small print subtly includes the website, date, and price to further promote ELLE.
Evaluation question 2
The document summarizes how the media product represents particular social groups. It represents white British young adults and teenagers as this aligns with the target audience. Females are prominently featured to attract a female audience, breaking from conventions. Models and subjects depicted are in the target age range to enable audience identification. Direct eye contact in photos establishes a personal connection without objectifying subjects. Layout and design choices also aim to appeal to and be easily understood by the target female young adult audience. The goal is to create a sense of inspiration and relation between similar-aged artistic subjects and the audience.
Vogue Analysis - Amy Davey
This document analyzes a magazine cover from Vogue magazine. It discusses the shot type used, which is a mid-shot to show both the subject's face and clothing. It also discusses the color scheme of muted colors like beiges and browns to allow the red logo to stand out. The target audience is identified as young, fashionable women ages 20-34 from higher socioeconomic classes based on the elegant representation of the subject and focus on spring fashion tips.
Question 5 josh robinson media evaluation
Josh Robinson used a bright color scheme of red, black, and white to make the magazine attractive and familiar to their target young adult audience. The magazine focuses on the latest music phenomenon and uses photos of popular indie and pop artists to appeal to both the primary and wider audience. The magazine follows a consistent house style throughout to seem professional and inform the audience they are reading a formal publication. Phrases like "TOP 50" and highlighted words on the cover are intended to attract any audience while contrasting text colors make those words stand out. The formal but not boring text aims to inform readers while emotionally connecting them to stories.
Evaluation question 5
The document discusses various ways the author addressed and attracted their target audience through their media product, which is a magazine. Some key techniques mentioned include: using bright colors and fonts on the cover to stand out; including a competition and gossip to attract readers; featuring various artists to appeal to different music genres; and choosing affordable pricing and an easy to read layout tailored to their target demographic of 16-25 year olds. Images are also used to connect with the audience and represent different music genres.
Evaluation Question 5
The fifth question for the evaluation of my media product for my Foundation Portfolio in Media Studies
Question 5
The document discusses how the creator of a music magazine addressed and attracted their target audience through various design elements of the magazine's front cover, contents page, and double page spread. Specifically, it mentions including the names of popular artists, using eye-catching images of the featured artist making eye contact with the viewer, and maintaining a clean design with bright colors and simple fonts throughout the magazine. The overall goal of these design decisions was to intrigue the audience and draw them in using techniques seen in other popular magazines.
Evaluation question 5
- The document discusses how the author addressed their target audience for their magazine. Their market research showed the target audience should be 16 years and older to attract a wide range of readers.
- The magazine targets fans of rock music through its dark color scheme of red, black, and grey, which represents the genre. This color scheme resembles that of the rock music magazine Q.
- The main article is written in an informal interview style about a young artist to appeal to and relate to their young audience. High-key lighting and young models in the photos also enable audience identification.
- The magazine's layout is mature like Q's to attract an older audience of 16 years and over. It follows design principles to place important
Evaluation question 2
This document summarizes how the media product represents social groups. It represents white British teenagers and young adults, similar to the target audience, so they can relate to the people in the magazine. Both males and females are featured, though there are more males. The front cover shows a male teenager in a rebellious pose wearing stereotypical teen clothing to relate to the target audience. Photographs use mid shots without direct eye contact to emphasize sneaky rebellion that the audience may admire. The layout is aimed more at females using pastel colors based on focus group feedback. The double page spread shows a concentrated facial expression to represent sporadic teen emotions in a way audiences can relate to.
Evaluation Question 5
The document discusses how the author addressed their audience in their magazine design. They used a bright masthead with the word "Encore" to signal it was a music magazine. Current pop artists were featured on the cover to attract fans of those artists. Images and a focus on the top music hits were included on the contents page. A large intriguing quote was used on the double page spread to encourage reading the article. Consistent use of an attractive female model throughout appealed to the mostly female audience while not excluding males.
Question 5
The document discusses how the author addressed their target audience of 16-22 year old girls in creating a magazine. Specifically:
- Every design element from colors and fonts to content was tailored to the target audience. Bright, fun colors were used to appeal to teenage girls.
- A relaxed, informal tone was used throughout with short, pointed features and articles to keep the target audience engaged and interested.
- Dialogue in a double page spread was crafted to be chatty and positive to grab the audience's attention, focusing on a star's achievements to inspire readers.
