After you finish writing your blog post, your work has only just begun. It is foolish to think that, even though your article might contain the worlds most compelling content, just posting it to your blog will gain readership. You need to actively promote new blog posts so that people have a chance to find and read them. It can take a while for you to build up your email and RSS subscribers, so in the meantime, you will need to be more proactive.
Google juice comes from freshly squeezed blogs! A blog (a blend of the term web log) is a type of website or part of a website. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Get your blog on!
How to use Twitter for Business: Twitter is a microblogging message service that allows you to send and receive short messages (called tweets) within your Twitter community. If you're new to Twitter check out our Twitter 101 guide.
That’s exactly what we plan to cover in this guide.
First, we’ll briefly cover the basics of creating a follow-worthy Twitter profile. Your profile is often times the first impression others get of you, so it’s important to make every aspect count.
After that, we’ll dive into the seven particular tactics you can employ to boost your following so you get more people interacting with you or your company.
INTRODUCTION
Tumblr, is a bit like the new kid on the block – everyone wants to meet them, but no one is really sure what they will be like, how they will fit into their current environment, and whether they will want to get to know them better.
If you do nothing else this month, take some time to learn about Tumblr, because it truly is one of the easiest ways to make money online.
Blogging has quickly become one of the most effective ways to make money. That’s because there is so much flexibility within the concept of blogging. Tumblr changes the way we weblogs in that it is a microblogging site, which means your messages are shorter.
Google juice comes from freshly squeezed blogs! A blog (a blend of the term web log) is a type of website or part of a website. Blogs are usually maintained by an individual with regular entries of commentary, descriptions of events, or other material such as graphics or video. Get your blog on!
How to use Twitter for Business: Twitter is a microblogging message service that allows you to send and receive short messages (called tweets) within your Twitter community. If you're new to Twitter check out our Twitter 101 guide.
That’s exactly what we plan to cover in this guide.
First, we’ll briefly cover the basics of creating a follow-worthy Twitter profile. Your profile is often times the first impression others get of you, so it’s important to make every aspect count.
After that, we’ll dive into the seven particular tactics you can employ to boost your following so you get more people interacting with you or your company.
INTRODUCTION
Tumblr, is a bit like the new kid on the block – everyone wants to meet them, but no one is really sure what they will be like, how they will fit into their current environment, and whether they will want to get to know them better.
If you do nothing else this month, take some time to learn about Tumblr, because it truly is one of the easiest ways to make money online.
Blogging has quickly become one of the most effective ways to make money. That’s because there is so much flexibility within the concept of blogging. Tumblr changes the way we weblogs in that it is a microblogging site, which means your messages are shorter.
Content marketing is not easy, it takes a lot of elbow grease to create valuable content and even more to promote it! The promotion part is something that many companies tend to miss when looking at a content marketing strategy. A general rule of thumb is you should spend 30% of your time creating content and 70% promoting it. That’s why I created this checklist you can use to promote the content you work so hard to create.
Supernova Media presents Pinterest 101. Includes do's and don'ts for business! Pinterest is a social photo sharing website and app where users can create and manage theme-based image collections in the format of a virtual pinboard. Pinterest drove more referral traffic to retailers than Linked In, You Tube and Google+ combined in January 2012.
The Art of Recycling Content by Evangeline Elder (Rehab Online Magazine)Rehab Online Magazine
The Art of Recycling Content details new and common tips that will increase efficiency in marketing content for website platforms. If you own or work with a website that maintains a small content team, we have compiled some cool ideas on how to further the life of your content pieces. We primarily tackle the types of social media platforms that can be useful in spreading your website content along with a few tips on how to integrate content on your actual website. Feel free to comment!
www.rehabonlinemag.com
Supercharge SEO: Why Connecting Twitter, Pinterest and Instagram to Tumblr Bo...dlvr.it
How to Leverage Your Social Feeds to Boost SEO. Tweets, Pins and Instragrams can be used to improve search engine presence and awareness when adding them to Tumblr.
