6. Order?
Cold or Expensive.
Pre-order or waiting almost 1h.
Prepared food and flavourless.
… Inconvenient
Restaurant?
Everyday the same.
Time consuming!
13. food delivery
online restaurants
josephine
home cooks marketplaces
Turnover on High CAPEX
Scale in Geography
Mass Production of Food
(big quantities and served cold)
High Rotation & Efficiency of Drivers
(# orders per driver /hour)
UX - too many options
Control Quality & Price
Low Retention on Both Sides
Control Quality & Price
Control the Offer & Demand
Challenges
14. Low CAPEX
Hyperlocal Delivery Service
Flexible to Scale and Unscale
Production in Small Quantities
Outsourced Delivery Service
Neighborhood by Neighborhood
Healthy, Short and Diversified Menu,
Designed by our Chefs
High Retention Rates
Select, Buy & Control All Ingredients
Cooks with Secure Income
Low churn rate
EatTasty Advantages
food delivery
online restaurants
josephine
home cooks marketplaces
Turnover on High CAPEX
Scale in Geography
Mass Production of Food
(big quantities and served cold)
High Rotation & Efficiency of Drivers
(# orders per driver /hour)
UX - too many options
Control Quality & Price
Low Retention on Both Sides
Control Quality & Price
Control the Offer & Demand
Challenges
15. designed to deliver an amazing end-to-end experience, home food ready to eat!
Grocery partner
delivers fresh
ingredients every
day to our cooks
Home cooks
produce lunch
in their homes
Customers just
need to tap
to order lunch
Drivers deliver
ready to eat home
made food
until 9am 9.30am until 2pm 12am - 2pm
Our day to day
23. Delivery
Real-Time Stock & Sales
by Driver
Driver
Intructions
Real-Time
Orders to Deliver
Behind the Scenes
24. notes: data from 2017
495 Lisbon only
Cooks Retention
Nr. of Cooks
Applications
62,5%
in 10 months
25. notes: data from 2017
Cooks Retention
Nr. of Cooks
Applications
62,5%
495 Lisbon only
Average Review
Orders with
Review
4,3
32%
rating from 1 to 5 starsin 10 months
26. Order x2 or
more per week
20,10%
notes: data from 2017
3,70% order 4x or more /week
495 Lisbon only
32%
Cooks Retention
Nr. of Cooks
Applications
62,5%
Average Review
Orders with
Review
4,3
rating from 1 to 5 starsin 10 months
27. Angel Investment
€70k
Caixa Capital award at Lisbon Challenge
€75k Convertible Note
24/12 28/1008/06
Sonae IM / Bright Pixel
€100k Convertible Note
PRODUCT OWNER
FRANCISCA VELOSO
OPERATIONS MANAGER
SARA BATALHA
CO-FOUNDER & COO
RUI COSTA
CO-FOUNDER & SALES
RUBEN COUTO
CHEF
ORLANDO LOPES
Team and Achievements
28. February 2017 October 2017
New City / New Country
793 meals a month
6.121 MEALS / MONTH
12.834 MEALS / MONTH
278 meals / day
583 meals / day
36 meals / day
€4.805 REVENUE
€38.188 REVENUE
€84.812 REVENUE
February 2018 December 2018
MONTHLY REVENUE
€380.120Our Plan
53.623 MEALS /MONTH
2.437 meals / day