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Ec2009 ch03 retailing in electronic commerce

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Nuth Otanasap
Nuth Otanasap

The document discusses various aspects of e-tailing and online retail, including: 1) It describes different e-tailing business models such as direct marketing, pure-play e-tailers, and click-and-mortar retailers. 2) It discusses online travel services and how they provide traditional and unique services to customers while benefiting and limiting consumers. 3) It covers online banking and personal finance services, including viewing accounts, paying bills, and managing finances from anywhere with an internet connection.

Education
1 of 121
Chapter 3 Retailing in Electronic Commerce: Products and Services
Learning Objectives ,[object Object],[object Object],[object Object],[object Object]
Learning Objectives (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Learning Objectives (cont.) ,[object Object],[object Object],[object Object]
www.amazon.com
Amazon.com: The King of E-Tailing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Amazon.com: The King of E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Amazon.com: The King of E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Amazon.com: The King of E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object]
Amazon.com: The King of E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object]
Amazon.com: The King of E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Amazon.com: The King of E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object]
Amazon.com: The King of E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Amazon.com: The King of E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Amazon.com: The King of E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object]
Amazon.com: The King of E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object]
Amazon.com: The King of E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How about amazon.com account?
How about amazon.com account?
How about amazon.com account?
Internet Marketing and Electronic Retailing (E-Tailing) ,[object Object],[object Object],[object Object]
Internet Marketing and E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Internet Marketing and E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Internet Marketing and E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
E-Tailing Business Models ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
E-Tailing Business Models (cont.) ,[object Object],[object Object]
E-Tailing Business Models (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
E-Tailing Business Models ,[object Object],[object Object],[object Object]
E-Tailing Business Models (cont.) ,[object Object],[object Object],[object Object]
E-Tailing Business Models (cont.) ,[object Object],[object Object],[object Object]
E-Tailing Business Models (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
E-Tailing Business Models (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Travel and Tourism Services Online ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Travel and Tourism Services Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Travel and Tourism Services Online (cont.) ,[object Object],[object Object],[object Object],[object Object]
Travel and Tourism Services Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Travel and Tourism Services Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Travel and Tourism Services Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Travel and Tourism Services Online (cont.) ,[object Object],[object Object]
Travel and Tourism Services Online (cont.) ,[object Object],[object Object],[object Object],[object Object]
Travel and Tourism Services Online (cont.) ,[object Object],[object Object],[object Object],[object Object]
Employment Placement and the Job Market ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Employment Placement and the Job Market (cont.) ,[object Object],[object Object],[object Object],[object Object]
Employment Placement and the Job Market (cont.)
Employment Placement and the Job Market (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Employment Placement and the Job Market (cont.) ,[object Object],[object Object],[object Object],[object Object]
Employment Placement and the Job Market (cont.)
Employment Placement and the Job Market (cont.) ,[object Object],[object Object],[object Object],[object Object]
www.superresume.com
Real Estate Online ,[object Object],[object Object],[object Object]
Real Estate Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Real Estate Online (cont.) ,[object Object],[object Object],[object Object],[object Object]
Insurance Online ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Insurance Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.homedd.com
Online Stock Trading
Online Stock Trading (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.set.or.th
Online Stock Trading (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Online Stock Trading (cont.) ,[object Object],[object Object],[object Object],[object Object]
Online Stock Trading (cont.) ,[object Object],[object Object],[object Object]
Online Stock Trading (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Banking and Personal Finance Online ,[object Object]
Banking and Personal Finance Online (cont.) ,[object Object],[object Object],[object Object],[object Object]
Banking and Personal Finance Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Banking and Personal Finance Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Banking and Personal Finance Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Banking and Personal Finance Online (cont.) ,[object Object],[object Object],[object Object]
Banking and Personal Finance Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Banking and Personal Finance Online (cont.) ,[object Object],[object Object]
Banking and Personal Finance Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.scbeasy.com
Scbeasy.com home page
Online Security Bank of America ,[object Object],[object Object],[object Object],[object Object]
Online Security Bank of America (cont.) ,[object Object],[object Object],[object Object]
Online Security Bank of America (cont.)
Banking and Personal Finance Online (cont.) ,[object Object],[object Object],[object Object]
Banking and Personal Finance Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Banking and Personal Finance Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Banking and Personal Finance Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Banking and Personal Finance Online (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
On-Demand Delivery Services and E-Grocers ,[object Object],[object Object]
On-Demand Delivery Services and E-Grocers (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
On-Demand Delivery Services and E-Grocers (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Example: Safeway ,[object Object],[object Object],[object Object]
Safeway (cont.) ,[object Object],[object Object],[object Object]
Safeway (cont.) ,[object Object],[object Object],[object Object]
Safeway (cont.) ,[object Object],[object Object],[object Object]
Safeway (cont.) ,[object Object],[object Object]
 
 
Online Delivery of Digital Products, Entertainment, and Media ,[object Object]
Online Delivery of Digital Products, Entertainment, and Media (cont.) ,[object Object],[object Object],[object Object],[object Object]
Online Delivery of Digital Products, Entertainment, and Media (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Online Delivery of Digital Products, Entertainment, and Media (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Online Delivery of Digital Products, Entertainment, and Media (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Online Delivery of Digital Products, Entertainment, and Media (cont.) ,[object Object],[object Object],[object Object]
Online Purchase Decision Aids ,[object Object],[object Object],[object Object],[object Object],[object Object]
Online Purchase Decision Aids (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Online Purchase Decision Aids (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Online Purchase Decision Aids (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Online Purchase Decision Aids (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Trust
www.truste.com
www.verisign.com
Online Purchase Decision Aids (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object]
Successful Click-and-Mortar Strategies ,[object Object],[object Object],[object Object]
Successful Click-and-Mortar Strategies (cont.) ,[object Object],[object Object],[object Object]
Successful Click-and-Mortar Strategies (cont.) ,[object Object],[object Object],[object Object],[object Object]
Problems with E-Tailing and Lessons Learned ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Problems with E-Tailing and Lessons Learned (cont.) ,[object Object],[object Object],[object Object],[object Object]
Problems with E-Tailing and Lessons Learned (cont.) ,[object Object],[object Object]
Problems with E-Tailing and Lessons Learned (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Issues in E-Tailing ,[object Object],[object Object]
Issues in E-Tailing (cont.) ,[object Object],[object Object]
Issues in E-Tailing (cont.) ,[object Object],[object Object]
Issues in E-Tailing (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Managerial Issues ,[object Object],[object Object],[object Object],[object Object]
Managerial Issues (cont.) ,[object Object],[object Object],[object Object],[object Object]
Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Summary (cont.) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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