View original post at: https://blog.dlvrit.com/2015/03/adding-social-feeds-to-tumblr-boost-search/
Social Media Strategy for Bloggers - Integration to PromotionSourav Ghosh & Team
So you’ve started your blog? Great! Welcome to the club. Now what? Don’t you want the world to know about your blog? Ofcourse you do, otherwise you could have written on your Diary instead. But if you are not a popular person already or don’t have fan following, how can you reach to a large audience? There are so many blogs out there, how would you stand apart from the rest? A well-defined Social Media strategy for bloggers like you is the answer.
This Google+ Daily 5 Minute Marketing Plan caters for 3 levels: Beginner, Intermediate and Advanced and will help you grow your network, your profile and your authority.
Google no longer considers guest posting for SEO purposes as a valid practice, thanks to spammers. In fact, many SEO companies also misused this facility seeing it as an easy target for link building.
Best Link Building Strategies for Your Site
However, people now-a-days have become extra-attentive. Guest posting for SEO Link Building is still practiced by marketers, but in a careful manner. Google algorithms actively work to look for such posts and dodgy backlinks. Just one such link or post is enough to put you in the danger penalty zone of Google.
With such strict penalties and restricted posting, what are the best ways to build links for your site?
The most effective method to get more followers on instagramkaiumhussain
Instagram can be a highly targetable, visual marketing channel for your brand and an opportunity to build a loyal audience that grows with your business.
In fact, over 500 million Instagram users browse the app every day, making it home to some of the most engaged audiences around.
But like any social network, there are right ways to use your Instagram profile, wrong ways, and clever ways.
In this post, we’ll show you how to grow your Instagram profile and increase engagement with a massive following over time—one that’s full of real fans, not inactive fake followers.
Content marketing is not easy, it takes a lot of elbow grease to create valuable content and even more to promote it! The promotion part is something that many companies tend to miss when looking at a content marketing strategy. A general rule of thumb is you should spend 30% of your time creating content and 70% promoting it. That’s why I created this checklist you can use to promote the content you work so hard to create.
Supernova Media presents Pinterest 101. Includes do's and don'ts for business! Pinterest is a social photo sharing website and app where users can create and manage theme-based image collections in the format of a virtual pinboard. Pinterest drove more referral traffic to retailers than Linked In, You Tube and Google+ combined in January 2012.
The Art of Recycling Content by Evangeline Elder (Rehab Online Magazine)Rehab Online Magazine
The Art of Recycling Content details new and common tips that will increase efficiency in marketing content for website platforms. If you own or work with a website that maintains a small content team, we have compiled some cool ideas on how to further the life of your content pieces. We primarily tackle the types of social media platforms that can be useful in spreading your website content along with a few tips on how to integrate content on your actual website. Feel free to comment!
www.rehabonlinemag.com
Supercharge SEO: Why Connecting Twitter, Pinterest and Instagram to Tumblr Bo...dlvr.it
How to Leverage Your Social Feeds to Boost SEO. Tweets, Pins and Instragrams can be used to improve search engine presence and awareness when adding them to Tumblr.
View original post at: https://blog.dlvrit.com/2015/03/adding-social-feeds-to-tumblr-boost-search/
Social Media Strategy for Bloggers - Integration to PromotionSourav Ghosh & Team
So you’ve started your blog? Great! Welcome to the club. Now what? Don’t you want the world to know about your blog? Ofcourse you do, otherwise you could have written on your Diary instead. But if you are not a popular person already or don’t have fan following, how can you reach to a large audience? There are so many blogs out there, how would you stand apart from the rest? A well-defined Social Media strategy for bloggers like you is the answer.
This Google+ Daily 5 Minute Marketing Plan caters for 3 levels: Beginner, Intermediate and Advanced and will help you grow your network, your profile and your authority.
Google no longer considers guest posting for SEO purposes as a valid practice, thanks to spammers. In fact, many SEO companies also misused this facility seeing it as an easy target for link building.
Best Link Building Strategies for Your Site
However, people now-a-days have become extra-attentive. Guest posting for SEO Link Building is still practiced by marketers, but in a careful manner. Google algorithms actively work to look for such posts and dodgy backlinks. Just one such link or post is enough to put you in the danger penalty zone of Google.
