The document analyzes and compares several fonts for their suitability for an album cover and digipak. The first font is deemed the best as it is bold with italics, which will make it stand out to target audiences who prefer eye-catching designs. The second font is considered too thin despite italics, and the third is the weakest as it is small and hard to read due to being italic and cursive. While later fonts have merits, they are not bold enough to catch viewers' eyes from a distance like the first font can.

1. Font Analysis
Fonts Analysis
The font presented to the left is
a very bold font, with creativity
to it as it has italic conventions.
The use of the boldness of the
font, I feel it will stand out more
when on sale in shops. The
majority of people in our target
audience tend to look for
something that stands out like
this – which was evident by the
number of albums sold with
similar fonts to this one.
I think that this font is not as
strong as the first one because it
is very thin, despite having the
italic aspect to it. I feel that this
is not as appealing to the
audience’s eye and will not
catch their eye as much as the
first font.
The font to the left, I feel, is the
weakest of the choices of fonts.
This is because is I very small
and hard to read as a
consequence of it being italic
and cursive – making it hard to
establish each character of the
words.
I feel that this font is a strong
contender for the final font used
for our final font. However, the
font is too thin and therefore,
will not stand out enough when
on sale. However, this could be a
contender for our track list on
the back of our digipak

2. I feel that this is very similar to
the first font presented above.
However, the only criticism I
have for this is that it is not as
bold and defined as the first
font. Therefore, this will not be
used as the main font but could
possibly used for the track list
on the back of the advert.
I feel that this final font is
appealing to the eye as it is
unique and includes a variety of
different aspects to it. However,
it is not bold enough to catch the
audience’s eye as a consequence
of it having an ombre effect
towards the bottom of the font.
Therefore, I will not be
including this for my advert and
digipak.