How the Internet and Social Media is changing the Consulting ProfessionRunway Digital
Presentation delivered by Samantha Bell to an Australian Consulting Practice 16 April, 2010 to provide insight on how the Internet and Social Media is impacting Business and the Consulting profession. Interested in your thoughts - leave a comment! Thanks
How Lawyers Can Harness the Power of Social MediaCarolyn Elefant
Based on the book, Social Media for Lawyers: the Next Frontier, this presentation shares some practical, goal-centric ways that lawyers can use social media to find jobs, network and seek out new opportunities.
http://insidepublicrelations.blogspot.com/2010/03/inside-public-relations-launch-social.html
The Public Relations industry has been constantly evolving and adapting itself to the changing environment. The emergence and growth of social media has completely transformed the way businesses interact with their target audience and hence have made an impact on the public relations industry. As demand for social media increases, Public Relations practitioners need to educate their clients on social media. This presentation aims to introduce certain key aspects and issues regarding social media like what is social media, why is it called social media, what are the advantages and disadvantages of using social media, what are the sociological concepts behind social media and what is their relevance to PR and how social media can be used. Hope you find this presentation informative and please feel free to leave comments.
There's more to LinkedIn than you might think! This presentation looks at what, who, where, why, how and when LinkedIn can be used by Higher Education professionals, students and graduates.
How the Internet and Social Media is changing the Consulting ProfessionRunway Digital
Presentation delivered by Samantha Bell to an Australian Consulting Practice 16 April, 2010 to provide insight on how the Internet and Social Media is impacting Business and the Consulting profession. Interested in your thoughts - leave a comment! Thanks
How Lawyers Can Harness the Power of Social MediaCarolyn Elefant
Based on the book, Social Media for Lawyers: the Next Frontier, this presentation shares some practical, goal-centric ways that lawyers can use social media to find jobs, network and seek out new opportunities.
http://insidepublicrelations.blogspot.com/2010/03/inside-public-relations-launch-social.html
The Public Relations industry has been constantly evolving and adapting itself to the changing environment. The emergence and growth of social media has completely transformed the way businesses interact with their target audience and hence have made an impact on the public relations industry. As demand for social media increases, Public Relations practitioners need to educate their clients on social media. This presentation aims to introduce certain key aspects and issues regarding social media like what is social media, why is it called social media, what are the advantages and disadvantages of using social media, what are the sociological concepts behind social media and what is their relevance to PR and how social media can be used. Hope you find this presentation informative and please feel free to leave comments.
There's more to LinkedIn than you might think! This presentation looks at what, who, where, why, how and when LinkedIn can be used by Higher Education professionals, students and graduates.
Social media strategy for education sector Synopsis: Building and growing strategies for YOUR social media including Student Recruitment, Alumni Relations, Events Management, Promotions and Contests. Integrated with YOUR other existing digital and social media content. Drive traffic to your online preference and unify policy & processes to succeed!
Social Media Marketing for Lawyers
Presented at Globalaw Americas Regional meeting 2009, Banff Springs.
Presented by: Michael Rabinovici, LL.B.,VP, Strategic Initiatives, AR Communications Inc.
Higher education & Digital Marketing: Trends & Best PracticesWeb_Spiders
This Webinar on 'Higher education & Digital Marketing: Trends & Best Practices' is specially for marketers associated with higher education institutions.
Learn more about a well planned digital media strategy, which holds the key to success.
For on-demand learning and social media workshops visit: http://webinars.webspiders.com/on-demand-learning/digital-marketing
For more Digital Marketing & Social Media Presentations from Web Spiders visit:http://www.slideshare.net/Pisocialmedia
One year ago I posted, "10 Social Media Best Practices in Higher Education" which has proven to be one of my most popular posts. This is not surprising, as many of my campus speaking engagements include covering such topics.
This top 10 list includes:
Implement a Social Media Strategy
Produce Quality & Accurate Content
Manage Platforms with Social Media Managers and Student Leaders
Use an Authentic and Transparent Voice
Represent the University/Division/Department Brand and University Resources
Collaborate and Support other University Social Media Pages
Respect Your Community
Dive into Data
Empower Influencers and Engage Audience
Get Internal Buy-In
Social media exists in the gray, so even these best practices could be scrutinized. Whatever your perspective, higher education needs more tools to aid in strategy development, especially since social media platforms change constantly.