With such strict penalties and restricted posting, what are the best ways to build links for your site?
The most effective method to get more followers on instagramkaiumhussain
Instagram can be a highly targetable, visual marketing channel for your brand and an opportunity to build a loyal audience that grows with your business.
In fact, over 500 million Instagram users browse the app every day, making it home to some of the most engaged audiences around.
But like any social network, there are right ways to use your Instagram profile, wrong ways, and clever ways.
In this post, we’ll show you how to grow your Instagram profile and increase engagement with a massive following over time—one that’s full of real fans, not inactive fake followers.
8 Distribution Tips That Will Help Your Content Soar After Pressing PublishRoss Simmonds
Ever write a blog post, design an ebook or create a Slideshare and wonder why it fell flat? It's very possible that the content distribution tactics put behind your content simply didn't give it the fuel it needed to take off. If you're looking for a few ways to increase the likelihood that your content will succeed, here's 8 great content distribution tips that are sure to give your content more life!
Presented to the Seattle Search Network - July 2014. Walks through a couple of key tactics and ideas related to driving awareness for your content to earn links/coverage:
1. set a foundation for social sharing of your content
2. do a better job of using your "owned media" to promote content
3. leveraging paid media to promote content
You can see a walk-through of these basic concepts in our Moz Whiteboard Friday on the topic. http://www.add3.com/insights/add3-moz-whiteboard-friday/
This was discussed at the workshop on "Marketing 101 for Startups" conducted by HelloMeets at Hippo Video's office in Chennai.
Speaker & Presentation by:
Ganesh Mukundan, Content Marketing Specialist - Hiver
-Ganesh manages content creation & content marketing and engages with influencers for guest posts
-He is responsible for improving organic visits, driving inbound leads and helping the outbound team with outreach mailers
Presentation includes:
The three step content process:
-Content Ideation
-Content Creation
-Content Promotion
-Building a content calendar that could aid growth targets
-Experiment done by Hubspot to setttle the Quantity vs Quality blogging debate and its analysis
-Examples of Deep Tactical posts
-Increasing leads, visits & subscribers through great content.
-How to nuture leads via Email?
7 simple things you can do today to drive traffic to your blog acclux
For every small business, having a blog is very important, it drives traffic to your website and build better relationships with your customers. Your blog is the central point of all your social media marketing.
100+ Blog And Website Content Traffic TacticsCandid Works
100+ Blog And Website Content Traffic Tactics to improve the online visibility and presence of your website and blog. Discover the social media powerhouses and other gems that can send impressive referral traffic back to your content pages.
Blogging Blueprint: How to Create & Promote The Perfect PostRich Brooks
Do you have a business blog that’s not getting the visits, readership and engagement that you are looking for?
Spending a lot of time writing blog posts and not seeing any sort of return on your investment can be frustrating. Chances are, you may not be creating the right type of posts, or not optimizing them, or not promoting them. Any one of these can turn your blog post into a tree falling in the forest.
In this post, I’ll walk you through a step-by-step process of making the most of every single post. (Hey, I’m a poet, and I didn’t even know it!
I see so many profiles across the social media domains that have huge followings and audiences, but when I have dug a little deeper and analysed the followings, I have noticed the majority are built up with random, meaningless audiences that have no bearing on the account.
Establishing the benefits of social media within your business is likely the first concern before thinking to undertake the implementation and execution of a sound marketing campaign.
An important point to remember, which many businesses fail to realise, is that advancing with wider social media benefits will increase the potential to enhance your priority objective.
I frequently notice some fundamental mistakes many businesses are making when introducing social media into their marketing models. The primary mistake I have witnessed is the lack of cohesion between their social media campaign strategies and their business objectives.
Although contradictory in its title, this post does bring to light something I have recently been thinking about: ‘How private can you be on social networks?‘ I have a wide variety of social media accounts and use a huge list of tools in order to perform my daily activities effectively and efficiently.
