p6

1. Proposal
1
Working Title: the tech podcast
What is it called? This can change if you think of something better later
Product’s Purpose: to inform people about the advantages of drones and the
disadvantages of them. The purpose is also to help people find out which the best drone is
on the market
What is the product’s purpose (entertain/educate etc.) and how will you achieve this?
Genre: information/entertainment/factual
What sort of product is it, podcast
Content the content that will appeal thispodcast will be questions and answers for people,
there will also be promotional bits in between to give listeners a choice on what they want.
What is your product about? Discuss what you would put in it (be specific). Does it have a story? If
so, discuss it here
Audience: my main audience I will be appealing to adults aged 20-40, this is because this
type of podcast is factual for people who are interested in this type of business, not young
children, they also will not know what they are so there is no point giving them is
information.
Who is your audience? Be very detailed; age, gender, social status, psychographic etc
Why would your project appeal to this person?
Legal & Ethical Considerations: there will be no offensive material in this podcast.
I might restrict younger people from watching it because they could get ideas from this and
they might use it for the wrong ideas, my podcast should hopefully not offend social
groups and I will make sure it doesn’t offend anybody by reviewing over my script I will
have. I will be using my own names and existing products but no logos because it is a
podcast. My product will not be different from other podcasts because they are all around
the same idea, however the topic will be different because wo wants the same podcasts
over and over again. I will not get sued for copy right because know body else would’ve
done this and I will research to make sure knowbody has.
Think about any offensive material you will include?
Will you restrict younger people using/accessing it?
Will it offend any social groups/religions/ethnicities?
How will you ensure you do not offend anyone?
Are you using characters/names/logos of existing products/IPs?
Will you product be sufficiently different from existing products to not get sued for copyright
infringement?