This presentation is a modified excerpt from our guide on How to Get 1,000+ Followers on Twitter, which comes with a printable tip sheet. You can download it here: http://hub.am/Jp5Dnk
ABOUT:
Your greatest leverage for growing your followers is to tweet around the clock. When it comes to Twitter, it matters less where the content you tweet came from and more that it’s plentiful, entertaining, educational, or otherwise valuable to your existing and future followers. This is where content curation comes in.
This presentation talks about how to master curation like marketer and entrepreneur, Guy Kawasaki, by regularly tapping into eight digital destinations for fantastic content to tweet.
A Local Business Bootcamp: 5 Concepts for Social SuccessLikeable Local
As a small business, your online presence is important, but have you ever thought your business lacked the special skills to really shine online? Don't worry, Likeable Local and SMT are here to help. Get your digital ducks in a row by keeping up with the latest trends to better your business with Likeable Local CEO and NYTimes Bestselling author, Dave Kerpen.
How can boards use social media tools effectively to support the mission of the nonprofits they serve? This webinar, tailored especially for board members, introduces key strategies and tools to ensure maximum ROI for your organization.
Nonprofits are making more and better use of Social Media, both as a formal part of communications plans and as something staff members are using less officially to share information and mobilize their contacts. This webinar is geared at helping boards to understand social media and the role it can (and sometimes can’t) play in moving your organization’s mission forward, so you’ll know how to support staff in getting the time and resources they need to use the tools effectively.
Who is this webinar for?
- Anyone currently on the board of an NGO and unsure about how the organization should be using Social Media (or improving on current Social Media use)
- Anyone within an organization who needs more buy-in from board members to support use of Social Media as a tool within the organization
You’ll learn:
- How to use the most popular social media tools, i.e. Facebook, Twitter, LinkedIn, blogs, etc. – and their particular strengths
- How to create a strategy and set up measures of success to assess Return on Investment for social media engagement
- How much time & resources the average organization should be devoting to Social Media
- How to create a Social Media policy that works for your organization
How to Create Unforgettable Facebook ContentPost Planner
Post Planner's Rebekah Radice and Diana Adams share their insider tips on how to make your Facebook content memorable.
View the webinar replay here: https://www.youtube.com/watch?v=qfix2gog0MI
Post Planner: www.postplanner.com
How We (Unexpectedly) Got 60K Users in 60 HoursMattan Griffel
A presentation by Patrick Ambron, CEO of BrandYourself, at GrowHack on October 16, 2012. For more growth hacks you can use to get more users visit www.growhack.com
Talent Imitates, Genius Steals: Four Chapters on Being Creative in the Digita...edward boches
Thoughts on being creative and finding inspiration. Four chapters: creativity matters more than ever; there's no such thing as an original idea; learn to steal and remix; dissect the formulas in ideas that work. I should note that while the statement in this title has been attributed to Picasso, Oscar Wilde and others, I stole it from Faris Yakob, who has used it for years. Thank you, Faris.
A Local Business Bootcamp: 5 Concepts for Social SuccessLikeable Local
As a small business, your online presence is important, but have you ever thought your business lacked the special skills to really shine online? Don't worry, Likeable Local and SMT are here to help. Get your digital ducks in a row by keeping up with the latest trends to better your business with Likeable Local CEO and NYTimes Bestselling author, Dave Kerpen.
How can boards use social media tools effectively to support the mission of the nonprofits they serve? This webinar, tailored especially for board members, introduces key strategies and tools to ensure maximum ROI for your organization.
Nonprofits are making more and better use of Social Media, both as a formal part of communications plans and as something staff members are using less officially to share information and mobilize their contacts. This webinar is geared at helping boards to understand social media and the role it can (and sometimes can’t) play in moving your organization’s mission forward, so you’ll know how to support staff in getting the time and resources they need to use the tools effectively.
Who is this webinar for?