- Photographs featured the star in casual, relatable settings and with a pet to connect with the target audience and show dangers of excessive
Question 4 and 5
This document discusses how the author targeted and attracted their audience for a pop music magazine. Their target audience was males and females between 14-25 who are interested in pop music. To understand this audience's preferences, the author conducted a focus group. They also used reception theory to help the audience relate to the artists featured. Key tactics to attract the audience included using bright, bold designs on the cover and contents page to stand out. Pull quotes and exclusive stories were also used to entice readers. Social media links connected to the target demographic. Images and text on spreads directly addressed the audience to help them connect with artists.
5. How did you attract/address your audience?
This document summarizes the key design elements and considerations in a magazine aimed at a target audience of 12-18 year olds. The front cover features a large image of a 16-year old artist to appeal to the target age group. The price of £1.50 is meant to be affordable for the young audience. Informal language like "swagger" and "celebs" is used to seem entertaining. The contents page uses bright colors and large overlapping images to seem informal, attractive, and emphasize important pages. A double page spread separates text with multiple images and a large split image to look visually appealing and modern by incorporating social media references and mentioning how to access the artist's music on iTunes.
5. How did you attract/ your audience?
This document summarizes the design choices made for a magazine targeted at 12-18 year olds. Key points include:
- The front cover features a large image of a 16-year-old artist to appeal to the target audience. Informal language like "swagger" is also used.
- The contents page uses bright colors and large overlapping images to look attractive without too much text.
- A double page spread includes multiple images and separates text with a large split image to look visually appealing. It also references social media platforms important to the target audience.
- Brief instructions on how to access the artist's music digitally are included to appeal to the modern audience. Stylish photos of the artist
Media research codes and conventions - magazine covers
The document discusses codes and conventions used in magazine front covers. It analyzes covers of Billboard, Q, and Billboard magazines. Some conventions it identifies include using bright colors and images to draw attention to key words, direct address to readers to create engagement, and mid shots of artists to emphasize fashion style and appeal to audiences. Covers are designed to attract readers by fulfilling cognitive needs for knowledge, diversion, and conversation starters about artists.
Question 5
My target audience is 15-26 year olds, similar to Q magazine. The magazine cover features a close-up photograph of a model, with the model's name in the same position as Q, to attract this audience. The contents page is easy to use with brief article descriptions. Photographs and house style, including red, white, grey and black colors, signal the genre and artists to confirm the magazine is suitable for the target age range. Layout and double page spreads mimic the popular Q magazine to effectively reach this intended audience.
Question 5 two
The document discusses various design elements and content included in a magazine to attract and engage its target audience of music fans aged 16-24. These elements include an unusual font and guitar image in the masthead to draw readers in, competitions to win concert tickets, pull quotes highlighting article content, varied fonts and colors on the cover, interviews with popular bands, behind-the-scenes images showing the human side of artists, and details about upcoming album releases. The goal was to create a magazine that appealed to the interests of the target readership through visual design, relevant content, and a personal connection with artists.
Evaluation: Question 5
The document discusses how the author attracted their target audience for a magazine. They based the magazine on the format of Kerrang!, an existing music magazine. This was to appeal to a similar audience. The author used an eye-catching color scheme of red, black, white and grey that is common in similar magazines. They made the magazine a "special edition" focused on a list of the top 100 rock songs to further attract the target audience interested in music rankings.
Magazine draft analysis
The document discusses the plans for a Halloween-themed magazine targeting a young audience. It will use eye-catching colors and layouts with lots going on to attract readers' attention. The cover will feature a large main image and promotions like posters. The contents page will highlight typical and new features using images for sneak peaks. The double page spread will focus on an exclusive main image and eye-catching pull quote to draw readers in.
Magazine draft analysis
The document discusses the plans for a Halloween-themed magazine targeting a young audience. It will use eye-catching colors and layouts with lots going on to attract readers' attention. The cover will feature a large main image and promotions like posters. The contents page will highlight typical and new features using images for sneak peaks. The double page spread will focus on an exclusive main image and eye-catching pull quote to draw readers in.
Presentation1
This document summarizes Ellen Dempster's plans for an independent study project creating a cover for The Big Issue magazine. The Big Issue typically features celebrities, politics, sports and entertainment. Dempster wants to focus on celebrities and how they can seem relatable by discussing mental health issues or struggles. She analyzes past magazine covers that influenced her ideas, such as featuring an up-and-coming star who experienced homelessness and using bright colors, clear images and graphics to draw attention. Dempster outlines ideas for her own cover, including medium shots of influencers, lightning bolt graphics, black and white colors and a zooming title style.
Question 4&5
This document discusses the target audience and methods for attracting and addressing the audience for a music magazine. The target audience is males and females aged 16-25 interested in indie, pop, and rock music and technology. Focus groups were used to get feedback from the target audience.