What would a leader in higher education tweet? Ready or not, social media use by college students is skyrocketing, challenging student affairs educators to meet them where they are. To explore this phenomenon, this Region VI Research Grant awarded study looked at sixteen senior-level Student Affairs administrators and their leadership practices on social media over a six-month period. This presentation was offered at both NASPA and ACPA national conferences, where attendees received a leadership framework and digital decision-making model based upon the results of the study.
Social Media for Green Careers by @JoeySheppEarthsite
How to leverage social media to advance your sustainability career. Learn now social media and sustainability have a perfect fit and can work in tandem to build your personal brand, land a green job or create your dream job.
Maryland Parks and Recreation - Connecting People and Places SociallyLutricia Eberly
Curious what it means to engage your community socially? What to cultivate a stronger following on your existing social media platforms? Learn what you can do to engage your community at a higher level socially
Social media strategy for education sector Synopsis: Building and growing strategies for YOUR social media including Student Recruitment, Alumni Relations, Events Management, Promotions and Contests. Integrated with YOUR other existing digital and social media content. Drive traffic to your online preference and unify policy & processes to succeed!
Social Media Marketing for Lawyers
Presented at Globalaw Americas Regional meeting 2009, Banff Springs.
Presented by: Michael Rabinovici, LL.B.,VP, Strategic Initiatives, AR Communications Inc.
Higher education & Digital Marketing: Trends & Best PracticesWeb_Spiders
This Webinar on 'Higher education & Digital Marketing: Trends & Best Practices' is specially for marketers associated with higher education institutions.
Learn more about a well planned digital media strategy, which holds the key to success.
For on-demand learning and social media workshops visit: http://webinars.webspiders.com/on-demand-learning/digital-marketing
For more Digital Marketing & Social Media Presentations from Web Spiders visit:http://www.slideshare.net/Pisocialmedia
One year ago I posted, "10 Social Media Best Practices in Higher Education" which has proven to be one of my most popular posts. This is not surprising, as many of my campus speaking engagements include covering such topics.
This top 10 list includes:
Implement a Social Media Strategy
Produce Quality & Accurate Content
Manage Platforms with Social Media Managers and Student Leaders
Use an Authentic and Transparent Voice
Represent the University/Division/Department Brand and University Resources
Collaborate and Support other University Social Media Pages
Respect Your Community
Dive into Data
Empower Influencers and Engage Audience
Get Internal Buy-In
Social media exists in the gray, so even these best practices could be scrutinized. Whatever your perspective, higher education needs more tools to aid in strategy development, especially since social media platforms change constantly.
What would a leader in higher education tweet? Ready or not, social media use by college students is skyrocketing, challenging student affairs educators to meet them where they are. To explore this phenomenon, this Region VI Research Grant awarded study looked at sixteen senior-level Student Affairs administrators and their leadership practices on social media over a six-month period. This presentation was offered at both NASPA and ACPA national conferences, where attendees received a leadership framework and digital decision-making model based upon the results of the study.
Social Media for Green Careers by @JoeySheppEarthsite
How to leverage social media to advance your sustainability career. Learn now social media and sustainability have a perfect fit and can work in tandem to build your personal brand, land a green job or create your dream job.
Maryland Parks and Recreation - Connecting People and Places SociallyLutricia Eberly
Curious what it means to engage your community socially? What to cultivate a stronger following on your existing social media platforms? Learn what you can do to engage your community at a higher level socially
5 Steps To Regain Your Confidence - You Have ChoicesJenni Proctor
The biggest difference between a confident person and someone who lacks confidence is that the confident person recognises that they have choices and they are prepared to back their decisions. Even if your confidence is still not strong take the time to consider the options that you currently have.
The world of work has changed dramatically over the last twenty years. Anyone who is 40+ has seen business and employment practices revolutionized, with advantages and disadvantages innate in every major change. People in their 50s and 60s have also witnessed the entire evolution of the information age and the integration of digital technology into every aspect of our lives.
Social Media for Career Education and Community Career ServicesJenni Proctor
Social media is an effective way to link students and the community with the career information and support that they need. This presentation was prepared and delivered by Jenni Proctor http://ClarityCareerManagement.com.au for Career Advisors on the Sunshine Coast of Queensland, September 2 2013.
A complete introduction to open data in the context of local transportation, including definitions, examples, rationales, implementation challenges and guidelines.
Presentation on Using Social Media in Business given at the Virginia Association of State Colleges and University Purchasing Professionals (VASCUPP) SWAMfest October 11, 2009 Hotel Roanoke, Roanoke Virginia
Social Networking Using Linked In For Job Search V9 00 091117Thomas Lassandro
Today, maybe more so than at any other time, it is important for business professionals and executives to use social networking tools to find and nurture connections, potential business partners, and business relationships. Given the rise of social media or Web 2.0, however, there are multitudes of choices available. This presentation helps business executives understand the ways to optimize the largest business social networking platform for their job search: LinkedIn.