- Anyone currently on the board of an NGO and unsure about how the organization should be using Social Media (or improving on current Social Media use)
- Anyone within an organization who needs more buy-in from board members to support use of Social Media as a tool within the organization
You’ll learn:
- How to use the most popular social media tools, i.e. Facebook, Twitter, LinkedIn, blogs, etc. – and their particular strengths
- How to create a strategy and set up measures of success to assess Return on Investment for social media engagement
- How much time & resources the average organization should be devoting to Social Media
- How to create a Social Media policy that works for your organization
How to Create Unforgettable Facebook ContentPost Planner
Post Planner's Rebekah Radice and Diana Adams share their insider tips on how to make your Facebook content memorable.
View the webinar replay here: https://www.youtube.com/watch?v=qfix2gog0MI
Post Planner: www.postplanner.com
How We (Unexpectedly) Got 60K Users in 60 HoursMattan Griffel
A presentation by Patrick Ambron, CEO of BrandYourself, at GrowHack on October 16, 2012. For more growth hacks you can use to get more users visit www.growhack.com
Talent Imitates, Genius Steals: Four Chapters on Being Creative in the Digita...edward boches
Thoughts on being creative and finding inspiration. Four chapters: creativity matters more than ever; there's no such thing as an original idea; learn to steal and remix; dissect the formulas in ideas that work. I should note that while the statement in this title has been attributed to Picasso, Oscar Wilde and others, I stole it from Faris Yakob, who has used it for years. Thank you, Faris.
Blogging can be a great tool to drive traffic to your website, expand your reach, and even get more leads! But after all that hard work creating quality content, how do you get your blog in front of the right people?
During this 60 minute webinar, blogging experts from HubSpot and WordStream will expose the tips and tricks they've used to grow their blog readership to over 2.5 million combined viewers a month! This webinar is part of HubSpot's #Blog100 campaign.
Browse for Inspiring MeMe's portfolio, growth, journey and article publication guidelines. Inspiring MeMe is having Worldwide Contributors and providing an open platform for all the authors to publish their fresh guest posts.
Fresh tips on content marketing, social media advertising, lead generation and other inbound marketing tactics from INBOUND 2015, Hubspot's annual conference in Boston.
How to Grow Your Twitter Following (and Become the Badass of Your Industry)Rebekah Radice
Looking to improve your Twitter presence and grow a thriving group of highly targeted followers?
Here's how! Learn how to:
- Optimize Twitter to maximize your results
- Make connections to grow your following...fast
- Build a loyal and enthusiastic audience
- Discover and share viral content...no matter the industry
- Market your business like a BOSS
SEO can be tough to learn, understand and apply. I was asked to explain the essentials in 15 minutes, so here's the SEO lesson you need to learn how to get your content discovered via search.
SEO in a Universally Personalized SERP World Pubcon NOLA 2013David Wallace
Now that search results are "personalized" for each individual searcher, how does a business approach SEO? What are the best methods to focus on and what things should they avoid?
10 Tips for a Better Blog Post by Ann Handley Wiley
In today’s content-driven world, writing matters more… not less. Ann Handley offers 10 tips for crafting a better blog post.
Based on Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content by Ann Handley and published by Wiley. For more info, visit: http://bit.ly/1xPCWYi #everybodywrites
Top 10 Myths About Content Marketing (That Are Costing Your Business Money)Anna Wickham
Don't believe in content marketing? These are the top 10 myths that are keeping business owners from investing in content marketing, and ultimately losing them money.
9 Pinterest Hacks to Drive Traffic, Sales and Profits Post Planner
Ready to market your business on Pinterest, but don’t know where to start? Learn how you can grow your Pinterest traffic, sales and profits.
Plus:
- How to use Pinterest to connect with your target market (and find people looking for your product or service)
- How to get your business found on Pinterest and build a loyal following
- How to create content your audience cares about (identify what you have now and how to position it for maximum Pinterest exposure)
- Steps to create a reliable stream of traffic to your website and blog. Why (and how) you must leverage other social channels to boost channel awareness
3+ years at LinkedIn, currently on the editorial team as a News Editor writing and curating the professional news our members need to be more productive and successful; previously led editorial efforts for LinkedIn SlideShare. On temporary assignment in Hong Kong.