The front cover uses a neutral image of an artist making eye contact to appeal to both genders. The masthead and anchor text create intrigue. The contents page uses social media links and sections for easy navigation to engage younger readers. Competitions and calls to action like "free" and "win" entice readers.
Pull quotes and bold artist names catch attention in articles. Large spanning images create a personal relationship with the artist
Evaluation question 5
The document summarizes the methods used to attract and address the target audience of a magazine. It referenced popular mainstream artists on the cover and contents page to appeal to the target audience of 17-25 year olds. Bright, eye-catching colors were used in the double page spread and layout to match the look that would appeal to younger audiences. The simple and stylized cover layout carried through the rest of the magazine in a consistent theme using red, black and white colors to make it easy for younger audiences to follow.
Kerrang analysis
The document analyzes various elements of the magazine Kerrang!, which targets teenage males. It notes that the cover uses bold colors and commercial elements to appeal to its target audience. Throughout the magazine, a consistent style is maintained to give a rebellious vibe. Articles use colloquial language and conversational styles to seem approachable to readers. Advertisements feature products and words that align with the genre of music the magazine promotes.
coursework research real life magazine.pptx
The document provides requirements and research for developing a new real-life story magazine targeted at 16-25 year olds. It outlines that the task is to create covers, contents pages, and a website for the magazine launch. Research into existing magazines found that codes and conventions like shocking headlines, colorful designs, and prizes would not appeal to the target audience. Additional research with the target age group found they prefer a minimalist design with muted colors, sensitivity around topics, and social media promotions over puzzles. The document concludes with proposed codes and conventions for the new magazine based on this research, such as softer topics, cleaner layouts, and headlines centered at the top in a consistent font.
Advertising unit 15
1) The document outlines 12 common types of advertising, describing the goal and approach of each type. This includes demonstrating product capabilities, showing problems customers face and how the product solves them, comparing products, using exemplary stories or testimonials.
2) It then analyzes several advertisements - a Calvin Klein ad campaign focusing on themes like self-expression and sexuality to attract millennials, a print ad for Tide detergent featuring a happy housewife, and a radio ad for Snickers featuring celebrity endorsement from Mr. T.
3) Key techniques discussed include the use of diversity and body positivity in the Calvin Klein ad, symbolic meanings and target demographics in the Tide ad, and how celebrity
Question one
The document discusses how the media product uses, develops, or challenges conventions of real-life media products. It summarizes how the product sticks to conventions such as bright colors, high key lighting, and imperative verbs to look professional. It also challenges some conventions by focusing on an unconventional genre of house music and portraying an empowered female model rather than sexualizing her. The document analyzes where it meets and challenges conventions through choices of genre, lighting, locations, and focusing on the model's determination rather than sexuality.
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Evaluation Question 5
The fifth question for the evaluation of my media product for my Foundation Portfolio in Media Studies
Question 5
The document discusses how the creator of a music magazine addressed and attracted their target audience through various design elements of the magazine's front cover, contents page, and double page spread. Specifically, it mentions including the names of popular artists, using eye-catching images of the featured artist making eye contact with the viewer, and maintaining a clean design with bright colors and simple fonts throughout the magazine. The overall goal of these design decisions was to intrigue the audience and draw them in using techniques seen in other popular magazines.
Evaluation question 5
- The document discusses how the author addressed their target audience for their magazine. Their market research showed the target audience should be 16 years and older to attract a wide range of readers.
- The magazine targets fans of rock music through its dark color scheme of red, black, and grey, which represents the genre. This color scheme resembles that of the rock music magazine Q.
- The main article is written in an informal interview style about a young artist to appeal to and relate to their young audience. High-key lighting and young models in the photos also enable audience identification.
- The magazine's layout is mature like Q's to attract an older audience of 16 years and over. It follows design principles to place important
Evaluation question 2
This document summarizes how the media product represents social groups. It represents white British teenagers and young adults, similar to the target audience, so they can relate to the people in the magazine. Both males and females are featured, though there are more males. The front cover shows a male teenager in a rebellious pose wearing stereotypical teen clothing to relate to the target audience. Photographs use mid shots without direct eye contact to emphasize sneaky rebellion that the audience may admire. The layout is aimed more at females using pastel colors based on focus group feedback. The double page spread shows a concentrated facial expression to represent sporadic teen emotions in a way audiences can relate to.
Evaluation Question 5
The document discusses how the author addressed their audience in their magazine design. They used a bright masthead with the word "Encore" to signal it was a music magazine. Current pop artists were featured on the cover to attract fans of those artists. Images and a focus on the top music hits were included on the contents page. A large intriguing quote was used on the double page spread to encourage reading the article. Consistent use of an attractive female model throughout appealed to the mostly female audience while not excluding males.
