This document proposes a horror game called "ghost chaser" where players have to chase and capture ghosts. The target audience would be 12-18 year olds who enjoy being scared and have smartphones. Key elements in the final production would include dark colors, spooky character designs, sound effects, background music, and possibly voiceovers while ensuring no offensive or copyrighted content is included.

1. Proposal
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Working Title: ghost chaser
What is it called? This can change if you think of something better later
Product’s Purpose: this product purpose is to entertain people
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Genre: horror
What sort of product is it
Content
My product is about a character who has to chase a ghost and capture it. This is fun for everybody
at all ages. The things I will put in this game is things that people hate like spiders ghost snakes.
This is to make the players scared I will also put spooky music over the top for extra effect
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
Audience: my main target audience that I will be targeting will people aged from 12-18. This
is because people that age are bored and don’t know what to do and, are alwayslooking to
find new games for their smartphones. Most of them in these days have smartphones.
The gender I am targeting is both because I feel that the two genders can enjoy this game.
There social status doesn’t matter, they can be anything from a busy person to a lazy
person.
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
Research and Planning: the main elements I will be including in my final design will be the
dark colours and the main design of the characters. This is because I feel that I have
created good enough characters already to make into the final production of the game. I
also feel like I can improve the game a lot with different elementslike sound effects
background music and maybe speech.
What elements of your research and planning will you use in your final production?
Where will you use your research and planning in your final production?
Legal & Ethical Considerations: I will not include any offensive material in my game
I will not restrict younger people using my game because there is no bad language.
No the game will not offend any groups because they will not know about it if they don’t
play games.
I will ensure it doesn’t by putting a disclaimer at the beginning just in case it does.
I am not going to use existing products logos or characters because I want this game to be
completely true and unique, not a plastered pixel game. I will lso make sure there Is nothing
that can sue me like use of sound effects or logos or titles.
Think about any offensive material you will include?
Will you restrict younger people using/accessing it?
Will it offend any social groups/religions/ethnicities?
How will you ensure you do not offend anyone?
Are you using characters/names/logos of existing products/IPs?
Will you product be sufficiently different from existing products to not get sued for copyright
infringement?

2. Proposal
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