I received my Bachelor of Science from Northwestern's Medill School of Journalism.
View the webinar recording here: http://offers.hubspot.com/increase-email-subscribers Every marketer could use a larger database, but growing it can be difficult. You don't want to spam everyone on the internet in hopes of getting a few more email addresses!
Noah Kagan started 2 multi-million dollar businesses and grew his email list to 700,000+ subscribers. He is presenting on our on-demand webinar about how he grew his email subscriber list by 50,000 in one year!
How to Create and Use Snapchat's New Custom GeofiltersGary Vaynerchuk
Less than a month ago, Snapchat opened custom on-demand geofilters to everyone. Compared to other mediums, a custom Snapchat Geofilter is a branded impression on steroids.
Here's a guide explaining why this is such a great opportunity for your brand and a step-by-step guide on how to create one yourself. ;)
How to Supercharge Your Visual Content Post Planner
Visual content is 40X more likely to get shared on social media than other types of content.
Join Post Planner CMO Rebekah Radice as she reveals how you can use Canva and Post Planner to create content your audience will love!
Watch the Replay: https://www.postplanner.com/supercharge-visual-content
This presentation accompanies a workshop on incorporating wikis into classroom settings and professional learning communities. For more information, visit http://jdorman.wikispaces.com/+Wikis.
Blogging can be a great tool to drive traffic to your website, expand your reach, and even get more leads! But after all that hard work creating quality content, how do you get your blog in front of the right people?
During this 60 minute webinar, blogging experts from HubSpot and WordStream will expose the tips and tricks they've used to grow their blog readership to over 2.5 million combined viewers a month! This webinar is part of HubSpot's #Blog100 campaign.
Browse for Inspiring MeMe's portfolio, growth, journey and article publication guidelines. Inspiring MeMe is having Worldwide Contributors and providing an open platform for all the authors to publish their fresh guest posts.
Fresh tips on content marketing, social media advertising, lead generation and other inbound marketing tactics from INBOUND 2015, Hubspot's annual conference in Boston.
How to Grow Your Twitter Following (and Become the Badass of Your Industry)Rebekah Radice
Looking to improve your Twitter presence and grow a thriving group of highly targeted followers?
Here's how! Learn how to:
- Optimize Twitter to maximize your results
- Make connections to grow your following...fast
- Build a loyal and enthusiastic audience
- Discover and share viral content...no matter the industry
- Market your business like a BOSS
SEO can be tough to learn, understand and apply. I was asked to explain the essentials in 15 minutes, so here's the SEO lesson you need to learn how to get your content discovered via search.
SEO in a Universally Personalized SERP World Pubcon NOLA 2013David Wallace
Now that search results are "personalized" for each individual searcher, how does a business approach SEO? What are the best methods to focus on and what things should they avoid?
10 Tips for a Better Blog Post by Ann Handley Wiley
In today’s content-driven world, writing matters more… not less. Ann Handley offers 10 tips for crafting a better blog post.
Based on Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content by Ann Handley and published by Wiley. For more info, visit: http://bit.ly/1xPCWYi #everybodywrites
Top 10 Myths About Content Marketing (That Are Costing Your Business Money)Anna Wickham
Don't believe in content marketing? These are the top 10 myths that are keeping business owners from investing in content marketing, and ultimately losing them money.
9 Pinterest Hacks to Drive Traffic, Sales and Profits Post Planner
Ready to market your business on Pinterest, but don’t know where to start? Learn how you can grow your Pinterest traffic, sales and profits.