Question 5
The document discusses how the author addressed their target audience of 16-22 year old girls in creating a magazine. Specifically:
- Every design element from colors and fonts to content was tailored to the target audience. Bright, fun colors were used to appeal to teenage girls.
- A relaxed, informal tone was used throughout with short, pointed features and articles to keep the target audience engaged and interested.
- Dialogue in a double page spread was crafted to be chatty and positive to grab the audience's attention, focusing on a star's achievements to inspire readers.
- Photographs featured the star in casual, relatable settings and with a pet to connect with the target audience and show dangers of excessive
Question 4 and 5
This document discusses how the author targeted and attracted their audience for a pop music magazine. Their target audience was males and females between 14-25 who are interested in pop music. To understand this audience's preferences, the author conducted a focus group. They also used reception theory to help the audience relate to the artists featured. Key tactics to attract the audience included using bright, bold designs on the cover and contents page to stand out. Pull quotes and exclusive stories were also used to entice readers. Social media links connected to the target demographic. Images and text on spreads directly addressed the audience to help them connect with artists.
5. How did you attract/address your audience?
This document summarizes the key design elements and considerations in a magazine aimed at a target audience of 12-18 year olds. The front cover features a large image of a 16-year old artist to appeal to the target age group. The price of £1.50 is meant to be affordable for the young audience. Informal language like "swagger" and "celebs" is used to seem entertaining. The contents page uses bright colors and large overlapping images to seem informal, attractive, and emphasize important pages. A double page spread separates text with multiple images and a large split image to look visually appealing and modern by incorporating social media references and mentioning how to access the artist's music on iTunes.
5. How did you attract/ your audience?
This document summarizes the design choices made for a magazine targeted at 12-18 year olds. Key points include:
- The front cover features a large image of a 16-year-old artist to appeal to the target audience. Informal language like "swagger" is also used.
- The contents page uses bright colors and large overlapping images to look attractive without too much text.
- A double page spread includes multiple images and separates text with a large split image to look visually appealing. It also references social media platforms important to the target audience.
- Brief instructions on how to access the artist's music digitally are included to appeal to the modern audience. Stylish photos of the artist
Media research codes and conventions - magazine covers
The document discusses codes and conventions used in magazine front covers. It analyzes covers of Billboard, Q, and Billboard magazines. Some conventions it identifies include using bright colors and images to draw attention to key words, direct address to readers to create engagement, and mid shots of artists to emphasize fashion style and appeal to audiences. Covers are designed to attract readers by fulfilling cognitive needs for knowledge, diversion, and conversation starters about artists.
Question 5
My target audience is 15-26 year olds, similar to Q magazine. The magazine cover features a close-up photograph of a model, with the model's name in the same position as Q, to attract this audience. The contents page is easy to use with brief article descriptions. Photographs and house style, including red, white, grey and black colors, signal the genre and artists to confirm the magazine is suitable for the target age range. Layout and double page spreads mimic the popular Q magazine to effectively reach this intended audience.
Question 5 two
The document discusses various design elements and content included in a magazine to attract and engage its target audience of music fans aged 16-24. These elements include an unusual font and guitar image in the masthead to draw readers in, competitions to win concert tickets, pull quotes highlighting article content, varied fonts and colors on the cover, interviews with popular bands, behind-the-scenes images showing the human side of artists, and details about upcoming album releases. The goal was to create a magazine that appealed to the interests of the target readership through visual design, relevant content, and a personal connection with artists.
Evaluation: Question 5
The document discusses how the author attracted their target audience for a magazine. They based the magazine on the format of Kerrang!, an existing music magazine. This was to appeal to a similar audience. The author used an eye-catching color scheme of red, black, white and grey that is common in similar magazines. They made the magazine a "special edition" focused on a list of the top 100 rock songs to further attract the target audience interested in music rankings.
Magazine draft analysis
The document discusses the plans for a Halloween-themed magazine targeting a young audience. It will use eye-catching colors and layouts with lots going on to attract readers' attention. The cover will feature a large main image and promotions like posters. The contents page will highlight typical and new features using images for sneak peaks. The double page spread will focus on an exclusive main image and eye-catching pull quote to draw readers in.
Magazine draft analysis
The document discusses the plans for a Halloween-themed magazine targeting a young audience. It will use eye-catching colors and layouts with lots going on to attract readers' attention. The cover will feature a large main image and promotions like posters. The contents page will highlight typical and new features using images for sneak peaks. The double page spread will focus on an exclusive main image and eye-catching pull quote to draw readers in.
