SlideShare a Scribd company logo
8 PLACES YOU’RE
GUARANTEED TO FIND

Fantastic Content
TO TWEET

(TO ATTRACT
MORE FOLLOWERS).
Your greatest leverage for
growing your followers is to
tweet around the clock. People
are active on Twitter at
different times, and since the
conversations are so
ephemeral, the people you
want to see your tweets may
not ever see them.
Growing your following is
about being visible any time
your followers and future
followers are logged in and
viewing their feed. So how
can you be present non-stop
without having to be logged
into Twitter and tweeting
non-stop?
?

We know one particular
person who knows the
answer …
Guy Kawasaki, one of the
most influential people in
marketing with 1.4 million
Twitter followers, tweets 50
times per day on average.
And, he tweets each tweet
at least four times (once
every eight hours) to reach a
wider audience.
But how?
HOW DOES
HE TWEET
SO MUCH?
Plain and simple, Guy has
mastered the art of content
curation, automation, and
tweet scheduling.
TO GET MORE FOLLOWERS, TWEET A LOT.
Although content creation is a core component of inbound marketing, you
don’t have to blog twice a a day, write two ebooks a month, and host a
webinar every quarter just to have something to tweet about.
TO GET MORE FOLLOWERS, TWEET A LOT.
Although content creation is a core component of inbound marketing, you
don’t have to blog twice a a day, write two ebooks a month, and host a
webinar every quarter just to have something to tweet about.
When it comes to Twitter, it matters less where the content you tweet
came from and more that it’s plentiful, entertaining, educational, or
otherwise valuable to your existing and future followers. This is where
content curation comes in, and we’re going to talk about how to master it.
TO TWEET A LOT, BE EFFICIENT.
To be an efficient curator like Guy Kawasaki, you need a social media tool
that allows you to:
TO TWEET A LOT, BE EFFICIENT.
To be an efficient curator like Guy Kawasaki, you need a social media tool
that allows you to:
• Automate tweets for content you create (on your blog);
• Curate and share quality content as you discover it; and
• Increase the reach of that content by scheduling multiple tweets.
TO TWEET A LOT, BE EFFICIENT.
To be an efficient curator like Guy Kawasaki, you need a social media tool
that allows you to:
• Automate tweets for content you create (on your blog);
• Curate and share quality content as you discover it; and
• Increase the reach of that content by scheduling multiple tweets.
But where to go to find all kinds of great content to tweet in the first
place?
HERE ARE 8 PLACES WHERE YOU CAN
REGULARLY DISCOVER Tweet-Worthy
CONTENT.
1
Use Feedly as a one-stop-shop to peruse everything going on in
your industry, and hand-pick which articles to tweet.
2
Find compelling quotes on goodreads.com/quotes.
3
Check out the top stories across multiple news sites on
most-popular.alltop.com.
4
Check out what’s popular on Pinterest.
5
Explore what’s hot and recommended on Google+.
6
Let LinkedIn Pulse direct you to important industry stories.
7
Stumble upon all kinds of great resources using … StumbleUpon.
And try not to get addicted.
8
And of course, use Twitter itself. Creating lists is especially helpful for
discovering great content from other Twitter users.
After you’ve found something worth sharing, all you have to do is
use the HubSpot Chrome extension to tweet it at scheduled times.
HOW IT WORKS:
SHARING WITH
THE HUBSPOT
CHROME
EXTENSION.
Upload and attach images to
make your tweets stand out.
Schedule multiple tweets with
customized messages at once.

Assign tweets to a particular
campaign to measure their
contribution to campaign performance.
Download Your Free Guide
Learn more about how to grow your Twitter
followers with our free guide and printable tip sheet
on How to Get 1,000+ Followers on Twitter.
Created by @shannopop
What is

?