Plus:
- How to use Pinterest to connect with your target market (and find people looking for your product or service)
- How to get your business found on Pinterest and build a loyal following
- How to create content your audience cares about (identify what you have now and how to position it for maximum Pinterest exposure)
- Steps to create a reliable stream of traffic to your website and blog. Why (and how) you must leverage other social channels to boost channel awareness
3+ years at LinkedIn, currently on the editorial team as a News Editor writing and curating the professional news our members need to be more productive and successful; previously led editorial efforts for LinkedIn SlideShare. On temporary assignment in Hong Kong.
I received my Bachelor of Science from Northwestern's Medill School of Journalism.
View the webinar recording here: http://offers.hubspot.com/increase-email-subscribers Every marketer could use a larger database, but growing it can be difficult. You don't want to spam everyone on the internet in hopes of getting a few more email addresses!
Noah Kagan started 2 multi-million dollar businesses and grew his email list to 700,000+ subscribers. He is presenting on our on-demand webinar about how he grew his email subscriber list by 50,000 in one year!
How to Create and Use Snapchat's New Custom GeofiltersGary Vaynerchuk
Less than a month ago, Snapchat opened custom on-demand geofilters to everyone. Compared to other mediums, a custom Snapchat Geofilter is a branded impression on steroids.
Here's a guide explaining why this is such a great opportunity for your brand and a step-by-step guide on how to create one yourself. ;)
How to Supercharge Your Visual Content Post Planner
Visual content is 40X more likely to get shared on social media than other types of content.
Join Post Planner CMO Rebekah Radice as she reveals how you can use Canva and Post Planner to create content your audience will love!
Watch the Replay: https://www.postplanner.com/supercharge-visual-content
This presentation accompanies a workshop on incorporating wikis into classroom settings and professional learning communities. For more information, visit http://jdorman.wikispaces.com/+Wikis.
People are the Media (DDB Edmonton Edition)Eric Weaver
EDMONTON, AB, CANADA - April 28, 2010 - This is a revised edition of the keynote I gave at the Microsoft Social Media 201 Conference, with updates for DDB Edmonton clients.
AUDIENCE: Marketers, advertisers, brand managers
OPPORTUNITY: To rethink traditional approaches to marketing to leverage both traditional AND social means, to create engagement, influence and activation, rather than mere "awareness" or conversation.
Anatomy of Brain by MRI
In this presentation we will discuss the cross sectional anatomy of brain. Then we will discuss the Most common diseases to be evaluated by brain imaging.
In my opinion this presentation is a road map for beginars.
162 flashcards covering all of the formulas, concepts and strategies needed for the quantitative section of the GMAT. If, at any time, you need more information or instruction, each flashcard is linked to a video lesson (from GMAT Prep Now’s GMAT course)
PowerPoint Hacks for Rookies: 4 Must Consider Aspects24Slides
While there are many things you should consider to create a spectacular presentation, there are 4 non-negotiable aspects you should keep in mind first.
Overview on the Toyota production system principles, techniques and theories.
The presentation include:
-Lean Manufacturing Principles
-Productivity Measurement, Analysis and Improvement
-Effect & Elimination of the Manufacturing 7-Wastes
-Lean Improvement Techniques
-Lean Management for Making Improvement & Gaining Sustainability
The Clean 9 Program can help you to jumpstart your journey to a slimmer, healthier you in 9 days. This effective, easy-to-follow cleansing program will give you the tools you need to start transforming your body today! http://www.aloe4us.com/forever-clean-9.html
How to Make Awesome SlideShares: Tips & TricksSlideShare
Turbocharge your online presence with SlideShare. We provide the best tips and tricks for succeeding on SlideShare. Get ideas for what to upload, tips for designing your deck and more.
That’s exactly what we plan to cover in this guide.
First, we’ll briefly cover the basics of creating a follow-worthy Twitter profile. Your profile is often times the first impression others get of you, so it’s important to make every aspect count.
After that, we’ll dive into the seven particular tactics you can employ to boost your following so you get more people interacting with you or your company.