Social Media Strategy for Maximizing Your LinkedIn Experienceerikakirstenbeck
Emerging online collaboration platforms are fundamentally changing the way we work and engage with each other, clients and partners. LinkedIn is no exception. Maximize your online brand with a specific social media strategy to achieve your professional goals.
An introduction to the use of LinkedIn for commercial real estate brokers and marketers. Co-presented with Barbi Reuter, RPA of Cushman & Wakefield | PICOR Commercial Real Estate.
Academic online profile development - NARTI Workshop - Salford Business SchoolSalford Business School
Academic online profile development session notes from - NARTI Workshop - held at Salford Business School, University of Salford on 26th November 2016. Presented by Dr Aleksej Heinze and Udeni Salmon.
See related blog post:
http://blogs.salford.ac.uk/business-school/narti-workshop-academic-online-profile
Using LinkedIn to Support Franchise Lead Generation EffortsLSM
LinkedIn can have a huge impact on your ability to generate franchise leads. Whether or not that impact is positive or negative however, is completely up to how you’re using it. This presentation goes over strategies that franchisors can apply on LinkedIn to help increase the number of franchise leads they receive each year.
Some key takeaways:
1. Make sure that you and your company have profiles on LinkedIn.
2. Review your competitors’ company profiles to better understand of how they’re positioning themselves toward your target audience.
3. Develop a showcase page that focuses on your franchise opportunity.
4. Post educational, informative content (good press) about your franchise system on your company’s LinkedIn profile page and your franchise opportunity showcase page.
5. Use sponsored updates to maximize post visibility.
6. Engage with LinkedIn Groups related to your target audience in order to keep top of mind with people that may be good franchise lead opportunities in time.
7. Purchase one of LinkedIn’s premium packages.
8. Get your employees to share the updates that are posted on your company’s LinkedIn profile or your company’s franchise opportunity showcase page to maximize exposure.
9. Posting your good press on LinkedIn allows you to increase the longevity of the content, as well as get it in front of more quality eye-balls.
10. Use conversion goals in Google Analytics to help track the amount of web leads you receive that originated from LinkedIn.
11. Make your blog posts shareable via LinkedIn as well in case someone checks out one of your blog posts and decides to share it on their own newsfeed; you want to make it as easy as possible for people to find, read and share your content.
It's true: You can teach an old dog new tricks.Jenni Proctor
Older people can choose to learn new skills, try new experiences, and undertake completely new challenges. All that is needed is the desire to do so, and the systems, strategies and support to succeed. This webinar was created as part of an Online Marketing Mastermind which we took part in in Costa Rica.
12 Crucial Factors to Career SatisfactionJenni Proctor
Education expands one's career opportunities and skill set but isn't exactly a guarantor of contentment or success. While degrees open doors, they don't necessarily mean a particular position — or even path — will ultimately prove the most viable, comfortable fit. Some pretty basic factors need meeting before true happiness settles in.
Understanding Recruiters: They Stand Between You And Your Future JobJenni Proctor
If you are looking for a new job, chances are high that you will need to meet with a recruiter or two during your job search. It is important to understand what their role is so that you start off with the appropriate expectations.
5 Steps To Regain Your Confidence - Courage and WisdomJenni Proctor
Making the decision to change your career requires courage, and making a smooth change requires wisdom, clarity and strategy. Anyone who chooses to change their career will face challenges, and this does not get easier with age. As we face the challenges our confidence can be eroded, bit by bit or through some nasty incident.
Complacency is one of the greatest enemies of the mature worker. If you aren’t growing in your role, learning new skills, open to new and better ways of doing things, you can be sure that someone else around you will be. Often people who are caught unaware by a redundancy recognize, too late to save their job, that they have not proactively adapted within their role or have not been attuned to the politics of what was happening around them.
Job Interview From A Child’s PerspectiveJenni Proctor
Before I was a Career Counsellor and Coach I worked as a Teacher Librarian for many years. There were many things I loved about this work, the best part being the kids. I never tired of their fresh outlook on the world, the way they could take an idea and expand it to make it their own.
A study undertaken at Berlin’s Max Planck Institute for Human Development compared the consistency of workplace performance and reliability of older workers aged 65 to 80 years old with younger workers aged 20 – 31 years old.