Presentation1
This document summarizes Ellen Dempster's plans for an independent study project creating a cover for The Big Issue magazine. The Big Issue typically features celebrities, politics, sports and entertainment. Dempster wants to focus on celebrities and how they can seem relatable by discussing mental health issues or struggles. She analyzes past magazine covers that influenced her ideas, such as featuring an up-and-coming star who experienced homelessness and using bright colors, clear images and graphics to draw attention. Dempster outlines ideas for her own cover, including medium shots of influencers, lightning bolt graphics, black and white colors and a zooming title style.
Question 4&5
This document discusses the target audience and methods for attracting and addressing the audience for a music magazine. The target audience is males and females aged 16-25 interested in indie, pop, and rock music and technology. Focus groups were used to get feedback from the target audience.
The front cover uses a neutral image of an artist making eye contact to appeal to both genders. The masthead and anchor text create intrigue. The contents page uses social media links and sections for easy navigation to engage younger readers. Competitions and calls to action like "free" and "win" entice readers.
Pull quotes and bold artist names catch attention in articles. Large spanning images create a personal relationship with the artist
Evaluation question 5
The document summarizes the methods used to attract and address the target audience of a magazine. It referenced popular mainstream artists on the cover and contents page to appeal to the target audience of 17-25 year olds. Bright, eye-catching colors were used in the double page spread and layout to match the look that would appeal to younger audiences. The simple and stylized cover layout carried through the rest of the magazine in a consistent theme using red, black and white colors to make it easy for younger audiences to follow.
Kerrang analysis
The document analyzes various elements of the magazine Kerrang!, which targets teenage males. It notes that the cover uses bold colors and commercial elements to appeal to its target audience. Throughout the magazine, a consistent style is maintained to give a rebellious vibe. Articles use colloquial language and conversational styles to seem approachable to readers. Advertisements feature products and words that align with the genre of music the magazine promotes.
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Media research codes and conventions - magazine covers
Media research codes and conventions - magazine covers
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coursework research real life magazine.pptx
The document provides requirements and research for developing a new real-life story magazine targeted at 16-25 year olds. It outlines that the task is to create covers, contents pages, and a website for the magazine launch. Research into existing magazines found that codes and conventions like shocking headlines, colorful designs, and prizes would not appeal to the target audience. Additional research with the target age group found they prefer a minimalist design with muted colors, sensitivity around topics, and social media promotions over puzzles. The document concludes with proposed codes and conventions for the new magazine based on this research, such as softer topics, cleaner layouts, and headlines centered at the top in a consistent font.
Advertising unit 15
1) The document outlines 12 common types of advertising, describing the goal and approach of each type. This includes demonstrating product capabilities, showing problems customers face and how the product solves them, comparing products, using exemplary stories or testimonials.
2) It then analyzes several advertisements - a Calvin Klein ad campaign focusing on themes like self-expression and sexuality to attract millennials, a print ad for Tide detergent featuring a happy housewife, and a radio ad for Snickers featuring celebrity endorsement from Mr. T.
3) Key techniques discussed include the use of diversity and body positivity in the Calvin Klein ad, symbolic meanings and target demographics in the Tide ad, and how celebrity
Question one
The document discusses how the media product uses, develops, or challenges conventions of real-life media products. It summarizes how the product sticks to conventions such as bright colors, high key lighting, and imperative verbs to look professional. It also challenges some conventions by focusing on an unconventional genre of house music and portraying an empowered female model rather than sexualizing her. The document analyzes where it meets and challenges conventions through choices of genre, lighting, locations, and focusing on the model's determination rather than sexuality.
Magazine mind map
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Mind map
Joe Dolan is creating an ancillary TV magazine product for his media studies course. He researched the history and circulation of Inside Soap magazine to inform his ideas. Some of his headline ideas were "WHERE WAS HE?", "I SHOULD HAVE KILLED HIM!", and "I'M PREGNANT". He considered using character names and photos in mid-shots on the cover. Joe plans to price his magazine at 99p to target audiences and use social media to promote it. He concluded that high-quality images and organization will be important to creating his magazine.
Mind map
Joe Dolan is creating an ancillary TV magazine product for his media studies course. He researched the history and circulation of Inside Soap magazine to inform his ideas. Some of his headline ideas were "WHERE WAS HE?", "I SHOULD HAVE KILLED HIM!", and "I'M PREGNANT". He considered using character names and photos in mid-shots on the cover. Joe plans to price his magazine at 99p like existing soap magazines. He will use social media to promote reader interaction.