INTRODUCTION
8 Distribution Tips That Will Help Your Content Soar After Pressing PublishRoss Simmonds
Ever write a blog post, design an ebook or create a Slideshare and wonder why it fell flat? It's very possible that the content distribution tactics put behind your content simply didn't give it the fuel it needed to take off. If you're looking for a few ways to increase the likelihood that your content will succeed, here's 8 great content distribution tips that are sure to give your content more life!
A guide to being on Twitter – why you should be on it, what you should post, when you should post, how to build a following, who you should be following and how to sign up.
Tweet Archive: More Twitter Marketing in Less Time - TulsaTechFest 15R3 Social Media
You have reports to write, emails to answer, and customers to handle; who has time for Twitter? You do! In this session, Roxanne of R3 Social Media will talk about the art of creating a Tweet Archive. Imagine having content available for your Twitter account all the time, especially during the times your customers are most active, without having to spend a lot of time everyday searching for good content. It's possible! And Roxanne will show you how with her tips aimed at saving you time.
Top 3 Takeaways:
-Learn how you can manage your time on Twitter efficiently
-Learn how to integrate scheduling with real-time engagement for maximum benefits
-Get your work done while also managing your social media! (It's not a dream!)
How to Grow Your Twitter Following Organically with Valuable Content.pdfSocially Savvy
In a world where social media platforms dominate our daily lives, Twitter stands out as a powerful and influential platform for connecting with like-minded individuals, sharing thoughts, and even promoting your brand or business. Whether you're an aspiring influencer, a business owner, or simply someone who wants to expand their digital footprint, the number of followers you have on Twitter can make a significant difference.
But here's the catch: while it's tempting to seek quick fixes, shortcuts, or even resort to buying followers, the key to building a meaningful and engaged Twitter following lies in doing it organically, through the creation and sharing of valuable content.
In this blog, we're going to delve deep into the art of cultivating a Twitter following that not only grows steadily but also consists of genuinely interested and engaged followers. We'll explore the strategies, tips, and tactics that can help you harness the full potential of this dynamic platform, all while maintaining authenticity and integrity.
The absolute beginner's guide to grow followers in twitterSUVAANCE
Twitter is a great social platform to promote your brand or business and attract huge customers in lightning rate if handled creatively. With genuine retweet & favorite, mention others and quick to reply and regular tweet, you can connect with others in least time. As mentioned, with the use of free tools one can get instant success.
These 25 tips for Twitter pros are compiled from research and experience. Review each of them to make your time on Twitter more fun and more productive.
Social Media for Bloggers - Em Cortez- #CDOBlogWorkshop organized by the CDOBloggers, Inc. last November 29 at Jia Cha Cafe, Divisoria Arcade, Cagayan de Oro.
10 Reasons Why Twitter is Content Marketing's Best FriendMark Schaefer
Twitter and content marketing fit like a hand in a glove. Discover 10 reasons wihy Twitter helps you discover, create and ignite your content with a relevant and engaged audience!
After you finish writing your blog post, your work has only just begun. It is foolish to think that, even though your article might contain the worlds most compelling content, just posting it to your blog will gain readership. You need to actively promote new blog posts so that people have a chance to find and read them. It can take a while for you to build up your email and RSS subscribers, so in the meantime, you will need to be more proactive.
This deck contains basic information about Hypefury, a content posting and scheduling tool for Twitter.
For creative content services, please visit our website: https://www.artmiker.com
I share my thoughts on Content Marketing,
You will learn how to Build your buyer persona.
How to conduct a content audit
How to setup an editorial Calendar
I have shared my thoughts on using Twitter as a Marketing tool.
The basics of setting up a twitter account
What you can use Twitter for
A few tips on the types of tweets to get started
I have shared my tips on how to grow your twitter following
I have shared tips on how to use Twitter for lead generation.
I have shared tips on how to track and analyse your twitter marketing
I have shared tips on how to use Facebook for marketing
Contact me for more information. m@webonmobi.com
Your Go-To-Market is Killing Your Business, and You Don't Even Know ItHubSpot
Modern customers expect that it will be easy to learn about your product and buy it, but most of our go-to-markets do the opposite. We ask people to fill out long forms, we build complex qualification rules, we make it tough for prospects to talk to someone right now. In short, we put up barriers that solve for our companies instead of solving for our customers.