The most common question every business owner and marketer asks themselves regarding Facebook pages is: “How do we get more Facebook likes?”
Although the total numbers are not as important as the strength of your following, attracting more Facebook likes helps promote your messages to a wider audience and is crucial in successfully performing viral campaigns.
Social media in the education sector has became popular and proved to be useful and successful. Students’ associations and Universities use social tools wisely to keep the community together, share experiences and achievements and for informational purposes. However, use of social media by primary schools still seems to be, in some cases, frowned upon.
Throughout my experiences in social media, I have gathered some useful insights which I believe could help businesses and startups avoid some common mistakes. I have compiled a list of Twitter tips and advice below that should make your Twitter experience more rewarding and help maximise your Twitter potential.
Website security is serious business. Knowing how to maximise your WordPress security can be the difference in losing your business or ruining your reputation. The rise in compromised websites has (and in my opinion will always) increase due to the nature of the Internet’s popularity and the demand from consumerism.
The social media manager is becoming the go-to person for businesses who require assistance with their online marketing efforts. Its no secret the impact hiring a social media manager can have on a business and the advantages its brings. And its also no secret that most business owners cannot handle their social media marketing all on their own.
Why perform any sort of data analysis if you’re not looking at the correct data, right?
Google Analytics is the most commonly used data analysis tool to track and measure your website performance. The comprehensive range of metrics you can track, along with the usual easy-to-use Google interface, means it suits almost all website data analysis requirements.
100 LINKEDIN TIPS TO REACH YOUR MAXIMUM MARKETING POTENTIALStuartJDavidson.com
Knowing powerful LinkedIn tips can be a strong asset to any business or professional marketing on the platform. LinkedIn is growing and continues to be a strong source for new leads or opportunities. I don’t see this changing anytime soon.
Before launching a social media campaign, there are many important considerations to take into account. Thorough planning can can have a dramatic impact on the effectiveness of your launch strategy and ongoing campaigns. But what are you supposed to create plans about? And what can you really do before the launch date?
Do you use LinkedIn to boost your blogging?
After listening to all the comments on my last post Large LinkedIn Networks: Are They Essential? it became apparent to me that bloggers tend to avoid LinkedIn.
The shift to visual social media has been dramatic in recent years.
Social networks based on visual content have sprung up “faster than you can say Indiana Jones” (Notting Hill, 1999). There is Instagram, Flickr and Pinterest representing the image based social networks. And YouTube, Vimeo and Vine for video.
I can already see business owners discussing how wrong of a statement this headline is. The owner is the visionary and their role is paramount to the business. Right?
I am no stranger to being the person behind driving a business. But there was once a question my mother asked me when I was studying business at College – it seemed somewhat of a simple one…
Setting up your social media marketing resources effectively is crucial before launch. Learning on the fly is perfectly normal, but realising that your materials, profiles or software aren’t up to scratch after addressing the marketplace is unacceptable.
Do you remember when you first started thinking about how important social media marketing is?
People’s minds work in different ways, but it’s likely that you had an image in your head about how your campaign would look if it were laid out on a large piece of paper.
You would have thought the guys at LinkedIn would make managing the LinkedIn Managers Choice easy, right?
Nope. Not even close.
Managers Choice is a nice little feature to highlight certain LinkedIn group discussions that are especially useful.
Compelling business content – the holy grail.
In the last few years, it seems like every good internet marketer has been focusing on creating really great content. And rightly so.
With the latest Google updates and the average internet user becoming more and more savvy, it becomes harder for marketers and businesses alike to attract and retain attention. So how good it your business content?
Have you decided that it’s time to get your business set up on Facebook?
Are you wondering exactly how to get started the right way?
Facebook now has over 25 million small business pages and it’s no coincidence that this number is so high. When used properly, businesses can craft a solid return on their Facebook investment.
Videos are more engaging, more memorable, and more popular than any other type of content out there. That’s why it’s estimated that 82% of consumer traffic will come from videos by 2025.
And with videos evolving from landscape to portrait and experts promoting shorter clips, one thing remains constant – our brains LOVE videos.