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The document discusses a print media project - a music magazine aimed at young female rock music fans. It summarizes how the magazine represents conventions of real magazines through things like mastheads and direct address, while having a unique selling point of targeting female audiences. Stereotypes represented in the magazine include female and rock musician stereotypes. The magazine aims to challenge some stereotypes through images that combine rock style with vulnerability. A suitable media institution to distribute the magazine would be IPC Media, known for magazines like NME.
Media Evaluation
This document analyzes a student's print media product evaluation. It discusses how the student's product uses and develops conventions of real magazines. It describes how magazines typically feature mastheads partially covered by images, give away free items to attract buyers, use sell lines to grab attention, include exclusive interviews, and more. The student aims to challenge gender stereotypes on the cover. The document also discusses the contents page layout, double page spreads, representation of social groups, potential distributors like Bauer Media, the target audience, and technologies learned through the process.
Media evaluation pp copy 1
The document discusses a print media project - a music magazine aimed at young female rock music fans. It summarizes how the magazine represents conventions of real magazines like mastheads and direct address, while having a unique selling point of targeting females. Stereotypes of rockers, females and celebrities are represented through images and articles. The institution IPC Media is proposed to distribute the magazine as they already produce similar music magazines.
Media evaluation
The document discusses the ways in which the author's media product uses and challenges conventions of real magazines.
It establishes a consistent house style taking inspiration from Q Magazine, which uses consistent typefaces and color schemes but varies other elements. The central image placement challenges conventions to avoid covering the masthead. Graphics and a tagline are used conventionally.
Content sections include "Regulars" and "Features" with copy to interest readers. Images maintain a clean layout and imply a range of content. Language is formal rather than colloquial. Layout uses alignment, lines and boxes for organization.
A double page spread features a large central image and aligns elements using the house style colors. Text is arranged in
Media evaluation
The document analyzes how the author's media product uses and develops conventions of real music magazines.
The author's magazine covers music in a pop/rock genre similarly to magazines like Kerrang! and Billboard. It uses conventions like mastheads, incentives, barcodes, and segmented content sections. Large images and captions are used on page spreads similarly to other magazines. The contents page segments text into categories with headers and page numbers.
Different social groups are represented through the cover stars and filler images, appealing to both genders and genres like indie and pop. The target audience is mid-teens to late 30s due to the rock and pop focus.
The author concludes they would want their magazine distributed physically
Media evaluation
The document provides an analysis of how a media product, a magazine, uses and develops conventions of real magazines.
The magazine uses conventions like a masthead on the cover, incentives to purchase, a barcode, segmented categories and headers in the contents page. Images are manipulated to create 3D effects and captions are placed over images. Fillers and page numbers are also included.
The magazine represents different social groups through the cover stars who have an indie look and both genders are shown. A filler image appeals to more pop fans. The target audience is mid-teens to late thirties who are interested in rock and pop music.
The best media institution to distribute the magazine would be a well established profit-
Media conventions
The document discusses conventions used in magazine design and how the media product challenges or adheres to these conventions. Some conventions that are used include placing the masthead in the upper left corner, using large images as the center of visual interest on the cover and in articles, and having bold, eye-catching headlines. However, the media product challenges conventions by having the masthead overlap the cover image rather than be fully visible, using two models of different races and classes for the center of visual interest rather than one model, and incorporating a deck or standfirst with the headline for additional context. The document provides examples of how conventions were both followed and adapted to better suit the target audience.
In what ways does your media product use
The document discusses various conventions used in real media products and how the author's media product both uses and challenges some of these conventions. It describes using forms found in magazines like Time Out and Around Ealing, such as a masthead, center of visual interest images, and headlines/cover lines. However, it also challenges some conventions by placing the masthead over an image rather than keeping it clear, using two models of different races and classes for the center image rather than one, and incorporating a "deck" or "standfirst" to provide more context for articles rather than just the headline. The document provides examples of how the author's product both borrows from and adapts typical magazine conventions to appeal to their intended audience.
2. research(3)new (1)
This document provides research on existing magazine cover designs. It analyzes common features such as the model being the center focus. It also notes design elements like minimalistic titles that fit the aesthetic. The document considers how these aspects will inform the author's own work, such as positioning the model/product and choosing a title style that matches the aesthetic. The intended audience is described as men ages 16-25+, who are emulators seeking approval through streetwear fashion trends, and have a lower middle to upper middle class social status.
Magazine and online
- Hearst Magazines publishes 21 magazine brands in the UK that reach over 1/3 of UK women and 1/4 of UK men each month. Their magazines include Cosmopolitan, Country Living, ELLE, Esquire, and others.
- The document provides guidelines on codes and conventions for magazines, including the masthead, box-outs, menus, tags, captions, covers, and more.