At HubSpot, we’re mid-way through transforming our go-to-market to be customer centric. Learn what’s worked for us, what hasn’t, and what we’re building.
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Jon is VP of Marketing at HubSpot, helping to transform how companies market and sell. Prior to this, Jon led Marketing at Trunk Club, the personalized shopping service for men and women, and was the Head of Marketing for Klout, the social media influence measurement company. Jon has a background in improvised comedy and earned his MBA from the Harvard Business School.
This is Jon Dick's #INBOUND18 presentation.
Here's the hard truth about marketing: your customers are better at it than you. Over the past decade, marketers perfected content creation, but as a result, things got a lot more competitive for businesses and a lot more crowded for buyers. So while creating content is still your best and cheapest strategy, it should no longer be your only strategy. That's where your customers come in. Learn more.
According to a recent report from Ernst & Young GmbH, both the number of funding rounds for startups in Germany and the overall value of those rounds hit record levels in the first six months of 2017. That tracks with what we’ve found in HubSpot research as well. We recently commissioned a survey of consumers living and/or working in the Berlin metro area, and found that the tech scene there is evolving quickly – 95 percent of Berliners see the number of technology jobs in the city growing, and 90 percent say Berlin also offers access to the technology and digital talent needed to grow a tech company. With Berlin offering the highest post-grad monthly salary for the European tech sector (3,112 euros per month, on average), it’s no surprise that the city has become a hub for fast-growing tech companies. And as of today, HubSpot is the latest to call the city home.
15 Stats Every Marketing Leader Needs to KnowHubSpot
Benchmark your company's performance against stats from hundreds of other marketers around email performance, cost per lead, popular marketing tactics, revenue attainment, and more. All stats are taken from our 2017 Demand Generation Benchmarks Report: http://hubs.ly/H08nwvl0
Inbound Recruiting: Hire Top Talent By Thinking Like a MarketerHubSpot
The world of recruiting has changed. Now, employers need to take an inbound approach to how they attract and engage with job seekers by using personalized marketing strategies.
What's a Growth Stack? And why you should build one. HubSpot
It starts with a single problem. It always does. Maybe you need a few more leads to hit your number this month. Maybe you finally outgrew a system of spreadsheets. Maybe your boss challenged you to get more accurate with your reporting. So, you signed up for a piece of software to help you solve the problem and un-officially started building out your tech stack. Without a strategic approach, adding tool after tool can lead you down a dangerous path. Get more strategic about your software and don't just build any old stack, build a Growth Stack.
The lack of visible female role models is pervasive in the tech industry, particularly on Wikipedia, where just under 17% of Wikipedia biographies were on women. That's why HubSpot wrote fourteen Wikipedia entries for remarkable women in tech to help inspire young women to reach positions at the highest levels of STEM.
Buyers no longer use voicemails and emails from strangers to learn about products. This information is online, whenever buyers are interested. This SlideShare presentation show sellers how to connect in a meaningful way by starting conversations around the buyer’s plans, goals and challenges.
This presentation is one class in HubSpot Academy's free sales training course. You can enroll here: http://certification.hubspot.com/inbound-sales-certification
Class 1: Email Marketing Certification course: Email Marketing and Your BusinessHubSpot
*From HubSpot Academy*
Over the past few decades, people have radically changed the way they live, work and buy. This class will give you an overview of an adaptive, inbound approach to sending emails that provide value and drive growth for your business. It will also teach you about the four big themes of a modern email marketing program: segmentation, personalization, mobile, and optimization.
Why People Block Ads (And What It Means for Marketers and Advertisers) [New R...HubSpot
HubSpot Research shares new data on why people use ad blockers and what marketers and advertisers need to do to keep people from blocking out ads completely. Hint: it's stop using interruptive and annoying ads.