All-in-one inbound marketing software.
Get a Demo

Video Overview

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8 Places You're Guaranteed to Find Great Content to Tweet

  • 1. 8 PLACES YOU’RE GUARANTEED TO FIND Fantastic Content TO TWEET (TO ATTRACT MORE FOLLOWERS).
  • 2. Your greatest leverage for growing your followers is to tweet around the clock. People are active on Twitter at different times, and since the conversations are so ephemeral, the people you want to see your tweets may not ever see them.
  • 3. Growing your following is about being visible any time your followers and future followers are logged in and viewing their feed. So how can you be present non-stop without having to be logged into Twitter and tweeting non-stop?
  • 4. ? We know one particular person who knows the answer …
  • 5. Guy Kawasaki, one of the most influential people in marketing with 1.4 million Twitter followers, tweets 50 times per day on average. And, he tweets each tweet at least four times (once every eight hours) to reach a wider audience.
  • 6. But how? HOW DOES HE TWEET SO MUCH?
  • 7. Plain and simple, Guy has mastered the art of content curation, automation, and tweet scheduling.
  • 8. TO GET MORE FOLLOWERS, TWEET A LOT. Although content creation is a core component of inbound marketing, you don’t have to blog twice a a day, write two ebooks a month, and host a webinar every quarter just to have something to tweet about.
  • 9. TO GET MORE FOLLOWERS, TWEET A LOT. Although content creation is a core component of inbound marketing, you don’t have to blog twice a a day, write two ebooks a month, and host a webinar every quarter just to have something to tweet about. When it comes to Twitter, it matters less where the content you tweet came from and more that it’s plentiful, entertaining, educational, or otherwise valuable to your existing and future followers. This is where content curation comes in, and we’re going to talk about how to master it.
  • 10. TO TWEET A LOT, BE EFFICIENT. To be an efficient curator like Guy Kawasaki, you need a social media tool that allows you to:
  • 11. TO TWEET A LOT, BE EFFICIENT. To be an efficient curator like Guy Kawasaki, you need a social media tool that allows you to: • Automate tweets for content you create (on your blog); • Curate and share quality content as you discover it; and • Increase the reach of that content by scheduling multiple tweets.
  • 12. TO TWEET A LOT, BE EFFICIENT. To be an efficient curator like Guy Kawasaki, you need a social media tool that allows you to: • Automate tweets for content you create (on your blog); • Curate and share quality content as you discover it; and • Increase the reach of that content by scheduling multiple tweets. But where to go to find all kinds of great content to tweet in the first place?
  • 13. HERE ARE 8 PLACES WHERE YOU CAN REGULARLY DISCOVER Tweet-Worthy CONTENT.
  • 14. 1 Use Feedly as a one-stop-shop to peruse everything going on in your industry, and hand-pick which articles to tweet.
  • 15. 2 Find compelling quotes on goodreads.com/quotes.
  • 16. 3 Check out the top stories across multiple news sites on most-popular.alltop.com.
  • 17. 4 Check out what’s popular on Pinterest.
  • 18. 5 Explore what’s hot and recommended on Google+.
  • 19. 6 Let LinkedIn Pulse direct you to important industry stories.
  • 20. 7 Stumble upon all kinds of great resources using … StumbleUpon. And try not to get addicted.
  • 21. 8 And of course, use Twitter itself. Creating lists is especially helpful for discovering great content from other Twitter users.
  • 22. After you’ve found something worth sharing, all you have to do is use the HubSpot Chrome extension to tweet it at scheduled times.
  • 23. HOW IT WORKS: SHARING WITH THE HUBSPOT CHROME EXTENSION. Upload and attach images to make your tweets stand out. Schedule multiple tweets with customized messages at once. Assign tweets to a particular campaign to measure their contribution to campaign performance.
  • 24. Download Your Free Guide Learn more about how to grow your Twitter followers with our free guide and printable tip sheet on How to Get 1,000+ Followers on Twitter.
  • 26. What is ? All-in-one inbound marketing software. Get a Demo Video Overview