- Research was conducted through a questionnaire to understand magazine preferences between younger (16-20) and older (21+) audiences. Younger audiences preferred entertainment and fashion magazines online, while older groups favored magazines for news and information.
Magazine and online
- Hearst Magazines publishes 21 magazine brands in the UK that reach over 1 in 3 UK women and 1 in 4 UK men each month. They sell over 4 million magazines a month.
- Hearst targets demographics of 25+ and 18-25 years old to reach a wide audience. Content includes celebrity gossip, fashion, and entertainment to attract fun-loving 16-24 year olds.
- Primary research showed that magazine purchases are more popular with those aged 20+, while those aged 16-20 prefer reading magazines online. Younger audiences favor entertainment and fashion content while older audiences prefer news and information.
Evaluation question 4&5
The document discusses attracting and addressing a target audience for a country music magazine. The target audience is identified as 18-34 year old males and females interested in country music. Focus groups with the target audience provided feedback that informed magazine design. The magazine uses neutral colors and avoids gender-specific elements to attract both male and female readers. Features like exclusive interviews and pull quotes are used on the cover, contents page, and articles to attract readers and encourage purchasing the magazine.
The evaluation
The document provides guidance for a student's evaluation for a media studies coursework assignment. It outlines the seven questions that will be asked as part of the evaluation and provides advice on how to structure the response for each question. For question one on identifying the target audience, it recommends including research like an audience questionnaire, photos from a scrapbook, and diagrams to illustrate the key attributes of the target audience. It also provides sample slides responding to question one, identifying the target audience as 16-24 year old females interested in indie music and fashion.
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Grazia is an international weekly women's magazine owned by Arnoldo Mondadori Editore and first published in Italy in 1938. It is targeted towards affluent women aged 25-45 and focuses on fashion, beauty, celebrity news and culture. The magazine's website reinforces its brand and values through easy navigation, prominent advertising from brands like Victoria's Secret, and engaging content on celebrity lifestyles and topics relevant to modern women.
Presentation9
Closer is a British tabloid magazine targeted towards women aged 25-45. It focuses on celebrity gossip, lifestyle advice, and entertainment news. The magazine aims to help readers achieve work-life balance, enjoy luxuries on a budget, and make healthy choices. It also provides escapism through stories on celebrities' personal lives. The website reinforces the magazine's brand and uses hyperlinks to easily guide readers between sections on topics like celebrity, diet, and entertainment news. Advertisements and subcategories provide specific insights and ideas that would interest the target demographic.
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This document summarizes key details about the UK entertainment magazine Heat. It provides information on Heat's target audience, positioning as a magazine focused on celebrity news, gossip, beauty and fashion primarily aimed at women. The summary also discusses elements of Heat's magazine covers, website navigation and branding to engage readers and reinforce its credibility on celebrity insights.
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The document discusses plans for a magazine called Blure, including choosing a nearby public park as a photography location due to its natural lighting and scenic views. The author aims to photograph a diverse group of models in generic shot types commonly seen in lifestyle magazines, using props and makeup to contrast with natural backgrounds and represent the magazine's style. Confirmed models so far include Mercy Adefemi, Michael Adefemi, and Molly Cornwall.
Presentation9
Closer is a British tabloid magazine targeted towards women aged 25-45. It focuses on celebrity gossip, reality television shows, parenting advice, and affordable fashion and beauty tips. The magazine aims to help busy mothers and wives feel connected to celebrities' lives while also providing lifestyle advice and a sense of escapism. On the cover, Victoria Beckham appears tired in a candid photo, reinforcing the message that celebrities' lives aren't always glamorous and that she would do anything for her family like the target readers. The magazine panders to its audience's interests in celebrities, parenting, and managing a busy home life on a budget.
MEDIA NEA
Grazia is an international weekly women's magazine owned by Arnoldo Mondadori Editore and first published in Italy in 1938. It is targeted towards affluent women aged 25-45 and covers topics like fashion, beauty, celebrity news, and lifestyle. The magazine's website reinforces its brand and values through easy navigation, hyperlinks to key sections, and advertisements from brands like Victoria's Secret that also target women. It aims to engage readers through a pop-up subscription offer and provide relatable content across various subcategories.
Brand
Bauer Media Group is a German multimedia conglomerate that owns over 600 magazines, 400 digital products, and 50 radio and TV stations across 13 countries. As the 5th generation of family ownership, Bauer Media Group reaches 200 million consumers worldwide. In the UK, Bauer Media Group owns popular women's magazines like Take a Break, Britain's best-selling women's weekly magazine, and TV Choice, the UK's biggest selling magazine.
