This document discusses different font options for a band's print production. It evaluates several sans serif fonts on criteria like readability at small sizes, consistency between uppercase and lowercase letters, uniqueness, and whether they match the aesthetic envisioned for the band. In the end, the author likes one font for its retro look but worries another option appears too sci-fi due to its italicization. Overall, the document analyzes fonts' suitability for the band's materials based on visual style, readability, and consistency across elements.

1. Fonts for Print Production
The Lafontaines – Light Up The
Background

2. This is a font I have linked with The Lafontaines since I first contacted them to
enquire about using them in my music video. I have a storyboard on my blog which
features this font quite heavily.
Although I enjoy the way the band’s name and the title of the track look in the font, I
think that it looks clumsy and hence would appear very unprofessional when sized
down, for instance when it is on the back of the cover during the track listing.
I would like to use the same font throughout the production and so I think I would
prefer to use a font that translates well in all sizes.
I have looked solely at sans serif fonts as I think this is a look I prefer. I do not want
anything too design heavy – nothing that has large and heavily embellished serifs
which detracts from the rest of the image.

3. This is another sans serif font. However, unlike the other, there is variation between
the capital and lower case letters.
The font is more curvy than the other one and the letters are quite round. However
I don’t know if this is something I’d like to include in my print production – it’s an
aesthetically attractive font but I’m not sure if it matches the image I have in my
head for the band.

4. This font is a slightly more quirky font than the previous two; the letters, whilst not
having any serifs, are not atypical of the letters they represent. The unusual
letters come into the font when it is typed in lowercase, which is helpful as I don’t
particularly like the way that the lowercase ‘U’ looks.
It is unusual and although it is a similar font to the one used for Disney film
‘Brother Bear’, I think it reflects the fact that the band is a little unique in it’s
musical style and is not typical of any band in the genres it crosses.
The change in the lowercase ‘o’ is something I think looks really good in the title
of the band especially. I will consider this font for use in my print production.

5. This font is appealing to me because of the thin and slanted nature of the letters.
This is quite unique and it is quite eye-catching.
However I think that when the font is scaled down to a smaller size it may become
hard to read and this is not really a viable option for the print production.
This font could be used in the magazine advertisement as this would have less text
on it in general but I would have to use another font for any comments that do not
need to be so big.

6. I like the look of this font, although it is quite thin. The letters are clearly defined and
the spaces between the words are a little different to most of the fonts I’ve looked at
so far, because of the extra distance.
The font itself has a lot of clean lines and the emphasis of the straight lines for letters
like ‘T’ and ‘I’ looks good compared to the curving nature of ‘S’ and ‘B’.
However when I look at the font from a great distance, it becomes apparent that the
font being sized down means that the widths of the letters become distorted as they
vary slightly in thickness.
This is not a font I will be considering for this reason.

7. I really like the way in which the name of the band looks in this font but this
sadly contrasts a lot with the way that the song title looks. This is much
curvier in comparison and I especially do not like the appearance of the letter
‘G’ – and this comes up twice in the title. The curved lines throughout the font
are not very aesthetically pleasing in my opinion – the ‘B’ looks as though it’s
upside-down and the ‘C’ looks awkwardly drawn in the title.
This is unfortunate but as there are so many curving letters in the title it
probably will not work.
The title looks quite sci-fi and like it could be the font for a sci-fi film – this is
not something I particularly want to reflect.

8. This is a font I’d like to use if the background to the print production was white; I
think the colours this way around are more aesthetically pleasing.
The font looks quite retro and I think the way that the band dresses in some of their
own print productions is reflective of this.
The second font – the italicized one – is another one I like, although I worry the
italicization makes it look too sci-fi.