This document discusses the importance of setting SMART goals, which are specific, measurable, attainable, realistic and timely. It differentiates between outcome goals, which represent desired results, and behavioral goals, which represent changes needed to achieve outcomes. Both short-term and long-term goals are important. Obstacles are natural but should be viewed as opportunities to learn. Goals require both extrinsic motivators like friends and coaches as well as intrinsic motivators like envisioning success. The document prompts the reader to set academic, career and personal goals.