So is there science behind what makes people absolutely irresistible on camera?
The answer: definitely yes.
In this jam-packed session with Stephanie Garcia, you’ll get your hands on a steal-worthy guide that uncovers the art and science to being irresistible on camera. From body language to words that convert, she’ll show you how to captivate on command so that viewers are excited and ready to take action.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
SMM Cheap - No. 1 SMM panel in the worldsmmpanel567
Boost your social media marketing with our SMM Panel services offering SMM Cheap services! Get cost-effective services for your business and increase followers, likes, and engagement across all social media platforms. Get affordable services perfect for businesses and influencers looking to increase their social proof. See how cheap SMM strategies can help improve your social media presence and be a pro at the social media game.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.
Core Web Vitals SEO Workshop - improve your performance [pdf]Peter Mead
Core Web Vitals to improve your website performance for better SEO results with CWV.
CWV Topics include:
- Understanding the latest Core Web Vitals including the significance of LCP, INP and CLS + their impact on SEO
- Optimisation techniques from our experts on how to improve your CWV on platforms like WordPress and WP Engine
- The impact of user experience and SEO
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success.
Key Takeaways:
• Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot.
• Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers.
• Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions.
• Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.
Top 3 Ways to Align Sales and Marketing Teams for Rapid GrowthDemandbase
In this session, Demandbase’s Stephanie Quinn, Sr. Director of Integrated and Digital Marketing, Devin Rosenberg, Director of Sales, and Kevin Rooney, Senior Director of Sales Development will share how sales and marketing shapes their day-to-day and what key areas are needed for true alignment.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
The Secret to Engaging Modern Consumers: Journey Mapping and Personalization
In today's digital landscape, understanding the customer's journey and delivering personalized experiences are paramount. This masterclass delves into the art of consumer journey mapping, a powerful technique that visualizes the entire customer experience across touchpoints. Attendees will learn how to create detailed journey maps, identify pain points, and uncover opportunities for optimization. The presentation also explores personalization strategies that leverage data and technology to tailor content, products, and experiences to individual customers. From real-time personalization to predictive analytics, attendees will gain insights into cutting-edge approaches that drive engagement and loyalty.
Key Takeaways:
Current consumer landscape; Steps to mapping an effective consumer journey; Understanding the value of personalization; Integrating mapping and personalization for success; Brands that are getting It right!; Best Practices; Future Trends
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
Come learn how YOU can Animate and Illuminate the World with Generative AI's Explosive Power. Come sit in the driver's seat and learn to harness this great technology.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
Financial curveballs sent many American families reeling in 2023. Household budgets were squeezed by rising interest rates, surging prices on everyday goods, and a stagnating housing market. Consumers were feeling strapped. That sentiment, however, appears to be waning. The question is, to what extent?
To take the pulse of consumers’ feelings about their financial well-being ahead of a highly anticipated election, ThinkNow conducted a nationally representative quantitative survey. The survey highlights consumers’ hopes and anxieties as we move into 2024. Let's unpack the key findings to gain insights about where we stand.
1. stuartjdavidson.com http://stuartjdavidson.com/how-to-promote-new-blog-posts/
How To Promote New Blog Posts For Mass Exposure
After you finish writing your blog post, your work has only just begun. It is foolish to think that, even though your
article might contain the worlds most compelling content, just posting it to your blog will gain readership. You need
to actively promote new blog posts so that people have a chance to find and read them. It can take a while for you
to build up your email and RSS subscribers, so in the meantime, you will need to be more proactive.
Here are all the things I do after I publish a post to ensure it reaches people.
1. Share to Twitter
I manually share the title and blog post link to Twitter and include relevant #hashtags around the article topic.
2. Share to Facebook profile, page and groups
A good tactic is to copy and paste the URL of your blog post into Facebook and then upload a custom image
instead of the default image pulled from your web page. This means you can craft specific messages to your
Facebook audiences. There has also been hints (perhaps conspiracy theories?) that EdgeRank holds less weight
with 3rd party sharing tools like Hootsuite than if you post direct. I have no idea if this is true or not…
3. Share to Google+ profile and page
I add some commentary to introduce my article and add a call to action when sharing my blog posts to my
Google+ channels. If you are a member of Google+ communities, then you can share it in those too.
