Scraim - Online service for project management based on adaptable processes, to help standardize best practices, revolutionizing the implementation of international certifications.
Unleash Data Power with EnFuse Solutions' Comprehensive Data Management Servi...
Caixa Empreender Award 2016| Scraim (CMU inRes)
1. Online service for project management based on
adaptable processes, to help standardize best practices,
revolutionizing the implementation of international certifications.
14. For certification organizations typically lack
Internal expert
Resources with
availability
Time to stop
and improve
Money for
expensive and long
certifications
Process improvement
Experts consultants
7
15. Certifications savings for a 20/50 person company
1.
2.
3.
X4 TIMES FASTER
X6 TIMES CHEAPER
in-house resources!
8
16. Solution
Portfolio and project
management
SaaS Full lifecycle
management
Ready made
processes
Adaptable to
company needs
Assessment for
certifications
Instant process
assurance
1.
2.
3.
9
17. ICT MARKET (2013)
• €3 275 Billion
• 50 Million companies
Sources: ANNUAL REPORT ON EUROPEAN SMBs 2012/2013 from European Commission
THE 2012 PREDICT REPORT - An Analysis of ICT R&D in the EU and Beyond”
Statista 2015, NABE, NACE
ICT - Information and Communications Technology
PPM - Project Portfolio Management
Source: Salesforce
Companies < 500M revenue
Market opportunity
Revenues for Global, US, and EU ICT Market in 2013
10
18. ICT MARKET (2013)
• €3 275 Billion
• 50 Million companies
US & EU ICT MARKET
(2013)
• USA € 959 Billion
• EU € 878 Billion
Sources: ANNUAL REPORT ON EUROPEAN SMBs 2012/2013 from European Commission
THE 2012 PREDICT REPORT - An Analysis of ICT R&D in the EU and Beyond”
Statista 2015, NABE, NACE
ICT - Information and Communications Technology
PPM - Project Portfolio Management
Source: Salesforce
Companies < 500M revenue
Market opportunity
Revenues for Global, US, and EU ICT Market in 2013
10
19. ICT MARKET (2013)
• €3 275 Billion
• 50 Million companies
US & EU ICT MARKET
(2013)
• USA € 959 Billion
• EU € 878 Billion
SMB ICT COMPANIES
• USA € 0,4 Billion
• EU € 0,8 Billion
Assuming €1000 spent in
tools per company
Sources: ANNUAL REPORT ON EUROPEAN SMBs 2012/2013 from European Commission
THE 2012 PREDICT REPORT - An Analysis of ICT R&D in the EU and Beyond”
Statista 2015, NABE, NACE
ICT - Information and Communications Technology
PPM - Project Portfolio Management
Source: Salesforce
Companies < 500M revenue
Market opportunity
Revenues for Global, US, and EU ICT Market in 2013
10
20. ICT MARKET (2013)
• €3 275 Billion
• 50 Million companies
US & EU ICT MARKET
(2013)
• USA € 959 Billion
• EU € 878 Billion
SMB ICT COMPANIES
• USA € 0,4 Billion
• EU € 0,8 Billion
Assuming €1000 spent in
tools per company
Sources: ANNUAL REPORT ON EUROPEAN SMBs 2012/2013 from European Commission
THE 2012 PREDICT REPORT - An Analysis of ICT R&D in the EU and Beyond”
Statista 2015, NABE, NACE
ICT - Information and Communications Technology
PPM - Project Portfolio Management
Source: Salesforce
Companies < 500M revenue
Market opportunity
Revenues for Global, US, and EU ICT Market in 2013
10
21. ICT MARKET (2013)
• €3 275 Billion
• 50 Million companies
US & EU ICT MARKET
(2013)
• USA € 959 Billion
• EU € 878 Billion
SMB ICT COMPANIES
• USA € 0,4 Billion
• EU € 0,8 Billion
Assuming €1000 spent in
tools per company
Sources: ANNUAL REPORT ON EUROPEAN SMBs 2012/2013 from European Commission
THE 2012 PREDICT REPORT - An Analysis of ICT R&D in the EU and Beyond”
Statista 2015, NABE, NACE
ICT - Information and Communications Technology
PPM - Project Portfolio Management
Only 0.5%
are certified
Source: Salesforce
Companies < 500M revenue
Market opportunity
Revenues for Global, US, and EU ICT Market in 2013
10
22. Competition Market Share
The TOP 5
By TOTAL CUSTOMERS
The TOP 5
By TOTAL USERS
880k Microsoft Project
285k Basecamp
200k Podio
180k Freedcamp
102k Teamwork Project Manager
30m Atlassian
22m Microsoft Project
15m Basecamp
1.5m Smartsheet
1.25m VersionOne
* PPM – Project and Portfolio Management
Sources: http://www.marketsandmarkets.com/PressReleases/project-portfolio-management-software.asp
Sources: Gartner - http://www.gartner.com/newsroom/id/2481915
http://www.capterra.com/project-management-software/#infographic
PPM market is expected to grow from $2 270.4 million (2,3 B) in 2014 to $3,983.0 million (4 B) by 2019 Annual
Growth Rate of approx. 12%
11
26. Portfolio and Project Management
Features
Software as a Service
Full Software Development Lifecycle
Management
Adaptable Ready-made Development
Processes Only “On Premises” version,
Cloud Version doesn’t support it
using workflows
Automatic Assessment for
Certifications
Advanced Features for Process and
Project Management
**
Pricing for 5 / 15 / 25 users
$ per month
Free / 118 / 407 Free / 900 / 1500 50 / 260 / 500
Differentiators