Indusrial Brand
Bauer Media Group is a German multimedia conglomerate that owns over 600 magazines, 400 digital products, and 50 radio and TV stations across 13 countries. Originally a small German printing house, Bauer Media Group entered the UK market in 1987 and became Britain's third largest publisher under the name H Bauer Publishing. They publish several popular UK weekly women's magazines, including Take A Break, which has long been the best-selling women's weekly title in the UK.
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The document provides a timeline of key developments in the magazine publishing industry from 1403 to 2018. It begins with manuscript writers and illuminators setting up shops near St. Paul's Cathedral, considered the center of England's printing industry. Some notable events and publications included the first fashion magazine in 1586, the first monthly magazine focused on relationships in 1693, the first US magazine in 1741, and the launch of popular magazines like The Strand, Harper's Bazaar, Rolling Stone, and New York Magazine between 1891 and 1967. The largest magazine publishers merged in 1969, and technological developments like barcodes on covers and digital magazines emerged between 1989 and 1995, changing how audiences accessed magazines.
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This document discusses audience research for a magazine targeted towards Gen Z readers aged 16-25. It notes that this demographic embraces multiple cultures and moves beyond simple definitions of race and ethnicity. They are inspired by celebrities like Ariana Grande and Drake who want to achieve mainstream success, as well as activists like Greta Thunberg and MLK Jr. The target audience enjoys reading about others' personal lives as a form of escapism. While some prefer less intrusive magazines, most are interested in content with drama and personal details. The magazine should aim to attract a wide Gen Z audience with such engaging content.
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Walt Disney founded his company in 1923 and released their first animated film, Snow White and the Seven Dwarves, in 1937. Their 1967 film The Jungle Book pushed animation technology forward using techniques like the multiplane camera for enhanced depth and special effects. While targeting young families originally, The Jungle Book has endured and expanded its audience over time. Modern streaming services like Disney+ have helped introduce new generations to this classic film.
The jungle book
Walt Disney founded his company in 1923 with his brother Roy. Their first animated film was Snow White and the Seven Dwarves in 1937. Disney made changes to The Jungle Book script to make it lighter and more entertaining for family audiences. The Disney franchise is now worth over $100 billion. Early animation techniques developed between 1895-1920 included stop-motion and drawn animation. The first feature-length animated film was The Adventures of Prince Achmed in 1926 using silhouette animation.
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Walt Disney founded The Walt Disney Company in 1923 with his brother Roy. Their first animated film, Snow White and the Seven Dwarves, debuted in 1937. Originally focused on families with young children, Disney's 1967 film The Jungle Book gained widespread popularity. Disney pioneered techniques like multiplane cameras and transparent animation cels to create realistic effects and depth for the time. While technology has advanced significantly, the original film challenged conventions and remains influential in animated history.
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- 1. Planning
- 2. Key Codes and Conventions ✓They all had subcategories of sections that will appeal to the reader. (website) ✓They have a search bar that is easier for them to get to the exact information they want to read ✓They have advertisements that link to the ideologies of their magazines ✓They have other forms of mediums to gain a larger audience I.e a radio show ✓They have a pop up which invites you to subscribe or either have it in the hyperlink ✓The contents page has cut out imakes it look invitinga and fun with social media attached (print) ✓A Masthead either black or white and bold- the name of the magazine establishing their brand identity ✓Natural lighting to make the main image look relatable and or High key lightiing to make the main image look unatainableor powerful ✓The main image (celebrity) is usually looking directly at you, engagingwithj the reader- trying to sell the product ✓The colour palette is usually bland in order to let the main image shine but always have the colour pink incorporated ✓The coverlines usually on healtth, fashion and beauty- The anchorage text with a a quote from magazine, and is underneath the main image ✓They usually have a housetyle, direct mode of address
- 3. What will I adopt and what will I challenge/subvert ❖I plan on subverting the ideologies that having a female embody the stereotypical attributes as the main image gains more readership. ❖I will adopt the trait that using high key lighting will attract more readers but slightly less airbrush to create a more intimate relationship with the reader in order to blur the lines of celebrity culture (issues 16-25 have with wanting to look "perfect" dismissed) ❖I will have coverlines talking about health, fashiona and entertainment ❖Instead of having a celebrity as the main image but someone of similar status emulated through the anchorage text(their story) ❖I will have pop ups on the website to interact with the reader ❖I will have a slogan as a way of reinforcing brand identity ❖I will have a section in the hyperlinks about having a podcast as another form interaction with demographics ❖I want to challenge what people view as "newsworthy" I.e being a mum ❖Attracting both a male and female audeicne rather than just a female skew