This document discusses the pet care market, which is valued at 84 billion euros. It introduces Petable, a preventative pet healthcare platform with mobile and web-based components. Petable has over 45,000 users across Portugal, Brazil, Spain and the US, with 20% market share in Portugal and 3% churn after 1 year. The platform aims to increase compliance with health plans by up to 30% and visits to clinics by up to 25% through engagement and live data sharing between pet owners and vets.

1. 52 bn€
Baby Care Market

2. 52 bn€
84 bn€
Pet Care Market
Baby Care Market

3. Preventable deaths by 2025
(US & EU)
95
Million
Emotional
Financial
$
Pet Owners
Industry
Problem

4. Solution
Is a preventive Pet
Healthcare Platform,
with two sides:
1
2
Mobile APP for Pet Owners
Web based backoffice for
veterinarians

5. When?

6. What?

7. Who?

8. Why?

9. How?

10. Traction
45k 250
20% of the Portuguese Market in 8 months
Paying Clinics in Portugal, Brazil, Spain and
USA
3% churn after 1 year
36% -up to date Health Plan using the app
27% -MAU
40k -Pets
55k- Medical Events uploaded (vaccines,
dewormings, surgeries, etc)
(Paying)
Clinics
Vets
Users
Pet Owners

11. up to 30%
Increased compliance
with health plans
Owners
Vets & Corporate
NO
Context
NO
Engagement
Live Data
up to 25%
Increased visits to
clinics

12. Vet Clinics
SaaS
Pet Food &
Pharma
+
-Fee per apointment
-Fee per triage calls
6,7 bn$
Pet food -Veterinary channel
Marketing Platform
Business Model
Pet
Insurance
P2P
Flexible Premiums Promote &
Gamify Behavior

13. Bruno
bruno@petable.care
CEO
Veterinarian
Advisors
& Investors
& &
Gonçalo Bernardo
Inês
ines@petable.care
COO
Vet & PhD
Data Analysis
Francisco
francisco@petable.care
CTO
Computer Science