** Research Projects
15
27. 16
Achievements and Traction
R&D
Projects
AIMS 1 & 2
Consortia (FEUP &
Match Profiler)
Awards
In Res CMU
Portugal (Caixa
Capital)
Pittsburgh
Silicon Valley
US Pilots
and
Partners
First US
Customers
Great US Partners
Workshops
USA
28. 16
Achievements and Traction
R&D
Projects
AIMS 1 & 2
Consortia (FEUP &
Match Profiler)
Awards
In Res CMU
Portugal (Caixa
Capital)
Pittsburgh
Silicon Valley
US Pilots
and
Partners
First US
Customers
Great US Partners
Workshops
USA
29. 16
Achievements and Traction
R&D
Projects
AIMS 1 & 2
Consortia (FEUP &
Match Profiler)
Awards
In Res CMU
Portugal (Caixa
Capital)
Pittsburgh
Silicon Valley
US Pilots
and
Partners
First US
Customers
Great US Partners
Workshops
USA
30. 16
Achievements and Traction
R&D
Projects
AIMS 1 & 2
Consortia (FEUP &
Match Profiler)
Awards
In Res CMU
Portugal (Caixa
Capital)
Pittsburgh
Silicon Valley
US Pilots
and
Partners
First US
Customers
Great US Partners
Workshops
USA
31. 16
Achievements and Traction
R&D
Projects
AIMS 1 & 2
Consortia (FEUP &
Match Profiler)
Awards
In Res CMU
Portugal (Caixa
Capital)
Pittsburgh
Silicon Valley
US Pilots
and
Partners
First US
Customers
Great US Partners
Workshops
USA
32. 16
Achievements and Traction
R&D
Projects
AIMS 1 & 2
Consortia (FEUP &
Match Profiler)
Awards
In Res CMU
Portugal (Caixa
Capital)
Pittsburgh
Silicon Valley
US Pilots
and
Partners
First US
Customers
Great US Partners
Workshops
USA
34. Go to Market Strategy
LAUNCHING
. Strongstep network
. ICT related University
courses
EUROPE
. Local partners such as
Tecnalia – European
Software Institute
USA
. Strongstep partners
. Accelerators, Incubators and Business
Consultants
Partnerships and Distributors
Conferences and Events
Scientific articles
Magazine articles
Influencer marketing
Referral Program
18
35. Go to Market Strategy
LAUNCHING
. Strongstep network
. ICT related University
courses
EUROPE
. Local partners such as
Tecnalia – European
Software Institute
USA
. Strongstep partners
. Accelerators, Incubators and Business
Consultants
Partnerships and Distributors
Conferences and Events
Scientific articles
Magazine articles
Influencer marketing
Referral Program
18
36. Go to Market Strategy
LAUNCHING
. Strongstep network
. ICT related University
courses
EUROPE
. Local partners such as
Tecnalia – European
Software Institute
USA
. Strongstep partners
. Accelerators, Incubators and Business
Consultants
Partnerships and Distributors
Conferences and Events
Scientific articles
Magazine articles
Influencer marketing
Referral Program
18
37. Go to Market Strategy
LAUNCHING
. Strongstep network
. ICT related University
courses
EUROPE
. Local partners such as
Tecnalia – European
Software Institute
USA
. Strongstep partners
. Accelerators, Incubators and Business
Consultants
Partnerships and Distributors
Conferences and Events
Scientific articles
Magazine articles
Influencer marketing
Referral Program
18
38. Go to Market Strategy
LAUNCHING
. Strongstep network
. ICT related University
courses
EUROPE
. Local partners such as
Tecnalia – European
Software Institute
USA
. Strongstep partners
. Accelerators, Incubators and Business
Consultants
Partnerships and Distributors
Conferences and Events
Scientific articles
Magazine articles
Influencer marketing
Referral Program
18
40. Roadmap
Seed Round
• Standard plan
• EU partnerships
• Marketing
• London launch
event
• Enterprise plan
• US partnerships
• Scrum, CMMI, PMI
Lean Confs.
• Pittsburgh launch
event
1st Year 2nd Year
19
41. Roadmap
Seed Round Series A
End of 3rd Year
• Standard plan
• EU partnerships
• Marketing
• London launch
event
• Enterprise plan
• US partnerships
• Scrum, CMMI, PMI
Lean Confs.
• Pittsburgh launch
event
• Conferences Sponsorship
• US patent registry
• Silicon Valley Office
• Funding
1st Year 2nd Year 3rd Year
19
44. Seed Round
€1 000 000
Outcome of investment by 3rd year:
• +1200 paid licenses for a revenue of 5M €
• Break-even early 2nd year
• Established key EU and US Partnerships
• Product tweaked for the US Market
20
45. Seed Round
€1 000 000
Where does the money go?
Outcome of investment by 3rd year:
• +1200 paid licenses for a revenue of 5M €
• Break-even early 2nd year
• Established key EU and US Partnerships
• Product tweaked for the US Market
20
46. Seed Round
€1 000 000
YEAR 1 YEAR 2 YEAR 3
Salaried Labor Annual Expenses 31% 24% 21%
General Expenses (Servers, Travel &
Administrative)
31% 17% 11%
Marketing & Sales Expenses 9% 14% 21%
Distributors Costs 28% 45% 48%
Total Costs (per year) 283 329 € 580 615 € 1 158 779 €
Where does the money go?
Outcome of investment by 3rd year:
• +1200 paid licenses for a revenue of 5M €
• Break-even early 2nd year
• Established key EU and US Partnerships
• Product tweaked for the US Market
20
47. Payoff
Exit Strategy – Selling in 5th year
• 108 Million €
• NPV 32,3 Million €
To one of the companies:
21
€108 Million