5. Attributed to Dan Zen Yutaka Tsutano afronie Sispace at Salford ModernDope (old account)
6. What is out there about me? Digital identity / footprint Returns pictures on Facebook you might not have expected – as student said “pictures of me drinking wine are on Google!!” Search for yourself on http://www.123people.com/
7. Why are these services making the information available? Facebook covertly launches photo facial recognition software - that users have to opt out of Preoccupations benrmatthews Facebook users upload loads of pictures – connecting them via facial tagging massively increases connectivity http://www.pcworld.com/article/226228/facebook_facial_recognition_its_quiet_rise_and_dangerous_future.html
8. Pocket Magnifier from cobalt123 By Axel Bührmann Separation of form and content Accessibility Mick Roche
16. What can Social Media do for small businesses? Ninety percent of those surveyed agreed that social media is important to their business. The report reveals that the self-employed (67%) and small business owners (66%) were more likely to strongly agree with this statement. … almost all marketers have four tools in their toolkit: Facebook, Twitter, LinkedIn and blogs. Two surprises in this year’s study: Facebook surpassed Twitter since the 2010 survey, and MySpace is not being used by at least 81% of marketers. Student social media consultants Identified opportunities for: Merchandising Selling last minute tickets for events Enhancing customer relations Etc. http://www.socialmediaexaminer.com/small-businesses-benefit-most-from-social-media-study-reveals/
17. Students work in groups to create digital strategy Investigate technologies Investigate business, plan strategy Storyboard web site Proof of concept site in Wordpress Assessed in examination
20. Emerging Technologies module learning experiences Active engagement and experimentation Multiple perspective thinking – consumer/producer, customer/ service provider Inquiring and critical approach Not fixed knowledge
Editor's Notes
Module contextY1 module taught to 250 students with my colleagues MG and Maria Kutar
Designing moduleFederman (2004)’s interpretation of McLuhan’s statement “the medium is the message” encourages us to notice changes that accompany a new medium, in order to shape its development and effective use. This approach has informed the development and delivery of a Year 1 undergraduate module called Emerging Technologies to 250-350 students across eight different degree subjects in a United Kingdom Business School.
Case study runs through year long teaching and assessmentWeb site evaluation, technology investigation, digital strategy
Technologies and web services used by studentsBlackberries, iphones
Life experiences - How do they use them?Resisting Digital Native assumptions Encouraging critique, start with personal use
All users - Focus on Accessibility
Model use of Personal Learning Network
Based on 2 reflexive relations/ dualitiesTheory/practicePersonal/ organisationalAlsoConsumer/producer
Case study runs through year long teaching and assessmentWeb site evaluation, technology investigation, digital strategy