3 Proven Sales Email Templates Used by Successful CompaniesHubSpot
76% of emails never get opened. That makes life for salespeople very difficult. So we've partnered up with Breakthrough Email to bring you email templates that are proven to engage prospects and close more deals. Start using them today and grow your revenue.
Modern Prospecting Techniques for Connecting with Prospects (from Sales Hacke...HubSpot
Sales is a difficult world to be in because buyers aren't putting up with salespeople anymore. Instead of helping and building relationships, sales reps are still focused on closing prospects - even when they aren't ready to buy! So buyers ignore them. Because of that, even great sales reps would be lucky to get on the phone with someone.
While buyers have evolved and become more sophisticated, sales reps and training programs have been slow to adapt to that change.
Learn actionable modern prospecting techniques you can apply immediately from two best selling authors and sales experts: Max Altschuler CEO of Sales Hacker, and Mark Roberge CRO of HubSpot.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Short video marketing has sweeped the nation and is the fastest way to build an online brand on social media in 2024. In this session you will learn:- What is short video marketing- Which platforms work best for your business- Content strategies that are on brand for your business- How to sell organically without paying for ads.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
It's another new era of digital and marketers are faced with making big bets on their digital strategy. If you are looking at modernizing your tech stack to support your digital evolution, there are a few can't miss (often overlooked) areas that should be part of every conversation. We'll cover setting your vision, avoiding siloes, adding a democratized approach to data strategy, localization, creating critical governance requirements and more. Attendees will walk away with actions they can take into initiatives they are running today and consider for the future.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Unleash the power of UK SEO with Brand Highlighters! Our guide delves into the unique search landscape of Britain, equipping you with targeted strategies to dominate UK search engine results. Discover local SEO tactics, keyword magic for UK audiences, and mobile optimization secrets. Get your website seen by the right people and propel your brand to the top of UK searches.
To learn more: https://brandhighlighters.co.uk/blog/top-seo-agencies-uk/
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
A.I. (artificial intelligence) platforms are popping up all the time, and many of them can and should be used to help grow your brand, increase your sales and decrease your marketing costs.In this presentation:We will review some of the best AI platforms that are available for you to use.We will interact with some of the platforms in real-time, so attendees can see how they work.We will also look at some current brands that are using AI to help them create marketing messages, saving them time and money in the process. Lastly, we will discuss the pros and cons of using AI in marketing & branding and have a lively conversation that includes comments from the audience.
Key Takeaways:
Attendees will learn about LLM platforms, like ChatGPT, and how they work, with preset examples and real time interactions with the platform. Attendees will learn about other AI platforms that are creating graphic design elements at the push of a button...pre-set examples and real-time interactions.Attendees will discuss the pros & cons of AI in marketing + branding and share their perspectives with one another. Attendees will learn about the cost savings and the time savings associated with using AI, should they choose to.
Search Engine Marketing - Competitor and Keyword researchETMARK ACADEMY
Over 2 Trillion searches are made per day in Google search, which means there are more than 2 Trillion visits happening across the websites of the world wide web.
People search various questions, phrases or words. But some words and phrases are searched
more often than others.
For example, the words, ‘running shoes’ are searched more often than ‘best road running
shoes for men’
These words or phrases which people use to search on Google are called Keywords.
Some keywords are searched more often than others. Number of times a keyword is searched
for in a month is called keyword volume.
Some keywords have more relevant results than others. For the phrase “running shoes” we
get more than 80M relevant results, whereas for “best road running shoes for men” we get
only 8.
The former keyword ‘running shoes’ has way more competition from popular websites to
new and small blogs, whereas the latter keyword doesn’t have that much competition. This
search competition for a keyword is called search difficulty of a keyword or keyword
difficulty.
In other words, if the keyword difficulty is ‘low’ or ‘easy’, there won’t be any competition
and if you target such keywords on your site, you can easily rank on the front page of Google.
Some keywords are searched for, just to know or to learn some information about something,
that’s their search intention. For example, “What shoe size should I choose?” or “How to pick
the right shoe size?”
