The document summarizes research conducted by Sarah, Shauna and Emily on the viability of a proposed supernatural TV show about young wizards in college keeping their powers secret. They created an online survey that received 20 responses on topics like favorite genres, interest in the show concept, and opinions on secretive main characters. The research found overall positive feedback and that there is an untapped market opportunity for this type of show among their target 15-25 year old audience.
2. Supernatural TV show
Based on success of Harry Potter
Target Audience 15-25
Plot: Group of young wizards who are in
college but nobody knows that they are so
they have to hide them and keep it a secret
3. We conducted a range of research to find out if
the show was a good idea and whether or not
the target audience would like the idea
https://www.surveymonkey.com/s/C9PW92T
We made a survey on ‘surveymonkey’ and got
people to complete it we got a total of 20
responses that we have looked through which
is what this PowerPoint will show.
4. These are the responses we got:
We asked ‘How old are you?’
5. We asked ‘What gender are you?’
These are the responses we got:
6. We asked ‘How often do you watch TV
shows/series?’
These are the responses we got:
7. These are the responses we got:
got:
We asked ‘Rank the following TV genres
in order of favourite to least favourite
with 1 being your favourite’
8. We asked ‘Would you be interested in a
show/series that has a name like 'Wizards Of
Chatsworth Road'?’
These are the responses we got:
9. We asked ‘Respond to the following questions with
how much you agree or disagree with the
statements’
These are the responses we got:
10. These are the responses we got:
We asked ‘What do you think of the wizards being
secretive about their powers?’
11. These are the responses we got:
We asked ‘Favourite young actors/actresses out of
the list below order in rank starting with 1 as
favourite’
12. We looked at some similar shows
Misfits – E4
Aired – 10-11pm
Skins - E4
Aired – 10-11pm
Being Human – BBC Three
Aired – 10-11pm
13. Overall we got positive feedback
From our research we feel that there is a Gap
in the market for a show like ‘Wizards of
Chatsworth road’
We feel strongly that it would appeal to our
intended target audience
Editor's Notes
Q1 we asked how old are you – Our response was successful as the target audience for our show would be around the biggest percentage age range WHICH WAS 16-18 - Sarah
Q2 we asked what gender are you?- The response we got was what we expected with a show like this we knew that it would be more popular with females than it would be with males. - sarah
Q3- The responses we got were positive how the majority of the people do actually watch TV shows/series which is good because people would consider watching it if they were gripped they would continue to watch it
- shauna
Q4 - We found from our responses that people prefer comedy as a genre in comparison to the other options which is a good thing because we didn’t want it to be taken to seriously.drama was the second favourite which was our intended genre A cross between the two was most popular with the audience emily
Q5 – We got positive feedback more than half said they would be interested in a show like this just by going off the name -shauna
Q6 - From the feedback nobody strongly disagreed with any of the questions more people strongly agreed over all with our idea *mention last question – sarah
Q7- Looking through the comments we had more positive feedback over negative feedback the overall comments were suggesting a plot twist or mystery - EMILY
Q8 - All the suggested actor/actress’ got feedback, suggesting that they would be liked for the lead. The most popular ones where actor/actress that have been in similar shows.Such as emma roberts in american horror story and dakota faning in twilight which is a vampire based film series -shauna
Sarah - Misfits have hidden powers are a similar age to our charactersEmily - Skins is based in a collegeShauna - Being Human also hidden powers who are adults