It seems that the threat of redundancy is circulating in many major companies right now. With that threat comes worry and a massive sense of insecurity. No-one knows what is going to happen. No-one feels that they have any control over the decisions that are being made further up the food chain. Morale declines. Friends and colleagues know that it may come down to "you vs me". It's not a good place to be! For more information visit us at http://boomersnextstep.com
Many people live with the fear of redundancy for months before they experience its reality. Many others fear what might happen, but find that their job is secure.
If you are facing the possibility of redundancy it is important to be prepared. Taking simple steps to be prepared will help you avoid the feeling of things being out of your control. It is empowering to know that you are ready, no matter what happens. This presentation shares 8 simple steps you can take.
Is your next step a career shift? Over the last few years many people have been affected by severe career shifts caused by redundancy or problems within the company that employed them. For more info, please visit http://ClarityCareerManagement.com.au
NIDM (National Institute Of Digital Marketing) Bangalore Is One Of The Leading & best Digital Marketing Institute In Bangalore, India And We Have Brand Value For The Quality Of Education Which We Provide.
www.nidmindia.com
Exploring Career Paths in Cybersecurity for Technical CommunicatorsBen Woelk, CISSP, CPTC
Brief overview of career options in cybersecurity for technical communicators. Includes discussion of my career path, certification options, NICE and NIST resources.
This comprehensive program covers essential aspects of performance marketing, growth strategies, and tactics, such as search engine optimization (SEO), pay-per-click (PPC) advertising, content marketing, social media marketing, and more
3. Same advice, different context Prior to 2005 2009 and beyond Present yourself well in applications and interviews Present yourself in a good light to potential employers Look, act and sound as if you would be a good employee Utilise your network well Manage your online profile carefully Maintain consistency of your personal brand Does a Google search make you seem employable? Utilise your online and offline networks
4. Who are you online? Personal Branding What’s the image? What’s the access? Privacy Companies aren’t “supposed” to check applicants online Quick Google Search ………….Facebook, YouTube Global village – “Friends Forever” What’s online stays online!
6. Social Media as a recruitment tool Facebook About 70% of recent Graduates are on Facebook Strong mode of attracting their attention Twitter 5 – 10% of University students are on Twitter BUT About 49% have Distinction or High Distinction average Strong strategy to attract top graduates in certain industries (Source: Blog – GradConnection – “How to attract quality grads using Twitter”)
10. Candidate Management Tweets Apply and Wait………………….Not cool! Company brand reputation among applicants enhanced by good communication Companies using Twitter to let people know what the current status is eg All interviews now complete. Contacting successful applicants within the next week. Will this lead to a higher acceptance rate of job offers?
11. LinkedIn More oriented towards established careers You can create a profile, link with people and pay to make contact with others Is this an untapped source of opportunities for proactive graduates?
12. Social Networking Freedoms In 2003 – 2004, Social Media was BLOCKED Traditional companies Problems with WILB (Workplace Internet Leisure Browsing) Contemporary companies want someone who Can promote their brand Can acquire new business Social personality usually uses social media!
13. Advice for Students Clued up students are getting in ahead of the companies Creating personal profile pages to demonstrate their skills eg creative industries students. Video and blogs help them rank well with Google. Research the companies early. Do they fit? Join company’s Web 2 profile early – before advertising, before Career Fairs, before applications What is happening within the company? Get name known by responding to blogs and forums Make intelligent comments in blogs and forums Create an identity using url as part of signature to encourage links to personal page or ePortfolio Introduce self at Career Fairs……. “Hi I’m Jack. I responded to your blog last week….”
14. How you can help them Create a list of the companies that are using Social Media for Recruitment Could be a Wiki on the University’s career web site as it needs to be kept up to date. Rate of uptake is likely to be fast! Make them aware of the importance of their personal branding Encourage them to be proactive in their search
15. Research tools for you and your students GradConnection Google Alerts Google Reader RSS feeds YouTube SlideShare
16.
17. Google Alerts Google Alerts are email updates of the latest relevant Google results (web, news, etc.) based on your choice of query or topic. Monitor a developing news story Keep current on an industry or company Latest news about an event or person
18. RSS feeds Retrieves the latest content from the sites you are interested in. Save time by not needing to visit each site individually. Maintain privacy by not needing to join each site's email newsletter.
19. Google Reader An RSS feed to help you keep up with sites you visit Constantly checks your favourite news sites and blogs for new content Stored on your computer in one place with Google Reader Like reading email Share using Google Reader's built-in public page
20. YouTube and SlideShare Careers Recruitment Interviews Personal presentation Web 2 – Commoncraft on YouTube