These keywords which are searched just to know about stuff are called informational
keywords. Typically people who are searching this type of keywords are top of a Conversion
funnel.
Conversion funnel is the journey that search visitors go through on their way to an email
subscription or a premium subscription to the services you offer or a purchase of products
you sell or recommend using your referral link.
For some buyers, research is the most important part when they have to buy a product.
Depending on that, their journey either widens or narrows down. These types of buyers are
Researchers and they spend more time with informational keywords.
Conversion is the action you want from your search visitors. Number of conversions that you
get for every 100 search visitors is called Conversion rate.
People who are at different stages of a conversion funnel use different types of keywords.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
2. Your greatest leverage for
growing your followers is to
tweet around the clock. People
are active on Twitter at
different times, and since the
conversations are so
ephemeral, the people you
want to see your tweets may
not ever see them.
3. Growing your following is
about being visible any time
your followers and future
followers are logged in and
viewing their feed. So how
can you be present non-stop
without having to be logged
into Twitter and tweeting
non-stop?
4. ?
We know one particular
person who knows the
answer …
5. Guy Kawasaki, one of the
most influential people in
marketing with 1.4 million
Twitter followers, tweets 50
times per day on average.
And, he tweets each tweet
at least four times (once
every eight hours) to reach a
wider audience.
7. Plain and simple, Guy has
mastered the art of content
curation, automation, and
tweet scheduling.
8. TO GET MORE FOLLOWERS, TWEET A LOT.
Although content creation is a core component of inbound marketing, you
don’t have to blog twice a a day, write two ebooks a month, and host a
webinar every quarter just to have something to tweet about.
9. TO GET MORE FOLLOWERS, TWEET A LOT.
Although content creation is a core component of inbound marketing, you
don’t have to blog twice a a day, write two ebooks a month, and host a
webinar every quarter just to have something to tweet about.
When it comes to Twitter, it matters less where the content you tweet
came from and more that it’s plentiful, entertaining, educational, or
otherwise valuable to your existing and future followers. This is where
content curation comes in, and we’re going to talk about how to master it.
10. TO TWEET A LOT, BE EFFICIENT.
To be an efficient curator like Guy Kawasaki, you need a social media tool
that allows you to:
11. TO TWEET A LOT, BE EFFICIENT.
To be an efficient curator like Guy Kawasaki, you need a social media tool
that allows you to:
• Automate tweets for content you create (on your blog);
• Curate and share quality content as you discover it; and
• Increase the reach of that content by scheduling multiple tweets.
12. TO TWEET A LOT, BE EFFICIENT.
To be an efficient curator like Guy Kawasaki, you need a social media tool
that allows you to:
• Automate tweets for content you create (on your blog);
• Curate and share quality content as you discover it; and
• Increase the reach of that content by scheduling multiple tweets.
But where to go to find all kinds of great content to tweet in the first
place?
13. HERE ARE 8 PLACES WHERE YOU CAN
REGULARLY DISCOVER Tweet-Worthy
CONTENT.
14. 1
Use Feedly as a one-stop-shop to peruse everything going on in
your industry, and hand-pick which articles to tweet.
20. 7
Stumble upon all kinds of great resources using … StumbleUpon.
And try not to get addicted.
21. 8
And of course, use Twitter itself. Creating lists is especially helpful for
discovering great content from other Twitter users.
22. After you’ve found something worth sharing, all you have to do is
use the HubSpot Chrome extension to tweet it at scheduled times.
23. HOW IT WORKS:
SHARING WITH
THE HUBSPOT
CHROME
EXTENSION.
Upload and attach images to
make your tweets stand out.
Schedule multiple tweets with
customized messages at once.
Assign tweets to a particular
campaign to measure their
contribution to campaign performance.
24. Download Your Free Guide
Learn more about how to grow your Twitter
followers with our free guide and printable tip sheet
on How to Get 1,000+ Followers on Twitter.