4. Share to LinkedIn profile, company page and groups
Similarly to Google+ and Twitter, I promote new blog posts to my LinkedIn profile, company page stream and
LinkedIn group. I also share it to wider LinkedIn groups that are relevant to the article topic, posting either in the
discussions or promotions tabs, depending on the different group rules.
5. Pin any blog images to Pinterest
Pinterest has proved to be a good traffic generator. I nearly always use an image or video for all my articles,
tutorials and reviews, which I then Pin in a few seconds using the Pin It button on my bookmarks bar.
2. 6. Share to “lesser” sites, such as Digg, Delicious, Reddit, Quora, StumbleUpon and Google Bookmarks
I call these “lesser” social networks because although I have profiles on all of them and frequently share new
content to them, I typically have no other activity and get very little traffic. It only takes me a few seconds to post
to each one, so I include it into my routine when sharing new blog posts. I would imagine that you might have a
very different list of “lesser” sites or networks that you could include, depending on your industry or niche.
7. Share to Inbound.org
I think of Inbound.org like a glorified Reddit. It basically does the same thing, but looks a lot better and has a few
additional features to avoid link spamming.
8. Add to JustRetweet.com
JustRetweet is a kind of incentive based community sharing network. People upload their article or message, then
select the amount of credits they are willing to offer for people to share the content. You get rewarded for sharing
other peoples content on Twitter, Facebook or Google+ and have to offer your credits back to attract people to
share yours. One features that makes it worthwhile is the filter option that allows you to only promote the message
to JustRetweeters with a certain volume of following, so it avoids new account spamming.
9. Share to BizSugar
BizSugar is a great place to find and share content that small business owners, managers and entrepreneurs
care about, without all the noise. It has a typical voting system to curate content through the wisdom of the crowd.
10. Add to email calender
I have a monthly newsletter [the sign up box is just there on the right! –>] and I like to include content that my
readers deemed were the best resources I created that month. If my blog post has been widely received and
engaged with, I will likely feature it in the newsletter to maintain its momentum.
11. Spin and schedule using Hootsuite
I promote new blog posts more than once to Twitter using Hootsuite. This is because it is easy for followers in
different time zones, with different levels of Twitter “noise” and on different schedules, to miss my tweet. It could
only appear on there streams for a matter of minutes or hours, so I like to rewrite the tweet headings and call to
actions and then schedule the new message to be posted once every few days throughout the next few weeks or
so.
12. Submit to EzineArticles
EzineArticles is notoriously strict on quality guidelines and link-spamming. This does mean, however, that articles
that are accepted are of a certain quality and reach a wide audience of influencers. It might take some time to edit
your blog post to meet their requirements, but it can be well worth the traffic and exposure. Don’t forget to make
sure you publish the original post on your blog or website first!
13. “Listen” to the social landscape and share directly to people who are looking for it
I saved the best for last! This is easily the biggest traffic generator out of my list for promoting new blog posts. I
use BuzzBundle to listen to the social world by entering keywords around the topic of my blog post.
BuzBundle then fetches all the content throughout forums, blogs and social media networks that
matches these keywords for me. Within these results, there are usually loads of people asking
questions or looking for information around the content that I just created (my keyword and content
strategies tell me beforehand that there is demand for what I’m writing!). Reaching out and
engaging directly with these people across the range of social spectrum’s not only widens my
scope, but places my content in places where people are already looking for it.
This might sound like a lot of steps. Well, it is! I tend to initially spend at least twice the amount of time promoting
new blog posts than it took to write them. But that’s just the start. I like to revisit old posts and keep promoting
them every so often, so that good quality information is not being missed when it could be useful.
Once you have all of these accounts and processes set up and in place, running through my entire process won’t
seem that daunting. And it’s not like you have to to learn to use every social network at once. Take your time to
find your way around which syndication paths are most relevant to you and your blog.